Thursday, October 23rd, 2008



The Force is Solid!

Delivery for STAR WARS: THE CLONE WARS on Cartoon Network among Kids 6-11 increased by 83%!
And among kids 2-11 delivery increased 59% over the same time period last year!

Click for More Information.

Cynopsis: Kids!


Good morning. It’s Thursday, October 23, 2008 and this is your first early morning Kids briefing.

Batman: The Brave and the Bold, a new animated series, premieres as part of Cartoon Network‘s Friday night action/adventure programming block on November 14 at 7:30p.  From Warner Bros. Animation, Batman: The Brave and the Bold is based on DC Comics‘ Batman character and will serve as the new lead-in to Cartoon Network’s other new series, The Secret Saturdays (8p) and Star Wars: The Clone Wars (9p), as well as Ben 10: Alien Force (9:30p).  The voice cast for the primary characters of Batman: The Brave and the Bold include: Diedrich Bader (Batman), John DiMaggio (Aquaman), James Arnold Taylor (Green Arrow), Will Friedle (Blue Beetle), Corey Burton (Red Tornado) and Tom Kenny (Plastic Man).

Family Channel (Canada) gives the go ahead for the new live-action kids/tween series Connor Undercover (13×30) for air in 2010.  Currently in production, Connor Undercover is being co-produced by Shaftesbury Films and Heroic Film Company, the latter of which developed the series.  Each episode of the multiplatform series, which made its Mipcom debut last week, will include an original song and corresponding music video featuring cast member Jordan Francis.   Connor Undercover revolves around Conner (15), a spy buff whose life is altered forever when Gisela, the first daughter of a small island nation, comes to live with his family.


Entertainment Rights secures distribution rights to the newest episodes (13×22) of Transformers Animated series, for a total of 42×22.  Under the agreement ER holds the worldwide TV distribution rights (excluding Japan and North America) for the series including TV distribution across both free and pay TV platforms.  The new Transformers Animated season of episodes was recently commissioned by Cartoon Network US for deliver in spring 2009.  Following Mipcom, a number of deals across UK, France, Italy and Mexico as well as pan regional deals for Asia and Latin America have been signed, with new partners to be announced soon.

CBBC (UK) and ABC TV (Australia) acquire Animation Collective‘s new tween boy-targeted animated series, Jolly Rabbit! (52×11).  The multi-platform property will also feature a website, including games, activities and exclusive content, and Jolly Rabbit’s band will release videos, albums and individual songs.  The series revolves around the adventures of Jolly Rabbit, a lively tweenage rabbit as he navigates the seas with his punk rock pals in search of his missing leg, and going up against relentless Captain Squid, who stole Jolly’s left leg and is looking to get the right one too.  The series was also recently picked up by Canal+ Family (France).

Barbie in A Christmas Carol will make an exclusive theatrical promotional premiere as part of the Kidtoons matinee movie program in movie theaters beginning November 1 and running through November 30 2008.  In conjunction with its Kidtoons run, Barbie in A Christmas Carol will be released on DVD on November 4.  In this adaptation of Charles Dickens’ famous story, Barbie stars as a singing diva, Eden Starling, who insists that the performers and crew of her Victorian London theatre show stay and rehearse on Christmas Day.  Will a few visits from special spirits cure that?

Disney Channel India premieres the Disney Channel original movie The Cheetah Girls One World on October 28, at 1p.  A sequel to The Cheetah Girls, this new TV movie was shot on location in India as the girls venture to India to be featured in a Bollywood movie.


THE N is #1 with TEEN GIRLS!

Among teens, DEGRASSI’s season premiere was up 75% – with SOUTH OF NOWHERE’s up 175% –
making The N #1 with teens among broadcast and ad-supported cable.

Do we rock, or what?

Join America’s teens. Watch DEGRASSI and SOUTH OF NOWHERE. Friday Nights at 8 and 8:30 pm ET.
Only on The N: TV for Teens.

Full Source – Click here:  Source


50 years ago today Belgian cartoonist Peyo‘s (a/k/a Pierre Culliford) Smurfs made their first appearance in a magazine titled Spirou.  As part of the 50th anniversary of the Smurfs, a new giant Smurf helium balloon and float will appear in the 82nd annual Macy’s Thanksgiving Day Parade in New York City.  The parade will be broadcast live on NBC, 9a-12p.  Additionally, as previously announced, Sony Pictures Entertainment is currently developing a mixed live-action/animated Smurfs movie, which will be produced by Columbia Pictures and Sony with producer Jordan Kerner (Charlotte’s Web), and penned by David Stem and David Weiss (Shrek 2 and 3).

