Cynopsis: Kids!
11/02/07
Good morning. It’s Friday, November 2, 2007, and this is your first early morning.
Harry Potter creator/author J.K. Rowling announced on her website that she plans to pen a “definitive Harry Potter encyclopedia,” which will comprise all of the content that didn’t make it into the seven book HP series. Furthermore, Rowling intends to give the proceeds of her HP encyclopedia to charity. And with that, Rowling and Warner Bros. have filed a law suit against RDR Books, an indie publisher that intends to publish The Harry Potter Lexicon, based on the like titled website, this November 28. The Harry Potter Lexicon is the creation of Steve Vander Ark, who Rolling has in the past commended for his work. Her concern is that the book would interfere with her own book and thus the proceeds for charity.
Where there is one J.K. Rowling story there is always another … and her it is. Rowling has also announced she has completed writing The Tales of Beedle the Bard, a book of fairy tales that Prof. Dumbledore leaves to Hermione in Harry Potter and the Deathly Hallows. But wait, there will only be 7 copies printed, one of which is being auctioned off with the price tag already at $60,000.
Sony Pictures Television International launches two new TV channels in Africa this week, Sony Entertainment Television (SET), as well as the anime channel Animax, on the satellite platform DStv, a MultiChoice digital pay-TV service. Both channels will offer programming for a range of age groups, including teens, families and adults. Animax, which debuts today in South Africa is a 24/7 channel that is now, with the addition of South Africa be available in 36+ million HH, across 38+ countries and in more than a dozen languages.
MORE KIDS STUFF
Beginning this Saturday, November 3 two new animated series, Sushi Pack (26×11) and Dino Squad (13×30), join the KEWLopolis on CBS programming block (check listings, local times may vary). From AG Properties, Sushi Pack is targeted to K9-11 and includes messaging that focuses on teamwork, nutrition and conflict resolution. The series is co-produced with DIC Entertainment. Dino Squad, also for K9-11, is an action series that incorporates kid empowerment content about the environment, online safety, bullies, responsibility and so on. A corresponding website, dinosquad.com, set to launch in conjunction with the series, features customizable avatars, games and environmental content.
Halloween out – Thanksgiving in …
- PBS Kids and PBS Kids GO! will offer a plate of preschoolers and kids programming on Thanksgiving Day, Thursday, November 22 and Friday, November 23 (check local listings).
- On Thanksgiving Day PBS Kids Go will air Arthur’s Missing Pal, Arthur’s first CGI animated movie.
- On Friday morning, PBS Kids will host Friend Day, featuring friend themed episodes of several series, including Curious George, Clifford, Super Why!, and Dragon Tales, which will be followed by a PBS Kids GO 2-hour Wordgirl marathon.
- Additionally, to celebrate the friends theme kids can log onto pbskids.org to send ecards to friends.
- PBS Parents (pbsparents.org) will feature The Secrets to your Children’s Social Life, a series of articles about the stages of kid friendships/relationships across different ages.
Though it hasn’t felt much like fall, let alone winter just yet in much of the country, Disney Channel will get us ready with Snow Day Saturday, offering winter holiday-themed episodes during Playhouse Disney (6a-12p) on December 1. On that day the block will new episodes of My Friends Tigger & Pooh, Johnny and the Sprites, and Higglytown Heroes, and the short-form series Lou and Lou: Safety Patrol. Additionally, the Johnny and the Sprites episode features an original song from composer/lyricist Stephen Schwartz (Wicked, Godspell, Pippin, and Captain Louie to name a few).
The Paramount and Nickelodeon Movies feature film The Spiderwick Chronicles will be released simultaneously in both IMAX and conventional movie theaters on February 15, 2008. The movie is based on Tony DiTerlizzi and Holly Black’s fantasy/adventure book series The Spiderwick Chronicles. Both DiTerlizzi and Black serve as executive producers on the movie along with Nickelodeon’s Julia Pistor. Directed by Mark Waters (Mean Girls, Freaky Friday), produced by Mark Canton (300) from a screenplay by Karey Kirkpatrick and David Berenbaum and John Sayles, the movie has a tremendous cast, including Freddie Highmore, Mary-Louise Parker, Nick Nolte with Joan Plowright and David Strathairn, as well as featuring the voices of Seth Rogen and Martin Short.
MARKETING/LICENSING
This week Activision and Mattel debut the video game Barbie as The Island Princess. Based on Mattel Entertainment’s new made-for-DVD movie title of the same name, the game features single and multiplayer modes, 28 mini-games, and various activities. The game also contains unlockable content including special characters, costumes, and additional movie footage. Published by Activision Minneapolis, Barbie as The Island Princess game carries an ESRB rating of E (Everyone) and is available for Wii, Playstation 2, Nintendo DS, Game Boy Advance and PC.
