Monday, April 12th, 2004





Good morning.  It’s Monday, April 12, 2004, and this is your first early morning briefing. 

Given the current state of affairs with the FCC and indecency violations, it’s no real surprise the Victoria Secret annual fashion show and webcast has seen its last production. Limited Brands Inc., owner of the Victoria Secret stores, said the decision came shortly after the Super Bowl Janet Jackson debacle, in conjunction with CBS who has aired the special the last two years. The reason to pull the show was in part due to the current atmosphere, but also VS decision to put their $10 million in production dollars into the marketing budget targeted at building the stores into a stronger destination during the holiday season.

Clear Channel continues to clear its house, and has let go two more radio talk show hosts:  Larry Wachs and Eric Von Hessler, the voices behind The Regular Guys show which airs weekdays on WKLS/Atlanta. According to the Wall Street Journal, the incident occurred in March when the two believed they were off the air, yet a mike was still hot and picked up their conversation.  You’ll recall the FCC nailed Clear Channel with a $495,000 fine last week for an airing of The Howard Stern Show last April; was also hit in January with a $755,000 fine for Bubba the Love Sponge utterings, and if that wasn’t enough, an additional $247,500 last month thanks to Washington DC radio host Elliot Segal.  Of all the fines, only Elliot Segal remains part of Clear Channel; the company dropped The Howard Stern Show last week.

New in Production/Casting/Development:

  • WB has given the official go for a new sketch comedy pilot with Drew Carey called The Green Screen.  Featuring one of the favorite bits from Whose Line, cast members stand in front of a green screen, often not knowing what is happening behind them. The new pilot will take that initial concept and expand it to include animated backgrounds of various sets and audience suggestions.  Carey will exec prod along with Ron Diamond of Acme Filmworks who will provide the animation effects.
  • NBC‘s limited series Revelations (Pariah) has added Tobin Bell to the cast which also includes Bill Pulham and Natascha McElhone. Variety also reports several re-castings at a number of NBC pilot projects:  in the drama series Hawaii, Michael Madsen is out, Michael Biehn is in; in the untitled Marsh McCall sitcom, Beverly D’Angelo is out, Shelley Long is in; inthe untitled Tarses/Wrubel comedy project, Eric Christian Olsen is out, Michael Landes is in; and in the sitcom D.O.T.S., both Chester Gregory and JK Simmons are out, Khary Payton and Steve Hytner are in. 
  • UPN has ordered up a sitcom project that will star Charisma Carpenter and Tyler Labine as siblings, from Paramount Network TV, Littlefield Co., and Nervous Properties.  More info on this one when it becomes available.  Also at UPN – comedy pilot I Do, I Did, Now What? (Cosmic, 20th) will not go forward as originally planned. 
  • ABC’s comedy pilot Earthquake (Tollin-Robbins/Touchstone) has added Johnny Sneed to the cast, headed up by comic Earthquake who plays a husband and father of four.
  • Touchstone has picked up a project tentatively called Kiss & Tell about three real women who live really lousy lives, according to them.  They are all in their early 20’s, live in LA, and are having trouble meeting all of their financial demands while trying to live the life they think a 20something should be living.  The three women brought the idea to Touchstone because they said there is nothing on television that gives them any clue at how much their lives would ‘suck’ at their age. The three also happen to be actresses, but thus far nothing on whether they will also star in the project.
  • USA has ordered its pilot The 4400 (Viacom Prods, Renegade 83, American Zoetrope) to series.  The sci-fi series centers around 4,400 alien abductees who are suddenly, without reason, returned to Earth.
  • Sources: Hollywood Reporter, Variety

WB has picked up Smallville and Everwood for next season, both receiving full season orders and both from Warner Bros. TV says Variety.   Also on the schedule for the 2004-05 season are 7th Heaven, Gilmore Girls, and Charmed.  One Tree Hill has not been given the nod as yet, though is anticipated.

Weekend Box Office Estimates – April 9-11, 2004
Passion of the Christ (Newmarket)            $17.1 million – 7 wk total $354.9m
Hellboy (Sony)                                            $11.1 million – 2 wk total $41.1m
The Alamo (Buena Vista)                            $9.2 million – opening weekend
Johnson Family Vacation (Fox Spotlight)    $9.2 million – opening weekend
Walking Tall (MGM)                                    $8.3 million – 2 wk total $28.8m
Home on the Range (Disney)                     $8.2 million – 2 wk total $27.5m
Scooby Doo 2 (Warner Bros.)                    $8.0 million – 3 wk total $62.8m
Whole Ten Yards (Warner Bros.)              $6.7 million – opening weekend
Ella Enchanted (Miramax)                          $6.1 million – opening weekend
The Girl Next Door (Fox)                            $6.0 million – opening weekend
Source: Box Office Mojo

NBC owned Thursday night among A18-49 with a commanding 8.6/24 vs. #2 CBS’ 6.1/17, according to Nielsen Media Research.  ABC and Fox tied, followed in deep distance with a 1.8/5, and behind them were UPN 1.7/5 and WB 0.9/3.  At 8pm CBS’ Survivor All Stars dominated with a 7.7/23 vs. NBC’s Friends/Will & Grace  6.0/18.  At 9pm The Apprentice on NBC earned the highest demo rating of the night among A18-49 with a 10.6/27, while a repeat of CSI drew 6.2/16. At 10p NBC held its lead-in with a 9.3/25 for ER, followed by CBS 4.4/12 for a repeat of Without a Trace, and ABC’s Primetime Thursday found just 1.9/5.