Cartoon Network Enterprises and Spin Master, the master toy licensee for Bakugan, will launch Bakugan product in the UK and France beginning this month, followed by other markets in early 2009.  Serving as Nelvana’s licensing agent for the property in EMEA, Cartoon Network Enterprises has signed deals across various product categories (e.g. apparel, sleepwear, footwear, accessories, confectionery, stationery, publishing etc).  Additionally, it has inked DVD distribution packs with Warner Home Video for the UK, Spain, Italy, Germany, Benelux and France as well as with K E Mathiasen for the Nordic Region. 

UK-based Bulldog Licensing enters into a toy deal with Sambro for the Thumb Wrestling Federation: TWF.  Under the deal Sambro will produce special TWF thumb masks that is set to be available at retail in the UK this November 2008.  A TWF wrestling ring will be available next year at retailers including Asda, Toys “R” Us (US), and The Entertainer (UK).  TWF is created by Animation Collective.


Tanya Van Court, who has led Nickelodeon’s preschool and parents online businesses, expands her position as SVP and GM, Noggin, ParentsConnect and  Her new responsibilities include oversight of the daily management of Noggin as well as heading its marketing and creative efforts.  Van Court will report to Sarah Kirshbaum Levy, Nickelodeon Kids and Family Group, and Steve Youngwood, EVP/Digital Media for TV and digital, respectively.  Prior to joining Nickelodeon in 2006, Van Court served as VP/New Media Products, ESPN.


Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, October 21, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON:          K2-11 1090; K6-11 422; TWEENS 9-14 925
DISNEY CHANNEL:     K2-11   710; K6-11 470; TWEENS 9-14 429
CARTOON NETWORK: K2-11   503; K6-11 331; TWEENS 9-14 259
TOON DISNEY:           K2-11   117; K6-11   53; TWEENS 9-14   42
Source: MTVN Research from Nielsen Media Research Data

Answer to Yesterday’s Trivia Question: On Saved By The Bell, what was the name of the beach club that the gang worked?  MALIBU SANDS BEACH CLUB Kudos to: Erika Lewis-The Lippin Group/NY; Bonnie Bisset-Cookie Jar Entertainment/NY; Stephanie Cimmino-TeleRep, Inc./NY; Meredith Wayne-TeleRep/NY; Mike Patterson-CNN International/Chicago; Cynthia Nichols-The University of Alabama/Tuscaloosa, AL; Amber Mayo-Electronic Arts/Redwood Shores, CA; Kim Humphries-Wieden + Kennedy/PST; Claire Wilmut-Boomstone Animation Inc./Ottawa

Today’s Trivia Question:   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
 Gwen Billings for Cynopsis Kids!

Cynopsis Kids Ad Sales:
Jennifer Franko – 203-583-9796 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

Cynopsis website – Video Resumes, Extended Classified Ads, Archives, and the Cynopsis Daily Video

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Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here   .

JOB OPENING: TV RESEARCH FREELANCER/ABC Burbank: Min 1 year exp in TV research, exp w/ Nielsen analysis, primary research exp, strong written & analytical skills, BA/BS req or equiv exp, (search Req ID-181968) (10/30)

JOB OPENING: DIR CREATIVE SRVCS: Oversee dvlp mktg solutions presentations. Coord staff/props/video. Trends/tech/creative resources knwlg. Exc strategic thinking/creative exec/writing skills. Rez: [email protected] “DCS” in sub (10/30)

JOB OPENING: VP MKTG SOL: Lead new dept & set creative vision for MSG sales initiatives. Bring “The MSG Exp” to life. Exp Brand/Creative Strategist. Exc lead./comm./creative/proj mngmt skills. Rez: [email protected] “VPMS” in sub (10/30)

JOB OPENING: DIR STRATEGIC PLANNING/NY: Min 5 yrs exp., generate selling estimates, preposts and ratings analysis. Send resumes to [email protected] (10/30)

JOB OPENING: MGR/ANIMATION PROD & DVLPMNT/Marvel Studios: Dvlpmnt, prod/mktg with day-to-day coord of assets, schedules & vendors. Exp animation prod req’d. Resume: [email protected] (10/29)

JOB OPENING: SCHDL’ING COORD long-term temp/USA SLEUTH UNI HD/NY: Assist in all aspects of scheduling USA Network program services; min 1 yr program scheduling department exp. Send resumes: [email protected] (10/29)

