PlayStation VR offers room with a view

Sony shored up anticipation for PlayStation VR with this week’s trailer that “transports you to a new world of unexpected gaming experiences” with peeks at the likes of Farpoint, PlayStation VR Worlds, and RIGS Mechanized Combat League. Meanwhile, Polygon spotted that the space requirement for PlayStation VR is a suggested 9.8 feet by 6.2 feet, according to the Sony website.

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The startup Qortex launched as CatapultX in late 2020 and was best known for building a series of addressable in-video ad experiences called On-Stream. Over time, however, company leadership realized that the consumer interaction data they’d accrued could help advertisers better understand what kind of content drives that consumer behavior in the first place.

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