Thursday, July 20th, 2006



DIC Entertainment and AOL’s kid site KOL bring you
KOL’s Secret Slumber Party on CBS!!
The only block promoting healthy active lifestyles with
nutrition and exercise interstitials and featuring animated series and original live-action series including
Inspired by Konami’s hit video game Dance Dance Revolution

Featuring The Slumber Party Girls & Radio KOL’s DJ Rick! COMING IN SEPTEMBER!
Contact: Karl Kuechenmeister, SVP 917/208-4023 Dave Danowski, VP 917/208-4038 Stacey Sacket, AE 516/972-2206

Cynopsis: Kids!


Good morning. It’s Thursday, July 20, 2006 and this is your first early morning Kids! briefing.

ReelTimeTV has unveiled plans to launch Reeltime Kids TV, a new service featuring programming content for kids (preschoolers-teens).  Scheduled to launch before the end of the year, at the outset the Reeltime Kids service will be housed on the main website ( under the children’s and family TV and movie headings, with plans to movie it to its own domain, where kids will only have access to content labeled appropriate for them.  While the pricing will vary, ReelTime Kids will also include some free content in addition to the paid content.  So, what shows be available?  No specific titles were announced, but we are told to expect new and current live action and animated TV shows, classic cartoons.  ReelTimeTV is part of ReelTime Rentals, Inc., a web-based movie/TV rental subscription service.

The BBC laid out changes in the media company’s organizational structure yesterday.  As part of the BBC’s Creative Future strategy introduced earlier this year, the new structure is designed to deliver program content to viewers across multiple platforms.  Expected to be in place by April 2007 the hope is to simplify the BBC’s creative program development and production process and streamline funding across the company by establishing a more open BBC with the license-fee flowing down simple, direct lines to the right people, a simpler structure, clearer responsibilities and fewer layers.


Christian Slater, Steve Buscemi and John Cleese have joined the cast of Exodus Film Group’s CG animated movie Igor. Slater will lend his voice to the title character of Igor, the lab assistant; Buscemi will be Scamper, a really smart and bad tempered lab rabbit; while Cleese will be the voice of Dr. Glickenstein, Igor’s cruel and unpleasant master.  Based on a screenplay by Chris McKenna and produced by Jon D. Eraklis and Max Howard, the movie is an irreverent comedy that revolves around Igor, who has his own dream: to become a scientist himself and win the top prize at the Evil Science Fair.  The Weinstein Company holds the worldwide distribution rights to the movie.


Ten days, ten classic cartoon characters, one really long ten day marathon.  That’s what Boomerang has going on tomorrow starting at 6a and continuing for 10 straight days. Each of the ten characters will be featured in back-to-back episodes over 24 hours.  The ten cartoon characters, in chronologic order starting with day one are: Daffy as Duck Dodgers; The Pink Panther; Tom of Tom and Jerry; Dexter from Dexter’s Laboratory; Lu of Mike, Lu & Og fame; Wednesday from The Addams Family; Richie Rich; Baby Bugs Bunny from Baby Looney Tunes; Scooby-Doo; Batman from Justice League.

Two special episodes of JoJo’s Circus are set to premiere and run throughout August and September during the Playhouse Disney programming block on Disney Channel.

  • JoJo and the residents of Circus Town pull together after the town’s farm is hit by an enormous cream pie in an episode that debuts Tuesday, August 29, 9a.
  • When JoJo finds that here grandmother is having trouble remembering things, JoJo and her family join together to help her in a special Grandparent’s Day themed episode, premiering Grandparent’s Day, Sunday, September 10, 9a.

Cartoon Network has teamed up with Korea’s Grigon Entertainment to develop its first massively multi-player online game (MMOG).  Slated to debut in the US in spring 2008, the MMOG will be free to download, with subscription and micro-transactions available to players.  The game will feature Cartoon Network characters including Mac and Bloo, Ben 10 and the Kids Next Door, while also offering gamers the chance to create their own characters.


