Tuesday, August 4th, 2009


Beginning September 7th on ION Television, Watch Us Add More to Mondays

8/7C – Ghost Whisperer

•  The Emmy-nominated series starring Jennifer Love Hewitt kicks off the night

9/8C – Criminal Minds

•  The hit series makes its ION Television debut following Ghost Whisperer

10/9C – Durham County

•  ION Television welcomes its first original series, where no secret stays buried forever

Cynopsis: DIGITAL


Good morning, it’s Tuesday, August 4, 2009, and this is your first early morning digital briefing.
Amidst a “sleeping with the enemy” FTC investigation into antitrust violations, Google CEO Eric Schmidt announced his resignation from the Apple board of directors. The relationship between the two companies has evolved to one of rivals in recent months with the launch of Google’s Android mobile operating system and Chrome desktop OS, explained Apple CEO Steve Jobs. The announcement comes directly on the heels of an FCC investigation into anticompetitive (and seemingly arbitrary) practices at Apple’s iPhone App Store. 


A groundbreaking documentary that reflects history as it happened
on Sept. 11, 2001 …

For Your Emmy® Consideration: Outstanding Nonfiction Special

From the first plane that hit the World Trade Center to the collapse of the second tower,
this special weaves together footage and sound taken by over 100 eyewitnesses, presented with no narration and no commercial interruption. Preserved for this generation, and for the future.



Always working to add to its Watch Instantly line up, Netflix is now offering past episodes of Lost and other ABC shows in its streaming video line-up, available to subscribers on an unlimited basis for no extra charge. The first four seasons of Lost, Seasons 4 and 5 of Desperate Housewives and season 5 of Grey’s Anatomy are currently available to stream to a computer or a television using various two-box integrations. Netflix also offers streaming shows from NBC, Fox and CBS.
has kicked off its latest multiplatform Fantasy Football program with a generous helping of new social-themed features and a series of localized promotions. The interface now supports auction drafts and FantasyCast now features more interaction, including live chat with ESPN experts, live player-by-player scoring and live updating box scores and results. Geico and GMC have once again signed up as sponsors with integrations across ESPN, ESPN.com, ESPN Radio, ESPN Mobile TV and ESPN the Magazine.
is utilizing weekly webisodes and a virtual gaming contest developed by ESPN Arcade and advergaming company Arkadium to promote its Elite 11 high school QB competition, culminating in the Aug. 27 finale to air at 7 pm on ESPNU. ESPN Rise was formed with the acquisition of the high school sports assets of Student Sports, Inc. and SchoolSports Inc..
ION Television has produced an ambitious new Flash site around Durham County, an original one-hour crime drama premiering on the network Sept. 7. It’s designed to provide viewers with clues about some of the mysteries behind the show’s characters and the double lives they lead. Click on sections such as “the Lake” or “The Cabin” to reveal shareable video shorts. Work through the content to discovery hidden or locked clips spread across multiple social networking and fan sites such as Durham County’s Facebook page.
MSG Media’s music themed network Fuse and music trade magazine Billboard are teaming up to produce daily two minute music news segments for broadcast on Fuse and distribution online via Fuse.tv and Billboard.com. “The Daily Noise” segments are hosted by Bill Werde and feature news headlines, album releases, live info and rundowns of the Billboard music chart.


YouTube has created new local news section dubbed News Near You that identifies a user’s location then serves them with videos sourced from local radio stations, newspapers and colleges, reports the NYTimes. About 200 outlets have signed up so far to distribute news clips on the platform, in exchange for a 50% share of the revenue generated from ads that appear with the content.
After an avalanche of complaints from users Twitter finally launched a new security measure powered by web security firm f-secure to block malicious URLs from being posted to the service. Click one of these sites and you’ll get the message: “Oops! Your tweet contained a URL to a known malware site.”
Local Chicago web show FixMyRecipe, founded by Thatcher Kamin and chef Billy Parisi, landed its first advertorial partnership with ABC affiliate WSOC-TV in Charlotte, NC. The FixMyRecipe crew, which salvages user-submitted dishes on camera, will produce a series of branded segments sponsored by local TV advertiser Lowe’s Foods. WSOC-TV’s site will feature links to the shows and the station will air 15-second spots starring Parisi, driving viewers to the site and to the cooking shows.
Call for entries: The International Academy of Television Arts & Sciences is now accepting entries for the 2010 International Digital Emmy Awards, recognizing content produced for digital platforms originating outside of the U.S. Categories include: Children & Young People, Fiction and Non-Fiction. Entry forms and rules are available at www.iemmys.tv.


