Monday, May 21st, 2012



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For more information on the New News Viewer, contact Ken Ripley at [email protected].


Good morning. It’s Monday, May 21, 2012, and this is your first early morning briefing.

Tonight’s Premieres:
NBC: American Ninja Warrior at 9p
VH1: VH1 Storytellers at 11p

Tonight’s Finales:
ABC: Dancing with the Stars (Performance Show) at 8p
FOX: House (series finale) at 8p
BBC America: Crash Course with Richard Hammond at 10p



Your Target. Our Audience. Lifetime.

#1 network for movies among W25-54
Army Wives and The Client List #1 with W18+ #1 among W25-54 video viewers

Brand. New. Attitude.
Your Life. Your Time.


A&E Network is not renewing its drama series Breakout Kings centered on a group of convicts who catch criminals.  Breakout Kings aired for two seasons on A&E. 

New reality series Insane or Inspired? is set to debut on Syfy May 25 at 10p.   The one-hour episodes will count down zany and hilarious videos found online that highlight imagination, invention and extreme experiences.  Hosts on the show are Amber Benson, Samm Levine, Booke Hogan, Ralph Garman and Josh Gates, who is also the host of Syfy’s Destination Truth.  These hosts join comedians Ben Gleib, Owen Benjamin, Al Jackson, Jodi Miller, Elliot Chang, Jermaine Fowler, Adam Ray, Christina Pazistky, KT Tatara and Janet Varney as they provide commentary on the video clips. Comcast Studios is behind the series.

June is Black Music Month and CENTRIC honors African American music with an original documentary about the life and legacy of Soul Train creator Don Cornelius and new episodes of series Being among other documentary specials and Takeover Weekends.  Highlights throughout next month include Earth, Wind & Fire Takeover on June 2 marking the group’s 40th anniversary; Hip-Hop Takeover is June 9; R. Kelly Takeover is June 16; and Soul Train Takeover is scheduled for June 23 at 10p and includes the documentary Don Cornelius: Visionary, Trailblazer & Cultural Icon at 11p followed by Hippest Trip in America which follows the story of Soul Train; encores of the 2011 Soul Train Awards and ending with several classic Soul Train episodes from the past four decades.  The series Being airs all-new episodes starting June 2 at 10p with a look at 40 years of music-making from Earth, Wind & Fire.  Other Being episodes profile Mary J. Blige on June 9; R. Kelly on June 16; Gladys Knight on June 23; and Teena Marie on June 10, with all episodes airing at 10p. 

Exclusive to Cynopsis:  Lifestyle network, Outside Television forged a new deal with the Volvo Ocean Race acquiring all ten in-port legs of the world’s longest racing event beginning in June.  American TV viewers will have access to hi-def coverage of the Volvo Ocean Race as it enters the US Port of Miami before heading east on its final 6,000 nautical miles across the Atlantic to ports in Lisbon, Lorient and ending in Galway, Ireland on July 8.  Outside Television is providing all of IMG Media’s coverage of the Volvo Ocean Race on Saturday and Sunday afternoons in hi-def as well as highlighting racing content via their website through stories, photos, videos and more.  Westport, CT-based Outside Television is a national programming network dedicated to the active outside lifestyle and is based on Outside Magazine and its brand.  Outside Television is available in most US resort communities and is currently launching across the rest of the US through recent distribution deals with major cable systems. 

In early June, healthy living and wellness network, Veria Living debuts the new series Yogi Cameron: A Model Guru featuring former supermodel-turned-yoga master, Yogi Cameron Alborzian.  After traveling the world as a sought-after model and working for the likes as Karl Lagerfeld, Valentino and Madonna, Yogi Cameron now stars in this series where he offers people afflicted by health issues the techniques of Ayurveda style yoga, a 5,000 year-old system of medicine and healing.  Yogi Cameron: A Model Guru premieres June 3 at 9p. 

