UTA sees big opportunities in the sports arena, announcing an investment in Klutch Sports Group, which reps athletes such as LeBron James. Klutch Sports founder Rich Paul will serve as head of the new UTA Sports arm. “Rich has built Klutch with the vision, values and entrepreneurial spirit that UTA cherishes,” said UTA CEO Jeremy […]
The countdown is on for ACC Network, with ESPN unveiling a lineup of series and talent who will be attached to the upcoming channel when it launches on Aug. 22. Heading to ACCN will be ESPN personalities Jac Collinsworth, Tim Hasselbeck and Dave O’Brien, as well as Jon Beason, and feature football announce teams that […]
ESL is serving up MTN DEW AMP GAME FUEL as its Official Global Beverage Partner for all major global events in the ESL ecosystem, courtesy of a new deal, that includes ESL One, IEM and Pro League and running through 2020. In addition, the deal will see the sponsorship activate in a post-match broadcast segment, […]
As part of Amazon Prime Day, Twitch leveraged its partnership with the e-commerce giant through the sponsored campaign, “Twitch Sells Out”. The product demo/game show featured some of the platforms top influencers including: Pokimane, Jericho, TimTheTatman and others. Our latest case study focuses on the activations viewership and chat engagement tracking 1/2M hours watched of […]
Nominations for the 71st annual Primetime Emmy Awards were revealed live online, with multiple nods going to NBC’s This Is Us, Showtime’s Escape at Dannemora, Netflix’s When They See Us and HBO’s Veep. HBO led the race with 137 Emmy nominations (29 more than last year), an all-time high for any network. Netflix came in […]
Netflix has edited the Season 3 finale of 13 Reasons Why to remove the suicide of a character. “We’ve heard from many young people that 13 Reasons Why encouraged them to start conversations about difficult issues like depression and suicide and get help — often for the first time,” Netflix said in a statement. “As […]
ESPN locked in new commentator lineups for its Sunday NFL Countdown and Monday Night Countdown pregame shows in addition to a formulating a new programming lineup leading into Monday Night Football. Tedy Bruschi is being tapped to join Sunday NFL Countdown with host Sam Ponder, analysts Matt Hasselbeck, Randy Moss, Rex Ryan and Louis Riddick, […]
With home games in the cards for its third season, Overwatch League mapped out a slate of changes that will occur in its schedule in 2020, including a realignment of its divisions. The Atlantic Conference will now see a North Division comprising the Boston Uprising, London Spitfire, New York Excelsior, Paris Eternal, and Toronto Defiant. […]
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It’s official! MTV and Sean “Diddy” Combs are reuniting to bring back Making the Band. The series, which discovers the next breakout superstars, premiered on MTV in 2002 with Combs at the helm. Combs set off a social media firestorm by suggesting the show’s return and the demand was too loud to resist. The new […]
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