Nickelodeon has expanded its healthy food and lifestyle initiative, which includes the use of its animated characters on fresh fruit and vegetable packing, by entering into new multi-year licensing deals with Barton & Sons, Reichel Foods and Seapoint Farms.  SpongeBob, Dora, The Backyardigans, Blue’s Clues and Avatar will be among the characters that will appear on packaging of apples and pears beginning this fall, followed in 2007 by cherries, edamame, the launch of Nick Stix Carrots & Dip and Apples & Dip.  Several of Nickelodeon’s animated characters began appearing on fresh produce packaging and on in-store displays in fall 2005.

Warner Bros. Consumer Products has inked several new licensing agreements.

  • FitDeck has partnered with WBCP, representing DC Comics, and create the Superman Exercise Flash Cards for kids. It’s a deck of cards with an exercise on each card.  The Superman FitDeck features exercises appropriate for kids/teens 4-16.  The deck can also be used to play a range of different games.
  • Online retailer of movie/TV collectibles and WBCP have agreed will produce 12″ figures and 6″ busts based on characters from the TV series Veronica Mars.  The first figures and busts will be released later this year, which will be followed by a full line of 12″ figures and busts create by using digital scans of the members of the show’s cast.

Shushybye has partnered with MY GYM Children’s Fitness Center for multi-city music tour featuring The Shushybye Dream Band.  Sponsored by Shushybye’s media partners Comcast, XM Kids, Koch Records and WGBH Enterprises the tour kicks off this August in LA with concerts at My Gym locations.  The tour is slated to visit a number of other cities including NY, Chicago, Seattle, San Francisco, Atlanta, Philadelphia, Miami, and Denver.  The tour follows Koch Records release last month of the Shushybye Dream Band’s CD, Shushybye & Goodnight.  Additionally beginning August 1, Comcast will offer Shushybye programming via its Select On Demand preschool channel.  Shushybye is designed to encourage preschoolers and their adults to create a nightly bedtime routine and take the stress out of getting kids down or the night.

Ashlee Simpson has signed a worldwide endorsement deal with Skechers USA, Inc.  Simpson will appear in Skechers new multi-level ad campaign launching later this year and running through 2007.


DC Comics and the US Postal Service will officially release the new DC Comics Super Heroes stamps today at Comic-Con.  Sold in a block of 20 stamps, ten will feature portraits of DC Comics’ Aquaman, Batman, The Flash, Green Arrow, Green Lantern, Hawkman, Plastic Man, Supergirl, Superman and Wonder Woman, and the other half will depict individual comic book covers featuring the super heroes.  The DC Comics Super Heroes stamps will be available in San Diego following the event today, and nationwide tomorrow.  My guess is those who want a sheet or two of these stamps had better get to the post office faster than a …


The main organizational changes at the BBC are as follows:

  • BBC TV, entertainment, kid’s, and factual & learning and drama, have been brought together and will now be housed in the newly created BBC Vision group.  Led by Jana Bennett, BBC Vision will be responsible for in-house multi-media production, commissioning and audio visual services and digital services.  BBC Vision will be broken down into four groups, each with its own head: fiction (drama, comedy, BBC Film, acquisitions); entertainment; knowledge (all factual and learning); and children’s. 
  • The Marketing, Communications and Audiences groups, led by Tim Davie, has been designated as a creative division, and as such will work closer with content areas and Future Media & Technology to fold audience insights into the creative process.
  • The new Future Media and Technology division will focus on new technologies, managing new media platforms and developing ways for audiences to use content.  FM&T will be headed by Ashley Highfield.  Members of the FM&T team will be based in the Journalism, BBC Vision and Audio and Music content areas.
  • The new Journalism multi-media group will be comprised of BBC News, Global News and Nations & Regions, will now also include BBC Sport.  Director-General Mark Byford will continue to lead this group.
  • The Audio & Music group has been established and will be led by Jenny Abramsky, Director/Radio.  In addition to radio content the new group will deliver audio content for all platforms (e.g. on-demand, podcasts and mobile phones), and lead the music effort across all media (TV included) for the entire BBC.
  • Caroline Thomson has been upped to COO, BBC; she had been currently Director/Strategy. She will be responsible for strategy, policy, distribution, property, legal and business continuity, in a new BBC Operations division.

