Monday, July 7th, 2008


There’s nothing bigger than this summer’s blockbusters and TV Guide Network gets the exclusive in series and specials like Hollywood 411 and Big Movie Premiere. We take viewers on the red carpet, behind the scenes and up close to the stars of “The Dark Knight,” “X-Files” and more!

Associate your brand with the biggest and best summer releases.
For information about ad opportunities,
contact Richy Glassberg or your AE: 212.852.7500




Good morning. It’s Monday, July 7, 2008, and this is your first early morning briefing.

NBC Universal, Bain Capital and The Blackstone Group entered into a definitive agreement with Landmark Communications over the weekend to purchase The Weather Channel properties. The Weather Channel will remain as a separate entity based in Atlanta with NBCU personnel managing. While the financial terms of the deal were not revealed, the transaction involves The Weather Channel Networks; The Weather Channel Interactive which includes; and Weather Services International, a unit specializing in weather forecasting. Based on normal regulatory approvals, the deal is expected to close by the end of 2008.

Tonight’s Finale:
ABC: The Bachelorette at 8p

100+ Experts/ 40+ Sessions/ Networking / Intensives / Demos … at NATPE’s LATVFest Jul 30-Aug 1


GSN will introduce a new original series Catch 21 on July 21 at 730p. Hosted by Alfonso Ribeiro, the 40-episode series, created by Merrill Heatter and executive produced by Scott Sternberg, combines the card game 21 and pop trivia questions as three contestants compete against each other. The show is also based on the Catch 21 online game, created by WorldWinner and available through Catch 21 will air weeknights on GSN at 7:30p with encore episodes airing Tuesdays through Saturdays at 10p and Sundays at 10p and 1030p.

HBO is preparing to premiere the seven part miniseries titled Generation Kill from creator David Simon (The Wire), based on the Iraq war diary and book written by Rolling Stone’s Evan Wright.  The diary and the series follows the first forty days of the Iraq War, specifically following the movements of the Marine’s 1st Reconnaissance Battalion.  The series debuts on July 13 at 9p.

Top 10 Weekend Box Office Estimates: July 4-6, 2008
Hancock (Sony)                                      $66.0 million  1wk total $107.3m
Wall-E (Buena Vista)                                $33.4 million  2 wk total $128.1m
Wanted (Universal)                                  $20.6 million  2 wk total $90.8m
Get Smart (Warner Bros.)                          $11.1 million  3 wk total $98.1m
Kung Fu Panda (Paramount)                      $7.5 million  5 wk total $193.4m
The Incredible Hulk (Universal)                   $5.0 million  4 wk total $124.9m
Indiana Jones and the Kingdom of the Crystal Skull (Paramount)  $3.9 million  7 wk total $306.6m
Kit Kitteridge: An American Girl (Picturehouse) $3.6 million  3 wk total $6.1m
Sex and the City (New Line)                      $2.3 million  6 wk total $144.9m
You Don’t Mess with the Zohan (Sony)        $2.0 million  5 wk total $94.8m
Source: Box Office Mojo


Michael Hoff Productions‘ latest project is an original series for Animal PlanetWeird, True and Freaky, a half-hour series premiering August 18.  The series is a fast-paced rundown of the strangest, craziest real-life stories on four legs. From clepto-creatures caught-on-tape to pet plastic surgeries, each episode includes animals’ antics that became front-page news stories.

Casting Call: FOX is casting for its musical competition reality show Don’t Forget The Lyrics! and is looking for contestants who live in the New York and New Jersey area. The show is interested in all types but in particular firemen, police officers, cab drivers, street performers, doormen and more  professions that exemplify being a true New Yorker. Participating on the show and knowing lots of songs and lyrics could net the winner a $1 million prize. To apply for the show, send an email to

, putting “NY/NJ-Don’t Forget the Lyrics” in the subject line. Include in the email your name, telephone numbers, occupation, where you live, along with a brief explanation why you would be a great contestant for the show. If you live outside the NY/NJ area and would also like to apply, visit for details.


