Friday, October 31st, 2008


Cynopsis: Kids!


Good morning. It’s Friday, October 31, 2008 and this is your first early morning Kids briefing.   Boo!

Dolphin Entertainment to receive financing for a slate of six tween and teen-targeted feature films in a new agreement with Continental Entertainment Capital (CEC), an affiliate of Citi.  The financing will cover production and prints and advertising costs for the six movies to be produced and sold internationally by Dolphin Entertainment, and released domestically by a studio partner.  The first feature film under the new financing pact is Soul Surfer  The Bethany Hamilton Story, which is based on the true story of the female successful teen surfer who lost her left arm in a shark attack (five years ago today) and went on to become a pro surfer and an inspirational speaker.  Dolphin Entertainment is best known as the producer of Nickelodeon’s series Zoey 101 and Ned’s Declassified School Survival Guide, as well as the Roxy Hunter movies, Gym Teacher: The Movie and the upcoming TV movie musical, Spectacular!


A Disney Channel spokesperson tells us that the network is developing a Disney Channel Original Movie, a TV movie that is not a feature film, based on its live-action comedy series Wizards of Waverly Place.  This news follows an interview that Selena Gomez, a star of Wizards of Waverly Place, gave to MTV News, in which she said that a big screen movie based on the series was in the works.


It is kind of like The Naked Brothers Band month on Nickelodeon this November.  The network is set to premiere both a new hour-long movie, Operation Mojo, on Saturday, November 22 at 9p, followed by their first animated special, The Supetastic 6, on Wednesday, November 26 at 8:30p, which also staring the band.  The movie includes the debut of two new songs by the group.  Additionally, Nat and Alex Wolf set out on their first tour, Nat & Alex Wolff: Fully Clothed & On Tour, beginning November 1.  Season three of The Naked Brothers Band bowed on Nickelodeon earlier this month.

Sesame Workshop teams with V-me to produce and televise a special aimed at supporting military families with K2-5 deal with the return of a parent who is changed due to a combat related injury.  V-me will premiere Changes: Lives of Military Families (Cambios: Vivencias de Familias Militares) November 11, 10-11p.  The special is hosted by noted Mexican actress Gaby Rivero and follows the story of the Muppet Rosita and her dad who is injured while away doing his job.

CCI Releasing acquires the international rights to the tween-centric movie Alice Upside Down.  Produced by Alice Partnership, organized by Open Pictures and Avondale Entertainment Production, Alice Upside Down stars Alyson Stoner (Camp Rock, Cheaper By The Dozen) and Lucas Grabeel (High School Musical, HSM 2 and HSM 3) and Luke Perry and Penny Marshall among others, the movie is based on Phyllis Reynolds Naylor’s books about Alice (11) who moves to a new town with her dad and teenaged brother.  Anchor Bay Entertainment, a division of Starz Media, released Alice Upside Down direct-to-DVD in July 2008.  Starz Entertainment handles the US rights to them movie.  CCI also recently picked up the family comedy A Plumm Summer, starring Henry Winkler, William Baldwin and Chris Massoglia, and the movie Sticks and Stones.

The BBC’s CBBC launches a new kid-targeted site, Bugbears, on November 10, 2008.  The Bugbears site is designed as a community where kids can share their thought and concerns, including serious ones big and small, and discuss and support one another and vent their frustrations.  Each kid user communicates by recording their voice that will come out of their own 3D animated creature creation.  Issues to be addressed on the site include street crime and bullying, to less serious ones such as bad school lunches and annoying siblings.  Submissions will be “pre-moderated,” and every topic on the site will have various contacts and reference material so kids don’t feel alone with their issue(s), and their thoughts and solutions/tips/advice will available to other users in the online library.  CBBC is working with the kid UK protection agencies, the CEOP and the NSPCC.

Coming out of Mipcom UK distributor C4i, a unit of the Digital Rights Group, inks a range of deals with Scandinavian broadcasters.  Among those is a pact with TV4 Sweden, which acquires the teen/young-adult aimed series The Inbetweeners (6×30′), a Bwark Productions program that follows the misadventures of a group of suburban tweens.


