Tuesday, December 16th, 2008


Cynopsis: Kids!


Good morning. It’s Tuesday, December 16, 2008 and this is your first early morning Kids briefing.  

ValCom, Inc. complete the purchase of all of Faith TV and plans to change the name of the network to My Family TV, which will feature more family oriented programming.   ValCom aims to triple the network’s size over the course of the next two years by expanding its markets to include NY, Boston, LA, Chicago, Philadelphia, Atlanta, Washington DC, Houston and Detroit.  As of this week, the 24/7 My Family TV channel is available 24/7 in 17 million homes via 65 broadcast stations and Sky Angel IPTV.


Nickelodeon premieres the new Dora the Explorer holiday episode, Dora Saves Three Kings Day, on Tuesday, January 6, (which in fact is Three Kings Day), at 8p.  To support the special episode, Nickelodeon will roll out content from Dora Saves Three Kings Day across multiple platforms:

  • A two-minute sneak peek at the episode and clips from a song from the show, along with additional episodes, will stream on Nick Jr. Video from Monday, December 29.  The entire episode will be available on Nickjr.com from January 7.
  • The two-minute sneak peek, song and episode clips from the episode will be available on various wireless carriers also from December 29.
  • Nickelodeon on Demand will offer a sneak peek, shorts and song clips from the episode, as well as additional Dora episodes Throughout January.

The new TV movie Another Cinderella Story is set to premiere Sunday, January 18, 8-10p on ABC Family.  A humorous twist on the classic fairy tale, Another Cinderella Story stars Selena Gomez (Wizards of Waverly Place), Drew Seeley (High School Musical concert tour) and Jane Lynch (Talladega Nights, For Your Consideration among many other movies and TV shows).  That same night leading into the debut of the new TV movie, the network will air A Cinderella Story (2004) 6-8p, starring Hilary Duff and Chad Michael Murray.

ABC celebrates New Years with two animated holiday specials On Tuesday, December 30:

  • The Peanuts gang stars in cartoonist Charles M. Schulz’s Happy New Year Charlie Brown (1986) will air at 8p, with Spanish audio via SAP.
  • The Rankin/Bass stop-motion animated holiday special Rudolph’s Shiny New Year (1976) follows at 8:30-9:30p.  The special feature Red Skelton narrating and as the voice of Father Time, with Frank Gorshin and Morey Amsterdam also providing character voices.

Toei Animation inks a broadcast licensing deal with YTV (Canada) for the first season of the anime series Pretty Cure.  Set to debut on YTV in Q1 2009, Pretty Cure revolves around the adventures of two girls who are total opposites, one a top athlete and the other an honor-roll student, who are also the best of friends.

Image Entertainment, Inc., a indie licensee/producer/distributor of home entertainment programming in North America, enters into a distribution deal with BKN Home Entertainment Inc (BKN), which is a division of BKN International AG.  According to the deal Image Entertainment has the exclusive distribution rights for BKN’s entire catalog of 300+ episodes from 26+ properties (e.g. Legend of the Dragon, Kong and Zorro  Generation Z).  The agreement will also gives Image an exclusive first-look at all new BKN content, and extends to all of BKN’s HD content.

FremantleMedia Licensing Germany (FLG) acquires the exclusive licensing rights to the teen-targeted format H20  Just Add Water for Eastern Europe in a newly completed deal with ZDF Enterprises.  FLG has possible merchandising deals set to close in Bulgaria, Hungary, Ukraine, Czech Republic and Slovakia across a number of categories.  Now airing in 120+ territories, H2O  Just Add Water is produced by Jonathan M. Shiff productions in Australia where it originally aired on Network Ten.

Knowledge Adventure, which produces adventure-learning games for K3-10, officially launches its own kid-targeted 3D virtual world and gaming platform JumpStart this week.  The new virtual world, which is available for a monthly fee of $7.99, offers downloadable game content, customizable avatars (called Jumpeez), various worlds (e.g. neighborhood, town square, petland, beach and jungle), printable coloring sheets, movies and music videos, and rewards that can be used in the real world.

Digital agency Studiocom partners with Paws, Inc., which manages the Garfield comic strip, and MiniEgo, a virtual community developed by Studiocom.  Under the agreement, MiniEgo (which is not aimed specifically for kids) users will be able to interact with Garfield characters and create avatars with Garfield-like characteristics.  Users can also hang out in virtual locations featured in the Garfield comic strip (e.g. Jon’s house, the fence in the alley, Irma’s diner).  Additionally, Garfield characters will appear throughout the experience, providing commentary on avatar configuration and interacting with users in the community.


Cartoon Network Enterprises (CNE) appoints Mattel, Inc. as the master toy licensee for its original fantasy/adventure series The Secret Saturdays.  Under the deal, Mattel will manufacture, market and sell a range of toys based on the series, including action figures, playsets, role-play toys etc.  The new The Secret Saturdays toy line is expected to be available at mass retailers nationwide for fall 2009.  Produced by Porchlight Entertainment, The Secret Saturdays launched on Cartoon Network in October 2008 as part of the network’s Friday night fantasy/adventure programming block.