CYNOPSIS DIGITAL – TODAY’S TOP STORY:   NBC Universal and private equity groups Bain Capital and The Blackstone Group signed an agreement to buy The Weather Channel properties from Landmark Communications. (The price was undisclosed but believed to be well below the $5 billion Landmark was initially seeking.) The deal gives NBCU control of The Weather Channel currently distributed in 97% of U.S. cable homes; The Weather Channel Interactive, a top 15 website (40 million monthly uniques) and leading mobile content provider; and Weather Services International, a multiplatform service with more than 5,500 clients worldwide. The addition of will make NBCU a top 10 internet destination in terms of unduplicated reach. TWC will be operated as a separate entity based in Atlanta, with management services to be provided by NBCU. Full edition: CYN DIGITAL.

CYNOPSIS KIDS – TODAY’S TOP STORYCITV (UK) has commissioned Bookaboo! (13×10), a new multiplatform mixed live-action/animated preschool series about a drumming ‘rock puppy’, who just can’t seem to perform his drum solo unless he’s a story has been read to him.  Bookaboo! Will be produced by Happy Films and will feature celebrity guests who will help out by reading stories to the puppy so he can go on.  ITV’s commission supports the UK’s National Year of Reading 2008 effort to promote kid and adult literacy.  The series will be supported by an online Bookaboo Book Club, as well as live events and in-store promotions.   Full edition: CYN KIDS.

CYNOPSIS INTERNATIONAL – TODAY’S TOP STORY: After attempting to ink an agreement on price for several months, Italy’s Mediaset has stated that it will not consent to its Sky Italia satellite rival carrying Mediaset’s Premium Gallery pay TV channels.  However, the door is being left open regarding other content such as sports. Full edition: CYN INTERNATIONAL.


Clarification: Last Thursday we ran the season-to-date ranker for the Top 10 M-F Syndicated Strip Series instead of the weekly numbers. Below is the Top 10 syndicated ranker for the week of 6/16.

Top 10 M-F Syndicated Strip Series for the week of 6/16-6/22/08 ranked by HH Rtg
Wheel of Fortune (CTD)                                   6.3 AA
Jeopardy (CTD)                                               5.3 AA
Two and a Half Men (WB)                                 4.7 AA / 6.1 GAA
Judge Judy (CTD)                                            4.5 AA / 6.8 GAA
Oprah Winfrey Show (CTD)                               4.2 AA / 4.3 GAA
Family Guy (2/T)                                             4.0 AA / 4.6 GAA
Entertainment Tonight (CTD)                            3.9 AA / 4.0 GAA
Seinfeld (SPT)                                                 3.5 AA / 4.0 GAA
Dr. Phil Show (CTD)                                         3.3 AA / 3.4 GAA
Everybody Loves Raymond (CTD)                      3.1 AA / 3.5 GAA
Source: NSS Galaxy Explorer, Live+SD

Top 10 M-F Syndicated Strip Series for the week of 6/16-6/22/08 ranked by A18-49 Rtg
Two and a Half Men (WB)                                2.6 AA / 3.3 GAA
Family Guy (2/T)                                            2.6 AA / 3.0 GAA
Seinfeld (SPT)                                                2.1 AA / 2.3 GAA
Friends (WB)                                                 1.8 AA / 2.2 GAA
Everybody Loves Raymond (CTD)                    1.7 AA / 1.9 GAA
King of Queens (SPT)                                     1.6 AA / 2.2 GAA
George Lopez (WB)                                        1.5 AA / 2.0 GAA
Wheel of Fortune (CTD)                                  1.4 AA
Judge Judy (CTD)                                           1.4 AA / 2.0 GAA
Oprah Winfrey Show (CTD)                             1.4 AA / 1.4 GAA
Source: NSS Galaxy Explorer, Live+SD

Wednesday – A18-49 Analysis:  FOX kept a steady rhythm Wednesday night winning with 3.2/10 A18-49, according to final national ratings from Nielsen Media Research. FOX led at 8p with So You Think You Can Dance at 3.0/10 and the dance competition show stayed on top through 9p with 3.3/10. Also during 9p, MNT debuted back-to-back episodes of Twilight Zone averaging a 0.3/1. Then at 10p, CBS’ CSI: NY repeat and NBC’s Celebrity Circus tied for first place at 1.9/6 each followed closely by ABC’s Primetime: Crime at 1.8/5.  

Live + Same Day Household Ratings: Wednesday, July 2, 2008 time period averages. Source: NTI Galaxy, as dated. Live+SD.

