Cynopsis: DIGITAL
10/01/09
Good morning, it’s Thursday, October 1, 2009, and this is your first early morning digital briefing.
News Corp. has finally done away with its Fox Interactive Media division once and for all in its latest reorg., replacing it with the News Corp. Digital Media Group (NDM) – responsible for overseeing Fox’s standalone digital businesses including MySpace, IGN Entertainment, Fox Audience Network, Photobucket, Beliefnet and the Fox Mobile Group. Jon Miller will take the reigns as Chief Digital Officer with a new executive team under him including General Counsel and EVP/Business Affairs Dan Fawcett; EVP/Operations Jack Kennedy; EVP/Strategy and Corporate Development Jorge Espinel; and SVP/Safety, Security and Privacy Hemanshu (Hemu) Nigam. Also, Roy Bahat has been upped to the role of President of gaming site IGN Entertainment. He will work closely with Miller to shape News Corp’s broader online game strategy.
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October 26th 12:45 – 2:30pm
Advanced Advertising and Interactive TV
A Panel Discussion: What’s Real – What’s Not!
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Mobile entertainment content aggregator mSpot signed distribution deals with Paramount, Universal and Weinstein Co. to bring full-length movies such as The Reader and The Curious Case of Benjamin Button to mobile handsets. mSpot has integration deals with 4 major carriers and more than 30 different devices, including the iPhone, the BlackBerry and Android phones. Single movies at m.mspot.com will be priced at $5 each and will stream for instant viewing.
Tribune Interactive introduced a new consumer-focused website HealthKey.com, focusing on interactive tools and aggregating content from multiple Tribune properties including the Los Angeles Times, Chicago Tribune, South Florida Sun Sentinel, KTLA-TV in Los Angeles and WGN-TV in Chicago. Online tools include an automated symptom checker and drug interaction tool.
GoGolingo.com is new bilingual edu-tainment site from L.A.-based Bilingo Club, Inc., designed to immerse kids aged 3-7 in games and virtual experiences to help them learn Spanish. The story-driven curriculum utilizes interactive activities that build upon a child’s knowledge. The site also has a Tamogotchi-inspired element – paring each kid with a virtual pet who accompanies them through the activities.
Visual effects house Encore Hollywood created an ambitious opening CGI scene for this week’s episode of Fox’s House, emerging viewers in the 3D world of a videogame developer. (The developer also finds himself catapulted back into the world during a hallucination later in the episode.) It took about 4 months from planning to finished product to create the 6 minute segment, according to House Visual Effects Supervisor Elan Soltes.
Internet video storage and delivery company Blackwave closed on a $7 million series C investment, bringing its total capital funding to more than $29M. This latest funding includes continued investment by Globespan Capital Partners, Flybridge Capital Partners and Sigma Partners.
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Internet ad sales surpassed television ad sales for the first time during the first half of 2009 in the UK, according to new IAB/PwC research sourced by the WSJ. Internet ad sales including display, search and direct marketing, rose by 4.6% y/y to £1.75 billion ($2.78 billion) through June, capturing a market share of 23.5%. Meanwhile TV advertising fell by 16.1% during the same period to £1.64 billion.
MTV Network’s Logo is launching a new online and on air campaign with Subaru featuring a series of short videos of prominent gay and lesbian entertainers, artists and leaders discussing what “Legacy” means to them. Downelink.com will also launch a contest urging its members to submit a video, expressing what each of their legacies will be.
Call for Content: Coke is asking fans from around the world who want to be considered for a Coke commercial to visit their Facebook page and upload a video of themselves mimicking the sounds associated with the pleasure of drinking Coke. (You know, “glug, glug,” “fzzzz,” that sort of thing.) Submissions will be accepted through Oct. 15, and the commercial is slated to air next year. The Coca-Cola Facebook page was actually created last year as a labor of love by two Coke drinkers, and it has already attracting nearly 3.7 million fans.
Content delivery network Akamai unveiled a new streaming platform that can deliver HD online video in a number of formats, compatible with multiple devices including Apple’s iPhone. The newly renamed “Akamai HD Network” the company is now pitching to streaming video providers will utilize the CDN’s some 50,000 servers located in 750 cities around the world to deliver online video in Flash, Silverlight and to the iPhone. The system utilizes adaptive bitrate streaming technology designed to provide quality playback at HD bitrates. Akamai promises the new platform will support live and on-demand viewing and enable pausing and rewinding with response times of under a second.