JOB OPENING: BUS DEV MGR/BRIGHTLINE ITV/NY: Dvlp new clients & database; Project mgmt, sales skills; strong phone, orgnztn, comm/writing skills all essential. 3+ yrs exp. Exp Media/Ent pref’d. Res to: [email protected] (10/28)

JOB OPENING: LOG COORDINATOR/ABC BURBANK CA:Create on-air log & properly place commercials,1yr exp TV Traffic, Knowledge of MS pgms, BMS Traff. Sys. AA degree,ATTENTION TO DETAIL,Organized. req.#181699 (10/28)

JOB OPENING: AD SALES RSRCH JOBS/DISCOVERY/NY: Strong analytical/sales positioning/creative prob solving skills.3+yrs nat’l TV rsrch exp ntwrk/ad agency/synd. Prof in Nielsen sys/StarTrak/MRI pref Req#8382 & 8237 (10/28)

JOB OPENING: MGR, EVENTS PROGRAMMING/iN DEMAND/NYC: Scheduling, dev/launch prog concepts, new biz dev, negotiate deals. 3-5 yrs media exp. Apply: [email protected] (10/28)

JOB OPENING: FREELANCE AD SALES MGRS, DIGITAL/ComedySmack NY: 3-5 yrs. digital sales exp. Relationships with agency/clients in entertainment, apparel & liquor. Send resume & cover: [email protected] (10/28)

JOB OPENING: TALENT EXECUTIVE/G4 TV/LA: Book & Develop celeb talent for all programming. Strong relationships w/PR, studios, nets, agencies. BA & 5 yrs exp. TV prod/editorial. Apply to: [email protected] (10/28)

JOB OPENING: AE, ONLINE AD SALES/Comcast/LA: Rep Comcast Nets, E! Online,,, to our external customers, develop, generate and maintain business for all networks. (10/25)

JOB OPENING: SR. MGR, RESEARCH/Music Choice: Support sales, mrktng & prgrmng initiatives across multiple platforms w/accurate & actionable research. BA/BS, plus 6-8 yrs relevant media research exp. required [email protected] (10/25)

JOB OPENING: NEWS WRITERS/CNN “CAMPBELL BROWN: NO BIAS, NO BULL”/NY: Exp’d TV news writers only. Compelling & engaging copy, attitude, flair, passion, sass, & appropriate outrage. Samples/Res: [email protected] EOE (10/25)

JOB OPENING: NYC BROADCASTING CO- ADV PRINT PRODUCTN TRAFFIC MGR: 4/5yrs ad agcy exp: collateral/outdoor tactics-knwldg MediaBuy-Mac/filemkr strong commun skills/deg pref’d. Resume: [email protected] (10/24)

JOB OPENING: SR BRAND MGR/HiT Entertainment/NYC: Dvlp/execute global creative & bus strategy to grow assigned brands & achieve financial targets. 7+ yrs brand mgmt exp kids ent and/or licensing. Res: [email protected] (10/24)

JOB OPENING: DIR. PROD/DEV/Discovery/LA: Dev proj. across key genres, w/10+ yrs broad/cable exp Exp in writing, post prod and talent management. Apply:, Req#8361 (10/24)

JOB OPENING: FREELANCE MKTG COPYWRITER/Fuse/NY: Create PPT pres, prgrm descrips, mktg pkgs, newsletters. Responsible for content of Ad Sales site. Excl. writing skills/creativity/MS PPT. Rez: [email protected] “FMCF” in sub (10/24)

JOB OPENING: MGR. AD SALES TRAINING & SYSTEMS/Comcast/NY: Responsible for overall training, quality assurance & staff support on all Comcast Ad Sales systems. Apply: or (10/24)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY: a website dedicated to indie films, is looking for qualified Interns for Fall/Winter 08-09 primarily for viral marketing and social networking work. Please send resume to [email protected] (10/28)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … Interested in posting your Video Resume? Contact [email protected] for more information ….

SITUATION WANTED: MKTG MGR: 13 years experience developing and implementing successful & innovative marketing plans that increase brand equity and sales. Email: [email protected]; Web: (10/30)

SITUATION WANTED: ACCOUNT MANAGER: Experienced Sales Account Manager. seeks perm. placement in Atl. 8 yrs exp. Extensive exp. w/ TV, radio. digital, print, sports, & all facets of station promotions. [email protected] (10/28)

SITUATION WANTED: EP BUDGET/SCHEDULE PREPARATION for All STATES: Reasonable Rates, Short Turn Around. Contact: [email protected] for details and pricing (10/28)

E-mail [email protected] for rates and specs for Job Openings.

Interested in posting your Video Resume? Contact [email protected] for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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