Cynopsis

08.20.09

Good morning. It’s Thursday, August 20, 2009, and this is your first early morning briefing.  And as always, if you prefer to watch this morning’s news instead of reading it, click here.  

Tonight’s Premieres:
DIY Network: Blog Cabin at 9p
Investigation Discovery: Deadly Women at 9p
Lifetime: Project Runway at 10p; Models of the Runway at 11p

A CYNOPSIS MESSAGE FROM ION TELEVISION

ION Television continues to reinforce its position as a leading network destination for first rate feature films.  Over 40 new A-list titles join the library, including films like:

NBC Sports and the NFL extended their broadcast relationship by another two years, keeping Sunday Night Football on NBC during the 2012 and 2013 seasons. The current contract between NBC Sports and the NFL began in 2006 and goes through the 2011 season. As with the present deal, NBC will broadcast 16 regular season Sunday Night Football games, the annual NFL Opening Kickoff Thursday night primetime game, both Wild Card Saturday games and preseason games in primetime. The deal also gives NBC flexibility with scheduling during the last seven weeks of the regular season.

Don Hewitt, 86, the creator and former executive producer of CBS’ 60 Minutes died yesterday of pancreatic cancer. The longtime newsmagazine show debuted September 24, 1968, symbolizing Don’s vision to create a new form of news program similar to Life magazine on television. Don began with CBS in 1948 and with his customary humor sprinkled and said this during a 2004 CBS News interview, “It was like a bunch of kids playing with Play-Doh. We had no idea what we were doing in the early days. It was horse-and-buggy. Nobody knew what he was doing, but you didn’t care because who had a television set?” During his long TV news career, Don invented the use of cue cards for anchors and he was the first to implement superimposing type at the bottom of television screens. He also directed CBS’ first television newscast with Douglas Edwards in 1948 and executive produced the first 30m newscast when CBS Evening News, anchored by Walter Cronkite, moved from 15 minutes to 30 minutes in 1963. In another interview with B&C last year, where he reminisced about the changes he witnessed during his stellar 50-year career, Don said one of the most significant changes he helped usher in involved women in broadcasting. In 1984, Don tapped Diane Sawyer as the first female correspondent on 60 Minutes. “The one biggest change I’ve seen in television news for the better is the women,” Don said. “How we went that long without realizing how good women were as broadcasters, I’ll never know.”

Bravo’s season three premiere of Flipping Out Tuesday at 10p drew 760,000 A18-49 viewers as well as 1.03 million total viewers.

Correction: Fox Reality Channel’s new original series Househusbands of Hollywood debuted last Saturday night; we had incorrectly stated the premiere was Sunday night.

Primetime Emmy® Awards Note: The final installment of the Cynopsis presents: Emmy® Awards 2009 special edition series will focus on Outstanding Lead Actress in a Drama / Comedy Series, and will be published on Monday, August 24th.  If you’re among the nominees … congratulations!!  And if you’d like to send us a description or brief bio of the nominated series/director/actor/writer (maximum of 150 words – emailed to me by Friday), we will include it in our special edition.   Please send the description to me at

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A CYNOPSIS MESSAGE WESTDOC

BBC America and Time Warner Cable made a deal to launch BBC America HD, beginning with Time Warner New York yesterday.

Shalom TV, a national VOD Jewish cable television channel is available through Cablevision’s Free Video On Demand service to almost 3 million iO TV subscribers in the New York metro area. Cablevision’s digital customers with set-top boxes can receive Shalom TV via the Free On Demand menu of the iO TV user interface. Shalom TV, reaching 36 million households nationwide, is a non-profit network offering a variety of Jewish programming including a weekly Jewish Film Festival, news from and about Israel, arts and culture, comedy and music and discussions with leading figures in the Jewish community and more.

Former Cheers star, Shelley Long is returning to a comedy series playing the ex-wife to Ed O’Neill’s character in ABC’s new sitcom Modern Family. Creators Steve Levitan and Christopher Lloyd, the team behind NBC’s Cheers and Frasier are producing this new comedy.

