Tuesday, July 14th, 2009

 

A CYNOPSIS MESSAGE


Cynopsis Presents: The Emmy Awards® 2009 Special Issue Series
Beginning July 29th – A 5-Part Weekly Series

Dedicated to Emmy® Nominated Programming & Talent
Comedy, Drama, Reality & Non-Fiction Programming, Actor, Actress, Directing, Writing

Reach Emmy® voters and industry influencers with your ad message! 
Contact Chuck Bolkcom – [email protected] – 646-468-6180

Digital, Kids!, Classified Advantage Readers: Sign up for Cynopsis to get the special editions!
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Cynopsis: Classified Advantage

07.14.09

Good morning – it’s Tuesday, July 14, 2009, and this is your weekly issue of Cynopsis: Classified Advantage!  This edition includes the top job listings in the Television, Media and Ad Agency markets, professional development advice from national experts, your Q & A’s with our experts, and a summary of executive moves among top companies.

Getting married, buying a house, having children and changing careers are the most significant transitions a person can make. Each should be carefully considered before taking action. In this economy, this is especially true with changing careers. Most people change careers because they are unhappy with their current situation. But there are several things a person must consider before changing their career choice.

“I hate my job.” People often confuse hating their job with hating their careers. It is not the same. You must determine if your dislike stems from your boss and/or co-workers, personal, or is it you hate performing the skills necessary for the job, profession. Consider leaving your job but not your career if it’s personal.

“The grass is always greener.” Some people switch careers because they hear of a boom in a particular economic sector. This is usually a bad idea. Being good at a job is hard and if you are good at yours, stay, and let others be good at theirs. In addition, these decisions are often made without the necessary research needed to determine if the new profession is a good fit.

“Rash decisions are the enemy of thoughtful plans.” A career change is a process that takes months to set up properly. You have to research, network, outline employment strategies, create new resumes, cover letters, additional training, perhaps some formal education, refine your job seeking techniques and devise a financial schematic that includes getting hired later than expected. A hasty decision does not allow for any of these.

“I like my job but I need more money.” Who doesn’t need more money? But you must consider the possibility that in moving to a job that pays more, may be the job you truly hate. And for those of you who are in this situation or ever have been, you know that some extra cash is rarely worth the switch.

If you have decided that you are definitely changing careers, before you do so, try to make contact and communicate often with someone within your new chosen profession. Learn the ins and outs, the little things that others rarely think of. Before applying, know how to speak the language of the profession as if you are an old pro. You’ll need the jargon in your interviews, cover letters and resumes.

Good Economic News
Last Wednesday, The Conference Board announced the Measure of CEO confidence increased for the second consecutive quarter.

“CEOs are considerably more optimistic than last time about the short-term outlook; however, their assessment of current conditions, while also improved, suggests the economy remains weak,” says Lynn Franco, Director of The Conference Board Consumer Research Center. “Among those expecting an increase in profits over the next year, the majority see cost reductions as the primary driver.”

The second quarter reading of 55 (more than 50 indicates more positive outlooks than negative) is a significant increase over the first quarter’s mark of 30.

Next week: We’re on Vacation!  The next edition of Cynopsis: Classified Advantage will be Tuesday, July 28!

Cyn opsis: Classified Advantage is a work in progress, designed with our readers in mind. We welcome your feedback and will try to incorporate any suggestions into our weekly coverage.  And if you have any specific questions or topics of particular interest you’d like our Experts to address, please let me know!  You can reach me – John Cox – directly at [email protected].

We are always on the look out for more Experts to advise our readers – if you’re a headhunter, job coach, career advisor, etc., and may be interested in contributing to this edition from time to time, please contact me at [email protected].


A CYNOPSIS MESSAGE FROM ABC FAMILY


ABC Family’s Best June Ever!


