The United States, Canada and Mexico are reportedly talking about making a three-way bid to host the new 48-team World Cup in 2026, according to the AP. Asked about the potential three-way bid, Victor Montagliani, FIFA VP and President of both the Canadian soccer federation and the CONCACAF region, said, “I also respect the fact […]
Clemson’s victory over Alabama pushed ESPN’s MegaCast carriage of the College Football Playoff National Championship to a total live audience of 26,029,000 viewers across all of its outlets. That number is off-pace from last year’s viewership numbers but still ranks as the most-watched event carried on a cable network since last year’s game between the […]
FIFA is now officially blowing up the World Cup, ruling unanimously to expand its flagship event to 48 teams beginning with the 2026 edition. Team will be split into 16 groups of three with the top two teams from each group then moving forward to a 32-team knockout stage.
NBC and Turner are joining forces to create a digital behemoth, with Playmaker Media, owned by NBC Sports Group and operated by NBC Sports Digital, partnering with Turner’s iStreamPlanet to serve up OTT live streaming and video-on-demand solutions “for major sports leagues, professional team franchises, emerging leagues, regional and national sports broadcasting networks, the Olympics […]
CBS reports that its NFL on CBS telecast of the Dolphins/Steelers AFC Wild Card Playoff game on Sunday scored its highest overnight household rating/share in the metered markets since 2014 for the AFC Wild Card game. The game drew an average overnight HH rating/share of 19.2/38, up 4% from the comparable early Sunday window in […]
Turner Sports’ return to CES with its Sports Business Innovation slate of panels provided not only a lineup of speakers that included the likes of NBA Commissioner Adam Silver and NCAA President Mark Emmert, but a spate of announcements as well. New innovations include the launch of Turner Ignite Sports in a move to connect […]
The opening act of the NFL postseason saw NBC’s Lions/Seahawks Wild Card matchup reel in an average a Total Audience Delivery of 27.1 million viewers across NBC & NBC Sports Digital. NBC provided 26.9 million viewers for the game, marking the most-watched Saturday night program on any network since Jan. 16 of last year. The […]
Turner Sports is taking its sponsorships to the next level, announcing the launch of Turner Ignite Sports in a move to connect brands to its sports programming and properties via four main areas: intellectual property; live events and experiential marketing; creative services; and data solutions. Events would include the likes of the NCAA, March Madness, […]
ESPN stalwart Chris Berman is changing his role with the company. The six-time National Sportscaster of the Year who arrived at ESPN in 1979 will step away from a slew of his current duties, including serving as the face of the company’s NFL studio coverage, NFL Draft and Major League Baseball’s Home Run Derby. He […]
Bridgestone Corporation continues to roll with the International Olympic Committee announcing an expansion of the company’s Olympic Partnership activation rights effective this year. The new deal sees the brand activate its Partnership globally through 2024 in association with the Olympic Winter Games PyeongChang 2018, the Olympic Games Tokyo 2020, the Olympic Winter Games Beijing 2022 […]
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