ABC acquired the horror genre script, Clive Barker’s Hotel written by the duo Marcus Dunstan and Patrick Melton (Saw movies), reports THR. ABC beat out FOX and other networks for the project, produced by Warner Bros. Television about scary incidents set in a haunted hotel. Barker will be a producer and Joe Daley will co-produce. McG’s Wonderland Sound and Vision is in discussions to also produce. 

Syfy cast James Marsters in its upcoming new series Caprica premiering January 22, 2010. Marsters’ character, Barnabus Greeley, is a villainous terrorist leader who is conflicted with his morals and desires. Universal Cable Productions produces the series. 

Casting Call:  Tijuana Entertainment is seeking participants for the second season of A&E Network’s series Obsessed which goes into production this fall in the Los Angeles area. The series documents people suffering from acute Obsessive Compulsive Disorder and their therapeutic journey to find help. People afflicted with OCD are encouraged to apply and those selected to be on the show will receive 12 weeks of Cognitive Behavioral Therapy from experts including Dr. John Tsilimparis. For more information about the series visit www.aetv.com/obsessed and to set up an interview with the show’s producers, casting directors or Dr. Tsilimparis send an email to
or call Tijuana Entertainment at (310) 341-2500 and ask for Maria Skeels or Jessica Thompson.

CYNOPSIS DIGITAL – TODAY’S TOP STORY:   Who says print is dead? CBS will promote its new fall season this year in Entertainment Weekly with an ultra-thin embedded video ad co-sponsored by Pepsi Max that plays clips from the network’s Monday night primetime lineup. The Video-in-Print insert, powered by L.A.-based Americhip, will appear only in editions sent out to EW subscribers in New York and L.A. and is part of a wider “Monday to the Max” campaign. CBS.com is also launching a Pepsi Max-branded microsite featuring interviews with cast members, a trivia game and a social episode-viewing room.    Full edition: CYN DIGITAL.    

CYNOPSIS KIDS – TODAY’S TOP STORY:  President Barack Obama will be featured guest on the new TV special Get Schooled: You Have the Right, the Viacom and Bill & Melinda Gates Foundation half-hour special we told you about last week that focuses on educational challenges, life choices and experiences of three successful professionals.  The President joins singer Kelly Clarkson and NBA player LeBron James, as they present the stories of speech writer Sarah Hurwitz, music director Jason Halbert and marketing executive Latesha Williams. Get Schooled: You Have the Right will premiere in a roadblock simulcast across all Viacom networks (including Nickelodeon, The N, Nicktoons Network, and NAN) on September 8 at 8p.  The special will air commercial-free in partnership with AT&T, Capital One Financial Corp. and NYSE Euronext.  Additionally, the program formally kicks off Get Schooled ( www.getschooled.com ), a five-year national initiative, co-developed by the Bill & Melinda Gates Foundation and Viacom, to create a platform for corporate and community leaders to deal with the challenges facing US public schools.  You may also recall, September 8 is also the day that President Obama is scheduled to address US school kids about the importance of education and succeeding in school in his back-to-school message that will be carried live on www.whitehouse.gov at 1p.   Full edition: CYN KIDS.    

Top 10 M-F Syndicated Strip Series for the week of 8/3-8/7/09 ranked by HH Rtg
Wheel of Fortune (CTD)                                   5.5 AA
Jeopardy (CTD)                                               4.6 AA
Two and a Half Men (WB)                                 4.1 AA / 5.3 GAA
Judge Judy (CTD)                                            3.7 AA / 5.6 GAA
Entertainment Tonight (CTD)                            3.7 AA / 3.7 GAA
Family Guy (2/T)                                             3.5 AA / 4.1 GAA
Oprah Winfrey Show (CTD)                              3.5 AA / 3.5 GAA
George Lopez (WB)                                         3.0 AA / 4.3 GAA
Everybody Loves Raymond (CTD)                     3.0 AA / 4.0 GAA
Seinfeld (SPT)                                                 2.9 AA / 3.3 GAA
Inside Edition (CTD)                                         2.7 AA / 2.8 GAA
Source: NSS Galaxy Explorer, Live+SD
        
