Cynopsis: Kids!

03/27/09

Good morning. It’s Friday, March 27, 2009, and this is your first early morning Kids briefing.

CBBC (UK) commissions Planet Ajay, a new Bollywood-themed kids show from The Foundation, which is part of RDF Media Group.  Set on Planet Ajay, the home of Ajay Chhabra (better known as Anil from The Basil Brush Show), the series will incorporate music, dance, comedy and sketches as well as interactive segments.  Ajay will play several of the characters on the show.  Planet Ajay is currently in production and will be broadcast later this year.  RDF Kids & Family holds all international rights in the property and will be launching it at MIPTV next week.

A CYNOPSIS MESSAGE FROM ACADEMY OF TELEVISION ARTS & SCIENCES

NEW PRODUCTION & DEVELOPMENT

In other new commissions … CBBC also orders Beaker’s Back (working title, 13-episodes), a new original drama featuring Dani Harmer reprising her role as Tracy Beaker.  Created by kid’s author Jacqueline Wilson, Beaker’s Back is a CBBC Production, and is set to debut in 2010.  The series created for Dani Harmer, Dani’s House, is also back for a further two seasons (26×30) following its debut on BBC One last fall.  Filmed in Edinburgh, Dani’s House is from The Foundation Scotland, part of the RDF Media Group.

MORE KIDS STUFF

Chorion appoints Sony Pictures Home Entertainment (SPHE) as the international partner for its new 3D CGI animated preschool TV series Olivia.  This deal follows on the heels of Chorion’s appointment of SPHE as worldwide distribution partner on The Mr. Men Show last year.  Based on Ian Falconer’s Olivia books, published by Simon & Schuster, the series is animated by Brown Bag Films.

Zinkia will feature its animated preschool special, Pocoyo and the Space Circus (1×25), which is based on the preschool property Pocoyo, at MIPTV 2009.  Pocoyo and the Space Circus premiered over the Christmas holidays on TVE1 (Spain).  Pocoyo is a co-production of Zinkia and ITV Global Entertainment, with international distribution rights for the special and the Pocoyo series (104×7) handled by ITV Global Entertainment, excluding Spain, Portugal, Italy and Latin America, which are handled by Zinkia.

Zodiak Entertainment, a unit of DeAgostini Group, heads to MIPTV where it will showcase a range of shows including those for kids and family including the animated show Gormiti, and Totally Spies, The Movie, as well as the primetime family talent format series Parenti Talenti.

Nickelodeon‘s original TV movie, Spectacular!, arrives on DVD on Tuesday, March 31 from Sony Pictures Home Entertainment (SPHE).  Additionally, the Spectacular! and Rock Band, the video game, fans take note  as the DVD will feature an exclusive code that will allow them to redeem two songs from the movie by Nikko, Break My Heart and Don’t Tell Me, for download via the Rock Band music store.  The songs are also available for purchase for Xbox 360 and PlayStation 3.  Other bonus features on the DVD include an on-set video diary, instructional dance video, a ringtone and music videos with a karaoke feature.

MARKETING/LICENSING

SOGEX, through its agent Propertiz, appoints Atlantyca Entertainment to be the Italian licensing agent for Antoine De Saint-Exypery’s Le Petit Prince.  Atlantyca will manage the licensing and merchandising programs throughout the region and explore new opportunities for the 66-year-old property.  SOGEX is a French company created 15 years ago by the Antoine de Saint-Exupery Estate.

Marvel Entertainment increases its push more for girls with the expansion of its lifestyle brand, Marvel Juniors, which includes apparel and accessories for girls, tweens, and junior and missy segments featuring its super heroes and villains.  Marvel Juniors is currently growing across key categories and will be widely available a all levels of retail with a range of partners including current partners: Junk Food (fashion tops, at The Gap, department and specialty stores); Mighty Fine (fashion tops, at mid-tier, department and specialty stores), Fortune Fashions (fashion tops, mass market distribution), Freeze (fashion tops, mass market and mid-tier distribution), Biodome (hats, bags, small leather goods), H.E.R. Accessories (jewelry), JAKKS Pacific/Disguise (costumes), Lotta Luv (cosmetics, bags), and iScream/Mines Press (journals, notebooks, paper products).