Casting:  CMT‘s series Chevy Karaoke Star teams with YTV for the debut season of Karaoke Star Junior (11 episodes), which kicks off an eight-city audition tour across Canada beginning Sunday, January 11 in Vancouver at 12p at Richmond Centre, 6551 No. 3 Road, Richmond, BC.  To take part in the auditions, you must be between 6-15-years-old and accompanied by a legal guardian.  Further information about the process and an audition form can be found at www.kstarjr.com. For those who can’t be at the location, auditions can be uploaded at the website as well March 16- April 5 to be a Cyber-Star Junior, two of these will be chosen to complete in Toronto.  Auditions will also be held in Edmonton, Saskatoon, Winnipeg, Halifax, St. John’s, Ottawa and Toronto.  The series debuts on CMT and YTV Monday, March 16 at 7p.


Cartoon Network‘s debut of the finale of the animated reality series Total Drama Island on Thursday, December 11 at 9p, as part of the Har Har Tharsdays block (7-10p), set a new record becoming the top telecast among Tweens 9-14 (1,559,000) for the network ever, and the most watched show among K6-11 (1,592,000) since September 8, 2000 (Premiere Premiere, 9p).  The show was the top program of the day across all TV among K2-11 (1,968,000), K6-11 and Tweens 9-14, as well as being the top telecast ever for the network among Girl Tweens 9-14.  A second season of Total Drama Island, entitled Total Drama Action premieres on Cartoon Network in late spring 2009.

Live + Same Day Ratings Kids Cable Network Averages (000) for Friday, December 12, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1110; K6-11 505; TWEENS 9-14 313
DISNEY CHANNEL:     K2-11 1014; K6-11 754; TWEENS 9-14 675
CARTOON NETWORK: K2-11   588; K6-11 381; TWEENS 9-14 265
TOON DISNEY:           K2-11   144; K6-11   67; TWEENS 9-14   45
Source: MTVN Research from Nielsen Media Research Data

Answer to Yesterday’s Trivia Question:  On the animated series Jimmy Neutron: Boy Genius, Beautiful Gorgeous, an evil villainess who is the daughter of Jimmy’s enemy, Professor Calamitous, was voiced by what actress?  WENDIE MALICK   Kudos to: Lina Maini-Go Maniac Media, LLC/NY; Wendy DeNicolo/NY; Kimberly Keeley-Safety4Kids/  Stamford, CT; Pat Brady-CESD/LA; Chip Beaman-Soundelux Design Music/Hollywood

Today’s Trivia Question:  What is the name of Miss Piggy’s white poodle?   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
 Gwen Billings for Cynopsis Kids!

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Mark Bohn- 203-583-1224 / [email protected]
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JOB OPENING: SR MGR PROG PUBLICITY/A&E TV/NY: Dev History PR strategies on print/electronic & internet props. Mng Public Affairs & Mktg prtnships & talent. BA & 5+ yrs TV publ cable/b’cast/news. Apply: www.aetn.com/careers.html (12/20)

JOB OPENING: RSRCH ANLYST/Lifetime (LA): Analyze & prdce reprts- daily ratings & compet perfmnce to guide Prgm, Mktg, & Aff Mktg strat. Exp TV Rsrch/data anlyst/Star Trak/Nielsen/math/stats. Res: [email protected] (12/20)

JOB OPENING: RESCH MGR/TLC/MD: Work w/Dir/Int clients to design/manage Net resch efforts, utilizing Nielsen data, other consumer data to develop programming, scheduling, and mktg strats. Apply: www.discovery.com #8255 (12/19)

JOB OPENING: RESEARCH STRATEGIST/TLC/MD: Analyzes & reports on Nielsen TV ratings data and market research statistics to support the programming, scheduling and marketing depts. Apply: www.discovery.com #8254 (12/19)

JOB OPENING: SR MANAGER/TV SALES & DIST/BBC/NYC: hit sales targets, ID new clients, pitch and conclude deals w/ cbl ntwrks. Scripted & nonscripted programs. To apply, www.bbcamerica.com/employment.jsp (12/18)

JOB OPENING: SR MANAGER AUD DEV/BBC/NYC: Grow Mrkt for BBC.Com, drive traffic, manage syndication relationships w/ 3rd party partners. Create mrktng & aud dev strat. To Apply, www.bbcamerica.com/employment.jsp (12/18)

JOB OPENING:  EXEC/ADMIN ASST/Comcast Networks/NY: Asst Sr execs w/ daily admin duties.3-5 yrs exp asst Sr execs.Strong writ/verbal comms skills; det-oriented. MS Off. knwlg a must. Must Apply @ www.comcast.com. EEO/AA/Drug free (12/17)