Top 10 M-F Syndicated Strip Series for the week of 8/3-8/7/09 ranked by A18-49 Rtg
Family Guy (2/T)                                            2.5 AA / 2.9 GAA
Two and a Half Men (WB)                                2.0 AA / 2.6 GAA
Seinfeld (SPT)                                                1.8 AA / 2.0 GAA
Everybody Loves Raymond (CTD)                    1.7 AA / 2.2 GAA
King of Queens (SPT)                                      1.5 AA / 1.8 GAA
King of the Hill (2/T)                                       1.5 AA / 1.7 GAA
George Lopez (WB)                                         1.4 AA / 1.9 GAA
Friends (WB)                                                  1.4 AA / 1.7 GAA
Wheel of Fortune (CTD)                                  1.3 AA
Entertainment Tonight (CTD)                           1.2 AA / 1.2 GAA
TMZ (WB)                                                      1.2 AA / 1.2 GAA
Source: NSS Galaxy Explorer, Live+SD

Tuesday  A18-49 Analysis: FOX edged into #1 Tuesday night securing the A18-49 demo with a 2.6/8, according to final national ratings from Nielsen Media Research. FOX’s Hell’s Kitchen scorched the competition at 8p with a 3.5/12 followed by a rebroadcast of NCIS on CBS at 1.8/6. CBS’ Big Brother and NBC’s America’s Got Talent went toe to toe during 9p with both posting a 3.0/9 while UNIV’s Manana Es Para Siempre placed second at 2.2/6. Also in the 9p hour, ABC premiered Shaq VS. at 1.7/5 which tied with FOX’s More To Love with both in third place. NBC led at 10p with the second half of America’s Got Talent at 3.2/9 and ABC’s Primetime: The Outsiders delivered a #2 rating of 1.3/4.

Live + Same Day Household Ratings: Tuesday, August 18, 2009 time period averages. Source: NTI Galaxy, as dated. Live+SD.

NBC: 5.9/10       America’s Got Talent [r] 3.7/6, America’s Got Talent 7.1/12

CBS: 4.7/8           NCIS [r] 6.6/12, Big Brother 11 4.8/8, Medium 2.7/5

FOX: 3.3/6            Hell’s Kitchen 4.2/7, More to Love 2.5/4

ABC: 3.0/5           Millionaire 4.1/7, Shaq Vs. [p] 2.7/4, Primetime: The Outsiders 2.3/4

UNIV: 2.1/4         En Nombre Del Amor 2.1/4, Manana Es Para Siempre 2.6/4, Aqui y Ahora 1.5/3

MNT: 0.8/1         Street Patrol [r] 0.8/1, Street Patrol 2 [r] 0.8/1, Jail [r] 0.9/1, Jail 2 [r] 0.9/1

CW: 0.5/1           90210 [r] 0.5/1, 90210 [r] 0.5/1

TELE: 0.5/1         Mas Sabe El Diablo 0.4/1, Ninos Ricos 0.4/1, Victorinos 0.5/1

ION: 0.4/1          Boston Legal [r] 0.3/1, Boston Legal [r] 0.5/1, Boston Legal [r] 0.4/1

A18-49: FOX 2.6/8, NBC 2.5/8, CBS 2.0/6, UNIV 1.7/5, ABC 1.4/4, TELE 0.5/1, MNT 0.4/1, CW 0.3/1, ION 0.1/0

Robert B. Clasen, Chairman/CEO of Starz, LLC announced his retirement at the end of 2009. In 2003, Robert started with Starz Entertainment and was promoted to CEO of Starz, LLC in 2006. Liberty Media will begin a search to replace Robert and he will remain with the company through that process.

