Cynopsis: Kids!
11/21/08
Good morning. It’s Friday, November 21, 2008 and this is your first early morning Kids briefing.
Chorion inks an exclusive long-term deal with Microsoft to launch its Time for a Story, a new online interactive storytelling application that encourages parents to spend time with their preschoolers even if they aren’t in the same place. Microsoft is offering Time for a Story to its UK users of Windows Live Messenger. Launching this week with three classic Noddy stories, the Time for a Story application was developed by Chorion and the online agency Digital Outlook.
ABC debuts the two-hour special Drama High: The Making of a High School Musical on Monday December 15, 9-11p. ABC News spent three months at a high school in Virginia following with cameras as the school put on a production of The Wiz, which includes an up-close look at the entire process auditions, competition between friends, parents expectations, and the final performance. While the special is not specifically targeted to kids, no doubt kids/tween/teens will watch along with their parents. ABC plans to post a TV parental guideline closer to the airdate.
Top Of The Pops returns to BBC One this Christmas with two specials, one on Christmas Day and the other on New Year’s Eve. Hosted by Fearne Cotton and Reggie Yates, Top Of The Pops Christmas Special (1×60) will celebrate all things pop, and will include exclusive performances and of course will feature a music chart count down. The Top Of The Pops New Year’s Eve Special (1×60) will review the year in pop, including Cotton and Yates offering highlights from some of the UK’s big music festivals (e.g. BBC Radios 1’s Big Weekend and Glastonbury), as well as performances from BBC Sessions.
MARKETING/LICENSING
4Kids Entertainment International signs distribution deals for toys based on its animated series Dinosaur King in several European countries. The Dinosaur King toys will be distributed by Upper Deck in Germany, Austria, Switzerland and Benelux countries, with Top Toy handling distribution in the Nordic countries, Giochi Preziosi in France and Italy, and Concentra in Portugal and Famosa in Spain. As previously announced, Vivid Imaginations will distribute the toys in the UK. The toys will be sourced from master toy licensee Playmates Toys and are scheduled to launch at retail in Europe in spring 2009.
Discovery Communications launches a new line of merchandise branded with Discovery Kids’ Doki character in Latin America. Discovery Enterprises International, Discovery’s sales arm, will roll out a range of licensed Doki products for this holiday, including a talking Doki plush toy (available in Spanish and Portuguese) and other plushes, as well as bikes, dinnerware, educational games and backpacks etc. Discovery other partnerships include: Gran TV (Argentina), Representaciones Doce (Chile) and Exim Licensing Group to produce Doki kid’s clothing, shoes, bedding, books, party goods, lunch boxes, and personal care products among others; Sancor Cooperativas Unidas Ltda (Argentina) to feature Doki on its dairy product packaging.
EXECUTIVE MOVES
Lionsgate ups Michael Rathauser to SVP/Marketing for its home entertainment businesses. Rathauser will continue to oversee strategy, marketing and management for Lionsgate Family Entertainment as well as the StudioCanal library. He will also continue reporting to Anne Parducci, EVP/Marketing. Rathauser joined the company some nine years ago as Brand Manager at Artisan Entertainment (subsequently acquired by Lionsgate), prior to that he was toiled in the advertising industry for Grey Advertising and DDB in NYC.
Monica Horner joins the Television Syndication Company as Syndication Sales Executive. Horner will work with Donna Kearfott to sell TVS’ growing list of syndicated programs.
The NPD Group names David Pritchard as its Head European Toys business. Pritchard takes over the reins from Anna Scott, who exits the company as she moves to Brunei. Prior to this Pritchard was a VP in NPD’s Entertainment & Communications group and led product management for NPD’s US Toys business, and before that as Director for its Digital Insights group.
