YouTube’s extravagant NewFront event, dubbed ‘Brandcast’, was held at Manhattan’s Javits Center. To lead off the presentation, CEO Susan Wojcicki acknowledged the company’s recent brand safety crisis, which has seen a slew of advertisers suspend YouTube advertising upon learning that their ads were appearing on extremist videos. “We apologize for letting some of you down,” […]
It doesn’t stop at VR: Facebook reportedly intends to release an entire slate of original programming in mid-June – about two dozen shows total. And the company has also reportedly greenlit a number of other projects for production, seeking longer, big-budget programming, as well as lower-tier short-form content. It seems the company sees original scripted […]
Speaking of which, a new Wall Street Journal article dives into Snap Inc.’s thinking as it expands its network of media partners. By the end of 2017, Snap reportedly aims to have two or three new episodes of original shows debuting in the “Stories” section of Snapchat every day. Episodes will run from three to […]
At its NewFront event, Turner showcased digital properties Great Big Story, Bleacher Report, and CNN. (Yes, CNN definitely counts as a digital property now.) The event was very light on news, but CNN chief Jeff Zucker did take the time to tease his network’s upcoming digital venture with YouTuber Casey Neistat. Zucker announced that the […]
The biggest news from Hulu’s Upfront event came right at the top of the presentation: Hulu’s long-awaited Live TV service is now live. (The company is technically calling it a beta launch, just in case there are early problems.) CEO Mike Hopkins, speaking to a huge crowd at Madison Square Garden, confirmed some details that […]
Refinery29, the Turner-backed digital media company geared toward millennial women, announced its slate of new content. The company’s 2017 programming will include long-form content, live events, and new and returning short-form shows. New long-form series include Fabled – a fairytale anthology series produced by Evan Jonigkeit and ‘Girls’ actress Zosia Mamet – and Girly, a […]
No surprise here. According to the newest edition of Zenith’s Top 30 Global Media Owners report, Google has held onto its position as the largest media owner in the world. The tech giant raked in $79.4 billion in ad revenue in 2016, more than triple the $26.9 billion that second-place Facebook took in. The largest […]
At its NewFront presentation at the PlayStation Theater in New York’s Times Square, Millennial-oriented digital media company Defy Media announced its upcoming content slate. But first, it had some barbs for the traditional media industry. Defy President Keith Richman told the crowd that traditional media lacks the youth and diversity to know how to reach […]
Sling TV, Dish Network’s OTT TV platform, appears to have performed well in Q1 of 2016. According to estimates from Wall Street analyst Craig Moffett, Sling TV added about 177,000 subs in Q1, giving the service 1.36 million subs by the end of March. But even accounting for Sling TV’s additions, Dish’s overall pay-TV business […]
Awesomeness TV is pretty confident in the direction it’s been heading in. At its NewFront presentation, the Gen Z-oriented digital media company announced renewals for five of its series: Freakish, which runs on Hulu, Foursome, which runs on YouTube Red, Guidance, which runs on Verizon’s Go90, t@gged (also Go90), and The Commute, which runs on […]
Partner Post: 500 channels. Infinite streaming. Endless choice. Great American Media's Bill Abbott has a clear answer on how to build loyalty anyway — and it starts with brand.