Snapchat parent Snap Inc. has called itself a “camera company” a time or two, and indeed that’s technically true: Snap does sell a camera product. Unfortunately, said product accounts for a micro-fraction of the company’s business. If that’s going to change, this is an important next step: Spectacles, Snap’s video-recording sunglasses, have launched in Europe. […]
In other conference news, Apple unveiled its new augmented reality software. Called the ARKit, the software lets users place virtual characters and objects into real-world physical surroundings using an iPhone camera. Apple exec Craig Federighi said that the tech giant aims to make the iPhone “the largest AR platform in the world.”
A big new hire for NBC: The network has named Steven Hein as its new SVP of Digital Content. In the new role, Hein will oversee development and production for all digital-native content. That includes NBC’s upcoming short Snapchat shows based on The Voice and other linear series, as well as other digital extensions. Hein […]
Under Chairman Ajit Pai, the FCC’s net neutrality rules aren’t long for this world – and the industry sees the writing on the wall. Now Netflix, previously a strong backer of the agency’s open internet rules, appears to be throwing in the towel. “It’s not our primary battle at this point,” said CEO Reed Hastings […]
It might sound counterintuitive, but the world’s biggest digital ad behemoth is about to start blocking ads. Google has been telling publishers that it will add an ad blocker to its Chrome browser starting next year, the company confirmed. The filter will be designed to only filter out ads that are particularly annoying and intrusive, […]
Some folks on Wall Street have taken to suggesting that Twitter should consider switching to a subscription-only model. That includes influential research firm MoffettNathanson, which wrote on Thursday that a subscription model was the company’s best bet to improve its fortunes. But it’s not happening anytime soon, according Twitter CFO/COO Anthony Noto, who spoke at […]
Vimeo announced some new interactive video tools geared toward mobile audiences. Subscribers with Vimeo Business accounts will now be able to make use of cards and end screens – links that can be placed in videos, allowing viewers to move to custom sites by clicking. (Vimeo is taking a page from YouTube, where cards and […]
China’s online video sector – dominated by Baidu’s iQIYI, Alibaba’s Youku Tudou, and Tencent’s Tencent Video – has so far seen only net losses. But according to a new report from JP Morgan, that may change within the next few years. The investment bank says that China’s video industry might break even by 2019, largely […]
Google is giving brands and agencies a closer look at how their YouTube ads are influencing consumers. As part of an expansion to its “store visits” service, Google will now track how often a YouTube ad impression directly leads to a trip to the advertiser’s store. The service, initially launched in 2014 to measure the […]
The Ringer is joining Vox Media – kind of. The sports and culture site, launched by Bill Simmons last year, has been hosted on the online publishing platform Medium since its inception. But under a new pact, The Ringer will now be hosted by Vox’s network, and Vox will sell ads for the site and […]
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