Neopets ( ), a unit of Nickelodeon, launches a Halloween version of its new, free multiplayer online game, Key Quest, and a limited-edition line of Neopets Halloween-inspired plushes from Jakks Pacific.  Now through November 3, players can earn virtual Halloween-themed prizes playing Key Quest (which is available around the world in 11 languages), while the new plush characters will be available at retail, and as usual include their own special codes that unlock virtual goodies online.  New Neopets products are set to launch now through 2009, across a range of categories including toys, apparel, books, trading cards etc., as well as the Neopets Puzzle Adventure game for PC and Nintendo DS and Wii.

Decode Interactive releases the Halloween-themed Whack O Lantern, its first game for the Apple iPhone and iTouch.  Whack O Lantern is combination of Whack a Mole, the carnival game, with the characters of Strange World by artist/illustrator/urban vinyl toy designer Nathan Jurevicius, creator of Scarygirl.  Prior to this Decode and Jurevicius teamed on the animated shorts Dudson (90×15 second).


In the event you are in Hollywood and looking to create a little Halloween mischief today … you ought to know that a Silly String ban is in effect as of 12a October 31 through 12 noon tomorrow November 1.  Seriously.  Those caught with Silly String, that includes using, selling or distributing it, in Hollywood will have it confiscated and are subject to a $1,000 fine and/or six months in jail, this all according to the four-year old Los Angeles Municipal Code 56.02.


Top 10 Combined Broadcast/Basic Cable shows among Kids 2-11 for the week of 10/20-10/26/2008 , 6a-6a:
K2-11                                             Total Delivery (000)
DSNY*: Wizards of Waverly Place (10/26; 8:30p)       2538
NICK:    SpongeBob SquarePants (10/25; 11:30a)      2508
NICK:    SpongeBob SquarePants (10/25; 9:30a)        2472
NICK:    SpongeBob SquarePants (10/25; 12p)           2360
DSNY*: Wizards of Waverly Place (10/26; 8p)            2342
NICK:    SpongeBob SquarePants (10/25; 11a)           2322
NICK:    iCarly (10/25; 8p)                                       2268
NICK:    Back at the Barnyard (10/25; 10a)               2256
DSNY*: Suite Life on Deck (10/24; 8p)                     2225
NICK:    SpongeBob SquarePants (10/25; 9a)            2177
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.

Top 10 Combined Broadcast/Basic Cable shows among Kids 6-11 for the week of 10/20-10/26/2008 , 6a-6a:
K6-11                                             Total Delivery (000)
DSNY*: Wizards of Waverly Place (10/26; 8:30p)       2165
DSNY*: Wizards of Waverly Place (10/26; 8p)            2029
DSNY*: Suite Life on Deck (10/24; 8p)                      1781
NICK:    iCarly (10/25; 8p)                                       1778
DSNY*: High School Musical 2 (10/23; 8-9:55p)         1685
NICK:    SpongeBob SquarePants (10/25; 9:30a)        1654
DSNY*: Wizards of Waverly Place (10/26; 7:30p)       1627
DSNY*: Wizards of Waverly Place (10/26; 7p)            1528
NICK:    Back at the Barnyard (10/25; 10a)               1523
DSNY*: Wizards of Waverly Place (10/26; 6:30p)       1518
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.

Top 10 Combined Broadcast/Basic Cable shows among Tweens 9-14 for the week of 10/20-10/26/2008 , 6a-6a:
Tweens 9-14                                    Total Delivery (000)
DSNY*: Wizards of Waverly Place (10/26; 8:30p)       2302
DSNY*: Wizards of Waverly Place (10/26; 8p)            2123
DSNY*: Wizards of Waverly Place (10/26; 7:30p)       1718
DSNY*: Wizards of Waverly Place (10/26; 7p)            1569
DSNY*: Suite Life on Deck (10/24; 8p)                      1450
DSNY*: Wizards of Waverly Place (10/26; 6:30p)       1408
DSNY*: High School Musical 2 (10/23; 8-9:55p)         1378
NICK:    iCarly (10/25; 8p)                                       1370
DSNY*: Hannah Montana (10/20; 7:30-7:55p)           1310
DSNY*: Camp Rock (10/21; 8-9:45p)                        1271
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.