RATINGS
Final K6-11 Ratings for Saturday, November 15, 2008 Broadcast Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
FOX (4KidsTV) 0.9/4 Avg. (8a-12n)
Di-Gata Defenders 0.4/2; Biker Mice From Mars 0.7/3; Sonic X 0.8/3; Sonic X 1.3/5; Chaotic M’arillion Invasion 1.2/5; Teenage Mutant Ninja Turtles Fast Forward 0.9/4; Kirby 0.9/4; Winx Club 0.7/3
ABC 0.8/4 Avg. (9a-1p)
The Emperor’s New School 0.3/1; The Replacements 0.7/3; That’s So Raven 1.0/4; That’s So Raven 1.2/5; Hannah Montana 1.2/5; Suite Life of Zack & Cody 1.2/5; Power Rangers Jungle Fury 0.5/2; Power Rangers Jungle Fury 0.5/2
CW (TheCW4Kids) 0.8/4 Avg. (7a-12p)
Will & DeWitt 0.3/2; Teenage Mutant Ninja Turtles 0.6/4; Teenage Mutant Ninja Turtles 0.9/4; Gogoriki 1.0/4; Spectacular Spider-Man 1.0/4; Spectacular Spider-Man 0.9/4; Teenage Mutant Ninja Turtles 1.0/4; Dinosaur King 0.9/4; Chaotic 0.8/3; Yu-Gi-Oh 5D 0.7/3
NBC (Qubo on NBC) Avg. 0.3/1 (10a-1p)
Jane and the Dragon 0.3/1; Zula Patrol 0.3/1; 321 Penguins/Larryboy Adventures 0.1/0; Veggie Tales 0.3/1; Turbo Dogs 0.3/1; My Friend Rabbit 0.5/2
CBS (KEWLopolis on CBS) 0.3/1 Avg. (7-10a/10a-12p)
Cake 0.1/1; Horseland 0.2/1; Dino Squad 0.2/1; Strawberry Shortcake 0.3/2; Care Bears 0.5/2; Sushi Pack 0.4/2
Final K6-11 Ratings for Saturday, November 15, 2008 Cable Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
NICKELODEON 4.6/22 Avg. (7a-1p)
Jimmy Neutron 2.1/22; Tak and the Power of Juju 2.5/18; Fairly OddParents 4.9/27; Fairly OddParents 5.1/23; SpongeBob SquarePants 5.7/23; SpongeBob SquarePants 5.9/24; Back at the Barnyard 5.3/22; Mighty B! 5.0/21; SpongeBob SquarePants 4.7/20; SpongeBob SquarePants 5.0/23; SpongeBob SquarePants 4.8/23; SpongeBob SquarePants 4.4/20
CARTOON NETWORK 2.1/10 Avg. (7:30a-1p)
George of the Jungle 2.1/16; Transformers: Animated 1.9/10; Secret Saturdays 2.4/11; Pokemon: Diamond & Pearl Battle Dimensions 2.8/12; Star Wars: Clone Wars 2.8/11; Ben 10: Alien Force 2.6/11; Batman: Brave & the Bold 2.6/11; Bakugan 2.2/9; Thumb Wrestling Federation 1.5/7; Ben 10: Alien Force 1.5/7; Ben 10: Alien Force 1.4/7
DISNEY CHANNEL 1.8/9 Avg. (7a-1p)
The Wiggles 0.7/7; Johnny and the Spites 1.2/8; Little Einsteins 1.0/6; My Friends Tigger & Pooh 1.4/6; Mickey Mouse Clubhouse 1.6/6; Mickey Mouse Clubhouse 1.7.7; Imagination Movers 2.0/8; Hand Manny 2.0/8; Higglytown Heroes 2.1/9; Charlie and Lola 1.7/8; The Adventures of Shark Boy and Lava Girl (100 min) 3.9/18
TOON DISNEY (Jetix) 1.2/6 Avg. (7a-1p)
Phineas and Ferb 0.5/5; Phineas and Ferb 0.9/7; The Aristocats (105 minutes) 1.2/5; American Dragon Shorts (15 minutes) 0.8/3; Phineas and Ferb 1.2/5; Phineas and Ferb 1.6/6; Phineas and Ferb 1.4/6; Phineas and Ferb 1.6/7; Phineas and Ferb 1.6/7; Phineas and Ferb 1.4/6
Live + Same Day Ratings Kids Cable Network Averages (000) for Wednesday, November 19, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1121; K6-11 488; TWEENS 9-14 353
DISNEY CHANNEL: K2-11 682; K6-11 470; TWEENS 9-14 396
CARTOON NETWORK: K2-11 515; K6-11 318; TWEENS 9-14 194
TOON DISNEY: K2-11 116; K6-11 55; TWEENS 9-14 39
Source: MTVN Research from Nielsen Media Research Data
Friday Fun Fact: Only male turkeys gobble.
Answer to Yesterday’s Trivia Question: Who is the voice of Sideshow Bob on The Simpsons? KELSEY GRAMMER Kudos to: Cristin Stickles-Random House Children’s Sales/NY; Ed Dall’Aste-UPROAR! Youth Marketing/NY; Kathy May-Fisher-Price, Inc./E. Aurora, NY; Pamela Ross-Discovery Kids/NY; Mike Patterson-CNN International/Chicago; Kerri Huyck-KIDK/Idaho Falls, ID; Ruth Adams-The Sharpe Company, Inc./Manhattan Beach, CA; Jason Atkinson-Radio Disney Network/Burbank; Carrie R. Wheadon-Common Sense Media/San Francisco; Michael Decsi-Nelvana/Toronto; Mark Bishop-marblemedia/Toronto; Stephanie Watsa-Canwest Broadcasting/Toronto; Cherie Oldenburg -Oasis International/Toronto
Today’s Trivia Question: Who is Timmy’s evil baby-sitter in Nickelodeon’s The Fairly Odd Parents? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis Kids!