CBS: 5.5/10          Price Is Right Primetime [r] 4.7/9, Criminal Minds [r] 6.0/10, CSI: NY [r] 5.7/10

FOX: 5.3/10         So You Think You Can Dance 5.3/10

NBC: 3.4/6          Baby Borrowers 2.9/5, Baby Borrowers 4.2/7, Celebrity Circus 3.1/6

ABC: 3.0/5          Wife Swap [r] 2.5/5, SuperNanny [r] 2.6/4, Primetime: Crime 4.0/7

UNIV: 2.2/4         Al Diablo con los Guapos 2.4/5, Fuego en la Sangre 2.4/4, Don Francisco Presenta 1.7/3

CW: 0.8/1           America’s Next Top Model [r] 0.8/2, Pussycat Dolls: Girlicious [r] 0.7/1

TELE: 0.7/1         Juramento 0.3/1, Victoria 0.8/1, Sin Senos No Hay Paraiso 0.9/2

MNT: 0.6/1          Under One Roof 0.6/1, Whacked Out Videos [r] 0.5/1, Twilight Zone [p] 0.6/1, Twilight Zone 2 [p] 0.7/1

A18-49: FOX 3.2/10, NBC 2.0/6, UNIV 1.8/6, CBS 1.7/5, ABC 1.5/5, TELE 0.5/2, CW 0.4/1, MNT 0.3/1


FamilyNet tapped Roger Stallard as SVP/Sales where he will manage advertising sales for the network as well as strategic development, staff leadership tasks, upcoming planned expansions and overall sales systems. Roger will be based at company headquarters in Atlanta.

Former Time Warner Cable executive Roger Keating starts today at Hearst-Argyle Television as SVP/Digital Media, reporting to President and CEO David Barrett. He replaces Terry Mackin who took a job running the Univision Stations Group earlier this year.


NATPE’s LATVFest Jul 30-Aug 1

More than 40 sessions, intensives, panels, chats, screenings include: Interactive Content: Engaging & Monetizing Your Audience / Machinima : A Revolutionary Content Platform to Incubate New Series / Gossip Girl 360: Anatomy of an Online Success Story / Triple Threat Predator: Surviving in Hollywood as a Writer/Producer/Editor / Master Class with Chuck Lorre / Your Top 10 Workflow Issues with RED’s Ted Schilowitz …

REGISTER & Save Big w/Cynopsis Reader Discount Code: NTV8F

This day in History:  1980
– The original lineup of Led Zeppelin gave its final show in Berlin, Germany.

Answer to Yesterday’s Trivia Question: This member of The A Team was raised in an orphanage and learned most of his cons by watching TV. Who was this?  TEMPLETON PECK (FACE MAN or FACE) Kudos to: Danielle Calabria-Sony Pictures Television /NY; Patrick Hannaford-WGN America/NY; Andy Bennett-Brighter Minds Media/Worthington, OH; Burk Lindahl- RIAVA Technologies LLC/Cleveland, OH; Joanna Jurgens-CBJ Enterprises/Dallas; Kevin Schmidt-National Cable Communications/Chicago; Dan McDonald-Comcast Spotlight/Nashville; Lee D. Pitluk-KVDF/Azteca America/San Antonio; Greg Reeves-Red Varden Studios/LA; Chin Thammasaengsri-Westlake Signal Group/LA; Matt Sautter-Dish Network/Denver; Don Skramovsky-RPA/Santa Monica

Today’s Trivia QuestionShannon had a recurring role as Will and Grace’s whacked out neighbor. What was her first name? (Email
with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn

Cynopsis Ad Sales:
Mark Bohn- 203-583-1224 /

Classifieds – Trish Pihonak- 203-926-9878 /

Cynopsis website – Video Resumes, Extended Classified Ads, Archives, and the Cynopsis Daily Video

CableU – Know Networks Better. Pitch Smarter. Click here


What would a year be without something new from Cyn opsis? Introducing …

Cynopsis Media: Top Tier
Executive Search Division

High level executive search, candidates fully screened and vetted, meeting precisely your criteria.

For more information, call Trish Pihonak 203.926.9878
if you’re looking to make an executive change, or are looking for a change of scenery yourself. .

Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here    .