Andrew Perlman has joined Classic Media as VP/Digital Media, reporting to CEO Eric Ellenbogen.  Perlman is responsible for the mobile and online content distribution strategy for Classic Media’s library of characters/titles and managing partner relationships. Additionally, he will also oversee the development of branded content portals based on the company’s characters, music properties, and work with Classic’s production department to create new content for digital media.  Most recently Perlman was a consultant to Classic Media working on its launch with Google video and MobiTV.

HIT Entertainment has appointed Dana Laufer as VP/Promotions.  Laufer will be responsible for developing and implementing national promotional strategies and programs for HIT’s brands, as well as for capitalizing cross promotional opportunities.  Based in HIT’s NY office, Laufer will report to Jamie Cygielman, SVP/Consumer Products.  A 17yr marketing and promotions veteran Laufer was most recently Sr. Director/Business Development and Strategic Partnerships, IFP.  Previously she was VP/Worldwide Promotions, Miramax Films.


Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, July 18, 2006, 6am-11pm, ranked by K2-11:
NICKELODEON:            K2-11 1330; K6-11 815; TWEENS 9-14 605
DISNEY CHANNEL:       K2-11 1026; K6-11 695; TWEENS 9-14 554
CARTOON NETWORK:   K2-11   780; K6-11 589; TWEENS 9-14 383
TOON DISNEY:           K2-11   191; K6-11 119; TWEENS 9-14  93
Source: MTVN Research from Nielsen Media Research Data

Answer to Yesterday’s trivia question
: Where would you find Ashley Spinelli?    RECESS     Kudos to: Lindsay Mosley Strottman International/Atlanta; Tamara H. Walker-double E communications; Jennifer Ng-Crown Media, LLC/NY; Meredith Greenberg-Scholastic Inc/NY; Amanda Zolper-TOKYOPOP Inc/LA; Korina L. Clements-THQ/Agoura Hills CA; Kevin Miller-New Wave Entertainment/Burbank, CA; LaMont Ridgell-Premier Retail Networks/San Francisco; Andrew Lane-marblemedia/
Today’s Trivia Question: Who was best friend to Sylvester “Porky” Brockway? ( click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynthia Turner’s Cynopsis Kids!

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Cyn opsis CLASSIFIEDS – For more classifieds, visit the classifieds page here

JOB OPENING: RESEARCH ANALYST/20th Television/NY: Syndication ad sales. Must have strong Nielsen Galaxy Explorer skills, be detail oriented & highly org. Should also have exp w/ Nielsen Ad Views. 1+yr. exp. Res to [email protected] (7/27)

JOB OPENING: MANAGER, PROGRAM SCHEDULING/HGTV/Knoxville: Analyze program slots & ratings for workable insights. 2-3 yrs exp in TV scheduling req’d.  PC literate. Resume: [email protected] ; reference job # 5431-U. (7/27)

JOB OPENING: EXECUTIVE ASSISTANT/COMCAST NETWORKS/New York. Provides administrative support to the EVP and SVP of Ad Sales One year previous admin experience High School Diploma or equivalent Resume: [email protected] (7/27)

JOB OPENING: DIR RESEARCH, The Golf Channel/ORLANDO. Winters in Florida ! Expert with NPOWER; Market Breaks; Star Trak; forecasting; post-buys. High Golf IQ a +. EOE. M/F/D/V. Details at Click on EMPLOYMENT (8/3)

JOB OPENING: ACCOUNT EXECUTIVE/KTXL 40/SACRAMENTO: For more info visit . To apply send resume to; Fax: (916) 733-3110; Email: [email protected]. EOE (7/27)