Top 10 Weekend Box Office Estimates:  May 18-20, 2012
Marvel’s The Avengers (Disney)            $55.1 million  3 wk total $457.1m
Battleship (Universal)                          $25.4 million  opening weekend
The Dictator (Paramount)                    $17.4 million  1 wk total $24.5m
Dark Shadows (Warner Bros.)               $12.8 million  2 wk total $50.9m
What to Expect When You’re Expecting (Lionsgate) $10.5 million  opening weekend
The Best Exotic Marigold Hotel (Fox Searchlight) $3.3 million  3 wk total $8.3m
The Hunger Games (Lionsgate)             $3.0 million  9 wk total $391.6m
Think Like a Man (Sony)                      $2.7 million  5 wk total $85.9m
The Lucky One (Warner Bros.)              $1.8 million  5 wk total $56.9m
The Pirates! Band of Misfits (Sony)        $1.5 million  4 wk total $25.4m
Source: Rentrak

Join us for the 1st annual Cynopsis Kids!magination Awards Breakfast on June 7 from 8:00-10:30 a.m. at Le Parker Meridien in NYC. Join award finalists, support your colleagues and network with the best in the industry! Register now!



With the addition of Touched by an Angel, Family Ties and 7th Heaven, GMC is home to the most uplifting comedies and dramas on TV. Combine that with 15+ original movies, plays and music specials this year alone, it’s no wonder GMC is the fastest growing entertainment network among W18-49 and W 25-54.

Align Your Brand with
GMC Uplifting Entertainment
Contact MJ Cavanagh (212) 613-4444
Source: Nielsen, L+SD, M-Su 6a-6a, Cov AA%, 12/26/11-05/06/12 vs. ya, Includes Gen. Ent. Nets only.



Music and family entertainment network, GMC TV revealed its first-ever original reality series development slate with 13 new series in the works.  Descriptions of the series in development include:

  • The Bulloch Family Ranch centers on Julie and Rusty Bulloch, a working-class couple that dedicates their time and resources to help others especially kids from broken families to help them thrive.  From Peacepoint Entertainment Group and Cry Baby Media.
  • I Forgive You is a one-hour docu-series offering people the chance to forgive someone who has hurt them in order to overcome hatred, anger and revenge.  From Arnold Shapiro Productions and Bayonne Entertainment.
  • Earth Angels features a team of “Earthly Angels” who creatively make a positive and dramatic impact on the lives of average Americans who need a miracle.  This weekly series is from Wolper Entertainment.
  • The Miracle Hunter follows real-life miracle hunter Michael O’Neil who investigates modern-day miracles.  From Think Factory.
  • Family Zoo is about the Marchezak family along with their extended family living on a 350-acre farm where they house hundreds of animals for a traveling petting zoo.  Produced by Think Factory.
  • Life by Chocolate is set inside the Cocoa Tree, a boutique chocolate shop in Nashville owned by Bethany Thouin, a self-taught chocolatier who creates unique chocolate sculptures and centerpieces for clients such as The Country Music Awards.  Produced by Original Media.
  • Party People follows party and event planner Richard Younger, owner of Event Rental, one of the largest independent party rental businesses in the South.  From Original Media.
  • Restoring Faith follows a group of guys known as the “church guys” who restore old church buildings all over the country.  From Stick Figure Entertainment and Bayonne Entertainment.
  • Engagement Story spotlights a variety of heart-warming and funny engagement stories from celebrities to ordinary people by using hidden cameras.  From Big Fish Entertainment.
  • For the Record follows record promoters and middle-age moms Bobbii Jacobs and Claire Parr as they balance their families and their high-profile music clients.  Produced by High Noon Entertainment.
  • Bottoms Up relates uplifting stories of personal redemption and lives transformed through the healing power of faith, hope and determination.  From High Noon Entertainment.
  • The Journey hosted by Grammy and Dove Award winner, Steven Curtis Chapman, profiles the songwriters behind some of the biggest and most-inspiring songs of all time.  From Me and My House Entertainment.
  • The Changers is about hosts who grant wishes of someone in need of a life-changing event.  Co-host’s Beverly Adams and her Everyday Philanthropy organization inspired the program.  Produced by Me and My House Entertainment.  

Syfy’s series Haven added Dorian Missick (Southland, The Cape) and Kate Kelton (Harold and Kumar, American Psycho 2) in recurring roles for the series’ third season set to bow on September 21 at 10p.  Missick will play Tommy Bowen, a street-smart Boston detective who comes to Haven investigating a suspected serial killer case.  Kelton will play Jordan McKee a spirited waitress at The Gun & Rose Diner and also an influential member of the mysterious organization of “troubled people whose identity is known by their distinctive tattoo.”  Haven is produced by Entertainment One and Big Motion Pictures in association with Piller/Segan/Shepherd and airs in the US on Syfy, on Showcase in Canada and internationally via Universal Networks International’s channels.