RATINGS
Top 10 Combined Broadcast/Basic Cable shows among Kids 2-11 for the week of 10/22-10/28/2007 , 6a-6a:
K2-11 Total Delivery (000)
NICK: SpongeBob SquarePants (10/27; 9:30a) 2431
NICK: Back at the Barnyard (10/27; 10a) 2347
NICK: SpongeBob SquarePants (10/27; 11:30a) 2271
DSNY*: Wizards of Waverly Place (10/26; 8:30p) 2226
NICK: SpongeBob SquarePants (10/27; 11a) 2125
DSNY*: Suite Life of Zack & Cody (10/22; 7:30-7:55p) 2073
NICK: SpongeBob SquarePants (10/27; 9a) 1975
DSNY*: Suite Life of Zack & Cody (10/26; 7:30p) 1970
NICK: SpongeBob SquarePants (10/28; 11:30a) 1927
NICK: Back at the Barnyard (10/28; 10a) 1925
Source: Disney from Nielsen Media Research Data
List does not include programs less than 6 minutes in duration
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
Top 10 Combined Broadcast/Basic Cable shows among Kids 6-11 for the week of 10/22-10/28/2007 , 6a-6a:
K6-11 Total Delivery (000)
DSNY*: Wizards of Waverly Place (10/26; 8:30p) 1703
NICK: SpongeBob SquarePants (10/27; 9:30a) 1616
NICK: Back at the Barnyard (10/27; 10a) 1646
DSNY*: Suite Life of Zack & Cody (10/26; 6p) 1526
DSNY*: Suite Life of Zack & Cody (10/22; 7:30-7:55p) 1510
DSNY*: Suite Life of Zack & Cody (10/26; 7:30p) 1484
DSNY*: Suite Life of Zack & Cody (10/27; 8p) 1478
DSNY*: Hannah Montana (10/26; 5:30p) 1473
NICK: SpongeBob SquarePants (10/27; 9a) 1446
DSNY*: Hannah Montana (10/26; 7p) 1429
Source: Disney from Nielsen Media Research Data
List does not include programs less than 6 minutes in duration
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
Top 10 Combined Broadcast/Basic Cable shows among Tweens 9-14 for the week of 10/22-10/28/2007 , 6a-6a:
Tweens 9-14 Total Delivery (000)
DSNY*: Suite Life of Zack & Cody (10/27; 8p) 1328
DSNY*: Suite Life of Zack & Cody (10/22; 7:30-7:55p) 1257
DSNY*: Wizards of Waverly Place (10/26; 8:30p) 1257
DSNY*: Hannah Montana (10/26; 5:30p) 1231
DSNY*: Suite Life of Zack & Cody (10/26; 6p) 1230
DSNY*: Suite Life of Zack & Cody (10/25; 7:30p) 1220
DSNY*: Hannah Montana (10/26; 5-5:25p) 1213
NICK: Drake & Josh (10/23; 8:30p) 1193
DSNY*: Hannah Montana (10/28; 6:30p) 1190
DSNY*: Hannah Montana (10/25; 7p) 1184
Source: Disney from Nielsen Media Research Data
List does not include programs less than 6 minutes in duration
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
Top 10 Combined Broadcast/Basic Cable shows among Teens 12-17 for the week of 10/22-10/28/2007 , 6a-6a:
Teens 12-17 Total Delivery (000)
FOX: House (10/23; 9-10p) 1122
ABC: Desperate Housewives (10/28; 9-10:01p) 867
FOX: World Series Bos At Col (10/28; 8:27p-12:15a) 854
FOX: NFL Various Teams/Times (10/28; 4:15-7:17p) 825
DSNY*: Suite Life of Zack & Cody (10/25; 7:30p) 778
NBC: Heroes (10/22; 9-10:01p) 761
ABC: Extreme Makeover: Home Edition (10/28; 8-9p) 726
FOX: World Series Col At Bos (10/25; 8:27p-12:10a) 723
DSNY*: Hannah Montana (10/28; 7:30-7:55p) 699
DSNY*: Hannah Montana (10/25; 7p) 696
Source: Disney from Nielsen Media Research Data
List does not include programs less than 6 minutes in duration
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**New abbreviation for Adult Swim, which airs on Cartoon Network
Live + Same Day Ratings Kids Cable Network Averages (000) for Wednesday, October 31, 2007, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 881; K6-11 401; TWEENS 9-14 292
DISNEY CHANNEL: K2-11 607; K6-11 359; TWEENS 9-14 272
CARTOON NETWORK: K2-11 394; K6-11 242; TWEENS 9-14 200
TOON DISNEY: K2-11 80; K6-11 44; TWEENS 9-14 29
Source: MTVN Research from Nielsen Media Research Data
Friday Fun Fact: The last letter to be added to our alphabet was J.
