A CYNOPSIS MESSAGE FROM NICKELODEON
Nickelodeon Is the Leader
Watch for the premiere of 18 new SHOWS and six original MOVIES coming
to Nick and Nick Jr. in 2007!
It’s Just One Reason We’ve Remained #1 for 12 Straight Years.*
*Source: NMR, NHI (2Q’95 thru 1Q’07 td-(01/01/07-02/11/07, by quarter) for K2-11,
based on NAT% and imp across all comp cable nets, total prog day. Live Feed. Qual avail upon request. © 2007 Viacom.
Cynopsis: Kids!
3/15/07
Good morning. It’s Thursday, March 15, 2007 and this is your first early morning briefing.
It has been a difficult week for the BBC with unrelated problems with its long-running kids series, Blue Peter and its educational broadband service BBC jam.
- Following a review of an on-air contest held in November 2006, the BBC and the Blue Peter producers have apologized, and the show’s hosts did so directly to viewers on air, for faking the outcome of that contest. Here’s what happened. The program was running a live phone-in contest, viewers called-in to enter, being charged for each call, a portion of each call went to charity; the BBC making no profit. Though the calls were apparently received correctly by the phone company, due to a “technical failure” the production wasn’t receiving the calls properly. The winner chosen therefore was not from a call-in, but rather a kids in the studio who was asked to call in had won. As a follow-up the BBC has randomly selected a winner from the original contest entrants, which was done under the supervision of an independent party. Additionally, a review of the rules and regulations for conducting live competitions on CBBC TV and editorial control in live studios is underway, and moving forward staff will be educated on these rules and issues.
- And if that wasn’t enough, after receiving complaints from the commercial industry to the European Commission that BBC jam was hurting business, the BBC will suspend the service as of March 20. The year old educational broadband service is targeted to Kids/teens 5-16 and features free curriculum-based activities, video games, audio and animation content to help kids to learn, do their homework and the like. The service also had a goal of encouraging parents to get more involved in their kid’s education.
NEW PRODUCTION & DEVELOPMENT
Italian actor/director Sergio Castellitto has joined the cast of The Chronicles of Narnia: Prince Caspian; he will play King Miraz.
Since it was published some 13-years-ago Lois Lowry’s wonderful young-adult novel, The Giver, has been in ongoing movie development. Now Warner Bros. has picked up the movie rights to The Giver, according to Variety. Red Wagon’s partners Douglas Wick and Lucy Fisher will produce the Giver. If you have never read The Giver you got to it is about a boy (12) who chosen to record the history of his futuristic, utopian society where emotion is not acceptable. Most recently, the movie rights had been optioned by Fox and Walden Media.
MORE KIDS STUFF
Teletoon will add Chaotic, the animated series from 4Kids Entertainment, to its lineup this weekend. Chaotic makes its Canadian debut first with a sneak peek Friday, March 16 at 5:30p, and on March 18 the show will settle into its regular time on Sundays at 8:30a. A trading card game based on the game featured in the series will be released in both the US and Canada, beginning with starter decks that will be available from May 16.
Toronto’s Astral Media has launched a new Astral Television Networks unit to grow and centralize its licensing, merchandising, online advertising and promotional sponsorships activities for The Movie Network, Viewers Choice and Family Channel English-language TV networks. The new Astral Media Integrated Solutions has already signed a licensing and merchandising agreement for Zoey 101, which airs on Family Channel, with retailer La Senza Girl. As for sponsorships, the division will look into opportunities for The Movie Network’s Movie Style interstitial fashion/beauty series, Family Channel’s Spring Break Out Mall Tour, and more.
TuTv‘s Telehit, a Latino youth-targeted entertainment/music channel, has added Canal E to its programming lineup. The new social content forum show was created by the network to spotlight current issues that affect young Latinos in Latin America, the US and Europe. Gabriela Warkentin, a communications scholar, and Waratxe, a young activist, host the forum, touching on subjects such as Spanglish, global warming, and more. Its format will include roundtable discussions, college students’ own video clips, and an up-and-coming talent-hosted segment titled “Cineminutos” (Movie Minutes). Canal E airs Saturdays at 1p.