Two actors, Tia Mowry and Pooch Hall will not be returning to BET’s comedy series The Game for its sixth season.  Mowry and Hall portrayed married couple Melanie and Derwin.  BET has said the pair will likely be back on the sitcom making guest appearances.  Season six returning actors include Wendy Raquel Robinson, Coby Bell, Hosea Chanchez, Brandy Norwood and Barry A. Floyd.  

FX’s Sons of Anarchy has added Harold Perrineau (Lost) for the fifth season in the role as Damon Pope.  Perrineau will play the ex-drug leader whose daughter was murdered by Tig in the season four finale.



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Thursday A18-49 Analysis:  FOX succeeded in winning yet another Thursday night among A18-49 with a 3.1/9, according to final primetime national ratings from Nielsen.  American Idol on FOX easily won at 8p with a 4.4/15 followed by CBS’ comedies, The Big Bang Theory in rerun and the season finale of Rules of Engagement at an average of 2.3/8.  At 9p, the season conclusion of Grey’s Anatomy on ABC was #1 at 4.1/11 and CBS’ Person of Interest with its season ender was next at 2.5/7.  CBS’ The Mentalist did best at 10p with its season finale followed by ABC’s season conclusion of newer series Scandal at 2.3/7.

 Live + Same Day Household Ratings: Thursday, May 17, 2012  (May Sweep Day #22) time period averages.  Source: NTI, Galaxy as dated. Live+SD.

CBS: 7.2/12             The Big Bang Theory [r] 5.4/10, Rules of Engagement 4.5/8, Person of Interest 8.3/13, The Mentalist 8.2/14


FOX: 6.9/11                American Idol 9.8/17, Touch 3.8/6

ABC: 5.7/9               Missing 4.4/8, Grey’s Anatomy 7.6/12, Scandal 5.0/8

UNIV: 2.2/4              Una Familia con Suerte 2.1/4, Abismo de Pasion 2.2/3, La Que No Podia Amar 2.4/4

NBC: 1.6/3               Community 1.9/3, 30 Rock 1.8/3, Community 1.5/2, Community 1.4/2, Awake 1.4/2

ION: 0.7/1               Cold Case 0.6/1, Cold Case 0.7/1, Criminal Minds 0.7/1

TF: 0.7/1                 Cine de Las Estrellas THR [7p start r] 0.3/0, Futbol Central 0.3/0, Liga Mexicana Futbol: Monterrey vs. Santos 0.8/1

TELE: 0.7/1             Maid en Manhattan 0.8/1, Corazon Valiente 0.8/1, Relaciones Peligrosas 0.5/1

CW: 0.5/1               Perez Hilton: All Access Katie Perry 0.5/1, Vampire Diaries [r] 0.4/1

A18-49:  FOX 3.1/9, ABC 2.6/8, CBS 2.5/7, UNIV 1.8/5, NBC 1.1/3, TF 0.6/2, TELE 0.5/1, CW 0.3/1, ION 0.3/1



nuvoTV hired one new executive and promoted two others:  Morena Calderon-Perez joins the English-language television network created for American bicultural Latinos 18-49, in the newly-minted role as Director/Advertising Sales in New York.  Morena most recently was with Telemundo Network as Network Sales AE and at nuvoTV will report to Craig Geller, SVP/Advertising Sales.  Sara Auspitz was elevated to VP/Programming up from Executive Director/Programming reporting to Maria Perez-Brown, SVP/Programming and Development.  Marcus Best was also upped to Director/Affiliate Marketing reporting to Judi Lopez, SVP/Affiliate Sales and Marketing.  Marcus previously served as Affiliate Marketing Manager.



Upcoming Specials Editions for Cynopsis Media

(( May 29 )) Primetime Emmy® Awards: Before the Ballots: Actor/Actress

(( June 4 )) Primetime Emmy® Awards: Before the Ballots: Non-Fiction Specials/Series

(( June 11 )) Primetime Emmy® Awards: Before the Ballots: Reality Host/Competition/Program

Space is limited. To reserve your ad space, contact Mike Farina | 203.218.6480

This day in History: 1997 – Emmy 24th Daytime Award presentation – Susan Lucci loses for 17th time, she won in 1999.