JOB OPENING: STRATEGIC PLANNING ANALYST/NY: Resp for digital avail rpts, contracted/billed rev rpts, support VP/Mgr on ad hocs. Finance exp preferred, strong excel. TimeWarner.com  # 99308. Cover/resume: [email protected] (12/17)

JOB OPENING:  NATIONAL TV Supervisor & Buyer/LA: Top Agency, Excellent Group ,need negotiating experience with National TV& Cable Networks. Excel Benefits, will relocate – pls send resume to [email protected]  (12/17)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

WINTER SPRING INTERNSHIP CREDITS ONLY: HR INTERN POST-PROD CO/Burbank, CA: Gain exp. in all facets of HR: Benefits, Recruiting, Employee Relations, Compensation, Training. Submit resume: [email protected], with HR Intern in subject line. (12/20)

WINTER SPRING INTERNSHIP CREDITS ONLY: MKTG INTERN POST-PROD CO/Burbank CA: Gain exp. in all facets of Marketing: PR, Online, Graphic Design, Copyrighting, Advertising. Submit resume to [email protected], with Marketing Intern in subject line. (12/20)

SPRING INTERNSHIP CREDITS ONLY: IN SESSION INTERNS/truTV/NY: Assist in production of daytime trial coverage and booking department. Skills: Writing, Computer, Research. Apply online: www.turnerjobs.com Req#109741BR (12/19)

WINTER SPRING INTERNSHIP CREDITS ONLY: COMEDY TALENT MANAGEMENT INTERN/ LA: Assist w/ office duties, covering shows, helping run live monthly show. For more info/submit resume, email [email protected] (12/19)

WINTER SPRING INTERNSHIP CREDITS ONLY: Thirteen/WNET/NY:Daily animated kids’ series seeks interns w/ interest in online educational media and web analytics. Must be available 12-20 hrs/wk. Stipend offered. Res/cvr lttr w/ availability to [email protected] (12/19)

WINTER/SPRING INTERNSHIP CREDITS ONLY: Fuel TV music dept: INTERNS interested in learning about music sprvsn for TV/film. Will learn about licensing, placement, rights & all aspects of how music fits into prod. Resume to: [email protected] (12/18)

SPRING INTERNSHIP CREDITS ONLY: IN SESSION INTERNS/truTV/NY: Assist in production of daytime trial coverage and booking department. Skills: Writing, Computer, Research. Apply online: www.turnerjobs.com Req#109741BR (12/18)

WINTER SPRING INTERNSHIP CREDITS ONLY:  EDITORIAL VIDEO INTERN/NY, NY:  Assist Editorial Director w/ writer paperwork, assignments, photo gallery production & copywriting and editing. For more info/submit resume, visit www.cablevision.jobs req ID 6886BR (12/17)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: Facing staff or budget cuts? Freelance MKTG STRATEGIST & PROMOTIONS guru available to supplement your staff. Specialties: branding, promo partnerships, & breakthrough biz dev strategies. Email: [email protected] (1/3)

SITUATION WANTED: DOCUMENTARY PRODUCER, DIRECTOR, WRITER in L.A. Five prime time Emmy Awards. National Geographic on NBC and PBS. Discovery, History Channel and MSNBC. Contact email: [email protected] (1/3)

SITUATION WANTED: FIELD PRODUCER/ DIRECTOR:LA/ Docusoap, Lifestyle, Infotainment,Feature Doc + more. Resonant leader,` keen director/ writer, strong storyteller + showrunner. 8+ yrs. Will travel. [email protected] 917.716.7277 (1/3)

SITUATION WANTED: PRODUCER/WRITER/DIRECTOR (NY) Ultra creative, vast experience, all genres, all networks, reality, major cable, award winning and fun! [email protected] (1/3)

SITUATION WANTED: NATIONAL ACCOUNT SALES MANAGER: Top performing sales professional; Expertise in Business Development/Marketing/Media; Adept at strategy, project management & implementation. CONTACT: [email protected] (1/3)

SITUATION WANTED: Results oriented ACCT MGR DIST/SYND (19 yrs) seeks opp. w/ agency/network/studio/prod. co. Worked@ Disney, Ascent & Visual Data- Resume & client references avail. LA Based [email protected] (12/20)

SITUATION WANTED: TV/ONLINE CFO or VP FINANCE, LA/NYC: Experience spans Financial Analysis, Strategy,M&A and Accounting in cable networks and online. Over 10 years with Disney and MTVN. Contact: [email protected] (12/19)

SITUATION WANTED: BROADCAST DESIGNER..Multiple BDA/ Promax award winner. Art Direction/Motion Graphics/ print / webdesign.  See site at www.eqdesign.com[email protected] (12/18)

SITUATION WANTED:ASSOCIATE PRODUCER or ASSOCIATE STORY PRODUCER (L.A.), 9+ yrs in all aspects of production, exp. in reality, inc. game, & scripted. Valid passport – willing to travel. [email protected] (12/18)

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