EXECUTIVE MOVES

John Fraser is named VP/Sales & Marketing, Kidz Bop.  He will work out of the company’s NYC headquarters.  Prior to Kidz Bop, Fraser was the VP/Marketing, Classic Media, and before that he was SVP/Advertising Sales, Promotions & Brand Management, Marvel Entertainment.  Several months ago Liz Nealon was named GM, Kidz Bop.

RATINGS

Final K6-11 Ratings for Saturday, March, 21, 2009 Broadcast Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
ABC 1.1/5 Avg. (9a-1p)
The Emperor’s New School 0.7/3; The Replacements 1.2/5; That’s So Raven 1.2/5; That’s So Raven 1.1/5; Hannah Montana 1.4/7; Suite Life of Zack & Cody 1.5/7; Power Rangers RPM 0.7/4; Power Rangers RPM 0.8/4
CW (TheCW4Kids) 0.8/4 Avg. (7a-12p)
Will & Dewitt 0.2/2; Chaotic 0.6/4; Sonic X 0.9/4; Gogoriki 0.9/4; Dinosaur King 1.0/4; Teenage Mutant Ninja Turtles 1.1/5; Chaotic 1.2/5; Huntik 0.8/4; Yu-Gi-Oh 5D 0.8/4; Kamen Rider Dragon Knight 0.5/3
CBS (KEWLopolis on CBS) 0.4/2 Avg. (7-10a/10a-12p)
Cake 0.3/2; Horseland 0.6/3; Dino Squad 0.5/2; Strawberry Shortcake 0.3/1; Care Bears 0.4/2; Sushi Pack 0.4/2
NBC (Qubo on NBC) Avg. 0.3/1 (10a-1p)
Jane and the Dragon 0.1/1; The Zula Patrol 0.1/1; 3-2-1 Penguins 0.3/1; VeggieTales 0.3/1; Turbo Dogs 0.5/2; My Friend Rabbit 0.4/2

Final K6-11 Ratings for Saturday, March, 21, 2009 Cable Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
NICKELODEON 3.6/24 Avg. (7a-1p)
Jimmy Neutron 1.7/20; Jimmy Neutron 2.8/23; Fairly OddParents 3.6/22; Fairly OddParents 5.3/26; SpongeBob SquarePants 6.8/30; SpongeBob SquarePants 6.4/27; Back at the Barnyard 5.6/25; Mighty B! 5.2/23; SpongeBob SquarePants 4.9/24; SpongeBob SquarePants 4.9/24; SpongeBob SquarePants 4.8/24; SpongeBob SquarePants 3.7/20
DISNEY CHANNEL 2.7/14 Avg. (7a-1p)
Little Einsteins 1.6/19; Little Einsteins 1.6/14; My Friends Tigger & Pooh 2.0/12; Handy Manny 2.4/12; Mickey Mouse Clubhouse 2.4/11; Mickey Mouse Clubhouse 2.1/9; Imagination Movers 2.3/10; Handy Manny 2.5/11; Phineas and Ferb 3.1/15; Phineas and Ferb 3.4/16; Adventures of Shark Boy & Lava Girl (100 minutes) 4.4/24
CARTOON NETWORK 1.7/9 Avg. (7a-1p)
League of Super Evil 1.2/10; Transformers: Animated 1.9/11; Secret Saturdays 1.9/10; Pokemon: Diamond and Pearl Battle Dimension 2.3/10; Star Wars: Clone Wars 2.5/11; Ben 10: Alien Force 1.7/7; Batman: Brave & The Bold 2.0/9; Bakugan 1.7/8; Robotboy 1.6/8; Ben 10: Alien Force 1.0/5; Ben 10: Alien Force 1.2/7
DISNEY XD 0.8/4 Avg. (7a-1p)
Suite Life of Zack & Cody 0.8/9; Phineas and Ferb 1.2/10; Phineas and Ferb 1.7/10; Jimmy Two Shoes 0.8/4; Kid vs. Kat 0.8/3; Phineas and Ferb 1.3/5; Monster Buster Club 1.0/5; Yin Yang Yo 0.7/3; Pucca 0.5/3; Pucca 0.4/2; Pucca 0.3/2; Phineas and Ferb 0.4/2

Live + Same Day Ratings Kids Cable Network Averages (000) for Wednesday, March 25, XX09, 6am-11pm, ranked by K2-11:
NICKELODEON:          K2-11 1165; K6-11 552; TWEENS 9-14 374
DISNEY CHANNEL:     K2-11   716; K6-11 433; TWEENS 9-14 370
CARTOON NETWORK: K2-11   507; K6-11 322; TWEENS 9-14 234
DISNEY XD:               K2-11   140; K6-11   79; TWEENS 9-14   61
Source: MTVN Research from Nielsen Media Research Data

Friday Fun Fact:  Emus cannot walk backward.  Don’t even try. 