Nickelodeon’s 20th Annual Kids Choice Awards will feature musical performance by Gwen Stefani and Akon. Hosted this year by Justin Timberlake, the show will air live Saturday, March 31 at 8p (tape delay PT) from UCLA’s Pauley Pavilion. The line-up of celebrities slated to appear on the annual honors includes, Beyonce, Jessica Alba, Will Ferrell, Steve Carell, Queen Latifah, Mike Myers, Jamie Lynn Spears, Hilary Duff, George Lopez, Jon Heder, Chris Evans, Ice Cube, Drake Bell, Emma Roberts, Jesse McCartney, Nelly, Ciara, Zac Efron, Shia LaBeouf, Hayden Panetierre, Masi Oka, Ty Pennington, Tyler James Williams, Nat Wolff, Alex Wolff, Devon Werkheiser, Lil’ JJ, Chris Brown and Ryan Sheckler among others.
NCircle Entertainment has entered into a new exclusive three-year DVD and digital format distribution deal with Thomas Nelson, a provider of Christian content. Under the terms of the agreement, NCircle will hold the US and Canadian rights to the current 8 and future titles to Thomas Nelson’s Hermie & Friends, an animated educational series. Hermie & Friends features the voices of Time Conway, Don Knotts, Richard Kind and Vicki Lawrence.
MARKETING/LICENSING
There Will Soon Be 7 … no, not an Agatha Christie title, rather Scholastic’s marketing plan to support the release of Harry Potter and the Deathly Hallows, the seventh and final book in J.K. Rowling’s Potter series. The multi-pronged There Will Soon Be 7 effort gets underway on April 17, 2007 and includes lots of 7’s (true HP fans will be happy to discuss all the 7’s associated with the release of this book). Can’t make it to a store party or forgot to preorder? Fear not, in its first US printing Scholastic will print 12 million copies of HP 7. Okay back here on earth, just in case you’ve been in the shower, napping or cleaning your cave, Deathly Hallows is set for release at 12:01a on July 21 (the 7th month, and 21 is divisible by 7). There Will Soon Be 7 marketing plans include:
- 7 Questions of Harry Potter – Every other week from April 17 to July 7, 2007, one question will be posted on Scholastic.com and appear in ads; key questions that are discussed, dissected and debated by HP fans.
- Knight Bus National Tour takes to the road June 2, which is, yes you guessed it, exactly seven weeks out from the publication date. Based on the vehicle in the HP books, the Knight Bus will start in NYC and will visit 40 libraries across 10 major markets in the US. Fans will be invited to visit the bus and record their thoughts on the HP series, some of which will be viewable online.
- Retail promotions – let’s just say there will be lots of them, including collectible bookmarks, in-store countdown signage, and on the big night there will be tattoos (I’ll go out on a limb here and say they’ll be the temporary versions).
- Scholastic’s online effort ( www.scholastic.com/harrypotter) will feature desktop alerts, downloadable printouts of posters and bookmarks, and updated Wizard Challenge questions as well as, polls, fan-generated seven word book reviews, Knight Bus tour tracker, and a book release party locator.
STONE SOUP
Next Monday, March 19, 2007, Cynopsis will launch a new daily edition – Cyn opsis: Digital . The edition will focus on the business of digital and broadband as it relates to the television industry and beyond. Not only will it be a daily email that arrives in your inbox by around 4am each morning, it will also be presented as a daily podcast, featuring the dulcet tones of our own David Lawrence (also the voice behind the CynKids daily podcast). Check back on Monday! We’ll be here.
RATINGS
Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, March 13, 2007, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 982; K6-11 455; TWEENS 9-14 341
DISNEY CHANNEL: K2-11 649; K6-11 375; TWEENS 9-14 338
CARTOON NETWORK: K2-11 542; K6-11 332; TWEENS 9-14 243
TOON DISNEY: K2-11 133; K6-11 66; TWEENS 9-14 37
Source: MTVN Research from Nielsen Media Research Data
Answer to Yesterday’s trivia question: The same people who created Rowan and Martin’s Laugh in also created another prime time show on NBC, which ran from 1979- 1984. What was the name of this show? REAL PEOPLE. Kudos to: Chris O’Reilly-ITN Networks/NY;Jeffrey Hira-Nickelodeon/NY; Pat Brady-Cunningham*Escott*Slevin*Doherty/LA; Dean Lavine-Walt Disney TV/Burbank; Claire Wilmut-Boomstone Entertainment Inc./Ottawa, Ontario; Rich Vanatte-Boomstone Entertainment Inc./Ottawa, Ontario.
