Tuesday, January 20th, 2009

A CYNOPSIS MESSAGE FROM NATPE ’09


Frequent the NATPE ’09 Market Floor

Table X Restaurant & Cafe – B2B Lounge (by invitation only)
NATPE C3 Lounge – Digital Briefings – LG’s Celebrity Chef Kitchen
Tasting Receptions – Table X Martini Bar & Jazz Lounge Happy Hours
Tech & Emerging Media Zone – Theater on the Floor …

Blur the Line between Work & Play

Cynopsis Reader Special Rate: Register w/Promo Code CYNN09 – SAVE $500
Jan 26-29, Mandalay Bay www.NATPEmarket.com


Cynopsis: DIGITAL

01/20/09

Good morning, it’s Tuesday, January 20, 2009, and this is your first early morning digital briefing. 

Yesterday we provided links to some of the places where you can view today’s historic activities. (It turns out the official Presidential Inaugural Committee will be also be streaming the swearing-in ceremony, using Microsoft’s Silverlight.) But the Inauguration of Barack Obama will not only be available to watch passively on multiple platforms – it will likely be remembered as a time when more Americans than ever before turned to digital tools to share the moment. Twitter, which is teaming with Current again to integrate microblog entries on television, says it is doubling its capacity to handle the extra traffic. Wireless networks spent heavily to beef up coverage in the D.C. area. Carriers’ advice to subscribers is to text instead of calling if you’re at the event – text packets clog up the network far less than voice packets.
 

~ MULTIPLATFORM CONTENT NEWS ~

 
Social networking kingpin MySpace is teaming with production shop Endemol to create a marriage-themed online reality web series slated to debut in May. “GetMarried on MySpace” will recruit couples from the site, who will compete for the honor of having their nuptials hosted live on the site. The 13-episode will invite the community to get involved in everything from casting the couple to selecting a wedding gown for the bride. Advertisers will have also have ample sponsorship opportunities including deep product integration. MySpace also announced it has finally cleaned up the MySpace Video channel, offering improved navigation and far less clutter. Browse by genre, TV show, popular video channels or top viewed by day, week or month.
 

~ INNOVATORS & START-UPS ~

 
YouTube chose Barack Obama’s ChangeDotGov channel to preview a new feature. Visitors can choose to download mpeg4, H.264-quality, DRM-free video files directly from the site. The “click to download” feature is a first for YouTube, which until now has been exclusively a streaming site.
 
Broadband television network, KoldCast TV has entered into four additional web series distribution deals and another with DVR provider TiVo to stream shows to televisions via Tivocast. KoldCast TV will distribute three new comedy series Invention with Brian Forbes, Miles & Ben and The Crew as well as a fourth new drama series, The Hayley Project, which launched yesterday. The latter is an interactive web series centering on misfit college sophomore Hayley Winters who, while investigating the death of her best friend, shares her ongoing investigation, via Vlog, with users willing to help solve the crime.
 
Virtual world fans can wander with their avatars into a number of Inaugural Balls tonight: click here to teleport to one on Second Life or here to find out what’s out what’s happening on WeeWorld.
 

~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~

 
Microsoft lost its antitrust case against the European Union, reports the AP. Upholding a complaint filed by Norwegian browser company Opera Software, the body ruled that Microsoft must now untie its Internet Explorer browser from its Windows operating system or face a large fine.
 
Eagle Rock Entertainment has acquired a 20% stake in Transmedia’s cross platform live music channel, i-concerts. The service is a cross-platform TV/VOD channel dedicated to live music. The company operates i-concerts HD, the first 24-hour concert HDTV channel in Europe, and offers over 1,400 hours of on-demand live music programming across its IPTV and online platforms in Europe and Asia.
 

~ EXECUTIVE MOVES ~

 
Tribune Interactive upped Ellen Glassberg to the post of VP/Classified and Telesales Business Development. She oversee classified sales and telesales efforts across the company.
 