AT&T Inc. acquired cross-platform mobile application solutions provider Plusmo, underlining the telco’s commitment to open standards mobile application development. Plusmo will become a part of AT&T Interactive, and the Plusmo mobile application development platform is expected to be used by multiple AT&T subsidiaries, including AT&T Mobility. Terms of the deal were not disclosed.
RealNetworks released a new version of its Helix Media Delivery Platform including tools to help broadcasters and network service providers to rapidly build and deploy mobile TV services to subscribers. Real says that Helix enables operators such as Sky to manage video usage on their network both on and off deck, insure the quality of video delivered to subscribers, and facilitate the testing of new business models and monetization schemes.
Younger audiences are quick to use digital platforms such as mobile phones and social networking sites to spread the word about whether or not they like a new movie and their reactions can make or break a film’s opening weekend, according to a new Stradella Road report sourced by Variety. Although many moviegoers are going online to get info on upcoming releases, TV still dominates in terms of generating awareness for films, with 73% of those surveyed saying they first heard about a movie by watching a 30-second spot. In-theater trailers were close behind with 70%, followed by word of mouth (46%) and the internet (44%).
Nielsen is improving its multiplatform ratings system adding new sample characteristics that will enable advertisers, agencies and media folks to identify TV audiences based on their household internet connection speed, internet usage, and whether or not they play video games, per Mediapost.
Tivo subscribers are time-shifting The Jay Leno Show much less than they did when he was on after the 11 O’clock news. After two weeks on the air, an average of 46% Tivo viewers recorded the show to view later (compared to 70% last season,) and nearly 20% of this time-shifted viewing occurred within an hour of when the show initially aired. By comparison, ABC and CBS’s 10’clock shows were time-shifted by an average of 63% and 65% of the audience, respectively.
Anticipating increased demand and the proliferation of 3D content from Hollywood, Panasonic announced that it will introduce a new 50-inch plasma TV next year capable of broadcasting in both 2D and 3D. Viewers would need to wear high-precision “active shutter” glasses to see images in three dimensions. Panasonic’s 3-D prototype will be demoed at CEATEC Japan 2009 in Chiba City, Oct. 6-10.
The AP launched a new AP Stylebook iPhone app presenting many of the well-known style guide’s tips and references in an interactive format. The $28.99 app, (that’s even more than the $25 ScrollMotion is charging to read Dan Brown’s new tome The Lost Symbol on the iPhone,) enables writers to search for the main, sports, business and punctuation sections, as well as add your own custom entries and notes on AP listings.
Underutilized TV producer Paul Sherno has put together a fun little first person shooter, Assassin FPS, for the iPhone. Target the bad guys with an AK-47, Bazooka or Lazer Blaster or use the interactive sniper scope function to send screen shots to your friends.
Hallmark Channel owner Crown Media Holdings upped Edward Georger to EVP/Advertising Sales. Edward is based in New York and will be reporting to CEO Bill Abbott. In addition, Cindy Kelly was promoted to SVP/National Advertising Sales, and Stephanie Versichelli has joined the company as SVP/Eastern Sales. Both Cindy and Stephanie will report to Mr. Georger.
Former Vivendi video game executive Andre Emerson was hired by Twentieth Century Fox Licensing & Merchandising to serve as VP/Video Game Production, a newly created position. He will oversee the production of Fox’s portfolio of video game projects based on its popular TV and film library, reporting in Hollywood to Gary Rosenfeld, SVP of New Media.
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Those words from Muhammad Ali capture the sense of purpose that has made diversity part of the business DNA for the 2009 Walter Kaitz Foundation Diversity Champions. Congratulations to Comcast Corp. and Turner Broadcasting System. Please join us at cable’s pre-eminent fundraising event to honor them, and to unite behind our industry’s commitment to diversity. With your support, we’re all champions.