Top 10 Combined Broadcast/Basic Cable shows among Teens 12-17 for the week of 10/20-10/26/2008 , 6a-6a:
Teens 12-17                                     Total Delivery (000)
DSNY*: Wizards of Waverly Place (10/26; 8:30p)         1331
DSNY*: Wizards of Waverly Place (10/26; 8p)              1275
DSNY*: Wizards of Waverly Place (10/26; 7:30p)         1024
DSNY*: Wizards of Waverly Place (10/26; 7p)              1003
FOX:     Various Teams and Times (10/26; 4:22-7:35p)  907
DSNY*: High School Musical 2 (10/23; 8-9:55p)             869
DSNY*: High School Musical (10/22; 8-9:50p)                855
FOX:     House (10/21; 8-9:01p)                                   823
DSNY*: Wizards of Waverly Place (10/26; 6:30p)           799
DSNY*: Hannah Montana (10/20; 7:30-7:55p)               789
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Abbreviation for Adult Swim, which airs on Cartoon Network

Final K6-11 Ratings for Saturday, October 25, 2008 Broadcast Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
CW (TheCW4Kids) 0.9/4 Avg. (7a-12p)
Will & DeWitt 0.2/2; Teenage Mutant Ninja Turtles 0.6/4; Teenage Mutant Ninja Turtles 0.9/5; Gogoriki 0.9/4; Spectacular Spider-Man 0.9/4; Spectacular Spider-Man 1.4/5; Teenage Mutant Ninja Turtles 1.4/6; Dinosaur King 1.2/5; Chaotic 1.0/4; Yu-Gi-Oh 5D 0.8/3
ABC 0.8/4 Avg. (9a-1p)
The Emperor’s New School 0.7/3; The Replacements 1.0/4; That’s So Raven 1.0/4; That’s So Raven 1.0/4; Hannah Montana 0.9/4; Suite Life of Zack & Cody 1.2/5; Power Rangers Jungle Fury 0.4/2; Power Rangers Jungle Fury 0.5/2
FOX (4KidsTV) 0.6/3 Avg. (8a-12n)
Di-Gata Defenders 0.3/2; Biker Mice from Mars 0.6/3; Sonic X 0.7/3; Sonic X 0.8/3; Chaotic M’arillion Invasion 0.5/2; Teenage Mutant Ninja Turtles Fast Forward 0.6/2; Kirby 1.0/4; Winx Club 0.6/3
CBS (KEWLopolis on CBS) 0.4/2 Avg. (7-10a/10a-12p)
Care Bears 0.3/1; Horseland 0.5/2; Dino Squad 0.5/2; Strawberry Shortcake 0.3/1; Care Bears 0.3/1; Sushi Pack 0.6/3
NBC (Qubo on NBC) Avg. 0.3/1 (10a-1p)
Jane and the Dragon 0.2/1; Zula Patrol 0.3/1; 321 Penguins/Larryboy Adventures 0.4/2; Veggie Tales 0.4/2; Turbo Dogs 0.4/2; My Friend Rabbit 0.1/1

Final K6-11 Ratings for Saturday, October 25, 2008 Cable Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
NICKELODEON 4.9/24 Avg. (7a-1p)
Jimmy Neutron 1.2/15; Jimmy Neutron 2.6/22; Fairly OddParents 4.0/25; Fairly OddParents 5.0/25; SpongeBob SquarePants 6.1/27; SpongeBob SquarePants 6.8/27; Back at the Barnyard 6.2/25; Mighty B! 5.8/24; SpongeBob SquarePants 5.6/23; SpongeBob SquarePants 5.7/25; SpongeBob SquarePants 5.1/24; SpongeBob SquarePants 4.3/21
CARTOON NETWORK 2.3/12 Avg. (7a-1p)
George of the Jungle 1.8/15; Flapjack 2.3/15; Frankenthumb 2.2/11; Secret Saturdays 1.9/9; Pokemon: Diamond & Pearl  Battle Dimensions 2.1/8; Ben 10: Alien Force 2.3/9; Transformers: Animated 2.2/9; Bakugan 2.1/8; Robotboy 1.8/8; Ben 10: Alien Force 2.2/10; Ben 10: Alien Force 1.9/9
DISNEY CHANNEL 2.0/10 Avg. (7a-1p)
The Wiggles 1.1/14; Higglytown Heroes 1.4/12; Little Einsteins 1.5/9; My Friends Tigger & Pooh 1.9/10; Mickey Mouse Clubhouse 1.8/8; Mickey Mouse Clubhouse 2.4/9; Imagination Movers 2.9/12; Handy Manny 2.8/11; Higglytown Heroes 2.8/12; Charlie and Lola 2.3/10; Haunted Mansion (95 minutes) 3.4/16
TOON DISNEY (Jetix) 0.6/3 Avg. (7a-1p)
Suite Life of Zack & Cody 0.4/5; Phineas and Ferb 0.7/6; Monster Buster Club 0.8/5; Power Rangers Jungle Fury 0.7/4; Kim Possible Movie (90 minutes) 0.8/4; Timon & Pumbaa 0.4/2; The Emperors New School 0.7/3; The Emperors New School 0.6/3; The Emperors New School 0.5/2; The Emperors New School 0.2/1