Answer to Our Last Trivia Question: Who was famous for saying, “Let’s bump up the lights…”? Carol Burnett at the beginning of her show. Kudos to: Jackie Corso-USA Network/NY; Matthew Meachem-Tribine Media Services/Queensbury NY; Lewis Cosby/Knoxville; Fred Cerullo-Brand central partnership/NYC; Phillip Larson-Larson & Larson Advertising/Houston; Cynthia New-CharterMedia/Cape Girardeau, MO; Dory Melman Petsrillo-Petry Media Corp./Dallas; Jaime Turner-High Noon Entertainment/Denver; Paula Hinkel-Professional Couch Potato/Sherman Oaks; Pat Brady-CESD/LA; Anne Wettig-FX Network/LA; Dan Haberer-Creo Entertainment/Playa del Rey; Mary Lepage-Rogers Digital Media/Toronto.

Today’s Trivia Question: CBS aired Daktari between 1966-1969. What does Daktari mean in Swahili? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn & Lisa

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Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here .

JOB OPENING: DIRECTOR PROGRAMMING & COMPLIANCE INT’L. NETWORKS/NBCUniversal/LA: Oversee programming from strategy to execution. Min. 5 yrs exp in TV program scheduling in cable. Apply at Job#5539BR (5/26)

JOB OPENING PROJ MGR RSRCH/NY: 5+ yrs TV rsrch brdcst/cable exp required. Expertise in data analysis, comp TV landscape & ind trends. Kwldg of Star/Nielsen sys. BA deg req’d. To apply, contact: [email protected] (5/26)

JOB OPENING SENIOR DIRECTOR COMMUNICATIONS/NBCUniversal Oxygen/NYC: supervise series publicity/campaign management and press team. Unscripted/TV experience a must. Apply: #5659 (5/26)

JOB OPENING: PROJ MGR ANALYTICS & SOCIAL MEDIA/ATL: 5+ yrs TV rsrch/2+ social media, passion for animation & kids prgrmng +, primary rsch & strong knwldg of dig. platforms. Kwldg of anlytcl tracking systms. [email protected] (5/25)

JOB OPENING: INV MGR-PLANNING/Uni Cable Nets/NY: Support Dir. on invntry mgmt/stewardship/revenue rptg. Must be detailed/analytical/able to multi-task. Exp. in media/DM/VCI/Spanish a +. Apply: [email protected] (5/25)

JOB OPENING: SALES EXEC/PLAINVIEW NY: 2+ yrs Latin America media/tech sales with content delivery network company  e-mail resume to [email protected] (5/25)

JOB OPENING: AE-DIGITAL /NYC/Discovery: Dvlp/maint strategic accts/sponsorship deals for Discovery’s dig. portfolio. Exc agency/client relationships & proven track rec. Dig. bckgnd a +: (5/25)

JOB OPENING: SR LEV PRINT GRAPHIC DESIGNER/MOTION MEDIA ARTIST/Denver (area): Design mktg materials, PwrPnt, prod. illustrations, & 2D & 3D animations. Maya, AfterEffects & Photoshop exp a must. Res: [email protected] (5/25)

JOB OPENING: VP POST PRODUCTION/BBC AMERICA/NYC: Oversee daily ops NY post prod facility. Create long term tech strategy supporting various channel initiatives incl: digital, EST and TVE. Cable VOD fulfilment exp. [email protected] (5/24)

JOB OPENING: DIRECTOR AD SALES RESEARCH/Style & Sprout/NY: Manage sales estimates & forecasting processes, drafting sales messaging and helping with custom research efforts. Apply to: (4976BR) (5/24)

JOB OPENING: MGR, STRATEGIC MKTG, SYFY/NBCUNIVERSAL/NYC: Create cross-platform marketing packages. Min. 2 years experience at an agency, media company or sales org required. Apply online at (#5545BR) (5/24)

JOB OPENING: ACCOUNT EXECUTIVE/SCRIPPS NETWORKS/ATLANTA: Develop new ad sales accounts & grow existing business. Minimum 6 yrs. National Ad Sales, Agency or Client exp. Info: #3046 (5/23)

