Monday, February 23rd, 2009



Cynopsis: Kids!


Good morning. It’s Monday, February 23, 2009, and this is your first early morning Kids briefing.

The Dark Knight hit another milestone as the Warner Bros. feature film officially made its way past $1 billion in worldwide box office revenue on Friday.  As of Friday, February 20, Warner Bros. reported the movie had earned $1,001,082,160 to date, that is, according to Box Office Mojo, a combined total of approximately $533 million/domestically and $567/internationally.  The Dark Knight is just the fourth movie to break the $1 billion mark behind Titanic, The Lord of the Rings: The Return of the King and Pirates of the Caribbean: Dead Man’s Chest.

Summit Entertainment gives the go-ahead for The Twilight Saga’s Eclipse; the third movie based on author Stephenie Meyer’s Twilight book series.  Additionally, Summit has officially changed the name of the Twilight franchise to The Twilight Saga.  And with that … The Twilight Saga’s Eclipse is set for release on Wednesday, June 30, 2010, which of course puts July Fourth in the movie’s first weekend. Oh No word yet on who will direct the third movie.  The second movie in the series, The Twilight Saga’s New Moon, directed by Chris Weitz is set for release on November 20, 2009. 


Season three of the mixed CGI/stop-motion animated preschool series Fifi and the Flowertots premieres on Five‘s Milkshake! block this spring.  The new 13×10 episodes of Fifi and the Flowertots debuts on Milkshake! on May 1, 2009 at 8:05a, as part of the new Flowertot Friday effort.  Jointly commissioned by Milkshake! and Nick Jr., and produced by Chapman Entertainment, the new episodes feature two new characters, Buttercup and her twin sister Daisy.

Studio B Production‘s new animated series Kid vs Kat (26 episodes) premiered over the weekend on Disney XD and will air Saturdays at 9a.  Kid vs Kat has already debuted on YTV (Canada) and ABC (Australia).  Created by Rob Boutiller, Kid vs Kat is produced by Studio B Productions in association with YTV (Canada) and Jetix Europe.

Peace Arch Home Entertainment and ContentFilm, along with Decode Entertainment are set to release the preschool series Franny’s Feet on DVD beginning this spring 2009.  The first title in the series, Franny’s Feet: Princess Franny, includes six episodes of the program and is set for release in the US this March 3, 2009.  The DVD runs 66 minutes and will feature English, Spanish and French language tracks, with bonus content for the release includes Franny’s Treasures and activity sheets.


Sanrio, Inc. names Jakks Pacific as the principal North American toy licensee for Hello Kitty.  Jakks plans to debut range of new Hello Kitty products in fall 2009.  The initial Hello Kitty line from Jakks will include mini figures such as Molded Clip-ons, Urban Figures, collectible figures of Hello Kitty pairs, and a Purse Play Set with Small Figures line.

Mobile game publisher/developer Namco Networks‘ new Tamagotchi: ‘Round the World of Apple iPhones and iPod touch devices is now available internationally at the AppStore.  Tamagotchi: ‘Round the World is a game that allows players to choose from one of four Tamagotchi (a digital pet) and take on one of six missions across three planets, where they interact with various elements (e.g. clouds, plants and geysers) to create a happy pet and a healthy planet.  This Tamagotchi is a game and different from the original digital keychain pet, which required continuous interaction.  Players can choose from one of four Tamagotchi and take on one of six missions across three planets.

With an eye towards expanding Barbie in China, Mattel is set to open a flagship Barbie store in Shanghai on March 7, 2009.  The 3,500 square meter (about 38,000 square feet), six-floor Barbie store will feature a range of Barbie products and opens in conjunction with Mattel’s year-long celebration of the brand’s 50th anniversary.


Weekend Box Office Estimates for kids/tweens/teens rated G, PG or PG-13; February 20-22 2009:
Tyler Perry’s Madea Goes to Jail (Lionsgate) PG-13                  Opening Weekend $41.1m
Taken (Fox) PG-13                                                            $11.4m-4 wk total $95.2m
Coraline (Focus Features) PG                                               $11.0m-3 wk total $53.4m
He’s Just Not That Into You (Warner Bros. (New Line)) PG-13   $8.5m-3 wk total $70.1m
Confessions of a Shopaholic (Buena Vista) PG                        $7.0m-2 wk total $27.7m
Paul Blart: Mall Cop (Sony / Columbia) PG                              $7.0m-6 wk total $121.4m
Fired Up (Sony / Screen Gems) PG-13                                  Opening Weekend $6.0m
The Pink Panther 2 (Sony / Columbia) PG                              $3.7m-3 wk total $29.4m
Push (Summit Entertainment) PG-13                                     $3.1m-3 wk total $24.7m
Hotel for Dogs (Paramount (DreamWorks)) PG                       $2.2m-6 wk total $65.4m