NBC won Friday night, though all in all it was a quiet night.  NBC led with a 2.6/9, followed by ABC 1.8/6, CBS 1.7/6, Fox 1.4/5, WB 1.2/4, and UPN 0.9/3 among A18-49 according to Nielsen Media Research.  At 8pm NBC earned a 2.2/9 for the first hour of Dateline, with ABC’s 7 share for the hour ranked #2.  At 9p NBC again held the lead with  a 2.5/8, while ABC held with another 7 share average for the hour.  NBC’s 3.1/10 for Third Watch at 10p beat #2 CBS by four share points.

Fox delivered on Saturday night with an overall 2.7/10 A18-49 according to Nielsen Media Research, with NBC in second place posting a 2.3/8, followed by CBS 1.8/6 and ABCF 1.3/4.  At 8pm Fox’ 2.6/10 owned the hour, besting NBC’s 1.8/7.  At 9p America’s Most Wanted on Fox again won with a 2.9/10,  two share points ahead of #2 NBC.  At 10p NBC’s Law & Order repeat built on its Men in Black lead-in, earning a 2.7/9, four share points ahead of the tied CBS and ABC.

Brigette L. Parise, VP/Member Mktg at NATPE, passed away on Wednesday, April 7, after a brief illness in Los Angeles.  She was 44.  Many of you came in direct contact with Brigette during her 10 year tenure at NATPE where she oversaw market and promotion of the conference’s global membership and member service activities. Services will be held today at 730p in Burbank at the St. Finbar Catholic Church, 818.848.0191.  In lieu of flowers, the family has asked donations be sent to the American Cancer Society.

Actress Carrie Snodgrass, 57, died last week of heart failure while awaiting a liver transplant at UCLA Medical Center.  You may remember her in Diary of a Mad Housewife in which she played a cheating wife and was nominated for an Academy Award.  She also appeared in Pale Rider, Wild Things, and more recently guest starred on The West Wing in a Feb 2003 episode, and appeared on Judging Amy in 2002.

Laurence A. Caso was named EVP/Development & Production at National Audio Video, Inc..  The company is an independent television production company based in New York.  Laurence will work to expand their program development, oversee production and manage the company’s post-production facility. 

Allyson DiPalma was upped from NSM to General Sales Manager at WBZL/Miami, reporting to Rich Engberg, VP/GM.  Allyson has been with the station since 2001 when she was named NSM.

Thursday, April 8, 2004. Fast Affiliate Household Ratings for all Networks. Fast affiliate numbers which reflect time period data, not program data, and can change slightly once the finals come in, particularly for LIVE programming (i.e. Football). Source Nielsen Media Research. Time Period Averages Only. [p] = Premiere; [o] = Original; [r] = Repeat

NBC     11.7/19 Friends 8.9/16, Will & Grace 8.9/15, The Apprentice 13.5/21, ER 12.9/21

CBS     11.3/18 Survivor: All Stars 11.8/20, CSI [r] 12.5/20, Without a Trace [r] 9.6/16

ABC     3.8/6   Extreme Makeover: Home Edition [r] 4.1/7, Kingdom Hospital 2.5/4, Primetime Thursday 4.8/8

FOX     3.0/5   Tru Calling 3.0/5, Swan [r] 3.0/5

UPN     2.9/5   WWE Smackdown 2.9/5

WB      1.7/3   Steve Harvey’s Big Time [r] 2.2/4, Like Family 1.8/3, JKE 1.5/2, JKE [r] 1.3/2

A18-49  NBC 8.6/24, CBS 6.1/17, ABC 1.8/5, FOX 1.8/5, UPN 1.7/5, WB 0.9/3

Friday, April 9, 2004. Fast Affiliate Household Ratings for all Networks. Fast affiliate numbers which reflect time period data, not program data, and can change slightly once the finals come in, particularly for LIVE programming (i.e. Football). Source Nielsen Media Research. Time Period Averages Only. [p] = Premiere; [o] = Original; [r] = Repeat

NBC     5.9/11  Dateline NBC 5.8/11, Third Watch 6.1/11

CBS     5.0/9   Joan of Arcadia [r] 4.3/9, JAG [r] 5.1/9, The District [r] 5.5/10

ABC     3.8/7   George Lopez 4.2/9, The Big House 3.4/7, Hope & Faith 4.3/8, Life with Bonnie 4.0/7, The DA 3.4/6

FOX     2.2/4   Totally Outrageous Behavior 2.4/5, The World’s Craziest Videos 2.9/6, Forever Eden 1.8/3

