Out of Home has taken on new meaning these days. During the first half of the week of March 9, OOH usage levels remained consistent with previous weeks. Then the media world changed on Wednesday with Trump’s address on the coronavirus, and Thursday and Friday, OOH usage was down 16% and 18% from earlier in the week. Saturday and Sunday were down 50% and 47%, respectively, as the seriousness set in.
Wednesday August 27, 2025 Cynopsis ScreenShift Job Seekers, This One’s for You Cynopsis ScreenShift has only 4 $99 spots for job seekers left! Join us Oct. 14 in NYC, starting at 3 PM, for roundtables, panels & networking with industry leaders. Request access: marketing@cynopsis.com INQUIRE NOW FEATURED JOB DIRECTOR, HUMAN RESOURCES […]
Wednesday August 27, 2025 IN THE NEWS EchoStar has agreed to sell 50 MHz of nationwide spectrum to AT&T for $23 billion in a deal that could help resolve regulatory scrutiny over the satellite company’s spectrum usage. The transaction includes 30 MHz of mid-band 3.45-GHz spectrum and 20 MHz of low-band 600 MHz spectrum […]
Tuesday August 26, 2025 Good morning! It’s Tuesday, and this is your monthly Cynopsis Sports newsletter. While summer may be coming to an imminent close, football season is kicking off across all levels. One area that continues to evolve is how fans are able to tune in and cheer for their favorite teams. […]
A CYNOPSIS MESSAGE FROM OMEDA Tuesday August 26, 2025 IN THE NEWS Annette Bening has been tapped to appear in “The Dutton Ranch,” the working title of Paramount+’s highly anticipated “Yellowstone” spinoff series, featuring Beth Dutton (Kelly Reilly), Rip Wheeler (Cole Hauser), and Carter (Finn Little). Bening will play Beulah Jackson, the […]
Monday August 25, 2025 Struggling chipmaker Intel has agreed to sell the Trump administration a 10% stake in its business. The government’s $8.9 billion investment in the semiconductor company is in addition to the $2.2 billion in CHIPS grants Intel has received to date, for a total investment of $11.1 billion. Because Intel had been […]
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