Listen.  Learn.  Network.  Pitch.  Triumph.
WESTDOC: The West Coast Documentary and Reality Conference
September 14th – 16th , 2009   Doubletree Suites Hotel – Santa Monica, Ca.

Meet Program Buyers, Network with Producers, Attend Pitchfest.
Speakers from: A&E, ABC, Animal Planet, Discovery, E!, MTV, Nat Geo,  PBS, Spike, Sundance Channel,  TLC, Tru Tv, and more

For Registration, Schedule and Speaker Information visit:
ONLY $499.00 for Cynopsis readers until August 14th, 2009.  Use code CYN499


Online radio broadcasters have grown like wildfire in terms of audience, but so far the services’ display ad revenue has not kept pace. Popular online and iPhone radio streaming service Pandora has found a new ad partner in Clear Channel subsidiary Katz Media Group. Katz has agreed to represent “a significant portion” of the start-up’s digital ad inventory via the new Katz Online Network, which currently consists of hundreds of terrestrial audio broadcast streams and some larger webcasting players including AccuRadio.com and RadioIO. The company’s national reach alone ­- Pandora’s audio ad product will now be represented by more than 200 Katz account managers across the country – should help the platform tap into a much broader range of advertisers, offering both national and geo-targeted buys.


Mobile internet venture Clearwire outlined the next 10 markets it will launch its 4G WiMax  service in by Sept. 1, following the launch of “Clear” in Portland, Atlanta, Baltimore and Las Vegas earlier this year. Clear will soon be available in Boise, Idaho; Bellingham, Wash.; and eight markets throughout Texas, including: Abilene, Amarillo, Corpus Christi, Lubbock, Midland/Odessa, Killeen/Temple, Waco and Wichita Falls.
What’s good for the goose is good for the gander. Advocacy group Consumer Watchdog called on Genentech Board Chairman Arthur D. Levinson to resign as a director of either Google or Apple, following the resignation of Eric Schmidt from the Apple board.


New data from eMarketer confirms the proliferation and broadening of online video consumption in the U.S. The company sources data from Knowledge Networks indicating that online full length TV viewing has doubled or nearly tripled among some demographics between 2006 and 2008. eMarketer also projects there will be 144 million online video viewers in the US this year, growing to 188 million viewers in 2013.
US Online Video Viewers (viewing at least once a month) and Penetration – 2008-2013
                                       2008  2009  2010  2011  2012  2013
Online video viewers (m)    135    144   154    165    177    188
% of internet users             70%  72%  75%   78%   82%  85%
% of population                  44%  47%  50%   53%  56%   59%
source: eMarketer   
US Internet Users Who Access Full-Length TV Programs Online, by Age 2006-2008
Age Group          % of users who view full-length shows
                                 2006          2008
18-54                          10%         21%
13-17                          11%         28%
18-34                          12%         26%
35-49                            8%         16%
50-54                            1%          9%
Source: Knowledge Networks 


Cambridge, England-based Plastic Logic is working on a new e-book reader with a flexible electronic screen you could conceivably roll up and stick in your pocket, according to a report in The London Times. The device, which hopes to launch in the U.S. in the beginning of next year and in the UK later in 2010, will feature a touch-screen and a back-lit display. However initial versions of the e-book reader will not roll up due to fragility concerns.
Verizon’s FiOS TV service has improved its interactive Facebook and Twitter widgets, enabling viewers to actually send tweets and create Facebook status messages using the Fios remote and onscreen keyboard.
Princeton NJ-based cloud-based archival photo and video hosting solution Phanfare launched a professional level service enabling photographers and producers to utilize advanced software tools to store, display and manipulate content directly from the site. Phanfare’s Pro service is priced at $50 per 20 GB of content and requires a $100 annual fee.


