Credit to Netflix: They wouldn’t bend to blackmail. A hacker going by “thedarkoverlord” apparently leaked ten episodes from Orange Is the New Black’s fifth season, posting them to the notorious file-sharing site The Pirate Bay. (There are 13 episodes total.) In a post, the anonymous hacker alleged that the files were only released once Netflix […]
Musical.ly, an app that allows users to create their music videos, announced a new deal with Apple Music. Under the pact, Musical.ly users who are also Apple Music Subs will be able to play any full song that’s in Apple Music catalogue’s within Musical.ly app. And users will be able to save Apple Music songs […]
Looks like Alphabet has fared pretty well through that whole YouTube advertiser boycott. The Google parent reported $24.75 billion in Q1 revenue – a 22% year-over-year increase – and earnings-per-share of $7.73. That beat Wall Street’s projections of $24.22 billion in revenue and earnings-per-share of $7.39. The biggest driver of Google’s revenue growth was mobile […]
According to the latest Internet Advertising Revenue Report from the Interactive Advertising Bureau (IAB), digital video ad revenues amounted to $9.1 billion in 2016. The semi-annual report was conducted by PwC US. That $9.1 billion figure represents a major increase from 2015, when digital video ad revenues added up to $5.9 billion. All told, the […]
Twitter announced that it generated $548 million in Q1 revenue. That’s down 8 percent year-over-year, marking the first time since Twitter’s 2013 IPO that the company’s revenue has fallen. Nonetheless, the numbers surpassed Wall Street’s prediction of $512 million. Twitter’s Q1 revenue includes $474 million in ad revenue, down 11% year-over-year (even though ad impressions […]
Instagram announced that it has surpassed 700 million monthly active users. The Facebook-owned photo- and video-sharing app hit the 600 million user milestone a mere four months ago. By comparison, it took Instagram 6 months to leap from 500 million users to 600 million, and 9 months to move from 400 million to 500 million. […]
Netflix is finally breaking into China, though not in the way it had originally hoped. The streaming giant confirmed that it has struck a licensing deal with Chinese streamer iQIYI. The companies haven’t revealed too many details about the deal just yet, but it’s likely that Netflix content will hit iQIYI at the same time […]
Facebook wants to puncture the filter bubble. The company has made some changes to the Facebook News Feed – a personalized platform that has always made it easy for users to block out specific outlets and ideologies. But now Facebook has begun adding “related” articles from different publications under news posts about trending topics in […]
Original content doesn’t grow on trees – and neither do the billions of dollars that pay for it. Netflix announced plans to raise one billion euros – or about $1.08 billion – in new debt financing from “non-U.S. persons.” This isn’t the first time that Netflix has raised $1 billion in debt, either; it did […]
For the first time, Google is making traditional TV ad inventory available programmatically. U.S. buyers will be able to purchase the ads through Google’s DoubleClick Bid Manager. To enable the new capabilities, Google has integrated with other TV ad companies and products, including clypd, Wideorbit, and its own Google Fiber. Through those partnerships, Google says […]
Partner Post: 500 channels. Infinite streaming. Endless choice. Great American Media's Bill Abbott has a clear answer on how to build loyalty anyway — and it starts with brand.