Answer to Yesterday’s Trivia Question:  What does sit-com ladies man Charlie Harper do for a living?  HE WRITES JINGLES on Two and a Half Men  Kudos to: Dave Bourla-D&BD Productions/New York; Bob Friedland-Toys”R”Us, Inc./NY; Alexis Taylor-Discovery Communications/Silver Spring; Barbara Rosenthal-Tiffany Outdoor/NY; LeNea Ricks/Idaho Falls; Sidney Clifton-Sanctuary Enterprises/Woodland Hills; Pat Brady-CESD/LA; Sandra Mueller-KTLA/LA; Claire Wilmut-Boomstone Animation Inc/Ontario; Erica Reijmerink-KidsPlant/France

Today’s Trivia Question:  Who am I?  I’m about 10 inches tall and stuffed.  I used to live in a Beech Tree, but since someone else moved in, I moved instead to my best friend’s house. My favorite food is Haycorns, and when I get nervous my ears twitch. Who am I?   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
 Gwen Billings for Cynopsis Kids!
03.27.09

Cynopsis Kids Ad Sales:
Chuck Bolkcom, Pres/COO – 646-468-6180 / [email protected]
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JOB OPENING:VP, BUSINESS & LEGAL AFFAIRS/AMC/NY: Deal Maker to Negotiate production/programming/talent agreements etc. for AMC NETWORK. L.A. Contacts, JD, 10+ yrs experience required. [email protected] (4/2)

JOB OPENING: DIGITAL MEDIA ACCOUNT EXECUTIVE/Discovery Communications/New York: Sell national advertising across Discovery’s Digital assets- online, vod, mobile. 2+ yrs digital sales exp required. Apply: www.discovery.com Req#8869 (4/1)

JOB OPENING: DVLPMT EXEC: Creative/aggressive for PT rsrch & dvlpmnt. Exp’d in shaping raw ideas into breakout formats. Knwldgbl of cable TV programming with experience in creating shows. Resumes: [email protected] (3/31)

JOB OPENING: VP/SVP CONSUMER/NY: Beauty/Entertainment PR account. Manage large consumer packaged goods biz. Prior exp managing large $1mil+ accounts. Relationships in ent/beauty world a must. Apply: [email protected] (3/28)

JOB OPENING: SR. DIR, CLIENT DEVELOPMENT/NY/Ent-Media research co: Develop new/expand existing biz for research prod/custom services. Min 3 yrs market research sales exp. http://www.epollresearch.com/corp/aboutus/careers.view (3/27)

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SITUATION WANTED: PRODUCER-WRITER, SHOWRUNNER/NY w/org. series on PBS, Nick, Noggin, Fox, Discovery Kids, BBC.20+yrs developing, writing, producing & making co-pro and merch deals. [email protected] (4/1)

SITUATION WANTED: MEDIA PRO 15 yrs experience in network buying, product integration and multi-media promotions. LA based, available for freelance, project-based or permanent position. Thanks for your time! Contact [email protected] (4/1)

SITUATION WANTED: PROJ/OPS MGR: NYC Seeking the opp to work in on-air promos again, but open to other opps as well. Sev yrs cable on-air promo/new media & adops exp. Mang day-to-day ops of projs & campgs. [email protected] (3/31)

SITUATION WANTED: RESEARCH DIRECTOR Save money over a full time director. Let’s talk.20+ yrs Media, Nielsen, Hispanic, & Sales experience. Email: [email protected] (3/31)

SITUATION WANTED: INTERACTIVE MEDIA SPECIALIST: LA. Newly available w/18 yrs of media experience & MBA. Need high-performance campaigns integrating online & non-traditional media? Avail F/P or freelance. [email protected] (3/31)

SITUATION WANTED: ACCOUNT EXECUTIVE (NY) TV Ad Sales prof. seeks full-time media sales job. 5 years experience w/ stations (ABC, CBS, NBC) in top markets. Would like to stay in media, but open to opps. Email [email protected] for resume (3/28)

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