FUTURE TODAY CONTINUES EXPANSION OF STREAMING MEDIA FOOTPRINT WITH LAUNCH ON COX TV PLATFORMS

Future Today, the largest OTT publishing platform, today announced a new distribution deal with the recent launch of Fawesome, HappyKids.tv and FilmRise channels on Cox Contour TV and Contour Stream Player. The new agreement enables customers to discover and watch Future Today’s premium content, which includes over 60,000 video assets across these three channels, featuring popular movies, TV shows and kids programming available from major studios and media companies.

The distribution expansion on Cox platforms is an important piece of the Future Today’s vast expansion, which is underway. The company continues to grow at a rapid pace, with April bringing the best performance of its channels in company history – users are up over 125% YOY and streaming hours are up over 100% YOY. Similar to other streaming services, Future Today is also seeing a spike in consumption with viewership up nearly 30% since the beginning of the pandemic.

“We are pleased to be offering Cox customers all of our channels through Contour TV and Contour Stream Player,” said Vikrant Mathur, COO and Co-Founder of Future Today. “In these trying times with families sheltering at home, the family and entertainment channels will be particularly compelling to viewers and are watched more than any other channels in their class across our platform.”

Future Today’s agreement with Cox marks its second PayTV deal. Future Today has also recently announced a carriage agreement with Comcast and branded entertainment channels with companies such as Lego, Adventure 2 Learning, and others. Future Today programming is currently available on every major streaming platform, including Roku, Amazon Fire TV, Apple, LG, Samsung, Vizio, Xbox, iOS and Android.

 

About Cox Communications

Cox Communications is committed to creating meaningful moments of human connection through broadband applications and services. The largest private telecom company in America, we proudly serve six million homes and businesses across 18 states. We’re dedicated to empowering others to build a better future and celebrate diverse products, people, suppliers, communities and the characteristics that makes each one unique. Cox Communications is the largest division of Cox Enterprises, a family-owned business founded in 1898 by Governor James M. Cox.

 

About Future Today

Established in 2006, Future Today, Inc. is a pioneer and leader in the OTT media and technology landscape. The Company’s cloud-based technology platform manages OTT services for more than 350 content owners, producers, distributors and major media companies helping them launch and monetize complex Connected TV channels across devices in a matter of days. To learn more about Future Today, please visit Future Today.

 

All Media Inquiries

Renee Maler

Philosophy PR + Marketing

510.499.9746

renee@philosophypr.com

Related Stories

The Key To Local Broadcasters’ Future Is Digital DNA

Tuesday July 28, 2026 The Key To Local Broadcasters’ Future Is Digital DNA By Nicki Harkrider-Probey, CRO of Madhive Local broadcasting has always evolved along with the communities it serves. From the rise of cable to the expansion of digital newsrooms, broadcasters have repeatedly adapted to changes in how audiences consume information and how advertisers […]

Streamlined 7-28-2026: Peacock Hooks Up With YouTube

AdExchanger Streamlined eletter /* ===== CLIENT RESETS ===== */ body, #bodyTable { margin: 0 !important; padding: 0 !important; width: 100% !important; } body { font-family: ‘Roboto’, Arial, sans-serif; font-size: 15px; color: #333333; line-height: 24px; } p { font-family: ‘Roboto’, Arial, sans-serif; font-size: 15px; color: #333333; line-height: 24px; } ul { font-family: ‘Roboto’, Arial, sans-serif; font-size: […]

Cynopsis 7/27/2026: Paramount/WBD Merger Paused

Monday, July 27, 2026 Happy Monday! The media business is in the middle of one of its great reshufflings — consolidation at the top, contraction in the middle and reinvention everywhere else. The old playbook is getting rewritten in real time, and today’s news is a pretty clean cross-section of exactly that. In today’s news: […]

Cynopsis 7/24/2026: Peacock Cracks the Streaming Code

   Friday, July 24, 2026 TGIF, and what a week it was for the streaming business — where fortunes were made, lost, and occasionally reversed. Peacock is profitable — powered by the World Cup, NBA Playoffs, and attractive people standing around a villa arguing.  The World Cup helped TelevisaUnivision prove sports rights aren’t just […]

CynCity

Cynsiders

Instagram