JOB OPENING: MGR, AD SALES RSCH/DISCOVERY/NY: Disc./Military: Monitor demographic performance, manage Nielsen analyses, write sales suppt materials/presentations. 7+yrs exp media research. Apply: #8108 (7/12)

JOB OPENING: MGR, MKTG/PROMOTIONS/ABC Daytime/SOAPnet/LA: Manage consumer mktg initiatives; conceive promotions/pitch, manage events; multi-platform thinker; BA/BS, 3+ yrs exp. Apply Req #168002 (7/12)

JOB OPENING: MGR, PRICING & PLANNING/G4, Comcast Ntwrks/NY: 4+ yrs exp, Resp for managing sales processes, stewardship, rev analysis and overseeing inventory, DealMaker exp a plus. EEO/AA/Drug Free Apply 69371BR (7/12)

JOB OPENING: PUBLICIST/MANAGER/GSN SM:Energetic & creative a must with digital media design exp for our fast-paced, high-pressured ent publicity department. Email resume and salary requirements to

JOB OPENING: DIR, CONTENT DVLPMNT & PROD, SHORT FORM/History/NY: Oversee dvlpmnt/prod of video prgrmng for multi-platform dist.10 yrs Long form & Promo prod exp; Team leadership& editorial skills essential.Apply: (7/11)

JOB OPENING: MGR., AD SALES PARTNERSHIPS/LIFETIME NY: Develop integrated proposals for advertisers interested in partnering with Lifetime across our various properties/ Apply at: h ttp:// (7/11)

JOB OPENING: DIR. BUSINESS DEVELOPMENT/LIFETIME NY: Source, structure & implement deals to grow Lifetime traffic and digital business. Min. 8 yrs of business development exp. Apply at: (7/11)

JOB OPENING: VP, BUSINESS PARTNERSHIPS/ Active Int’l in Pearl River, NY (15 miles from NYC): Min 12 yrs exp. Acct. Mgmt/Sales & team leadership. Resumes to:
or call 845-732-8943 (7/10)

JOB OPENING: ASSOC RESEARCHER/WGBH/Boston: Assisting in Gathering and analyzing research. BA in Communications, Business or Marketing. Job Req # 4362 (7/10)

JOB OPENING: SALES/REPRESENTATION/EDITIONAL EFFECTS (EENYC)/ NYC: Production/Post-Production co. seeks representation/sales person. Company offers editorial, design, audio and production. Start ASAP. Resumes to:

JOB OPENING: SR MOTION DESIGNER-MUSIC CHOICE-NY: Exp’d animator needed to develop high-energy motion graphics (After Effects, Maya) for original shows. BA/BS 3+ yrs prjct mgmt exp post-production environment.

JOB OPENING: ASSOC MNGR, BRAND MARKETING/MUSIC CHOICE-NY: Brand development & mktg promotion for Hispanic genre. Read,write Spanish. Prjct mgmt exp nec. BA/BS 4+ yrs cnsmr mktg exp w/12-24 Hispanic demo.

JOB OPENING: PRODUCTION MGR-DIGITAL MEDIA/Sesame Workshop/NYC: Handle all proj budgets/financials, assist w/ prod plan’g & mng prod trafficking issues. 3+ yrs web content prod exp req’d.

JOB OPENING: VP DIGITAL MEDIA MKTG/NYC/Bdcstg Co: Strong marketer! series websites, ecom, wireless, social networks, iTV, etc branding exp-Film a+ 6 figures +bonus Resume:
om’; document.write( ‘‘ ); document.write( addy_text96024 ); document.write( ‘</a>’ ); //–> (7/8)

JOB OPENING: SCHEDULER/ DISCOVERY/NY: Responsible for scheduling/tracking programs for network. 2-4yrs exp in scheduling, programming. No relo assistance provided. Apply: ID: 8095 (7/8)

JOB OPENING: VP BUS. AFFAIRS-LEGAL/DISCOVERY/LA: Prep offers to talent, handle negotiations, drafting docs for lead/supporting talent (e.g. hosts, experts, narrators, celebrities, etc. Apply: # 8052 (7/8)

JOB OPENING: DIGITAL AD SALES MKTG MGR/A&E TV Nets/NY:Work with Nat’l sales teams to dev & execute sponsorships for AETN digital properties. Min.3yrs exp Online/Media Mktg. TV/Mobile exp a +.Apply: (7/8)

SPRING AND SUMMER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at

SUMMER INTERNSHIP CREDITS ONLY: Television Production facility in suburban Philadelphia. Nancy Glass Productions. 610-668-1668 or email Director of Production, Cathy Moss. email:

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … Interested in posting your Video Resume? Contact
for more information ….