Today’s Trivia Question: On the show “What I Like About You”, what is Holly’s best friend’s name? ( click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis: Kids!
03.15.07
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Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here
JOB OPENING: MGR, PROMOS & EVENTS/IFC/NY: Plan & exec Promo/Event marketing campaigns to support partners & Affil. Cable outreach, Nat’l film fest, guerilla mktg. 3+ yrs Promo/Event mktg. res: www.cablevision.jobs ref #2934BR (3/22)
JOB OPENING: SALES ASSISTANT /Hallmark Channel-NY: Works with AE’s and Planners to service & maintain agencies/clients on daily basis. See full posting at www.hallmarkchannel.com Resumes: [email protected] (3/22)
JOB OPENING: MGR, PRODUCTION ADMIN/WE tv/LI: Support prod admin on bus affairs, budgets, contracts & rights/clearances for Orig Prog. 5-7 yrs exp. Degree. Hands on Prod exp. Res: www.cablevision.jobs ref# 2828BR (3/21)
JOB OPENING: EXECUTIVE ASSISTANT/FEARnet (Comcast, Sony, Lionsgate), PA: Experienced assistant needed to support network President. Degree required/Film major preferred. Apply: www.comcast.com Job Req. #45145BR (3/21)
JOB OPENING: CONS AD COORD/COURT TV/NY: Support Mgr/Dir with advertising & media; Passionate about Advertising & TV industry; Organized; Resourceful; Driven; Creative. www.turnerjobs.com Req #69427BR (3/21)
JOB OPENING: FREELANCE FORMAT PROD/AETN Int’l/NY/CT: Screen, prepare, research matl’s to create int’l master. Supv edits in HD, SD, long/short form. BA, 2+yrs video, audio, edit session, post prod exp. Apply: [email protected] (3/21)
JOB OPENING: Beck Media/LA: Seeking PR TALENT w/ 2+ years of TV/Web/Tech/Emerging Media or related experience. Excellent writing/media pitching w/ positive attitude. Comp based on experience. Resume/cover to [email protected] (3/21)
JOB OPENING: HEAD OF KIDS/BLUEPRINT ENTERTAINMENT/TORONTO: must have exp. in dev & prod for the CDN, US & Int’l mktpl; strong relatshp with dom/int’l b’casters, co-prods and creative talent. Apply [email protected] (3/21)
JOB OPENING: SALES PLANNER/Cablevision/NYC: Support growing Interactive/VOD ad sales team by creating customized sales presentations & proposals. 2+ yrs Sales/Agency exp. res: www.cablevision.jobs ref #2805BR (3/21)
JOB OPENING: CAMPAIGN MGR/Cablevision/NYC: Track& analyze campaigns& usage data for Interactive/VOD. Strong analytics background, internet metrics exp. pref. res: www.cablevision.jobs ref #2802BR (3/21)
JOB OPENING: PRODUCTION COORDINATOR/LIFETIME NY: Track schedule, assets, budgets, & deliverables. Hire crews. Gather/maintain legal restrictions. Oversee voice-over talent. Apply at: http://www.lifetimetv.com/about/jobs.html (3/20)
JOB OPENING: MGR, DIGITAL PLATFORM PROGRAMMING/COMEDY CENTRAL/NY: Mng prgrmng dept’s functions on multiple media platforms. 4yrs exp TV program. Strong knwlg: TV prod/sched. Strong time mngmt skills. www.mtvncareers.com (3/20)
JOB OPENING: JUNIOR PUBLICIST-LIFETIME NY: Resp. for all Lifetime Movie Network programming consumer and trade publicity, specifically LMN Original Movies. Apply at: http://www.lifetimetv.com/about/jobs.html (3/20)
JOB OPENING: MARKETING ANALYST/NBCU Bravo/NY: Must have BA & 5 years exp. at agency; Responsibilities: Analyze spending patterns; develop/execute promotional concepts; run SMRB/MRI data. Apply: www.nbcjobs.com #564318 (3/20)
JOB OPENING: SPEC PROJECTS CREATIVE DIR/Rainbow/NY: Dir. Manage & direct corp. off-air & sales video projects, ads & events. 5+ yrs exp. Strong writing, producing, branding, mngmnt & diplomacy skills. [email protected] (3/20)