Best Ever in Total Viewers, All Key 18-34, 18-49 and 12-34 Demos

Strong increases: +16% (P18-49), +18% (P18-34), +17% (P12-34)

Fueled by the success of The Secret Life of the American Teenager, Make It or Break It and Key Acquisitions

Source: Nielsen Media Research. Click here for the full source data.

~ ACTIONABLE EXPERT ADVICE ~

RESEARCHING THE MEDIA INDUSTRY ONLINE?  BUT WHAT ARE YOU LOOKING FOR?

By Michael Pollock

Even 5 minutes of web research leads to information overload.  But you do need to know what is going on, and who is who, and what is coming next.  

But before you start, make yourself an agenda.  Be clear which industry sector you want to focus on and know what you hope to learn.  For instance:

  • Which firms in your sector are doing interesting work, so you can dig deeper and see how you might be able to help them?
  • Who are the opinion leaders – do you agree with them and how you can reach them?
  • Where do your particular projects and skills fit in to the larger picture?
  • What is new and exciting in your field and where do the opportunities lie?
  • How should you be developing your skills and presenting your experience.

Once you have found some firms and people you think are interesting  then you can head off to LinkedIn etc to see who you know who knows them, so that you can get connected.  Here are some suggestions to get you started:
www.iab.net has a newsletter and white papers to keep you at the bleeding edge of interactive advertising.

These sites and so many others like them are easy to find  please let us know what other good sites you find and we can pass them on.  But be brutal and move on quickly if a site doesn’t meet your needs, otherwise you’ll find yourself drowning in too much input and will end up with nothing. Get in on the blogversations and make yourself visible, though be sure to stay true to your own personal brand.  But that is a whole other discussion.
 
Michael Pollock is President of Pollock Spark ( www.pollockspark.com ). He is an Executive Coach and Consultant to Creative and Media professionals.  He works with people in film, TV, advertising, design, marketing, music and the Internet, bringing them the experience, techniques and inspiration to take their businesses and careers to new levels of success.

If you have any specific questions you’d like our Experts to address, please email them to me, John Cox at [email protected].

~ ASK THE EXPERTS ~
Questions from our Readers
Answered by Eli Davidson, M.A.

I have two questions. One is that being let go as a VP I am now willing to accept a position that has lesser pay and a lower title. How do I convey that without looking desperate to a potential employer I don’t know personally.

In the current market, it is commonplace for well-qualified candidates to accept a position that has lesser pay and a lower title. Taking a step down makes economic sense.

The most effective strategy is to do both inner and outer marketing to get a position. Inner marketing–you will need resolve the nagging voices that tell you that you are stepping down. (I consistently see that those who don’t do this very important step are the ones that “just can’t seem to find a job.”) Outer marketing–you will need to sell yourself hard. You’ll be up against more junior candidates, so you’ll need to overcome the hiring manager’s perceptions that you are overqualified.

Reinforce all the ways that you can contribute to the organization. In this situation, your attitude is going to determine a great deal. Make sure that you are enthusiastic, flexible and convey that you are willing to do the job you are given.

The second has to do with industry trade groups. The biggest conference for my area of expertise takes place soon. Is it wise to go? I would be seeing most of my contemporaries and many people I have emailed. Is it tacky or useful?

The three best ways to build your career are: network, network, and network. If it is the biggest conference for your area of expertise it may be the wisest business move you make this year. GO! Keep me posted with what happens as a result.

Eli Davidson, M.A. helps individuals build bold, fulfilling careers. As a nationally recognized coach and award winning author she assists clients to problem solve and reinvent their professional lives. Her work is featured in The Huffington Post and Today Show. www.elidavidson.com

Have a question for our experts? Send it to [email protected]


A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS


Scripps Networks. Brands for Life.
 
Delivering the Right Audience, at the Right Time,
with the Right Mindset, to Buy Your Products.

HGTV #1 · Food Network #2 · FLN #3 · DIY Network #6 T · Great American Country #6 T

Tune in Sunday, July 19 at 9pm (ET) for The Next Food Network Star.
Then Catch the Season Premiere of HGTV’s Design Star at 10pm!