Destination Media
hired Karen Martin to serve as Central Region Director of Sales. Formerly with Conde Nast Publications, Karen will be based in Destination’s Chicago office and report to Todd Rankin, VP/Midwest Sales.


CYNOPSIS EVENTS AT NATPE 2009


Join Cynopsis and NATPE for “Coffee With” Q&A Sessions
Dana Walden & Gary Newman
Twentieth Century Fox Television Co-Chairmen
Wednesday, January 28, 8:00  9:00 am

and

Michael Steib
Director of TV Ads, Google
Thursday, January 29, 8:30am – 9:30 am
Register for NATPE, Promo Code ZERSN09, and save $500


~ WEBSITE OF THE DAY ~

 
Katalyst Media founder Ashton Kutcher and his wife Demi Moore have turned to MySpace to encourage their celebrity friends, and the community at large, to pledge plans of action to honor the Inauguration of Barack Obama. The Presidential Pledge asks users to upload their own personal pledges, along with comments and links to sites that may help to affect change. Demi Moore has directed a moving video to get the ball started featuring pledges from quite a cast of folks. MySpace has ridden on the backs of celebrities to reach the heights it has achieved as the most trafficked website in the U.S., with some 76 million users. Yet the site has found itself in the shadow of Facebook for some time – particularly among the tech illuminati. Instead of imitating its rival, efforts like this seem to embrace its pop culture roots rather than apologize for them. Makes sense to us. Adhere to your core competency and do some good when you can.

Later — Wayne
 Wayne Karrfalt for Cynopsis: Digital
01.20.09

Cynopsis Digital Ad Sales:
Chuck Bolkcom – 646-468-6180 / [email protected]
Mark Bohn- 203-583-1224 / mark@cynopsis. com
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here    .


JOB OPENING: PRODUCT PLACEMENT PRODUCER/NY: Must have vendor contacts. Neg. & prep contracts for leading prod. co. EM: [email protected] (1/27)

JOB OPENING: ACCOUNT COORD/BBC/LA: Support cble & dig ad sales team. Admin support, data entry, liaise w/ contacts & agencies. Excellent comm & org skills. www.bbcamerica.com/employment.jsp. EEO/AA employer M/F/D/V (1/27)

JOB OPENING: ACCOUNT COORD/BBC/NY: Support cble & dig ad sales team. Admin support, data entry, liaise w/ contacts & agencies. Excellent comms & org skills. www.bbcamerica.com/employment.jsp. EEO/AA employer M/F/D/V (1/27)

JOB OPENING:SR MGR DIG SYNDICATION/BBC/NY:Mng clients/prgrm supply to dig media synd partners. Create line-up of BBC prgrms, promotion & mktg. Strong knwldg BBC Prgrms. www.bbcamerica.com/employment.jsp   EEO/AA employer M/F/D/V (1/27)

JOB OPENING: MGR TV SALES/DISTRIB/BBC/NY: ID new clients, pitch/conclude deals w/ cbl ntwrks & clients. Take prgrms from library & repckg for sale. Strong negotiation/sales skills. www.bbcamerica.com/employment.jsp   EEO/AA empl M/F/D/V (1/27)

JOB OPENING:  DIRECTOR, PROGRAM PLANNING/Disney Channel/Burbank: Oversee Progrm Planning/Schedlng Disney Ch + Playhouse. Mngmnt exp req. Devl/Implmnt Progrm Stratgy. 7 yrs exp Progrm Plan/Sched. www.disneycareers.com REQ 186232 (1/27)

JOB OPENING: RESEARCH MGR/The Golf Channel/Orlando: Responsible for the ratings/rsrch support for programming/marketing needs. Proficient in NPower, StarTrak. 5+ yrs preferred w/ TV/Sports research. Apply at www.comcast.com EEO/AA (1/24)

JOB OPENING: DIR, PRIMARY RSRCH/LA: Mng qualitative/quantitative primary rsrch efforts for Comcast Ent Group’s suite of brands. Work closely with user exp team to design & mng on-site usability testing. Resume: [email protected] (1/24)