Answer to Yesterday’s Trivia Question: On the TV show The Wonder Years, Kevin’s Phys Ed teacher appeared throughout the series. What was his name? COACH CUTLIP Kudos to: Kerry Hughes-qubo/NY; EJ Offurum-Court TV/NY; Dave Bourla-Nickelodeon Tune-In/NY; Chip Beaman-Soundelux Design Music Group/Hollywood; Jennifer Ripley-THQ Inc./Agoura Hills, CA; Drew Vaupen-Morning Fog Productions/Santa Monica; Pat Brady-Cunningham-Escott-Slevin-Doherty/LA; Claire Wilmut-Boomstone Animation, Inc./Ottawa
Today’s Trivia Question: On the original Kukla, Fran and Ollie TV show, what was the name of the puppet that was a retired opera diva? ( Click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis: Kids!
11.02.07
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JOB OPENING: AD SALES ASSISTANT/Columbia, MD: Assist with general support functions and account maintenance for the Account Executive and all others as directed by Sales Management. Please visit www.rl.tv for more info. (11/9)
JOB OPENING: DIR STRATEGY(NICK AD SALES), MTV Networks, New York: Budget Analysis, New Bus Dev, Create Mktg Cmpgns, Present to Sr. Mgmt., apply online www.mtvncareers.com (11/9)
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JOB OPENING: MEDIA RESEARCH ANALYST/Outdoor Channel/CA: 2+ yrs research experience in a media, market research or agency setting. Resume to: vwindham@outdoorchannel.com (11/9)
JOB OPENING: PROGRAMMING COORDINATOR/Rainbow Media/NYC: Media planning /scheduling on-air /web for horrornet Monsters HD. Related exp./Paradigm/Filemaker/FinalCut/Photoshop. Apply to www.cablevision.jobs req 4767BR. (11/8)
JOB OPENING: TEMPORARY RSRCH POSITION (3 Months)/ABC/NY: Detail-oriented, ability to prioritize & multi-task; analyze ratings data & provide Sales and PR support. Knwldg of Galaxy & NPower. Email resume: lindsay.gacad@abc.com (11/8)
JOB OPENING: TRAFF COORD/WE tv/Long Island: Compile daily program logs for the network and provide strat placement of all elements. BA/comm pref. Strong PC and scheduling database pref. res to www.cablevision.jobs ref #4672BR (11/8)
JOB OPENING: LA DIRECTOR of Nickelodeon Magazine: Exciting Opportunity! Must have print experience; responsible for robust account list. Kids experience preferred. Job description at www.mtvncareers.com (11/8)
JOB OPENING: SALES TRAINING PROGRAM CANDIDATES/TeleRep: Send confidential resume w/ cover letter stating qualifications to be a top seller at #1 rep in nat’l spot TV to: salestraining@trep.com. Train and stay in NY or optional relo. (11/8)
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JOB OPENING: RESEARCH ANALYST/Hallmark Channel/NY: Analyzes standard and custom reports on all Nielsen systems; MRI and or/Simmons databases. See full posting and apply at www.hallmarkchannel.com (11/7)
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JOB OPENING: FREELANCE DESIGN COOR/Nickelodeon/NYC: Min. 3+ yrs Production/Project Mgt exp; Familiar with PM principles; production enviro. exp; MS Project & Office; Niku Clarity a plus. EOE/M/F/D/AAP apply: Leisha.shorey@nick.com (11/7)
JOB OPENING: ACCOUNT EXECUTIVE/Cablevision/Brooklyn NY: Seeks Acct Exec for local ad sales.2+ yrs ad sales exp. pref cable tv, e-media/print or ad agency. Valid NY Drivers Lic. Apply to www.cablevision.jobs req 4802BR (11/7)
JOB OPENING: MUSIC LICENS’G/Razor & Tie Ent/NY: Work w/ Dir of Music Licensing.Focus on advrtsng usages& supplement exploitation of music assets via film,TV, video games, dig tech, soundtracks etc. Cvr/res: fnull@razorandtie.com (11/7)
JOB OPENING: CONTRACTS ASSISTANT/CBS TV DIST/NY: Media Sales Dept seeks Contracts Asst to draft & revise contracts, maintain spreadsheets. Strong Word, Excel, math, & admin skills. Inc sal req in cover ltr ken.starkey@cbs.com . (11/6)
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SITUATION WANTED: Recent MBA grad looking to burst into broadcast and digital. Founder/Pres of college TV Ntwrk. Sig mkting and rsrch exp. Looking for Assoc. Mkt Mgr positions. Bright, Creative & Highly Motivated. MBonaccors@gmail.com (11/7)
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