CBS Interactive’s TV.com has made TV watching a little more social with the introduction of WatchList, a new online app that allows you to manage your TV.com interface and share your viewing likes and dislikes with friends. TV.com has been a little ahead of the curve in terms of social features and this one is wonderfully simple and straightforward. Simply browse through the list of shows currently airing new episodes (sorry, no Burn Notice, for instance), then with TV.com’s Facebook Connect integration, your friends can see what shows you watch, plan to watch or better yet, what episodes you’ve seen. (Given busy schedules and time-shifting, not everyone is on the same schedule and you don’t want to give anything away.) The WatchList interface then tells you when your shows are on and allows you to try to and prod your friends to watch upcoming episodes. (Video previews of select upcoming episodes are also available, indicated by a little green play logo next to the show title.) This could dovetail nicely with TV.com’s Social Viewing Room app if they ever get serious about it, which enables you to watch full episodes of shows with friends while chatting or throwing laughs, tomatoes or kisses at the screen.
Later — Wayne
Wayne Karrfalt for Cynopsis: Digital
10.01.09
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JOB OPENING: MGR, RSRCH – DIGI-NETS AD SALES/SCRIPPS NETWORKS/NY:5+ yrs media rsrch exp. Strong analytical/data interpretation/pres. skills req’d. Job description: http://www.scrippsnetworksinteractive.com/careers & select req 1169 (10/8)
JOB OPENING: CONTENT EDITOR HOME & FOOD/iVillage/NYC: Job ID 1062295 Oversees content dvlpmnt for Home & Food verticals. 5 yrs web publishing exp https://xjobs.brassring.com/1033/asp/tg/cim_home.asp?partnerid=54&siteid=5346 (10/8)
JOB OPENING: V.P. DIR. OF DIRECT RESPONSE/Active Int’l in Pearl River, NY (15 miles from NYC): Min 10 yrs exp. in leadership & mngmnt of a DR dept. req’d. Resumes to: [email protected] or call 845-732-8943 (10/8)
JOB OPENING: AD SALES SOLUTIONS ACCT MGR/DISCOVERY/MIA: Creative & strategic pro to oversee & grow solutions in Mex. 5+yrs exp pref in ad agency, strat dev, consulting exp. See full posting & apply at www.discovery.com Req 9096 (10/8)
JOB OPENING: DESIGNER, MOTION GRAPHICS/CBS College Sports Network: Exp’d, detailed & creative a must. 5 yrs exp in TV or advertising agency. Please apply: http://posttrak.arbita.net/cgi-bin/PostTrak.cgi?RefCode=R1444302707840 (10/8)
JOB OPENING: SR MGR/DIR ONLINE & ONAIR COMMERCE/AETN/NY: Mngs daily bus. all online & on-air merchandise sales (DVD/merch/ licensed product) for all AETN brands & mngs (3rd party e-commerce) relationship 5-10 yrs exp apply www.aetn.com (10/8)
JOB OPENING: AFFILIATE OPS REP/iN DEMAND/NYC: Provide internal/external customer support in collection/entry/maintenance of affiliate info. Degree +1-2 yrs in cable. Apply to: [email protected] (10/7)
JOB OPENING: WRIT/PROD ON AIR PROMOS/truTV/NYC: 3+yrs writ/prod exp. OnAirPromos/TV/Adv, Strng concept & writing abilities, Edit A+, Knwldge of truTV brand EOE/M/F/D/AAP. Apply online via www.turnerjobs.com Req#114319 (10/6)
JOB OPENING: SVP, AD SALES/Sirius XM Radio Inc/NYC: Seeking a Sr Exec to lead and manage a nat’l advertising sales team. 10 yrs sales mgmt exp. Apply at: https://careers-siriusxm.icims.com/jobs/4555/job (10/3)
JOB OPENING: AD SALES & DIGITAL MEDIA COORD/Sony Pictures TV Intl Div/Culver City, CA: Digital media background 1+ years, multi-task oriented in fast paced entertainment environment. Pls email: [email protected] (10/3)
JOB OPENING: RESEARCH ANALYST/ABC/Burbank: Min 1 yrs exp in TV research, apt at Nielsen, strong written & analytical skills, college degree pref. Apply at: www.disneyabcjobs.com (ID 207697 & 207744) (10/3)