Live + Same Day Ratings Kids Cable Network Averages (000) for Wednesday, October 29, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 986; K6-11 459; TWEENS 9-14 307
DISNEY CHANNEL:     K2-11 698; K6-11 424; TWEENS 9-14 341
CARTOON NETWORK: K2-11 491; K6-11 311; TWEENS 9-14 247
TOON DISNEY:           K2-11 103; K6-11   58; TWEENS 9-14   35
Source: MTVN Research from Nielsen Media Research Data

Friday Fun Fact:  In October 2006 the world’s largest popcorn ball was produced by The Popcorn Factory of Lake Forest, IL. The gigantic edible sphere measured eight feet in diameter, approximately 24.5 feet in circumference and weighed in at 3,415 lbs.

Answer to Yesterday’s Trivia Question:  What was animated character Dudley Do-Right’s horse’s name?  HORSE Kudos to: Ian Young-Wieden + Kennedy / NY ; Kathy Patalsky-The Lunch Box Bunch/NY; John Ko-qubo/NY; Earl Dozier-Boardroom, Inc./Stamford, CT; Lorrie Shilling-DIRECTV/El Segundo, CA; John Mazur-KCET/LA; Mattie Comer-CBS Television Distribution/Santa Monica; David McDermott/Venice, CA

Today’s Trivia Question:  Based on a seasonal music video aired on Noggin between shows, what kind of Halloween treat is Moose A. Moose opposed to? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
 Gwen Billings for Cynopsis Kids!

Cynopsis Kids Ad Sales:
Chuck Bolkcom – 646-468-6180 / [email protected]
Mark Bohn- 203-583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here    .

JOB OPENING: DIR NAT ACCTS/Lifetime/LA/Drive distr prds & srvcs w/aff cable, sat & telco distrs/Ensre cntrct cmplnce & negt/anlyz spec prfrm bnchmrks/Exp: 5+ yrs in sales/Ext trvl/BA,BS or equiv req/Res: [email protected] (11/7)

JOB OPENING: DIR RESEARCH/NY: Min 5 yrs exp in TV/Digital research, primary research(banners &tabs), exp w/Comscore, Nielsen’s, strong written & analytical skills, BA/BS or equiv exp, Rez: (11/7)

JOB OPENING: SERIES PRODUCER/Chorion/NYC: Experienced show runner with children’s animation experience needed for upcoming TV series. Send resume to [email protected] Must be based in NY (11/6)

JOB OPENING: CLIENT SUPPORT SPECIALIST/NY: Liaison between clients & tech. suppt & dev. groups in co. for software defects, user q’s, tracking, advert. or media indust. exp. DealMaker exp. a + Resumes to: [email protected] (11/6)

JOB OPENING: PUBLICISTS/ANIMATION-WEB-MOBILE/ Beck Media & Marketing/L.A.: Seeks accomplished pros (5+ yrs) with Animation and/or Tech PR experience for web, tech, and toon clientele. Resume and cover letter to [email protected] (11/6)

JOB OPENING: SALES MKTG MGR/Univision Online/NY: Resp for creating/mngng mkt prgrms/materials that will enable Bus Dev to enlist new websites to Ad Ntwrk, in addition help sales close new client bus. [email protected] (11/5)

JOB OPENING: ACCOUNT EXEC/Fuse/LA: Sell national on-air media. Incr exst’ing clnts, gen new biz. Prsnt new prgm’ing, brand pos, mktg opps. Excl. interpers’l/org skills/MS Excel & PP. Send Rez to: [email protected] “AELA” in sub (11/5)

