NBC Sports will showcase its newest team member, Mike Tirico, at The 145th Open from Royal Troon in Scotland next week, with a follow-up in August at the Summer Games. Tirico hosts of NBC Sports’ coverage of The Open on Golf Channel and NBC from July 14-17. This year’s tournament marks the company’s first shot […]
The National Basketball Players Association announced plans to host the first-ever NBPA Technology Summit from July 19-21 in San Francisco. The event will look to offer current and former NBA players: educational content and presentations from executives of major media and technology companies; site visits to several media and technology companies in Silicon Valley; networking […]
With Zika continuing to make headlines ahead of Rio 2016, SC Johnson’s OFF! Brand of insect repellent locked in a deal to become the Olympics’ first-ever partner in the space. As a result, thousands of bottles of the product will be distributed to athletes, staff and volunteers as part of the agreement, according to Bloomberg. […]
NBC Sports’ return to NASCAR this season saw the Coke Zero 400 crank up a primetime victory for NBC, as the race posted 5.7 million viewers with a 3.4 Nielsen fast national rating. That marks a 43% surge over the event’s 2015 viewership, with the 10:45-11p quarter hour hitting 6.5 million viewers. On the digital […]
JOB OF THE WEEK ION Media is hiring Research Analyst – NYC Manager, Pricing & Inventory – NYC Producer/Writer/Editor Palm Beach FL See info in job listings below CYNOPSISJOBS 07.05.16 Good morning. It’s Tuesday, July 5, 2016, and this is your weekly issue of Cynopsis: Jobs! CYNOPSIS JOBS JOB OPENING: SR ACCT EXEC/NYC: Dev & […]
Walt Disney Co. is reportedly snagging a one-third stake in MLB Advanced Media, in a deal that values the business at about $3.5 billion. Bloomberg reports that Disney will also obtain a four-year option to buy an additional 33% stake in the company.
UFC is pairing up with Snapchat through to showcase a slate of events via its ‘Live’ product. Fight fans at UFC event will receive access to unique experiences via photo and video Snaps to one collective, curated Snapchat Live Story. These Live Stories will then be available for Snapchatters globally to view for 24 hours […]
The NFL and NFLPA are teaming with Cirque du Soleil for an league attraction set to take place in Times Square. The NFL Times Square experience will be housed as a 40,000 square feet, four-story exhibit, located on the corner of West 47th Street and 7thh Avenue at 20 Times Square with an opening in […]
The NHL will celebrate its 100th anniversary with 31 teams in the 2017-18 season, announcing the addition of Las Vegas via an unanimous vote by the League’s Board of Governors. Ownership of the Las Vegas franchise will principally reside with Bill Foley with home games set to be played at T-Mobile Arena, playing in the […]
Turner Sports, the PGA of America and Ryder Cup Europe have launched a newly designed RyderCup.com. The site will now become a year-round destination with a new look-as well as simplified navigation and expanded content offering. The site has launched with five-phases of coverage of the event in covering the points race, team selection, event […]
Partner Post: 500 channels. Infinite streaming. Endless choice. Great American Media's Bill Abbott has a clear answer on how to build loyalty anyway — and it starts with brand.