JOB OPENING: SR. ANALYST, DISNEY/ABC LA: Provide analysis of series/movies, ntwrk perf, support press; multi-tasker, exp’d in all Nielsen apps & 2+ yrs exp. in Nielsen rating analysis req. Send resume: (7/27)

JOB OPENING: DIRECTOR, SCHEDULING, ON AIR PROMOTIONS/E! Networks (Los Angeles): Plan, supervise & maintain promo scheduling for E! and Style. Apply on-line (Job category-On Air Promos) (7/26)

JOB OPENING: SR PROD/WRITER/The Disney Channel/Burbank CA: Write, produce & direct short form, BTS, promo or interstitial segments. 5+ yrs of exp writing & producing spots for ntwrk, studio or ad agency.Apply: (7/26)

JOB OPENING: AP/PA POST PROD INT’L/AETN/NY: Prepare formatting sessions. Inventory repackaging/new bus prod. Process/track invoices. 1+Years post prod/admin exp, strong comp, comm, org, multi-task. Res to:[email protected] (7/26)

JOB OPENING: MGR, MEDIA RESEARCH/Beverly Hills: 2 yrs mgr level studio/network TV research exp. Analyze network/cable TV, ad sales & new media trends. Req’d knowledge: Nielsen Galaxy & AdViews software. [email protected] (7/26)

JOB OPENING: MGR OF OPERATIONS/Classic Media/NYC: Report to VP/ Prgrm Dist, liaise w/various depts. Servicing contracts. Must be details oriented. Some adm tasks. Spking French a +. Send CV/salary/cover letter: [email protected] (7/25)

JOB OPENING: DIGITAL/ CONVERGENT SALES MANAGER/NYC: Req #082-06. Generate convergent(on-line and on-air) advertising revenue. BA/BS. 4+ yrs exp selling on-line and on-air media packages. Resumes to: [email protected] (7/25)

JOB OPENING: MEDIA BUYER/PLANNER/Under Armour/MD: 2+ yrs advertising exp req’d. Manage all print & radio media, including buying, negotiating, planning & scheduling. Email resume and cover letter to [email protected] (7/25)

JOB OPENING: PUBLICIST /Telepictures Prod/LA: Pub for The Tyra Banks Show.Handle consumer PR/day-to-day activity. Pitch/secure stories in local and nat press. Interact w/tal/prod staff.6-10 yrs exp. Res to: [email protected] (7/25)

JOB OPENING: INTEGRATED SALES MGR/A & E TVNETS/NY: Create integrated ideas/proposals. Execute & mng after sales. BA Mktg/Bus 2 yr exp cable sales/mktg or prog mgmt. Min 5 yr mktg exp. E-mail res & sal reqs: [email protected] (7/25)

JOB OPENING: DIRECTOR, PROGRAM SCHEDULING/Comedy Central/NYC: 5+yrs TV prog sked exp in Cable/Broadcast, Strg time mgmt/org skills, Strng interpersonal skills & Knwldg pop culture & comedy EOE/M/F/D/AAP. Apply (7/25)

JOB OPENING:DIR, STRATEGY & BUSINESS DEV/Comedy Central/Spike/NY: 5+yrs exp (3yrs consult/InvestBnk/M&A/BizDev), Strg financModel/Excel skills, Strng analyt thinker, MBA & New Media exp A+ EOE/M/F/D/AAP. Apply (7/25)

JOB OPENING:  MEDIA PLANNING COORD/AMC/LI: Prepare daily logs & maint on-air invent database.2+ yrs exp w/sched & progr. Industry exp a must, Gabriel a +. res to ref # 952BR (7/25)

JOB OPENING: RESEARCH MANAGER/AMC/NY: 5+ yrs media res. exp. Qual/Quan analysis of data for busy Ad Sales,Mktg, PR groups.Exp w/Nielsen pref w/cable. res to ref #373BR (7/25)

