Sprout’s newest animated series, Lily’s Driftwood Bay, premiered this week during The Sunny Side Up Show live daily morning show. The show engages highlights key environmental topics, with a strong emphasis on recycling, re-purposing and preservation, through the adventures of a 5-year-old girl. Voice cast included Richard Dormer (Game of Thrones) and Stephen Fry (The […]
Shareablee’s Q1 2014 Social TV Rankings revealed ABC is the top network when it came to viewers most likely to share a network’s content. The findings included: Networks / Facebook and Twitter Sharing (Retweet, shares) / Percent change from Q4 2014. 1. TV Broadcast Category Average / 4,155,137 / 25 percent 2. ABC Network Total […]
ESPN had its turn in the spotlight yesterday, touting metrics, its new studio, the World Cup and the SEC Network to media buyers at its annual upfront presentation. (By the way, don’t miss the Cynopsis Sports Upfront special on Friday). With competition increasing for rights and ad dollars, ESPN President John Skipper told the crowd […]
With NBC Sports Group’s 2013-14 Premier League season over, the company announced that a record 31.5 million Americans tuned in to coverage, more than doubling the 13.3 million who tuned in the previous season, according to Nielsen. NBC and NBCSN combined to average 438,000 viewers up 99%, with NBCSN averaging 395,000 viewers. On the digital […]
More of a good thing: Based on early success of its new free AT&T U-Verse app, BabyFirst is planning a line of interactive apps optimized for use while the child is watching its linear channel. Sharon Rechter, BabyFirst EVP, business development, says the app, which enables kids to create images using an iPhone or iPad […]
NBC got the packed house at NYC’s Javitz Center warmed up with Seth Meyers, who griped to the assembled that the event “could just as easily have been covered in a mass email.” As for the Olympics, which the net picked up last week through 2032, the Late Night host joked, “Because of global warming, […]
Over at the Beacon Theatre, Ryan Seacrest announced “THIS… is the 2014 Fox Upfront.” Fox chairman Kevin Reilly called the net’s 2014-2015 portfolio “the biggest investment in programming we’ve ever made,” with “distinctive series, addictive event dramas and can’t miss live specials that will deliver broadcast’s most youthful audience at scale.” Debuting in the fall […]
Time Warner may have passed on multiscreen network Fullscreen after all. In a previous report from Bloomberg, TW was talking with the MCN, but the deal fell through after the company concluded the high price would not financially pay off, according to Variety. The discussion started soon after Disney closed the $950 acquisition with Maker […]
Instagram ads are supposedly reaping success according to the social photo app. Adweek reports Taco Bell saw a 29 percent gain in ad recall in April, and a 45 percent jump in followers at a total of 411,000. Instagram also reports Michael Kors and Ben & Jerry’s are averaging 60 percent high engagement rates for […]
Major League Soccer and U.S. Soccer laid out details of their new media rights deals with ESPN, FOX Sports and Univision Deportes. The eight-year deals, reportedly averaging around $90 million per year, will see matches locked in through the end of 2022. For the first time in league history, all three television partners will feature […]