Anna Marie Neri has rejoined XOS Technologies, Inc. as Director of Public Relations, to be based in the company’s Orlando, FL headquarters. Anna had left the company after XOS sold its Network business unit to NeuLion acquisition JumpTV.


Large organizations continue to find social networking to be a double-edged sword; you can’t beat it for free publicity but it can be a difficult medium when it comes to controlling the message. The NFL is finding itself in a sticky situation as Twitter usage among players escalates for the first time this preseason, notes the Washington Post. Not surprisingly, the prima donnas of the league who crave attention from traditional outlets are garnering the most followers on Twitter. Case in point is Terrell Owens; TO not only has over 100,000 followers, he’s got his own website, social network and online store to go along with his new VH1 show. The Bengals’ vocal wideout Chad Ochocinco made news last month when he announced that he planned to tweet from the sidelines during games. (The NFL promptly put the kabash on that idea, reminding players of an existing rule banning mobile devices from the bench.) San Diego linebacker Shawne Merriman was just told by his coach that he’s not allowed to tweet from the Chargers practice facility on Friday, according to the player’s own post. So he called his lawyer, who found a loophole in his contract that suggests that he can tweet outside.


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Later — Wayne
 Wayne Karrfalt for Cynopsis: Digital

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here    .

JOB OPENING: FRLNC CELEBRITY STYLE BLOGGER: For major network. Exp in celeb & fashion. Must have HTML & Photoshop & active blog w/avid audience. Apply: at http://www.mylifetime.com/about-us/welcome include writing sample (8/11)

JOB OPENING: LOCAL SALES MGR/KGTV/McGraw-Hill/San Diego: Lead/motivate Local Sales Team. Mng Team for both ABC and 10News.com. Exc analytical & comm skills & proven negotiating skills. www.mcgraw-hill.com/careers (8/11)

JOB OPENING: ANALYST, AFF MKTG/FOX CABLE/LA financial tracking, forecasts, analyze various mktg campaigns, calculate ROI, make strategic recommendations on findings. BA, finance skills 3+ yrs cable exp. Apply http://tiny.cc/NUUl4 (8/7)

JOB OPENING: ACCOUNT ANALYST/iN DEMAND/NYC: Develop/Implement procedures to collect revenue and report data from affiliates. Bachelor’s degree (Accounting preferred) and cable/collections exp req. Apply: [email protected] (8/7)

JOB OPENING: TRAFFIC & SERVICING MGR: Beverly Hills Int’l TV distribution co. seeks traffic & servicing manager with min. 2 years experience ordering &delivering video elements.  Email resume to [email protected] (8/6)

JOB OPENING: PR MGR/ SR.MGR /Classic Media/NYC: 5-7 yrs exp in PR, esp. ent/media w/consumer focus; Develop publicity strategies, Generate positive brand visibility, Execute PR plans, Liase w/creators; apply to: [email protected] (8/5)

JOB OPENING: SR RESEARCH ANALYST NICK KIDS & FAMILY/NYC: 2 yrs natl resch exp.Strong analytical/detail/organiz sk.Expert w/Nielsen, Npower. Strong written/oral comm. sk.Prof in MS Office. EOE/M/F/D/AAP. Apply www.mtvncareers.com (8/5)

JOB OPENING: SR MANAGER, CONTENT PARTNERSHIPS/ PRN (the in-store TV media leader)/LA: 8+ yrs exp in developing content provider relationships, must be well connected to networks, cable, studios, etc. http://tinyurl.com/prnjobs (8/5)

JOB OPENING: ART DIRECTOR/Nicktoons/Freelance/NY:Mng schedule/workflow & art dir. for in-house design grp. Oversee art direction for all onair/offair projects by freelancers/design firms. EOE/M/F/D/AAP apply: [email protected] (8/5)