WB      2.2/4   Reba [r] 2.3/5, What I Like About You [r] 2.3/4, Grounded for Life [r] 2.1/4, The Help 1.9/3

UPN     1.7/3   Movie: Double Take  1.7/3

A18-49  NBC 2.6/9, ABC 1.8/6, CBS 1.7/6, Fox 1.4/5, WB 1.2/4, UPN 0.9/3

Saturday, April 10, 2004. Fast Affiliate Household Ratings for all Networks. Fast affiliate numbers which reflect time period data, not program data, and can change slightly once the finals come in, particularly for LIVE programming (i.e. Football). Source Nielsen Media Research. Time Period Averages Only. [p] = Premiere; [o] = Original; [r] = Repeat

CBS     4.9/9   Movie: Whole Nine Yards 5.1/10, The District [r] 4.6/9

FOX     4.4/9   Cops  3.8/8, Cops [r] 4.3/8, AMW 4.8/9

NBC     4.2/8   Movie:  Men in Black, L&O [r]  4.2/8

ABC     2.7/5   AFV 3.1/6, The Bachelor [p][r]  2.6/5

A18-49  Fox 2.7/10, NBC 2.3/8, CBS 1.8/6, ABC 1.3/4


As far from ordinary as you can go.


“TV’s best family drama.”
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Entertainment Weekly

“The human heart in all its glory,
for an hour, every week.”
The New York Times

Tune-in Tonight!
9pm on The WB

Available exclusively from
Warner Bros. Domestic Cable Distribution

The History Channel presents This Day in History: 
1961 – Yuri Gagarin, the 27-year-old Soviet cosmonaut becomes the first human to travel in space. He immediately becomes an international celebrity, later dying in a 1968 jet-aircraft test flight. His ashes were placed in the Kremlin wall.

Answer to yesterday’s Trivia Question:  Who is Francine Lawrence?  GIDGET! Kudos to:  Patricia MacEwan-JTI Mktg/Washington DC; Robert Scott-Quintres Prods/NJ; Bobby Rivers-Food Network/NY; Diana Leddy-NCC/NY; Sally Shireman-WCIU/Chicago; Deborah Kehoe-WZTV/Nashville; Joanie Kinzler-Blair/Chicago; Terry Austin-Starz Encore/Englewood; Monique Arakelian-Universal Studios/LA; Coleen Raymann-DirecTV/LA; Jeff Meshel-NBC/Burbank; Sandra Mueller-KTLA/LA.


Comcast Spotlight now covers 72 DMAs, including 22 of the top 25, reaching over 30 million subscribers. And now, with a nationwide footprint of 55 interconnects, buying individual markets or multiple markets is a breeze. Comcast Spotlight – Spot cable finally delivers.
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Today’s Trivia Question:  Who’s mother other wrote a cook book which included such notable recipes as Ham Loaf, Coca-Cola Cake, Sauerkraut Balls, and Uncle Earls’ Creamed Chipped Beef on Tater Tots? (click here to respond to the trivia question and please be sure to include with your answer your name, company, city and time zone. Only the second four correct responses from each time zone will be listed in tomorrow’s kudo list.)

Later — Cyn

Cynthia Turner’s Cynopsis
04/12/04   5:31am
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JOB OPENING:   ADMIN. COORD-small NYC Internet company, $26K. Must be expert in MS Office, Access, HTML, Quickbks, accounting. Huge opptny for admin whiz w/ writing skills that wants to manage online content.

JOB OPENING:   ASSOC. DIR, STRATEGIC RESOURCES-ZenithOptimedia/NY. Oversee research strategy/design tools/new biz. 7+ yrs research exp, agency pref; Nielsen systems/optimization tools/DDS. Mgmt exp.
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JOB OPENING:   AE:  WB19 seeking aggressive, experienced sales person with strong presentation skills needing unlimited income potential. Resume:   AE, 1277 N. St. Joseph Ave., Evansville, IN  47720 email:


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WHAT’S ON TONIGHT:  Monday, APRIL 12,  2004

The Investigation Channel

95% A18-49 Retention Through Commercial Breaks
(#1 in cable)
YOUR SPOT = Great ROInvestigation

What famous actor plays the CIA agent who tries to
recruit Colin Farrell in the movie The Recruit?

Click this spot to enter
Click here for source

       The I-Zone, Forensic Files, The Investigators
ABC             ABC Monday Movie of the Week: Air Force One
CBS             Two and a Half Men [r], Two and a Half Men [r], Two and a Half Men [r], Two and a Half Men [r], CSI: Miami
FOX             Bernie Mac Show, Bernie Mac Show, The Swan
NBC             Fear Factor: Miss USA, NBC Special: Miss USA 2004
PAX             AFV, AFV, Early Edition, Diagnosis Murder
UPN             The Parkers, Eve, Girlfriends [r], Half & Half
WB              7th Heaven [r], Everwood
TELE            Prisonera, El Alma Herida, Mujeres Apasionadas
UNIV            Mariana de la Noche, Bajo la Misma Piel, Cristina

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