Sony Pictures Television (SPT) upgraded Irving Plonskier to SVP/GM, Advertising Sales, Latin America. Irving will manage all advertising sales in Latin America for SPT’s networks SET, AXN and Animax as well as the networks A&E, BIO, Casa Club, E!, MGM, The History Channel, HBO Brazil and Cinemax Brazil. Irving will also oversee SPT’s advertising sales offices in Brazil, Mexico, Panama and US for Latin American sales. Irving reports to T.C. Schultz, EVP/Networks, Latin America, SPT.

Meredith Corporation appointed Kirk Black as VP/GM of WGCL/Atlanta, a CBS affiliate. Kirk begins his new position next Monday, joining from Meredith’s CBS and MyNetworkTV duopoly, KCTV-KSMO in Kansas City. Kirk will also continue to be SVP of Meredith’s Local Media Group where he provides supervision of the company’s National Sales activities in Chicago and Los Angeles and in Atlanta.

A CYNOPSIS MESSAGE

This day in History:  1866 – It was formally declared by U.S. President Andrew Johnson that the American Civil War was over. The fighting had stopped months earlier.

Answer to Yesterday’s Trivia Question: Hymie was a self-programming, free thinking robot on the comedy series Get Smart (played by Richard Gautier). What was required of Hymie to maintain his mechanical health on a daily basis?  OIL HIS TEETH TWICE EVERY DAY  Kudos to: Marge Pistulka-Empower MediaMarketing/Coral Springs; Gerry Bixenspan-TV Marketing/NY; Steve Kurtzer-Zimmerman/Ft. Lauderdale; Glen Freyer-Atlas Media Corp/NY; George Siegal-J.E.L. Communications/San Antonio; Kathy Yarbrough-Touchpoints Marketing/Gretna LA; Bill Goodfriend-Charter Media/St. Louis; Susan Nessanbaum Goldberg-M and S Entertainment/LA; Suzanne Leichter-eModeration/Sherman Oaks; David Nixon-Disney/ABC Domestic Television/Burbank; Jim Snider-CTV Television/Toronto

Today’s Trivia Question: Kitty Forman on That 70s show, collected what type of figurines?  (Email
with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

A CYNOPSIS MESSAGE FROM ION TELEVISION

ION Television continues to reinforce its position as a leading network destination for first rate feature films.  Over 40 new A-list titles join the library, including films like:

Later — Cyn
08.20.09

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JOB OPENING:  VP DIGITAL MEDIA/ABC FAMILY/LA: Manage bus strat, production, & ops for tv based digt’l content for ABC Fam ntwks & platforms. BA/BS req. Min 8 yrs exec lvl, leading hi-vol websites. Apply at: www.disneyabcjobs.com (8/27)

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JOB OPENING:  ASSOCIATE PRODUCER/NYC:   Cable network seeks experienced AP. Must have background in writing and producing promos and other video materials for on-air promotions. Reel required.
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JOB OPENING: DVLPMNT EXEC/NY: Est’d prod. Co. seeks creative, workaholic, self-starter to oversee reality & non-fiction dvlpmnt. Solid ind contacts, exceptional ideas & exp selling to ntwrks a must. Res/Cvr Ltr:
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JOB OPENING MGR, DIGITAL AD SALES RESEARCH/NYC: Work w/ sales on research, campaign analysis, reports & sales materials. 5+ yrs in digi agency & research exp. Prof in research tools. EOE/M/F/D/AAP. Apply www.mtvncareers.com (8/25)

JOB OPENING: SR NAT’L BRDCST NEGOTIATOR/Emphasis on Network TV/ Active Int’l/Pearl River, NY (15 mi. from NYC):  10 yrs exp. Mngng/buying at major agency or buying services req’d.
or 845-732-8943 (8/22)