JOB OPENING: DIGITAL DESIGN DIRECTOR/Nickelodeon/NYC: 7+ yrs exp. managing/leading design dept of Ent-based site, Adv Exp in Use Issues, Stng Digi Design knowldge, Kids Audience Exp A+ EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (10/2)
JOB OPENING: DIRECTOR CONTENT & PROGRAMMING/Nickelodeon Digital/NYC: 7+ yrs exp w/Digi Prog & Editorial, Strng Knwlg w/Online Prod/Trends, Digi Marketing/Childrens media exp. A+ EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (10/2)
JOB OPENING: DIRECTOR, CONTENT & PROGRAMMING/VERTICALS/Nickelodeon Digital/NYC: 7+yrs exp w/Digi Prog & Edit, Strng Knwlg w/Online Prod/Trends, Digi Marketing/Childrens media exp. A+ EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (10/2)
JOB OPENING: AD SALES RESEARCH DIRECTOR/ION/NY: 8+ yrs ad sales nat’l resch exp, expert in Galaxy/N Power/MRI/TNS req’d, strong quantitative analytic skills & strat. thinking a must. www.ionmedia.tv/careers/employment.cfm?id=1159 (10/2)
JOB OPENING: MANAGER OF DEV. – ALTA LOMA PROD./Playboy Entertainment/LA: 5+ yrs. exp., 2 yrs. in feature film dev.; studio, production co. and or agency exp. a must. Apply to: http://playboy.net-apply.com/16179; EOE (10/2)
JOB OPENING: SUPPORT SPECIALIST/Invision Inc/NY: 2+ yrs Media Ad Sales, initial contact for clients, problem determination & resolution, track & identify software fixes, good communication& writing skills Apply: [email protected] (10/2)
JOB OPENING: PRODUCER/SpikeTV/NY: 3 yrs nat’l cable/network exp as writer/producer; related degree pref. Short-form exper reqd. Strong creative/communic sk: writing, design, music direction. Apply: www.mtvnetworkscareers.com EOE (10/2)
JOB OPENING: FREELANCE SPECIALIST, MUSIC SERVICES/AETN/NY:Oversee tracking of music cue sheets.Familiarity with ASCAP/BMI/SESAC. Analyze music agreements. 2-3 yrs exp in TV Music Pub Admin. Apply: www.aetn.com/careers.html (10/2)
JOB OPENING: RESEARCH ANALYST, INT’L TV DIST/Warner Bros/Burbank: 2 yrs TV Research exp. BA in related field. Nielsen Galaxy Explorer a must; ITVR a plus. Strong computer skills. Email: [email protected] RE: UCTC/114268BR (10/2)
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].
FALL INTERNSHIP CREDITS ONLY: Teen Kids News/TV STATION RELATIONS INTERN/Old Greenwich CT: Mature, good voice, confirming time periods and schedules for our FCC approved program. Resumes, etc. to Laurie Newkirk 203-637-0044 (10/8)
FALL INTERNSHIP CREDITS ONLY: NON-FICTION TV INTERNSHIP/Atlas Media Corp/NYC: Jr/Sr undergrad or grad student. Ideal opp to learn about bus. of commercial TV prod. 2-3 days/wk. Post/ Pre prod exp. Res/cvr letter/info: [email protected] (10/8)
FALL INTERNSHIP CREDITS ONLY: Work on dvlpmnt of a unique, social-networking website. Responsibilities include mktg, research and community-building. SEO and SEM talent or experience a +. Flexible hrs. Resume & cover letter to [email protected] (10/8)
FALL INTERNSHIP CREDITS ONLY: DESIGN INTERN: Work w/TVCreative Servs Dept. Duties:pre-prod,graphic design, photography, multi-media. Exp.-MAC, Photoshop, Illustrator, Quark, InDesign & Powerpoint. Email: [email protected] RE: UCTC /#114484BR (10/8)
FALL INTERNSHIP CREDITS ONLY: Looking for enthusiastic intern w/ strong writing & communication skills for online start-up/NYC. Send resume, references and 1 writing sample to [email protected]. Unpaid but local transportation stipend included (10/7)
FALL INTERNSHIP CREDITS ONLY:AUDIO/VIDEO INTERN wanted for ATL post production facility. Position is non-paid & offers college credit. Students only. Experience w/ FCP, Adobe, ProTools/Fairlight a plus. Contact: [email protected] for info. (10/7)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]