Source: Simmons Engagement Study, Wave 6-9, 1Q-4Q08. W25-54 HHI $75k+; Rank among 74 ad-supported networks. Qualifier: “Inspires Me to Buy New Products.” (T)=Tie. For more, visit ScrippsNetworksAdSales.com.


JOB OF THE WEEK …

represent the Network on assigned dramatic (1 hour) development, pilot and current programming projects

Vice President – Network Drama   200287
Disney ABC
Burbank CA

http://corporate.disney.go.com/careers/index.html

OTHER INDUSTRY JOBS OF INTEREST …

research and evaluate potential M&A candidates, including financial and qualitative analyses
Director Corporate Planning – Executive Management
Incisive Media
NYC, NY
http://www.incisivemedia.com/corporate/careers

initiation and development of revenue generating ideas, writing business plans and working within the company to implement these ideas
Director Law.com – Digital Media
Incisive Media
NYC, NY
http://www.incisivemedia.com/corporate/careers

selling online & print subscriptions, targeting the legal, insurance, funding and other business sectors
Inside Sales Representative – Verdict Search
Incisive Media
NYC, NY
http://www.incisivemedia.com/corporate/careers

responsible for the advertising process from start to finish
Advertising Coordinator, Legal Advertising – New York Law Journal
Incisive Media
NYC, NY
http://www.incisivemedia.com/corporate/careers

To manage the portfolio of brand sites and incoming requests, focusing on delivering tasks by deadlines and avoiding task backlogs, whilst maintaining customer (internal and external) satisfaction, and best practice standards
Web Producer/Marketing – Events
Incisive Media
NYC, NY
http://www.incisivemedia.com/corporate/careers

leading role in the ongoing evolution and maintenance of one of our growing business lines
Director, Audience Measurement   0901602
Nielsen Online
NYC, NY
http://en-us.nielsen.com/careers

close new business, grow existing business and beat revenue targets
Online Account Executive   0900519
Nielsen Business Media
NYC, NY
http://en-us.nielsen.com/careers

lead teams through all phases of large and small projects
Producer
Code and Theory
NYC, NY
http://www.codeandtheory.com/#/careers/new-york/producer/

develop and implement the social marketing strategy for Billboard.com – Nielsen Business Media’s leading consumer-facing music site
Digital marketing manager   0901409
Nielsen Business Media
NYC, NY
http://en-us.nielsen.com/careers

long-term strategic thinking and develop imaginative initiatives that are executed at the highest level of quality
Vice President, Strategic Marketing, Oxygen Media   1062172
NBC Universal
NYC, NY
http://www.nbcunicareers.com /

work closely with sales to create custom integrated opportunities and the corresponding sales materials around NBC Everywhere Digital Out of Home platforms
Sales & Marketing Planner   1063877
NBC Universal
NYC, NY
http://www.nbcunicareers.com /

leading the pre-sales development of cutting edge marketing solutions that drives advertising revenue for the iVillage Network
Senior Manager, Sales Marketing, iVillage   1062725
NBC Universal
NYC, NY
http://www.nbcunicareers.com /

lead development and execution of spend category management strategies to drive cost savings
Manager, Strategic Sourcing   1751BR
CBS Corporate
NYC, NY
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

primary interface on a daily basis with distributors on operational issues
Business Development Analyst   1995BR
CBS Corporate
NYC, NY
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

coordinate with the development of client proposals and opportunities
Marketing & Promotions Coordinator
Disney ABC
NYC, NY
http://corporate.disney.go.com/careers/index.html

manage the content and production of a newscast(s) ensuring that they are brand compliant
Executive Producer   2033BR
CBS Television Stations
Boston MA
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

end-to-end project management of new and existing initiatives within one or multiple areas at CNBC
Project Manager   1066441
NBC Universal
Englewood Cliffs NJ
http://www.nbcunicareers.com /