Live + Same Day Ratings Kids Cable Network Averages (000) for Thursday, February 19, 2009, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1105; K6-11 551; TWEENS 9-14 436
DISNEY CHANNEL:     K2-11   852; K6-11 515; TWEENS 9-14 426
CARTOON NETWORK: K2-11   548; K6-11 318; TWEENS 9-14 222
TOON DISNEY:           K2-11   107; K6-11   70; TWEENS 9-14   62
Source: MTVN Research from Nielsen Media Research Data

MIP TV Program Call: If your company will be attending and showcasing programming at MIP TV 2009 in Cannes, France, at the end of next month, Cynopsis will send out a special MIP TV Shopping Guide edition the Wednesday before the conference. To have your programming included, please send only the following info for your top 5 shows: title, availability date, number of episodes, length, type (i.e., movie, series, special, etc.), genre, your terms (barter, cash, etc.) and names and contact info of those attending from your company. If your company is interested in being included in this free guide, please send the details to [email protected] by Friday, March 20, 2009.

Answer to Yesterday’s Trivia Question:  On the cartoon Chip ‘n’ Dale’s Rescue Rangers, what type of creature was Zipper?  A FLY Kudos to: Angeli Martinez-Qubo/NY; Maria Abu Nerahoo-Nick Jr./NY; Ryan McLaughlin-Golden Lucky/NY; Bridget Brady-WETA/ Washington, DC; Pat Brady-CESD/LA; Brian E.S. Jones-Cartoon Network/Burbank; David McDermott/Venice, CA; Maria Valeria Rigueiro-Cartoon Network/Buenos Aires, Argentina

Today’s Trivia Question:   What performing family, on an animated early ’70s TV series, had a dog named Fuji? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
 Gwen Billings for Cynopsis Kids!

Cynopsis Kids Ad Sales:
Chuck Bolkcom – 646-468-6180 / [email protected]
Mark Bohn- 203-583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

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Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here   .

JOB OPENINGPOST SCHEDULER/ATLANTA, GA: Seeking experienced post production scheduler with proven client service skills. APPLY:  [email protected] (2/28)

JOB OPENINGPR MGR/WE tv/NYC: Dvlp & imp effective PR campaigns for net prgrmng & online initiatives. 5+ yrs hands-on comm/media relations exp incl. digital outreach. Work pref in TV/agency envir. Res:   #8180BR(2/28)

JOB OPENINGSALES DIRECTOR/Little Pim/NYC:  3+ yrs exp w/Content-based goods. Increase sales w/Large Markets, manage sales cycle, demo product. Exp w/Youth mkt a +.  Apply: (2/28)

JOB OPENINGSR GRAPHIC DESIGNER/BBC/NY: Plan create & code web designs & flash pieces to spprt chnnl prgrmng/enhance user exp. Write code & build own design. Strong comm & collaboration. Resume to (2/28)

JOB OPENINGACCT EXEC/MediaPlace/NY & CHI:  Out of Home TV, creative “out of box” thinking, media & promotion sales/ planning exp. Please email Res/CL to: [email protected]  “AE” in subj. (2/28)

JOB OPENINGDIR, BUS AFFAIRS/ABC Daytime/SOAPNet/LA: Structure, negotiate, oversee wide variety of deals/prods; top analytic skills.  JD+ min 5yrs exp in TV. Netwk/cable strongly pref’d. Apply, Req ID# 188120 (2/28)

JOB OPENING: CONSUMER PRODUCT LICENSING LAWYER/Cookie Jar Ent/CA: Draft & negotiate contracts and handle contract admin; Manage CPL Paralegals; manage disputes; negotiate; supervise litigation. Apply: (2/27)

JOB OPENING: INTERACTIVE MKTG MGR/National CineMedia/NY: Resp for creating/executing overall strategic mktg plan. 5-8 yrs exp consumer mktg & strategic dvlpmnt @leading internet co/agency Apply: Job Tab (2/27)