JOB OPENING: RESEARCH ANALYST/NY: Responsibilities incl rsrch support for prgrmng & interpreting ratings for WNBC & WNJU TV Stations. Visit www.nbcunicareers.com to apply through job #: 576472 or resume to [email protected] (3/20)
JOB OPENING: Scripps Networks/MARKETING DIRECTOR, DIY & Fine Living Knoxville: 5-7 yrs mkting/adv agency exp req’d. Manage creative and strategic direction for all media ad placement. [email protected] job # 5929-U (3/17)
JOB OPENING: DIRECTOR, PROGRAM PLANNING/Nicktoons/NYC: 6+yrs Program Sked exp in Cable/Broadcast TV, Strg time-mgmt/org skills, Exp in operations/research & prob-solving skills, EOE/M/F/D/AAP. Apply www.mtvncareers.com (3/17)
JOB OPENING: COORD, RIGHTS & CLRNCS/BBCWA, NY: Coords daily rights, clrncs & investment activity/info for the TV sales teams. Strng math skills, media exp & att. to detail req. Re: Cvr ltr & res to: [email protected] (3/17)
JOB OPENING: MARKETING MGR/iN DEMAND/NYC: Help dev and implement strategic mktg plans, media planning and advertising. BA & 5+ yrs exp req. Send resume: [email protected]
(3/16)
JOB OPENING: ON LINE MARKETING SUPERVISOR/iN DEMAND/NYC: Assist in maximizing websites/strategies/budgets. BA & 3 plus yrs exp req. Online expertise req. Send resume: [email protected] (3/16)
JOB OPENING: DIRECTOR, DIGITAL MEDIA/iN DEMAND/NYC: Business focused to develop/launch new programming concepts/pkgs. BA/3-5 yrs exp/digital media. Send resume: [email protected] (3/16)
JOB OPENING: COORDINATOR, ASSET PACKAGING/iN DEMAND/NYC: Packaging assets & encoding content. BA & 2 yrs exp in cable. Send resume: [email protected] . (3/16)
JOB OPENING: RESEARCH ANALYST/Sports & ENT TNT, TBS & Court TV Ad Sales/NY: 1-2 yrs rsrch exp at ntwrk/agency, strong analytical/communication skills, proficient with Nielsen systems, PowerPoint and Excel. [email protected] (3/16)
JOB OPENING: DIR of SALES (Midwestern)/SCREENVISION/Chicago: Dev/sell integrated media prgrms to clients/agencies. Plain, coord & sell. BA req’d. 7 + yrs media sales exp. [email protected] (3/16)
JOB OPENING: SR DIR MKTG/Screenvision/NY: Run daily Mrktng operations to max rev generation & client satisfaction & to ensure adherence to dept budget & finan’l expectations.10+yr buz mktng exp. BA deg. [email protected] (3/16)
JOB OPENING: MARKETING MGR/STL MO: Direct & inspire a team; collaborate with sales leadership to bring multi-platform ad solutions to market. Media/Research/Events/Promotions experience. Apply [email protected] (3/16)
JOB OPENING: SPORT MGR/STL MO: We dominate the market with Sports adv inventory, lead our effort to dominate the market with Sports adv solutions. Product marketing mgmnt/sports sales exp. Apply [email protected] (3/16)
JOB OPENING: GENERAL SALES MGR/STL MO: Cable/Media professional to develop business and leadership skills for new team of aggressive local sales managers. Apply Kathy. schlanker@chartercom .com (3/16)
JOB OPENING: COORD, AFF SALES/A&E TV/NY:Admin,database mgmt. &contract routing for Aff SalesDept.1 yr cable exp. pref in aff sales or in a billing capacity.Resumes: www.aetn.com/careers (3/16)
JOB OPENING: DIRS, CLIENT ACTIVATION TEAM/AMC/FUSE/WE/NY: Integ Sales/Mktg prof w/proven track record to secure multi-media, integ media/mkt prtnrshps. 7+yrs Sales/Mktg/Bus Dev in TV/agency www.cablevision.jobs ref #2876BR/ 2877BR (3/16)
JOB OPENING: EXP’D EDITOR/AZN TV/Centennial CO: Pro. w/MAC OS X, Final Cut Pro 5.1, After Effects, a must. Min 5yr hands-on exp in TV broadcasting or production req’d. Fwd Resume & reel: [email protected] (3/16)
JOB OPENING: DIR CLIENT DEVELOPMENT/Ent/Media research co/LA: Manage sales team, build new synd/custom biz. Proven record. 3 yrs mrkt resrch or related, sales/mgmt exp required. Email resume/sal hist to [email protected] . (3/16)