11.21.08
Cynopsis Kids Ad Sales:
Chuck Bolkcom – 646-468-6180 / [email protected]
Mark Bohn- 203-583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]
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JOB OPENING: DIR COMMUNICATIONS/TLC/MD: Resp for prog publicity, mng nat’l/local mkt branding, work w/outside producers/agents/talent for ntwrk, 7+ yrs. Hands on exp. knowl of TV industry a must. Apply: www.discovery.com Req#8642 (11/27)
JOB OPENING: PRODUCER /N. California: Launch edgy reality home makeover series. 4+ years as producer/writer, Excellent project mgmt skills a must. Resume to: [email protected] (11/27)
JOB OPENING: DIR AFF SALES /RLTV/MD: Manage distribution sales & affiliate relations efforts, manage staff, 5-10 years prior sales exp within cable & telecom industry pref. with MSO contacts, resume: [email protected] (11/26)
JOB OPENING: US DIRECTORS: Major ntwrk background wanted for one of the world’s leading non-fiction prod companies/Toronto. Proven track record in adventure, reality formats. Resume to: [email protected] (11/26)
JOB OPENING: MGR/SR MGR RESEARCH/MTV/NYC: 3+ yrs media/mkt res; str primary res/qual/quant sk. Str knwlg TV, media, web, pop cult/trends. Proven PC skills (MS Office). Some travel. EOE/M/F/D/AAP www.mtvncareers.com (11/26)
JOB OPENING: PROD, BRANDED ENT/Sundance/NY: Support branded ent mktg process. Pt person for all projs. 4+ yrs prod exp pref. Exc proj mgmt & proven writing skills a must. vod/web/affil sales knwlg a + www.cablevision.jobs #7584BR(11/25)
JOB OPENING: PROJECT MGR/Hearst Digital Media/NYC:Work w/ strategic web dvlpmnt /tech projects working to establish/expand services, mng advertising campaigns, and track project performance. Resumes to: [email protected] (11/25)
JOB OPENING: MEDIA INDUSTRY BUSINESS SYSTEMS ANALYST: Media Industry Business Systems Analysts. Multiple-NYC: Exp. w/ad sales, traffic, programming, production, rights mgmt. and requirements gathering. Use case development a plus. Apply to: [email protected] (11/25)
JOB OPENING: PROG DEV DIRECTOR/NYC:Needed for leading non fiction cable network. 3 month project developing content for network. Must have 3-5 yrs exp in network content dvlpmnt. Please apply to [email protected] (11/25)
JOB OPENING: SALES COORDINATOR/Cartoon Network/[adult swim]/Chicago: Support Midwest sales team. 2-4 yrs experience necessary. Analytical thinker. Send resumes: [email protected] EOE (11/22)
JOB OPENING: V.P NEW BUSINESS/AFFILIATE SALES/MTV Networks, NY: Distribution of New Movie Channel / 5-7 yrs. Cable Sales / New Bus Dev Experience / www.mtvncareers.com (11/22)
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .
SPRING INTERNSHIP CREDITS ONLY: Discovery/NYC Hiring Interns across mult depts: Ad Sales, Mkt, Rsrch, Intl, Digital, Prog Dev, HR, Talent + more! Only 10 hrs/wk min. School credits. Apply: http://corporate.discovery.com/careers/ ID: 8501 (12/2)
SPRING/INTERNSHIP CREDITS ONLY: Doc prod co. seeks orgnzd/energetic Jrs/Srs as interns hungry & driven to gain exp in fast-paced envir. Specify winter or spring in app. Resp: office, shoot, & post-prod & dvlpmnt assistance. Apply: [email protected] (11/27)
SPRING/INTERNSHIP CREDITS ONLY: Big Tent Ent/NY seeks ART DESIGN & MKTING Intern exp with digital photo editing, mkt research, MS Office, Photoshop, InDesign, and Illustrator; Email [email protected] (11/27)
SPRING/INTERNSHIP CREDITS ONLY: Big Tent Ent, NY seeks MARKETING INTERN: strong MS Office skills, knwldg of mktg and licensing, and good written and oral skills. Email: [email protected] (11/27)
WINTER/SPRING INTERNSHIP CREDITS ONLY: NYC, Superb Entertainment/NBC Universal: administrative support and script coverage for film/television development company. Apply to [email protected] (11/26)
SPRING INTERNSHIP CREDITS ONLY: Burbank Television Enterprises seeks intern-Digital Media Department. Duties: rsrch & edit library episodes, validate titles to ITD & other projects as assigned. Cover letter/resume to [email protected] (11/26)
SPRING INTERNSHIP CREDITS ONLY: Burbank Television Enterprises seeks (2) interns-Publicity/Talent Relations Dept. Duties: read publications/online media and attend & asst at functions. Cover letter/resume to [email protected] (11/26)
WINTER/SPRING/ INTERNSHIP CREDITS ONLY: RESEARCH INTERN/(NYC): Analyze & produce reports work w/adsales, programming, marketing. Res: [email protected] (11/22)
WINTER/SPRING/ INTERNSHIP CREDITS ONLY: Westchester/NY. Research/write for national mag. Min 2 days/wk. Skills: Writing, resrch, computer, phone. Intrst in cool stuff/video games. Resume & writing samples: [email protected] (11/22)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]
SITUATION WANTED: RESEARCH DIRECTOR 20+ yrs media, Nielsen, Hisp, & sales experience. Let me be your “Remote RD” for competitive, one-sheets, breakouts, Nielsen probs, etc. Avail – contract basis. Email: [email protected] (12/2)
SITUATION WANTED: NY CREATIVE MARKETER, PROMOTIONS & EVENT PLANNER with big brand media experience-WB, Bloomberg LP & Scripps Networks. Enthusiastic and dedicated looking for full, part, temp or freelance. Email [email protected] (12/2)
SITUATION WANTED: Exp’d ATL based MKTER looking for contract/FT wk. Let me help max. affiliate commitments. Extensive exp. w/ national/local/tradeshow promos & event planning. Will travel! [email protected] (12/2)
SITUATION WANTED: Skilled TELEVISION EDITOR w/ extensive exp. editing both long and short form for NBC, HBO, A&E, CBS, Discovery, MTV, PBS and Lifetime to name a few. Reel and resume avail. on request. Contact: [email protected] (12/2)
SITUATION WANTED: Adept at adaptations – established novelist and screenwriter will adapt your novel to the screen. [email protected] (11/27)
SITUATION WANTED: ASSOCIATE PRODUCER or ASSOCIATE STORY PRODUCER (L.A.), 9+ yrs in all aspects of production, exp. in reality, inc. game, & scripted. Valid passport – willing to travel. [email protected] (11/27)
SITUATION WANTED: Film/TV/Ent PR/NYC: Seeking F/T or Freelance opps. Write press releases/pitch to targeted print/online & brdcst media, track news clips, editorial calendar opps, build press lists w/Cision [email protected] (11/27)
SITUATION WANTED: Award-winning WRITER/PRODUCER , animation & new media, available for freelance writing work. Experienced with short-form digital content. Reel & CV: www.elliotblake.com or contact [email protected] (11/27)
SITUATION WANTED: Creative internat’l FREELANCE BUSINESS WRITER/JOURNALIST/PR PRO Ind expertise incl: music/ ent; technology & telecom;travel/hospitality; home luxury mkt, etc. Website: www.marlacimini.com or email: [email protected] (11/27)
SITUATION WANTED: NY-based WRITER & EDITOR w/exp. in marketing, branding, websites, press releases, collateral & more. References and samples available upon request. Email: [email protected] (11/26)
SITUATION WANTED: SPORTS EXECUTIVE: Global Sr. level media professional w/ JD degree. Sell, acquire, strategize, negotiate deals, event producer, versatile & self-directed. E-mail: [email protected] (11/26)
SITUATION WANTED: Award winning network FIELD PRODUCER available for long and short form news, lifestyle, documentary, magazine and reality. Will travel nationally and internationally. Contact [email protected] attn: Melissa (11/26)