JOB OPENING: SR WRITER/PRODUCER/HGTV/Knoxville: Conceptualize, write, direct and produce high end on-air and off channel marketing campaigns. 6+ yrs exp in cable net or equivalent. College degree required. www.scrippsnetworks.com (1/23)

JOB OPENING: NAT’L SALES MGR/KSBI-TV/DT the new THUNDER TV. Proven success in 3-5 yrs exp w/ reg’l/nat’l accts alongside nat’l rep. firm (MMT). Knwlg Nielsen ratings & effective/creative pckgng strat a must. Res: [email protected] (1/23)

JOB OPENING: MARKETING COORD/iN DEMAND Networks/NYC: Support on-air, online and off-channel marketing plans. BA/BS Marketing/Advertising & 1+ yrs experience. Outgoing/creative/proactive. Apply: [email protected] (1/22)

JOB OPENING: DIR MKT/RLTV/MD: Dev/execute affil mkt & media plans, set ROI and benchmarks, helps set creative & brand direction, dev cross-plat partnerships & mkt alliances, 7 + yrs exp w/strong bus skills. Resume: [email protected] (1/21)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SPRING INTERNSHIP/CREDITS ONLY: ENTERTAINMENT/MKTG & COMM INTERNS/Cynopsis Media/Shelton CT: Asst various depts as needed in advrtsng sales, mktg, & rsrch. Highly orgnzd & reliable Sophomores/Jrs/Srs; Excellent MS Word/Excel skills. Contact: [email protected] (1/27)

SPRING INTERNSHIP/CREDITS ONLY: Razor & Tie Entertainment: Independent music label is looking for qualified interns for Winter/Spring 2009. Internships available in MKTG, PRESS, A&R, NEW MEDIA AND MUSIC PUBLISHING Please mail [email protected] (1/27)

SPRING INTERNSHIP CREDITS ONLY: MI APOGEO INC./NY: a social network, magazine & Latino Wiki is searching for Spring and Summer interns. Flex sched & virtual work arrangement possible. Int in U.S. Hispanic culture pref’d. Contact: [email protected] (1/23)

SPRING INTERNSHIP CREDITS ONLY: Spring Intern – non-fict. Prod. co. in Greenwich, CT. Support Assistant & prod. office. Prior prod/edit exp. a plus. *College Credit Only.* Contact: [email protected] with resume and cover letter (1/22)

SPRING INTERNSHIP CREDITS ONLY: ONLINE MARKETING & COMMUNICATIONS INTERNS for NYC based Hispanic TV network: Must show interest in social networking/viral marketing. Spanish Fluency preferred. Contact [email protected] (1/22)

SPRING INTERNSHIP CREDITS ONLY: LEAD DOG MARKETING GROUP/NY: a full-service event management and promotions agency is searching for Spring and Summer interns. Flexible schedule and transportation reimbursement. Contact: [email protected] (1/21)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: NON-FICTION DEVELOPMENT PRODUCER. I will write and develop your pitch & produce and direct a winning sales tape. 3 Emmy noms; unscripted or narrative formats; LA based, will travel. [email protected] (1/27)

SITUATION WANTED: INNOVATIVE PRODUCER/DIRECTOR:Award winning and highly creative. Major network experience, across all genres: Childrens, Youth, Reality, Lifestyle. In NY but will travel. View reel & CV: www.kirstynordal.com (1/27)

SITUATION WANTED: Seasoned TALENT ACQUISITION Specialist, HR Generalist (NYC based) w/ significant exp in fashion, PR, marcom & entertainment industries seeks PT, FT, Freelance or Consulting opportunities.Contact [email protected] (1/27)

SITUATION WANTED: FREELANCE DRTV MEDIA BUYER with more than 15 years experience buying national and local cable, syndication, and local broadcast markets seeking FT or PT work from home office. Please contact me at [email protected] (1/27)

SITUATION WANTED: FREELANCE or Full-time MEDIA BUYER w/ over 25 yrs of buying exp. is newly available. Seeking F/T or Freelance wk from your office or my home (New York based) Please contact me @ [email protected] (1/27)