SITUATION WANTED: STORY/FIELD PROD: Non-fiction magician. Reality, Docusoap, docs, ent., talk; 3 Emmy Noms; 12+ years; LA Based; Will travel.

SITUATION WANTED: Associate/Segment/Field Prod: 8 yrs exp in Film/Television/Commercials. Currently seeking challenging & rewarding position in NYC area. Resume & Graphics Portfolio available upon request.

for rates and specs for Job Openings.

Interested in posting your Video Resume? Contact
for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email
for specs.

WHAT’S ON TONIGHT – Monday, July 7, 2008

ABC: The Bachelorette [f ], The Bachelorette: After the Final Rose
AZTECA: Camino a la Justica, Historias Engarzadas, Bellezas Indomables
CBS: The Big Bang Theory [r], How I Met Your Mother [r], Two and a Half Men [r], The Big Bang Theory [r], CSI: Miami [r]
CW: Gossip Girl [r], One Tree Hill [r]
FOX: Bones [r], House [r]
ION: Quantum Leap, The Dead Zone, ER
MNT: Celebrity Expose [r], Decision House [r]
NBC: American Gladiators, Nashville Star, Dateline
PBS: Antiques Roadshow , History Detectives , The War of the World
TELE: El Juramento, Victoria, Sin Senos No Hay Paraiso
UNIV: Al Diablo con los Guapos, Fuego on la Sangre, Cristina

Cynopsis Media LLC
One Corporate Drive, Suite 724
Shelton, CT 06484

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2008


Related Stories

Cynopsis 04/18/24: “For All Mankind” gets a spinoff

"For All Mankind" gets a spinoff

A CYNOPSIS MESSAGE FROM NEXSTAR ADVERTISING NEXSTAR ADVERTISING We are the home of the next generation of athletes, entertainers, icons, influencers and thought leaders CW ENTERTAINMENT, CW SPORTS, NEWSNATION, THE HILL, ANTENNA TV, AMERICA’S #1 LOCAL BROADCASTER 100% U.S. linear + digital presence. 200+ Owned or Partner Stations in 117 markets. 220M Americans reached every […]

04/17/24: Cynopsis Jobs

hand shake

DIRECT RESPONSE ACCOUNT EXECUTIVE TV One NEW YORK, NY – HYBRID REMOTE Carry out the entire sales process from initial contact to deal close as well as build and maintain exceptional relationships with advertisers and agencies by communicating TV One Network’s values and brand strength. Full info HERE *** […]

Cynopsis Digital Out of Home 04/17/24: SambaTV and GSTV team to analyze ad effectiveness; Vistar Media expands in Latin America

Wednesday April 17, 2024 SambaTV and GSTV have teamed for a national quick-service restaurant brand and a national CPG brand to analyze the reach and frequency of GSTV campaigns compared to national and local TV schedules. “Our collaboration with GSTV unifies the impact of advertising effectiveness both in and out of the home,” said Samba […]

Cynopsis 04/17/24: Amazon picks up Travis Kelce-hosted game show

Wednesday April 17, 2024 Today’s Premieres Hulu: Under the Bridge; See You in Another Life Netflix: Our Living World; Don’t Hate the Player; The Grimm Variations; The Circle Speedvision: Helping Hands Garage at 8p TVMonde5USA: Sortez-mol de moi at 11:30p IN THE NEWS Rep. Jerry Nadler (D-NY) and Rep. Joaquin Castro (D-TX) want details about […]

Cynopsis 04/16/24: “Tamron Hall” renewed for season six

"Tamron Hall" renewed for season six

A CYNOPSIS MESSAGE FROM FAMILY ENTERTAINMENT TV Family Entertainment TV & Family Movie Classics The Family networks run by a real family, serving families • Quality Programming • • Brand-Safe Environment • • Valuable Audience • Click here to learn more Tuesday April 16, 2024 Today’s Premiere Paramount+: CTRL+ALT+Desire Today’s Finale HGTV: […]