SITUATION WANTED: ENTRY LEVEL JOB/BURBANK/LA:Grad w/BFA seeks position in animation studio. Maya, Flash, Photoshop, Illust., & hand-drawn Animation. Reel – http://sites.google.com/site/markdowellsportfolio/ Email: [email protected] (10/8)
SITUATION WANTED: RESEARCH DIR/STRATEGIST – 20+ yrs media, Nielsen, Hisp, research, sales, presentation experience. How can I help you? Email: [email protected] (10/8)
SITUATION WANTED: Experienced PRODUCTION/PROJECT MANAGER relocating to Dallas. Highly organized, proactive,results-oriented with focus on budgets & deadlines. Gets along with any personality. Contact: [email protected] (10/8)
SITUATION WANTED: REALITY STORY PRODUCER/LA: Makeover, Competition, Docu-Soap, Non-Fic & Ent. Studio/field director (live & tape), excellent storyteller, writer & team leader. Avid & FCP savvy. [email protected]/310.710.7669 (10/8)
SITUATION WANTED: 5 PRIME TIME EMMYS/ DOC. PROD, DIR, WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (10/8)
SITUATION WANTED: ADMIN OR ASST POSITION WANTED/NYC: 3+ yrs admin exp at well-known companies in exec assistance, licensing, prod development, digital, with specialization in children’s TV. Creative & professional. [email protected] (10/7)
SITUATION WANTED: ENTRY LEVEL ENT JOB/NYC: 3 yrs experience in TV at a top 4 network, seeking new opportunities. Interest in production and development. Highly organized, creative, quick learner. Please contact [email protected] (10/6)
SITUATION WANTED: 20+ yrs. experience in TV Broadcasting & Cable ACCOUNTING/FINANCE. Seeking FT/PT or Temp-to-Perm position: [email protected] (10/6)
SITUATION WANTED: MEDIA BUYER: FREELANCER AVAIL-10+ yrs exp buying natl broadcast & cable. Assist w strategy, planning costs, competitive, buy negotiations and maintenance. References. Able to work remotely. [email protected] (10/6)
SITUATION WANTED: STORY ART, DESIGN & ILLUSTRATION/(NYC): 20 years experience working concept through completion. Portfolio: www.baerdavis.com Email: [email protected] (10/6)
SITUATION WANTED: ASSOCIATE CREATIVE DIRECTOR/CREATIVE SERV DIRECTOR/New York, NY: 6 yrs experience. Online & TV experience. Directing successful Broadcast, Print, Web campaigns. Email: [email protected] (10/3)
SITUATION WANTED: FREELANCE BUDGETS -Very experienced LP/EIC has experience with all formats Feature, Variety, Docu-Soap, Game Show, Scripted, Competition/Elimination-very reasonable rates. [email protected] (10/2)
SITUATION WANTED: Job in TV/FILM PRODUCTION/LA: or behind the scenes/office work. ANY marketing, PR, PA, assistant etc. Educated, organized go getter with 3+ years exp. in TV etc. To contact me: (310)945-6442 / [email protected] (10/2)
SITUATION WANTED: JR COPYWRITER/COPYWRITER: Entry level. Previous reputable internships. Humorous Writer, creative thinker, happy go lucky. Skilled in the adobe suite. www.SmackersLikesCrackers.com. Contact me at [email protected] (10/2)
SITUATION WANTED: BRAND STRATEGIST & BUSINESS DEVELOPMENT: Ad Agency & Hollywood Studio experience; content development & distribution, account mgt, creative & media strategy, pitching. [email protected] (10/2)
SITUATION WANTED: ASST POSITION/LA: Ent. Industry. MBA with Exp. in Production, Talent, and Distribution. Highly organized, detail oriented, fast learner. Please contact me at [email protected] or (917) 670-8781 (10/2)
SITUATION WANTED: SR. FIELD PROD/DIR/LA: Docusoap, Lifestyle, Infotainment,Feature Doc + more. Resonant leader, keen dir/writer, strong storyteller field/ post + showrunner. 8+ yrs. Int’l/ Dom. [email protected] / 917.716.7277 (10/2)
SITUATION WANTED: ADVERTISING CREATIVE DIRECTOR/SR COPYWRITER: Wide variety of experience in TV, Digital, Radio, Theatrical, and Print. www.ericabromson.com. Please contact me at [email protected] (10/2)
E-mail [email protected] or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.
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