exceed sales goals of personal quota through managing key client accounts and targeted new business efforts
Account Executive/Director of Sales   0900462
Nielsen Claritas
Arlington VA
http://en-us.nielsen.com/careers

directs and oversees financial planning, analysis, budgeting and forecasting, providing financial oversight of all of the Company’s businesses
VP Financial Planning & Analysis   AAC045
The Weather Channel
Atlanta GA
http://www.weather.com/careers/hosting.html

determine daily editorial content, overall production elements, graphic support and contributions from bureaus and affiliate partners
Executive Producer   PPR007
The Weather Channel
Atlanta GA
http://www.weather.com/careers/hosting.html

sales, marketing and day to day account management of assigned systems, regional/divisional offices
Manager, Affiliate Sales   SND004
The Weather Channel
Atlanta GA
http://www.weather.com/careers/hosting.html

implementing communications and media relations efforts for The Weather Channel’s talent and programming with a focus on consumer media outlets
Publicist   MAV067
The Weather Channel
Atlanta GA
http://www.weather.com/careers/hosting.html

responsible for Local Ad Sales account management of top distributors and local advertising interconnects to reinforce the value of The Weather Channel products as revenue generating services
VP Affiliate Ad Sales
The Weather Channel
Atlanta GA
http://www.weather.com/careers/hosting.html

identification, evaluation, development and execution of new opportunities/platforms for sponsorship, partnership and advertising revenues
Director of Business Development (FOX Sports South and FOX Sports Florida)   FNG16485
Fox Sports
Atlanta GA
http://www.foxcareers.com/jobSearch.html

lead the Big Ten Network’s efforts to expand its broadband streaming of non-televised Big Ten events
Streaming Project Manager (Big Ten Network)   FNG16563
Big Ten Network
Chicago IL
http://www.foxcareers.com/jobSearch.html

growing sports sales with existing client base as well as identifying and closing new business for NBC sports
Sport Sales Account Director   1066423
NBC Universal
Chicago IL
http://www.nbcunicareers.com /

create and manage the development of media relation strategies and initiatives for the media businesses
Director of PR – Media Businesses
Playboy Enterprises
Chicago IL
http://tinyurl.com/p4oby

d evelop communications plans and media strategy for the licensing businesses, including products, retail and LBE
Manager of PR – Licensing
Playboy Enterprises
Chicago IL
http://tinyurl.com/p4oby

implement sales strategies for designated territory of responsibilities in order to optimally achieve set sales targets and assist in strategy for all accounts in territory
Regional Ad Sales Manager – Midwest
Playboy Enterprises
Chicago IL
http://tinyurl.com/p4oby

o ptimize site design for increased conversion rates and improved monetization
Sr. Director of Online Marketing
Playboy Enterprises
Chicago IL
http://tinyurl.com/p4oby

drive revenue through the development and execution of effective sales strategy, sales process and closing of new business contracts for mobile marketing and advertising programs
Direct Sales – Head of Agency/Consumer Brands Vertical
Vibes Media
Chicago, IL
http://www.vibes.com/contact/careers

drive revenue through the development and execution of effective sales strategy, sales process and closing of new business contracts for mobile marketing and advertising programs
Direct Sales – Head of TV and Sports Vertical
Vibes Media
Chicago, IL
http://www.vibes.com/contact/careers

drive revenue through the development and execution of effective sales strategy, sales process and closing of new business contracts for mobile marketing and advertising programs
Direct Sales – Head of Vertical
Vibes Media
Chicago, IL
http://www.vibes.com/contact/careers

works within the Local Audience Analysis team and collaborates with Local TV Client Service executives to best service their clients needs from an analytical perspective
Media Research Coordinator   0901615
Nielsen Media
Chicago IL
http://en-us.nielsen.com/careers