SITUATION WANTED: EXPERIENCED PRODUCER. I’ve worked in talk/reality/game show genres. Produced shows overseas & on location. Hard working, detail oriented, motivated, creative, ready to start today, will travel. Contact: [email protected] (1/24)

SITUATION WANTED: ADMIN OR ASST POSITION WANTED/NYC: 3+ yrs admin exp at well-known companies in exec assistance, licensing, prod development, marketing, with specialization in children’s TV. Creative & professional. [email protected] (1/23)

SITUATION WANTED: DP/VIDEOGRAPHER (NY/NJ) 20+ yrs experience. HD (DVCPRO100), Beta, Mini-DV. Contact: [email protected] (1/23)

SITUATION WANTED: SR. H.R. PRO/NYC:19+ yrs exp seeking short/long-term/perm oppty in media field. Bkgrd incl: Employee Relations, O.D., Recruitment, Training. Call Ray Palen at (631)732-2926 or via email at: [email protected] (1/23)

SITUATION WANTED: Top-tier agency ACCOUNT MANAGER/SUPERVISOR seeks full-time employment in LA area. If your agency needs a professional w/ multi-platform technology, entertainment or interactive experience, e-mail [email protected] (1/22)

SITUATION WANTED: SR. MARKETING/BRAND/PRODUCT MANAGER with home video, TV, animation and indie film experience is seeking a dynamic opportunity with a Los Angeles area studio or agency. E-Mail: [email protected] for a resume (1/22)

SITUATION WANTED: WRITER/EDITORIAL DIRECTOR Deadline activist to the rescue. FREE COPY @ COPY @ https://freebeaaron.wordpress.com contact: [email protected] (1/22)

SITUATION WANTED: MEDIA/CABLE/INTERNET ATTORNEY: Broad in-house experience in content production& distribution, operations, affiliate & ad sales. Available for project/consultant/full-time. Contact [email protected] (1/22)

SITUATION WANTED:TONY NOM. B’WAY PROD/THEATRE CONSULT/ACQUIS. & DEV./NYC: 30+ yrs exp. in theatre. Superb theatre/film/TV contacts seeks FT or Consulting Position w/Studio/Prod Co. looking for properties. Contact: [email protected] (1/21)

SITUATION WANTED: CONSULTING PRODUCER/EDITOR w/ 18+ yrs exp. Seeks TV & new media projects. Credits: PBS (Buster, Fetch!, ZOOM, NOVA), History, CBS, NPR, BBC. CV, reels, contact info @: http://www.alangrazioso.com (1/21)

SITUATION WANTED: MARKETING & COMM. CONSULTANT: 17 yrs in ad copywriting, media planning/buying, collateral, promotions, and public relations. Access to affordable graphic designer for complete ad services. [email protected]   (1/21)                  

SITUATION WANTED: SR. CASTING PROD/DEPT HD Always Delivers! Netwrk shows/perfor/game have database 5K acts/Kid/Dance/Cirq/ Singers/Animal/Crazy & Top acts Celebbker Top indus. contacts/Talk bckgnd can book anything! [email protected] (1/21)

SITUATION WANTED: PRODCR-WRTR;TALENT-CASTNG EXEC/BOOKR/LA + track record ENT.PR/PROMO/MKTG/ADV. Great work ethic & references (see IMDb.com, Jane Shayne)eager for next challenge! FT/Project. Contact: [email protected] (1/21)

SITUATION WANTED:NY based PM associate seeking F/T or freelance production or PM position. Experience in coordinating production shoots and tracking show costs at cable TV network. Contact: [email protected] (1/21)

SITUATION WANTED: EP BUDGETING & SCHEDULING LA: Reasonable rates, short turn around. Knowledge of REBATES & INCENTIVE PROGRAMS including: NM, MI, IA and UT. Contact: [email protected] for samples & rates (1/21)

E-mail [email protected] or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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