JOB OPENING: DIR, BUS PLNG & DEVL/Disney Channel Worldwide/LA:Work w/Sr mgmt to devlp growth strat for int’l Kid’s media; fin/bus modeling, proj mgmt; 5+ yrs media exp; MBA; exp TV/prod pref’d., Req ID#186360 (2/27)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SPRING/SUMMER INTERNSHIP/CREDITS ONLY: 2 PROD INTERNS: Needed for NY Production Co. Interns will help develop new shows and existing projects. Great networking opportunities. If interested, please send your resume to [email protected] (2/27)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: CASTING PRODUCER or ASSOCIATE /Reality/Ent/Docs. NBC; CBS; Spike; Dis; TLC; E!; VH1; MTV; Specializing in the hard to find, runs on Batteries. (LA based) [email protected]   (2/28)

SITUATION WANTED:   Award winning ON-AIR/OFF-AIR CREATIVE DIRECTOR:  20 years network / cable experience.  Innovative promotion, design, branding and strategy.  Hard working, detail oriented, motivated.  [email protected] (2/28)

SITUATION WANTED: MEDIA BUYER: Based in Dallas/Fort Worth with over 12 years experience, available for FT/PT/Freelance media buying. Contact: [email protected] (2/28)

SITUATION WANTED: RESEARCH DIRECTOR – network experience (ad sales/prog/mktg), sales estimate expert, all Nielsen software, MRI, MS suite, supervisory exp., references. Full-time or consulting. [email protected] (2/28)

SITUATION WANTED: NON-FICTION PRODUCER/Reality/Ent/Docs. Prism Award; Field and Post; NBC; CBS; Dis; TLC; E!; Story Driven,Runs on Batteries. LA based. [email protected] (2/27)

SITUATION WANTED: ASSOCIATE/FIELD/SEGMENT PRODUCER seeking position with a show or network in NYC. Additional experience as a Coordinator/AD/Art Director. [email protected] (2/27)

SITUATION WANTED: Veteran AFFILIATE SALES PROFESSIONAL: 20+years experience in cable TV/media sales. Home office based, Start-up network/company specialist. Seeking full-time or consulting opp. Contact [email protected] (2/27)

SITUATION WANTED: TRAFFIC MANAGER/SPECIALIST: Exp Traffic professional with over 6 years of experience in both cable and broadcast television. Exp with various traffic programs. [email protected] (2/27)

SITUATION WANTED:  COMMERCIAL OPS/TRAFFIC EXPERT: 12+ years experience, knowledge of multiple traffic systems and much more. Recently returned to NYC and ready to start work immediately. Please contact me at [email protected] (2/26)

SITUATION WANTED: I’ve delivered proposals dressed as Sparky the dragon, and had my life threatened by an 11 year old while dressed up as Santa. Looking for MARKETING work. Resume available. Contact: [email protected] (2/25)

SITUATION WANTED: NEW MEDIA/GAMING EXECUTIVE Cross-Functional Skills in Marketing and Product Development. Experience from Start-ups to Microsoft and Yahoo! [email protected] (2/25)

SITUATION WANTED: GOT RESEARCH? Ph.D. AND ex-Professor seeking P/T research work from my home. I can find and report on almost anything! Contact me @ [email protected] (2/25)

SITUATION WANTED: Experienced LOGGER seeking transcription work. Can transcribe interview, B-Roll, and show footage. Will come to you to pick up media. Email [email protected] (2/25)

SITUATION WANTED: EXECUTIVE/ADMINISTRATIVE ASSISTANT for 30 plus years. Worked in Production for Executive Producers, Writers, Directors and high level executives. Excellent skills … email: [email protected]  (2/24)

SITUATION WANTED: FREELANCE DP/SHOOTER (NE Corridor, NY based): HD, Betacam or DV. Full Production Services. 20+ year pro. From sports, magazines, and docs to testimonials, no job is more important than yours. [email protected] (2/24)

SITUATION WANTED: FREELANCE DEVELOPMENT PRODUCER (LA): creative exec in reality/doc seeks development gig for creating, developing, or expanding series proposals, formats, and materials. all genres. [email protected] (2/24)

SITUATION WANTED: CAREER COACHING for media professionals seeking to make a job change or to reposition their career. 15+ years exp in industry working with execs. contact: [email protected] (2/24)

SITUATION WANTED: LA Based, AWARD WINNING “PREDITOR” From cutting edge promos to breakthrough reality, I do it all. Specializing in Story Producing/Editing, I can make the AVID sing! Freelance or Permanent gig. [email protected] (2/24)

E-mail [email protected] or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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