SITUATION WANTED: WRITER/EDITORIAL DIRECTOR: Guts + passion + excellence! tons o’ experience connecting w/all kinds of audiences all media. FREE COPY @ https://freebeaaron.wordpress.com contact: [email protected] (11/26)
SITUATION WANTED: TV EXEC w station mgmt, programming, syndie sales exp. will be an asset to your co. Expert at team-building. In NY area now but only until wolf comes to door. Expensive to feed him! [email protected] (11/26)
SITUATION WANTED: Seasoned COPY EDITOR & WRITER w/extensive exp (over 10 yrs at WB) in mktg, PR and promotional ads and materials. Can provide many writing samples. Seeks freelance or FT. Please contact at [email protected] (11/26)
SITUATION WANTED: Creative, smart and enthusiastic PRODUCER with experience producing for VH1, MTV, A&E, and NBC looking for work as a field or show producer. Please email [email protected] for resume/reel.(LA) (11/26)
SITUATION WANTED: Did 2008 Internet Profits exceed expectations? Need stronger management to grow revenue w/greater efficiency? Former TV Advertising VP, original Double Click’er & Internet CEO understands your pain. [email protected] (11/26)
SITUATION WANTED: RADIO BROADCAST/AUDIO PRODUCER and 20-yr. L.A. based on-air-pro seeks F/T, P/T or freelance work in digital prod./broadcast opers. Top-notch skills/references! Visit jimgovernale.com or email [email protected] (11/26)
SITUATION WANTED: AD NETWORK ARCHITECT: one stop shop! Contract creation, publisher identification, recruitment and management. Increase revenue immediately. Contact: [email protected] (11/25)
SITUATION WANTED: DOCUMENTARY PRODUCER, DIRECTOR, WRITER/LA: Five prime time Emmy Awards. National Geographic on NBC and PBS. Discovery, History Channel and MSNBC. Contact email: [email protected] (11/25)
SITUATION WANTED: RESULTS DRIVEN MEDIA PROFESSIONAL WITH EXTENSIVE LOCAL CLIENT& AGENCY EXPERIENCE: QUALITATIVE& QUANTITATIVE MEDIA SALES MARKETING RESEARCH, CLIENT SERVICE, MANAGEMENT, AND NEW BUSINESS DEVELOPMENT. [email protected] (11/25)
SITUATION WANTED: PROGRAM SCHEDULING AND ACQUISITIONS EXECUTIVE seeks return to work! Experienced in Cable, Broadcast, and Distribution. Open and Flexible. Startups a specialty. [email protected] (11/25)
SITUATION WANTED: DIRECTOR, CREATIVE DIRECTOR with INTERNATIONAL EXP. Seeking emplymt, 20+ Yrs exp in commercials, motion pictures, music videos, etc. Links to work, reels, and resume aval. on request Email: [email protected] (11/25)
SITUATION WANTED: DIGITAL MEDIA GM specializing in P&L and team mgmt seeks short-to-mid-term assignment analyzing/implementing budget/staff/operational changes. 13 yrs online mgmt,Ivy MBA. [email protected] (11/25)
SITUATION WANTED: ELITE CASTING DIRECTOR: Renown for Specific Type Casting, & Creating Casting Miracles. Nationwide & Regional. Head of Casting; Major Networks, Cable & New Age Media, Cutting Edge Style. [email protected] (11/25)
SITUATION WANTED: PROGRAMMING SALES, MARKETING, PROMOTIONS (by project or FT). Substantial exp. In cable TV marketing and multi-platform programming distribution.Bilingual Eng./Span.). [email protected] (11/22)
SITUATION WANTED: ORIGINATIVE KIDS TV PRODUCER/DIRECTOR/EDITOR w/ 18+ yrs hands-on exp. Seeks agent & TV/new media projects. Credits: PBS Kids (Buster, Fetch!, Zoom), History, CBS, BBC. Screen reels & CV: http://www.alangrazioso.com (11/22)
SITUATION WANTED: PRODUCER/WRITER/DIRECTOR (NY) Ultra creative, vast experience, all genres, all networks, reality, major cable, award winning and fun! [email protected] (11/22)
SITUATION WANTED: FREELANCE EVENT MGR. & PRODR: Tradeshows/promotions/special events 18+ yrs hands-on exp. seeks Mrktg, PR, Adv, Affil. team to join/development to execution Creds: WB, AMC & WE Contact: [email protected] (11/22)
SITUATION WANTED: EMMY nominated Producer: Seeking DIRECTOR OF PRODUCTION. Produced top-rated reality productions for ABC, HGTV, Discovery, FOX. Mngd personnel, collaborated w/ directors/producers on creative.email: [email protected] (11/22)
SITUATION WANTED: VETERAN WRITER/EDITOR (WEB/PRINT/BCAST) AND MUSIC BIZ 2.0 GURU offers you his expertise behind or on the scene. Rez @ www.bordowitz.com/Bordowitz_Bcast_res.htm , see me @ www.bordowitz.com/links.php (11/22)
SITUATION WANTED: HISPANIC MKT CONSULTANT AND CREATIVE WRITER/TRANSLATOR w/18 yrs exp. I’ll translate your copy from English – Spanish in 24 hrs or it’s free. Contact: [email protected] or visit: http://www.sarosolis.com/voice.php (11/22)
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