support multinational client strategic (regional and/or global) initiatives by providing insights on their international markets through the Global Services product portfolio
Account Manager – Global Services   0901625
North American Professional Services
Schaumburg IL
http://en-us.nielsen.com/careers

fulfilling marketing needs and requests for a prescribed list of local Fox affiliates
Manager, Affiliate Marketing
Fox Broadcasting Company
Los Angeles CA
http://www.foxcareers.com/jobSearch.html

managing the FCS Pacific Network: Scheduling, Maintenance, Program Changes, all programming planning and development for the channel
Production/Programming Coordinator (FOX College Sports)   FNG16541
Fox Sports
Los Angeles CA
http://www.foxcareers.com/jobSearch.html

maintaining production and programming databases and overseeing all coding for Fox Soccer Channel
Programming Administrator (Fox Soccer Channel)    FNG16565
Fox Sports
Los Angeles CA
http://www.foxcareers.com/jobSearch.html

establish consumer experience strategies, market and competitive analysis, and best practices for the engineering and product development cycle
Vice President / Chief Product Officer (Fox Sports Interactive)   FNG16444
Fox Sports
Los Angeles CA
http://www.foxcareers.com/jobSearch.html

responsible for all aspects of development of new animation properties from concept
to pilot, including all creative and production matters
Vice President – Original Series, Television Animation  193042
Disney ABC
Burbank CA
http://corporate.disney.go.com/careers/index.html

r epresent the Network on assigned half hour comedy development, pilot and current programming projects
Vice President – Network Comedy   201321
Disney ABC
Burbank CA
http://corporate.disney.go.com/careers/index.html

lead site-wide development initiatives
Senior Producer   195331
Disney ABC
Burbank CA
http://corporate.disney.go.com/careers/index.html

oversee, structure, negotiate and draft a wide variety of television-related deals in connection with the development and production of scripted television pilots and series
Director, Business Affairs   2049BR
CBS Studios
Studio City CA
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

analyze Nielsen Media Research data daily for syndicated programs
Syndication Sales Analyst   2046BR
CBS Television Distribution
Santa Monica CA
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

supporting the efforts of the Account Team and working with our client’s marketing initiatives
Account Manager   0901758
Nielsen Claritas
San Diego CA
http://en-us.nielsen.com/careers

break new ground in a market rich with possible clients
Senior Sales Account Manager
Terra
San Francisco CA
http://www.terra.com/trabaja/

develop sales within Christian ministry markets, sell event sponsorships, and develop a customer base to leverage across multiple media channels
Account Manager
Outreach Media Group
Vista CA
http://www.outreach.com/print/articlef.asp?article_name=a-EmploymentList&N=41


A CYNOPSIS MESSAGE INSTITUTE FOR MEDIA AND ENTERTAINMENT


Learn from the Branding Experts
at the Kellogg School of Management
Create a Media Super Brand

*** Branding in Media and Entertainment ***
October 19-21, 2009 in New York City (executive education)
Limited seats available.  Sign up today!

Previous participants of Branding in Media and Entertainment include professionals from Time Warner, Disney, Google, MTV, ESPN and other top companies.


~ RECAP:  THIS WEEK’S CYNOPSIS CLASSIFIEDS ~

Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here

JOB OPENING: VP, NETWORK-COMEDY/ABC/LA: Must have 7+ years of network, studio devlpmnt or current programming exp; ½ hour scripted from pitch to pilot; parent/ maintain current series. Apply www.disneycareers.com Req #201321 (7/18)

JOB OPENING: VP, NETWORK-DRAMA/ABC/LA: Must have 7+ years of network, studio develpmnt or current programming exp; 1 hour scripted from pitch to pilot; parent maintain current series. Apply www.disneycareers.com Req #200287  (7/18)

JOB OPENING: SR. ONLINE AD SALES EXEC/ Mindspark Interactive ( www.mindspark.com )/NYC: Grow & manage online ad sales for our most popular & engaging brands on the web.
E-mail resume to:  37681-JB–[email protected] (7/18)