JOB OPENING: DIR, ON-AIR PROMO/LA: Resp for mngmnt of creative/graphics (internal & ext vendors), ops, ovrsee promo schdulng & mgmt. 5-7 yrs on-air mngmnt/ops exp req’d; brdcst &/or cable ntwrk a must. FNG14268 (11/5)

JOB OPENING: DIR MKT/RLTV/MD: Dev & execute affiliate mkt and media plans, set ROI and benchmarks, dev cross-plat partnerships and mkt alliances, 10+ yrs exper w/strong bus skills. Resume: [email protected] (11/4)

JOB OPENING: SR. COUNSEL/HIT Entertainment/NYC: Mid-level atty to draft and negotiate contracts & lic agreements. Exp kids ent, lic and/or branded products. Res: [email protected] (11/4)

JOB OPENING: ACCOUNT EXECUTIVE/Rainbow Advertising Sales Corp/ Bronx NY: 3 yrs min exp major market tv, radio sales exp at ad agency level. See full posting and apply to req id 6841BR (11/1)

JOB OPENING: PROD/DIRECTOR /Cablevision/Norwalk, CT: Min. 2 yrs exp all aspects of Writing/shooting/non linear editing. Must know AVID/ Final Cut Pro. See full posting and apply to req id 7053BR (11/1)

JOB OPENING: ONLINE MKTG SUPERVISOR/iN DEMAND/NYC: Savvy marketer wanted with online expertise to maximize web strategies. Deg + 3 years exp. Apply: [email protected] (11/1)

JOB OPENING: DIR BRDBND VID/Lifetime/LA/: webst brdbnd vid prod; dev/prod webisde/vid cncpts/prog cntnt; mnge wrkflw vid creat/delvry. 5+ yrs vid prod; FinalCutPro; vid fr wbste; comprsn;stdrds; fld prdcng. Res: [email protected] (11/1)

JOB OPENING: EXEC SEC/IFC/NYC: Provide high level admin support to SVP of Orig Prog & Sr. staff. Highly org,detail orient prof w/2-4admin exp. Degree + related industry a +. rez: ref #7452BR (11/1)

JOB OPENING: SR GRAPHICS DESIGNER/Sundance/NYC: Design, concept &exec of branded ent& tent pole campaigns for off-air &Brdcst & Dig platforms.7+ yrs design/BC exp. Excel software skills. rez: ref #7258BR (11/1)

JOB OPENING: SUPRV-PROGRAM INVENT/Rainbow/LI: Resp for Orig Program Invent for AMC/IFC/WE/Sundance. Related exp a must. Data Analysis, database & PM nec. rez: ref #7366BR (11/1)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL INTERNSHIPS CREDITS ONLY: Fujisankei Communications Intl/ NY: Seeks INTERN for ATAKU CHANNEL, a mobile TV channel for anime broadcast on MobiTV & Sprint Live. Submit cover letters/resumes to [email protected]. More info: (11/6)

FALL INTERNSHIPS CREDITS ONLY: SESAME WORKSHOP/NYC seeks INTERNS for Sesame Street & International Production, dept. for various projects. Knwlg of MS Word/Excel/ email Res: [email protected] Stipend offered (11/6)

FALL INTERNSHIP CREDITS ONLY: Soapbox Studios: An Atlanta based Post-production, Music Engineering, and Creative Design Studio seeks winter 2008 interns. Please contact [email protected] (11/5)

FALL INTERNSHIP CREDITS ONLY: The Research department at CBS Television Distribution, in Los Angeles is looking for qualified paid Interns for Fall 2008. Please send resume to [email protected] (11/5)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … Interested in posting your Video Resume? Contact [email protected] for more information ….

SITUATION WANTED: Passionate & creative market researcher with 12 years exp. seeks to share skills and knowledge w/ companies to grow in challenging consumer landscape. Most recently was VP w/ Top 20 research co. [email protected] (11/7)

SITUATION WANTED: Freelance event planner/mktg director with 8+ yrs of experience in the entertainment/media industry. Available starting 1/1/09 to help w/ event plan’g, proposal writing or mktg prgrm dvlpmnt. [email protected] (11/6)

E-mail [email protected] for rates and specs for Job Openings.

Interested in posting your Video Resume? Contact [email protected] for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish[email protected] for specs.

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