JOB OPENING: DIRECTOR PROGRAMMING/NFL Network/LA: Dvlps/executes ntwrk prmg strategies, oversees schedlng /long term prmg plng; 7-10 yrs prmg/schdling or rsrch exp in TV industry Please apply (5/23)

JOB OPENING: ACCT EXEC.  AD SALES/NY: Multimedia co. seeks AE w/ 7+ yrs TV ad sales exp. Excellent agency relationships & proven track record. Sports bckgnd a +. Send resume and cov ltr Attn: Rose to [email protected] (5/22)

JOB OPENING: VP of DEVLPMNT/Denver: Reality TV developer/producer w/7 yrs exp in reality series devlpmnt & prod wanted for Denver based Production Co. Relationships with reality nets a +. Resume: [email protected] (5/22)

JOB OPENING: REALITY TV SHOW RUNNER/Denver: 5 yrs exp producing cable series, ability to work w/ co. execs to deliver productions on time, on quality, on budget for Denver based Prod Co. Resume: [email protected] (5/22)

JOB OPENING: REALITY TV CREW: 7 yrs exp on major cable or broadcast networks. Position can be remote or based in our Denver hq’s. Ability to add to the creative vision of project a must. Resume: [email protected] (5/22)

JOB OPENING: ASSIGNMENT EDITOR/RNN TV/Rye Brook/NY: Research and story development and crew logistics. Assist in development, planning and follow up of all news stories. Res/cvr: [email protected] (5/22)

JOB OPENING: LINE PRODUCER (News) RNN TV/Rye Brook/NY: Line and stack daily news broadcasts. Must have TV news producing experience. Res/cvr: [email protected] (5/22)

JOB OPENING: MASTER CONTROL OPERATOR/RNN TV/Rye Brook/NY: operate control room boards & monitor programming, log all transmitter readings, overnight & wkend hours avail. Resume: [email protected] (5/22)

JOB OPENING: OPERATIONS SUPERVISOR/RNN TV: assist director of ops, supervise master control team and live events; manage schedules, implement policies and train news employees. Resume: [email protected] (5/22)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: WRITER/SHOW RUNNER ASSISTANT/SCRIPT COVERAGE/WRITING: Has worked in development/writing for iTV studios and NightFlight Studios. Experienced script reader w/great coverage and analysis skills. [email protected] (5/26)

SITUATION WANTED: SPORTS/ENT SPONSOR/PARTNER SALES. Very creative activations for diverse mrktg/event challenges. Award Shows; Sports; Venues; Media. Award Winning Events Producer w/ sponsor integrations. Contact: Sarah at [email protected] (5/25)

SITUATION WANTED: CHILDREN’S MEDIA/LA: Willing to relocate. Producer and Segment Producer w/ Child Ed & journalism background, & over 12 yrs working w/children. [email protected] (5/25)

SITUATION WANTED: SALES ASST/NYC: Interned for 3 consecutive semesters at Scripps Networks in Ad Sales Mktg, Works as upfront asst. B.A. from Fordham University in Comm/Business. Resume upon request. Contact [email protected] (5/25)

SITUATION WANTED: SPORTS WRITER/RADIO PERSONALITY: Experience hosting sports show. Contributor for Bleacherreport & 4th Phase Blog. Previous experience at two Knoxville radio stations. [email protected] (5/23)

SITUATION WANTED: PRODUCER’S ASSISTANT/LA: Has been Asst. Producer for Kevin Costner. Line Producer & Accountant for indie feature. Completed the Disney Intern Program. MBA in Entertainment and MS Finance. [email protected] (5/22)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.


ABC: Dancing with the Stars, The Bachelorette
AZTECA: Extra Normal, Al Extremo, Buenas Noches America
CBS: How I Met Your Mother [r], Two Broke Girls [r], Two and a Half Men [r], Mike & Molly [r], Clash of the Commercials: USA vs. the World
CW: One Tree Hill [r], One Tree Hill [r]
FOX: House [f]
ION: Cold Case, Cold Case, Criminal Minds
NBC: America’s Got Talent, American Ninja Warrior
PBS: Antiques Roadshow, In Performance at the White House, Bones of Turkana
TELE: Una Maid en Manhattan, Corazon Valiente, Relaciones Peligrosas
UNIV: Una Familia con Suerte; Abismo de Pasion, La Que No Podia Amar

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