JOB OPENING: DIR/PROG ADMIN & PLANNING/FL:  Resp. incl: L/T Planning, Inv. Mgmt., Scheduling, Stunting. Strong Comp/Analytical skills, Creative, Self-Starter, Related TV Prog Exp. Required. Respond to: [email protected] (7/22)

JOB OPENING: MARKETING- BUS. DEV. DIRECTOR/ Zula USA LLC/Burbank, CA: Position requires solid innovative exp. (5-7 yrs.) in Entertainment Marketing, preferably Children’s Ent. Info:, resumes to [email protected] (7/22)

JOB OPENING: VP EDUCATION/ Zula USA LLC/Burbank, CA: Must have early childhood education & management exp. Experience in Children’s entertainment and programming desired. Info:, resumes to [email protected] (7/22)

JOB OPENING: FINANCE DIRECTOR/Zula USA LLC/Burbank, CA: Must have a min. of 5 yrs. solid financial exp. incl. forecasting, budgeting, planning. Word, Excel & QB exp. mandatory. Info:, resumes to [email protected] (7/22)

JOB OPENING: EXECUTIVE ASSISTANT TO CEO/Zula USA LLC/Burbank, CA: Must have solid experience as an Exec. Asst. and general business acumen. Info: , resumes to [email protected] (7/22)

JOB OPENING: INTERNET ACCT EXEC/Buena Vista/NY: Dev. & maintain ad accts & deals for BVT Internet properties, forecast territory revenue, sell benefits & features of new apps. 3+ yrs online sales exp. [email protected] . (7/22)

JOB OPENING: MGR INVENTORY ADMIN/Rainbow/LI:  Resp contractual & fin’l needs of prgrm invent. 2+yrs dbase & invent mgmt, exp in TV (prog & acquisitions) nec, ammortization & finance a +. rez to use ref #808BR (7/22)

JOB OPENING: DIRECTOR ADVANCED TV & EMERGING MEDIA/A&E Television-Stamford: develop advanced media, strategy for new & emerging media platforms. 5 + yrs exp. w/ Internet or electronic media. Resume/sal req. to [email protected] (7/21)

JOB OPENING: RESEARCH ANALYST/Rainbow/NYC: 2+ yrs media research exp. Support Ad Sales & Mktg w/Quan & Qual analysis. Nielsen, MRI, dbase a +. res to ref# 731BR under careers tab (7/21)

JOB OPENING: REVENUE ANALYST/NYC ent. co. seeks grad with 0-2 yrs. exp.w/ degree in bus admin, acct. or fin. Analyze film license contracts and database, track cust a/r balances. Strong Excel. [email protected] (7/21)

JOB OPENING: DIR, BUS/LEGAL AFFAIRS/ION/WPB, FL: Contractual/legal analysis, assist in litigation, 3-5 yrs Law firm exp, w/Ntwk or Media exp pref, Entert/Transactional legal & extensive drafting exp, [email protected] (7/21)

JOB OPENING: CONTRACTS ADMIN/LEGAL ASST /ION/WPB, FL:  Contractual & rights analysis maint database, monitor compliance, maint files, 2-4 yrs Law firm exp, w/Media exp pref, prof Word, Excel & PowerPoint, [email protected] (7/21)

SUMMER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at trish@cynopsis. com.

SUMMER INTERNSHIP CREDITS ONLY: Well-established PRODUCTION/MANAGEMENT company seeks intern to start immediately. Located in the heart of Beverly Hills. Please email resume and cover letter to Steve at [email protected] (7/26)


SITUATION WANTED: ENTRY-LEVEL POSITION/NEWS WRITING/PRODUCING: Graduate w/ distinguished internships (CBS News, N.Y.C.) Two yrs exp producing local cable TV programs. Tells stories beyond the headlines.
E-mail: [email protected] (7/25)

E-mail Trish Pihonak for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.

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