PBC landed a long-term home as SHOWTIME Sports and Premier Boxing Champions locked in a three-year boxing programming agreement that extends their partnership. The deal calls for a monthly series of events presented by PBC that will air live on the network an also calls for the promotion to deliver content for a significant expansion […]
With the Eagles set to defend their first-ever Super Bowl title, Comcast NBCUniversal is going deep to celebrate NFL Kickoff 2018 on Sept. 6 when the season opens with the Eagles hosting the Falcons. That day will see NBCUniversal programs will broadcast from Center City Philadelphia, including NBC News’ TODAY, CNBC’s Squawk on the Street, […]
The NBA, MLB and PGA TOUR delivered a united voice of support for Senate minority leader Chuck Schumer’s suggestions for a federal framework for sports betting. ESPN published Schumer’s memo, which proposes that all sports books only use official league data to determine outcomes and that the leagues themselves should be involved in determining what […]
Philips Arena in Atlanta is being renamed after State Farm locked in a deal to snag naming rights to the venue, now called State Farm Arena. The venue is expected to reopen in October as the Hawks celebrate their 50th year in Atlanta. Reports state that the price tag for the arena name change hovered […]
With Pete Bevacqua off to NBC Sports, former Deutsche Bank Americas CEO Seth Waugh has been tapped as the new Chief Executive Officer of the PGA of America. An Independent Director on the PGA of America Board of Directors, Waugh is wrapping up a three-year term of service and served as a Senior Advisor and […]
FOX Sports announced the expansion of its FS1 studio programming lineup, which will include the addition of Marcellus Wiley as new co-host of Speak for Yourself with Jason Whitlock starting Sept. 10 as well as the fall premiere of the network’s first-ever sports gambling show Lock It In also on that day. Lock It In […]
ESPN is going big for its coverage of Virginia Tech/Florida State over Labor Day, serving up a MegaCast production that will include the traditional telecast on ESPN and six additional viewing options across ESPNU, ESPNEWS and ESPN3 via the ESPN App. The network’s lead commentating team of Chris Fowler, Kirk Herbstreit and Maria Taylor will […]
WWE announced that Toronto will host SummerSlam Week in August 2019 with SummerSlam, Monday Night Raw, SmackDown Live and NXT taking place at Scotiabank Arena over four consecutive nights. “We are thrilled to bring WWE’s biggest event of the summer back to Toronto,” said John Saboor, WWE Executive Vice President, Special Events. “We look forward […]
Hitting the ground running last week, new daily fantasy platform Daily Number is now gears up for football season, offering fans a patent-pending platform that allows them to select their own degree of difficulty and subsequent prize, by picking any combination of players – from a lineup filled with all-stars to a roster comprised of […]
The esports community was quick to rally together to support victims from Sunday’s shooting in Jacksonville, which claimed the lives of four people and at least seven wounded after a gunman opened fire at the Madden Championship Series southeast qualifier before turning the gun on himself. The shooter was reportedly one of the contestants taking […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5