Starting This Thursday on IFC
Chris Kattan stars in
Bollywood Hero
A 3 Night Comedy Musical Mini-Series Event
 August 6th , 7th and 8th at 10pm on IFC

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL INTERNSHIP CREDITS ONLY: Alexandria VA Tourism Assoc has an opening for a MEDIA RELATIONS INTERN this fall. School credit only. Go to http://visitalexandriava.com/media-pr/media-contact/job-opportunities for details. (8/11)

FALL INTERNSHIP CREDITS ONLY: Live daily talk show seeking fall 09 interns. Positions available and wanted for ALL DEPARTMENTS. Script, control room, audience, talent, production mgmt. & more. [email protected] (8/11)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED:  DIGITAL MEDIA/CABLE/BUSINESS AFFAIRS ATTORNEY Broad in-house exp in content prod & distribution, new media, operations, cable affiliate & ad sales. Avail for project/consultant/FT. Contact [email protected] (8/11)

SITUATION WANTED:  WEB DESIGNER (LA): Designer/Entrepreneur seeks partner to take social network web site to next level. WWW.Tagmyspace.tv . Contact  Randy – [email protected] (8/11)

SITUATION WANTED:  DOCUMENTARY. PRODUCER, DIRECTOR, WRITER A.C.E. in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (8/11)

SITUATION WANTED: PRODUCER/WRITER: Over seven yrs experience in TV & digital media. Highly creative, tackles everything from conception to completion; comedy, sports, news and entertainment background; NYC. [email protected] (8/7)

SITUATION WANTED: COPYWRITER / CRTV DIR – FREELANCE ONLY(LA): 19+ Yrs Experience (Promos, Home Ent., VOD, Theatrical). My campaigns have generated Billions in sales and some of the highest rated fare on TV ever. [email protected] (8/7)

SITUATION WANTED: BROADCAST TRAFFIC MGR/NY: Many years of experience, Legal Clearance, Material Distribution, Scheduling, Ad-ID. Full Time, Freelance or Project work, available immediately. [email protected] (8/7)

SITUATION WANTED: EXPERIENCED PERSONAL ASSISTANT/LA: in the industry 10 years, available fulltime, good w/kids and dogs, has SUV, laptop and BB. Professional and discreet. [email protected] (8/7)

SITUATION WANTED: EIC/LINE PRODUCER with 10+ yrs exp. Variety, Docu-Reality, Game Show, Scripted, Competition/Elimination- Mngd biz of Prod. Co’s. for major TV & cable nets. Looking for next project. [email protected] (8/7)

SITUATION WANTED: EXEC ASST(New York): 7 years experience: Interned for a President, Exec Asst to SVP, VP, and personal asst to film dir & celebrity. Looking for Exec Asst Position in film/TV (NY). [email protected] (8/7)

SITUATION WANTED: RESEARCH DIR/STRATEGIST See what 20+ yrs media, Nielsen, Hisp, research, sales, presentation experience can do for you. Email: [email protected] (8/7)

SITUATION WANTED: FIELD/STORY PRODUCER/LA: 6+ years exp. producing reality, doc, clip, celeb int. for A&E, VH1, MTV, FOX production thru post. Email: [email protected] (8/7)

SITUATION WANTED: ASSOCIATE PRODUCER/Reality/Ent/Docs. NBC; CBS; Spike; Dis; TLC; E!; VH1; MTV Travel Channel;runs on Batteries. (LA based) [email protected] (8/7)

SITUATION WANTED: DEVELOPMENT ASSISTANT/NY: Idealist looking for home in dvlpmnt as an assistant. Currently seeking opportunities with growth potential. Eager and driven to learn as I work. [email protected] (8/7)

SITUATION WANTED: Recent Harvard grad with experience in production, editing (FCP), and development looking for entry-level job in NY area in television/video/media. Strong writer, creative, people person. [email protected] (8/6)

SITUATION WANTED: LICENSING PRO with 15 yrs of industry experience and an expertise in music /footage + all IP permissions. Clients include studios, networks & advert’g agencies. [email protected] (8/5)

E-mail [email protected] or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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