JOB OPENING: COORDINATOR/MGR, DIGITAL VIDEO PRODUCTS/Nickelodeon/NYC: 2-5yrs exp w/ oversight/grown of Nick’s digital video business initiatives across various platforms + EOE/M/F/D/AAP. Apply www.mtvncareers.com (7/17)

JOB OPENING: EXP’D FIELD DIRECTORS/STORY PRODUCERS/EDITORS/NYC: A highly successful cable reality series is seeking experienced only. Reality show experience a must. Send resumes to: [email protected] (7/17)

JOB OPENING: VP, STRATEGIC MARKETING/Oxygen Media/NBCU/NY: lead a team in long-term strategic multiplatform initiatives to generate ad sales revenue. BA &10 yrs sales marketing exp. www.nbcjobs.com job#1062172 (7/16)

JOB OPENING: PUBLICIST /Telepictures Prods/LA: Publicist for TV project. News bkgd & exp on assign desk a must. Pitch/secure stories/content. Write/distrib releases. Fast paced enviro. 5-8yrs exp Res: [email protected] (7/16)

JOB OPENING: SR MANAGER, INTEGRATED MARKETING/Nickelodeon/NYC: 5+yrs mrktg/sales exp. in mrkting/ad agency in Ent/Media, Strng Acct Mgmt exp, Stng Project Mgmt skills Digital A+ EOE/M/F/D/AAP. Apply www.mtvncareers.com (7/16)

JOB OPENING: DIRECTOR, INTEGRATED MARKETING/Nickelodeon/NYC: 8+yrs mrktg/sales exp. in mrkting/ad agency in Ent/Media, Strng Ideation/Acct Mgmt exp, Stng Projct Mgmt skills, Heavy travel EOE/M/F/D/AAP. Apply www.mtvncareers.com (7/16)

JOB OPENING: PROMO WRITER/PRODUCER/EDITOR/2C Media/Miami Beach: Develop promo campaigns for major nat’l networks. Strong writing, conceptual, and promo exp a must, edit a plus! Co info @ 2cmedia.com. Contact: [email protected] (7/16)

JOB OPENING: VP PROGRAM EXEC/NY: Heavy scheduling & promotions exp with kids/teens audience a must. Online exp a plus. Send resume: [email protected] (7/15)

JOB OPENING: DIR. PROGRAMMING/DIY/KNOXVILLE: Manage all aspects of commissioned shows. Strong writing/story editing, field producing skills req’d, reality TV exp a+. 3 yrs TV prod exp for cable nets req’d. www.scrippsnetworks.com (7/15)

JOB OPENING: DEVELOPMENT EXEC/SAN FRAN: Head of doc & reality development at established prod co. Previous writing/sales/sizzle reel production exp. a must. Apply to: [email protected] (7/15)

JOB OPENING: RESEARCH PROJ. MANAGER-FREELANCE/Disney ABC TV Group Supp. ABC research -surveys, focus grps, etc. Track/Analyze ratings. Min 3 yrs in TV res. req. Nielsen Galaxy Explorer req. Apply: [email protected] (7/14)


A CYNOPSIS MESSAGE FROM TV GUIDE NETWORKTM


Want young viewers in your media mix?
Get Punk’d on TV Guide Network
Creator, producer and master prankster Ashton Kutcher brings his best
star studded episodes to TV Guide Network
Starting July 20th

Monday-Thursday @ 9pm and Friday/Saturday @ 10pm

Contact Richy Glassberg or your AE: 212.626.2500
for creative solutions for your brand



~ RECAP: THIS WEEK IN EXECUTIVE MOVES ~

Newsmax Media, an independent online news site and magazine, elevated Nancy Harrington to VP/Sales and Marketing up from Director/Sales. Nancy will be in charge of marketing initiatives, both internally and externally encompassing new product launches, media buys and search and social media efforts. Nancy will still be based in West Palm Beach, FL.