JOB OPENING: AFFILIATE RELATIONS MANAGER/Beanstalk Marketing Group/LA: For CPA division. Must have 2+ yrs. experience in Ad Sales and Mgmt. Must live in the LA area. Resumes to:
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JOB OPENING: JR.SALES MGR/ Razor & Tie Entertainment/NYC: 2 yrs sales exp in music industry. Grow sales via regional/non trad accts/maint customer/distrib bus.Familiar with distrib & supply chains. Apply:
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FALL INTERNSHIP CREDITS ONLY:   TV RESEARCH/Warner Bros.TV/Burbank, CA:  Monitor Nielsen broadcast schedules,Prog. test scores;Attend focus groups,prep questionnaires/PC/Resumes:
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FALL INTERNSHIP CREDITS ONLY:  GRAPHIC INTERN/Los Angeles:  Live TV-on air graphics & projects-Intermediate level- Adobe Creative Suite 3 or 4-Illustrator, Photoshop & After Effects-Unpaid/College
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FALL INTERNSHIP CREDITS ONLY: WTNH News Channel 8/WCTX MyTV9/New Haven, CT:  Seeking interns for fall 2009. Students must be juniors or seniors and receiving academic credit. Visit: http://www.wtnh.com/dpp/community/Intern_at_WTNH (8/26)

FALL INTERNSHIP CREDITS ONLY:  New NY court TV show needs PRODUCTION & POST-PRODUCTION interns. Post Qualifications: Mac & PC savvy. Knowledge of Avid and Final Cut Pro  Please send cover letters and resumes via email to
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FALL INTERNSHIP CREDITS ONLY:  PUBLIC RELATIONS Internship-FrontPage is looking to dvlp creative, hardworking communications & public relations students. Multi-tasker/reliable/strong writer who is knwldgble in MSOffice. Resume: 
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SITUATION WANTED:  9 time Emmy winning creative producer-based in Atlanta seeking freelance jobs. Great with clients. 15yrs experience in promotional / creative TV.
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SITUATION WANTED: 5 PRIME TIME EMMYS/DOC. PROD, DIR., WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email:
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SITUATION WANTED:     Kids TV & New Media PDR/DIR/EDITR/CONSULNT18+ yrs exp invites projects. I can help create pitch reel/pilot US/EU citzn Creds> PBS Kids,History,CBS,BBC BLOG> http://tr.im/ckx7 CV&REEL> http://www.alangrazioso.com (8/26)

SITUATION WANTED: RESEARCH DIR/STRATEGIST – See what 20+ yrs media, Nielsen, Hisp, research, sales, presentation experience can do for you.Email:
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SITUATION WANTED: EIC/LINE PRODUCER with 10+ yrs exp. Variety, Docu-Reality, Game Show, Scripted, Competition/Elimination- Mngd biz of Prod. Co’s. for major TV & cable nets. Looking for next project.
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SITUATION WANTED: PROFESSIONAL MC/COMEDIAN, 100% clean, performed at DNC/3 Inauguration events, experience with TV news/hosting, SAG commercials, announcer/character voiceover. Email:
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SITUATION WANTED: SENIOR COPYWRITER/NY: Package goods writer with over 25 years experience.Testimonial advertising a specialty. View my reel! http://www.youtube.com/watch?v=3PC3iZW8o48 … &can produce own work!
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SITUATION WANTED: Freelance PRODUCTION ACCOUNTANT seeking a freelance position, familiar with Union and non-Union for TV or Feature films. Available in September 2009. Please contact Penelope at
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WHAT’S ON TONIGHT –  THURSDAY, AUGUST 20, 2009

ABC:  Who Wants to be a Millionaire, Grey’s Anatomy [r], Private Practice [r]
AZTECA: Laura de Todos, Lo Que Callamos Las Mujeres Edicion Especial, Al Extremo
CBS: Big Brother, CSI [r], The Mentalist [r]
CW: Supernatural [r], Supernatural [r]
FOX: NFL Football:  Philadelphia at Indianapolis
ION:  Reba, Movie: The Matrix Revolutions
MNT: My Thursday Movie: Nuns on the Run
NBC:  30 Rock [r], Parks and Recreation [r], The Office [r], 30 Rock [r], Law & Order
PBS:  This Old House, Antiques Roadshow, Chasing Churchill
TELE: Mas Sabe el Diablo, Ninos Ricos Padres Pobres, Victorinos
UNIV:  El Nombre del Amor, Manana es para Siempre, Rosa de Guadalupe

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