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JOB OPENING: MGR CLIENT DEVELOPMENT/Entertainment research co/NY: Aggressively build new/existing business. Proven track record 3 years mrkt resrch/related sales exp essential. Email resume/salary hist to [email protected] (3/16)
JOB OPENING: PRODUCERS & ASSOCIATE PRODUCERS/Scholastic, Interactive Media, New York City. Produce educational software games for kids. Must be creative, with excellent project mgmt. skills. email: cnobel @scholastic.com (3/16)
JOB OPENING: ACCT EXEC/GALAVISION Network/LA: Highly-motivated w/ sales/media/presentation skills, solutions orientated & agency/client relations. Fax res & cvr letter to Jim Baral (310)348-3626 or: lagalajob @univision.net (3/23)
JOB OPENING: SALES PLANNER/The Weather Channel/ NYC: Presentation development, research, media plan building, mrktng & prospecting support for TWC Acct Mngrs in the NY Ad Sales Office. Apply to www.weather.com/careers , position VSA537. (3/16)
JOB OPENING: ASSOCIATE PRODUCER-New York City: Talk show. Must have experience in Talk. RESUMES: TVJOBSHERE @AOL.COM (3/16)
JOB OPENING: NATIONAL TV BUYER/NYC: 2 to 3yrs exp negotiating Network ,Cable and Syndication plans. Mid sized agency with multi accounts. send resumes to [email protected] (3/16)
JOB OPENING: AD SALES ASST/Galavision/NY: Detail-oriented, exc comm/math/MS Office skills; asst Sales Team w/presentations/reports/clerical work. Spanish speaking highly pref/not req. Cvr letter & resume: [email protected] (3/20)
SPRING INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .
SPRING INTERNSHIP COLLEGE CREDITS ONLY: INTERNS /LIME, NY: basic research/admin stuff like compiling press clips, updating/creating bios, further develop LIME’s media lists. Resumes subject intern to: [email protected] (3/20)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED —
SITUATION WANTED: CELEBRITY BOOKER &REALITY/NON-FICTION CASTING DIRECTOR: Thousands of contacts to celebrities/experts/authors/real people/show hosts, etc. Extensive exp w/TV Talk Shows & Reality Shows. Contact: [email protected] (3/22)
SITUATION WANTED: EXP AFF SALES, DISTRIBUTION & BIZ DEV EXEC w/20yrs in media sales seeks F/T position w/cable network, new media or startup co. Exp w/startups, Biz strategy&building solid relationships. Contact: [email protected] (3/22)
SITUATION WANTED: COORDINATING PRODUCER: Strong list of proven skills, attention to detail, getting the job done rights, on time and under budget. I’m your LA-based go to guy. Contact [email protected] (3/20)
SITUATION WANTED: SHOWRUNNER/PRODUCER: Experienced – Reality Sports Talk Game Hidden Camera Travel. All budgets. Creative. Calm. Detailed. You oversee creative, collect checks and meet with Execs. I’ll do the rest. [email protected] (3/17)
SITUATION WANTED: MEDIA BUYER/PLANNER/SALES: 3 yrs exp, local and nat’l brcst, radio, outdoor working on movie campaigns. Also, 2 yrs sales exp.Looking for a buying position or a sales position in the LA area. [email protected] (3/17)
SITUATION WANTED: TRAFFIC COORD: Exp’d traffic coord & client services mgr with a unique background in advertising media, logistics & creative dvlpmnt. Successfully cut costs & maximized client retention jeremyfineberg @optonline.net (3/16)
SITUATION WANTED: PRODUCTION SECRETARY/COORDINATOR: Detailed organizer seeks production position. Exp in coordinating shoots, research, and assisting Producers. Has passion for making things happen! Contact [email protected] (3/16)
E-mail Trish Pihonak for rates and specs for Job Openings.
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