Marta Salazar-Perren is the new NSM at National Television Sales, the marketing firm representing broadcast, network and cable companies.   Congratulations Marta!!

World Wrestling Entertainment, Inc. tapped Jim Connelly as SVP/Consumer Products to supervise the company’s Global Licensing, Home Entertainment, Book and Magazine publishing units. Jim will report to Donna Goldsmith, COO. Jim joins WWE from the National Football League where he worked the last 25 years with his final position being Managing Director/NFL Europe/NFL Europe League.

Former VP/Media at Fox Atomic, Brian Dailey was hired by Horizon Media as VP/Brand Group Director in the company’s Los Angeles office. Brian will report directly to Amy Berke, SVP/Managing Director of Brand Strategy.

Valhalla Motion Pictures headed by producer Gale Anne Hurd, recruited Wendy Japhet as President and Anne Teixeira as Creative Executive. Joining from Endgame Entertainment, Wendy will manage acquisitions, development and production for all projects, reporting directly to Gale Anne Hurd. Anne also joins from Endgame Entertainment where she was Production Executive; Anne and current Creative Executive Ben Roberts and Story Editor Kris Henigman will all report to Wendy Japhet.

Allison Gollust was named EVP/Corporate Communications with NBC Universal, effective next Monday and reporting to Jeff Zucker, President/CEO. Allison follows Cory Shields in this position who recently moved into the position of EVP/Global Policy Strategies and Alliances. In her capacity, Allison will be in charge of communications policies and strategic positioning of NBCU’s worldwide properties, content and executives. She will also be the chief spokesperson for Jeff Zucker and NBC Universal. Prior to this appointment, Allison was SVP/NBC News Communications since 2005.

Allied Advertising, Public Relations hired Elisabeth Baker as VP/Creative Client Services and Tom Platoni as VP/Creative Director. Elisabeth joins from The Weinstein Company where she served as VP/Marketing and Tom also joins from The Weinstein Company where he previously held the role of VP/Print Creative. For their new positions with Allied, both executives will be based in New York.

Former Disney Interactive Studios technical executive Britt Morris joins Trilogy Studios as Technical Director to head the studio’s technical vision, design and execution of online services.

Sergio Zyman was appointed Chairman of the Board of the Delaware-based company U & Me Marketing Inc. The marketing and distribution company works with leveraging popular brands into the food and beverage industries.

Hollywood Records/Walt Disney Company tapped Aaron Simon as VP/Strategic Marketing and Promotions. Aaron is charged with developing partnerships with companies covering various industries such as food and beverage, automotive, media, fashion, sports and gaming to bring additional value to the company’s roster. Aaron will be located at Hollywood Records’ Burbank headquarters.

ION Media Networks tapped Kristine Hunsinger as SVP/Planning, Scheduling and Acquisitions. Kristine will oversee scheduling, planning and program acquisitions for the company, working in tandem with ION’s executive team to further establish the network’s programming strategy. Kristine is based in New York.

Titan Broadcasting hired Cesar Angulo as President/GM for KTNC/San Francisco, an Estrella affiliate for the San Francisco and Sacramento areas. Cesar joins from KSTS where he was the acting GM and VP/Sales for the Telemundo affiliate serving San Francisco.

Granite Broadcasting Corporation promoted Matthew A. Rosenfeld as President/GM of KSEE/Fresno and Greg Catlin as GM of WBNG/Binghamton/Elmira, effective immediately.

REMINDER:  CYNOPSIS EDITORIAL STAFF IS ON VACATION NEXT WEEK – The next edition of this weekly will be published on July 28.

Later — John
   John Cox for Cynopsis: Classified Advantage
[email protected]
07.14.09

Cynopsis Media Facebook Page here

Cynopsis Kids Ad Sales:
Chuck Bolkcom, Pres/COO – 646-468-6180 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

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