A CYNOPSIS MESSAGE FROM DISNEY ABC KIDS NETWORKS

Source: Nielsen (Galaxy Explorer), *5/2/052/5/06, vs cable, Prime-MSU 8P-11P, 51%+ hrs net pgrm.; rank-US AA%. Tie TOON wk 2. **Growth on (000): MSU 6A-12A, 8/29/052/6/06 vs 8/30/04-2/6/05.  Qualifications avail. on request.

CYNTHIA TURNER’S
Cynopsis: Kids!

02/17/06

Good morning. It’s Friday, February 17, 2006 and this is your first early morning Kids! briefing.

Amazon is looking to take on iTunes in the music download business, according to the Wall Street Journal.  The online retailer is in the throws of negotiations with several record labels, including Universal, Sony BMG, Warner Bros. and EMI, as well as with manufactures of digital music players about a new subscription-based music download service that could debut as early as this summer.  Amazon will offer music at a discounted price, or even at a monthly flat fee, possibly with deals similar to some mobile phone carriers, where in exchange for a long-term subscription agreement a consumer might receive an Amazon-branded digital music player.  The WSJ suggested that Samsung would be the ones to produce the branded digital players of the retailer.  Amazon is also considering providing subscribers with a device that is pre-loaded with music that would be based on a consumers previous music purchases on its website.

NEW PRODUCTION & DEVELOPMENT

Warner Bros. has begun production on its live action feature film adaptation of Nancy Drew, starring Emma Roberts (Unfabulous) as the teenaged super sleuth.  The movie is based on the characters from the Nancy Drew book series by Carolyn Keene.  Cast members also include Tate Donovan as Nancy’s Dad, Carson Drew, and Josh Fitter and Max Thieriot.  Nancy Drew is currently scheduled to be released globally in 2007.

Walden Media and Disney‘s movie adaptation of Katherine Paterson’s novel, Bridge to Terabithia has begun production in Auckland, New Zealand.  Making his live-action directorial debut is Gabor Csupo, animator, producer and principle in the Klasky/Csupo animation studio.  The movie is set for a spring 2007 release.  Bridge to Terabithia is being produced by Hal Lieberman, the incomparable Lauren Levine and David Paterson, who also penned the screenplay, based on his Mother’s novel, with revisions by Jeff Stockwell and Kevin Wade.

Elsewhere, Walden Media has tapped Bobby Moresco to adapt Mike Lupica’s upcoming baseball novel Heat for the big screen, per Variety.  Moresco co-wrote the movie Crash with Paul Haggis.  Heat revolves around a talented baseball playing 12-yr-old Cuban boy who has immigrated to the US and now lives not far from Yankee Stadium.  His dream of playing in the Little League World Series is dashed when he is accused of being over the league’s age limit.

Nickelodeon has given the go-ahead for two animated pilots according to Variety.  First up is Super Scout from comedienne Amy Poehler (SNL) who will serve as Executive Producer and will also provide the voice for the protagonist Bessie Higgenbottom, a Honeybee with superhero dreams.  The pilot will be penned by Erik Weise (SpongeBob) and Cynthia True (former Fairly OddParents writer), with additional voice-over cast members to include Andy Richter, Sarah Thrye and Kevin Hart..  The second pilot, Diggs Tailwagger, comes from Derek Drymon, formerly Creative Director/SpongeBob SquarePants.

MORE KIDS STUFF

Playhouse Disney launches its new short-form series Feeling Good with JoJo this Monday as part of Movin’ and Groovin’ with JoJo Week, February 20-24 (8:55a).  Featuring JoJo the clown from the series JoJo’s Circus, The Feeling Good with JoJo shorts aim to build self-esteem and life-long habits in preschoolers through stretching and other movement activities and music.  Feeling Good with JoJo will air daily at 7:55 and 10:25a beginning February 27.

MARKETING/LICENSING

America’s adored figure skating champ Michelle Kwan has signed a multi-year agreement with Disney to serve as a celebrity representative and spokesperson across its various businesses.  Under the deal Kwan will participate in an array of company efforts such as advertising, promotions, PSAs, guest and personal appearances.  Kwan returned from the Olympic Games in Italy earlier this week, having withdrawn from the games due to an injury.

Barnes & Noble, Inc. has signed an exclusive agreement with 13-yr-old opera singer Holly Stell, for CD and in-store performances.  Stell is preparing for a multi-city tour during which she will perform at select Barnes & Noble stores beginning next month.  Stell’s current CD features a duet with Andrea Bocelli, which is on the soundtrack of the movie, the Lazarus Child.  Her schedule of in-store performances can be found on www.bn.com.

EXECUTIVE MOVES

Target Entertainment Ltd has appointed Oliver Ellis as Director/Children’s and Family Programming.  Ellis head Target’s initiative to create its own kid’s programming content through co-production deals as well as building on its acquisitions efforts.  Most recently Ellis was Creative Director, Entertainment Rights.

RATINGS

Top 10 Combined Broadcast/Basic Cable shows among Kids 2-11 for the week of 2/6-2/12, 6a-6a:
K2-11                                        Total Delivery (000)
FOX:  American Idol (2/7; 8-9p)                        3908
FOX:  American Idol (2/8; 8-9p)                        3345
NICK: SpongeBob SquarePants (2/12; 9:30a) 2604
NICK: Fairly OddParents (2/12; 10a)                2444
NICK: SpongeBob SquarePants (2/11; 9:30a) 2387
NICK: Fairly OddParents (2/11; 10a)                2333
NICK: Drake & Josh (2/6; 5:30p)                      2282
NICK: Fairly OddParents (2/11; 10:30a)           2227
NICK: Drake & Josh (2/7; 5:30p)                      2125
NICK: Ned’s Declassified (2/11; 8p)                 2119
Source: Disney from Nielsen Media Research Data, Live + SD Data

Top 10 Combined Broadcast/Basic Cable shows among Kids 6-11 for the week of 2/6-2/12, 6a-6a:
K6-11                                           Total Delivery (000)
FOX:  American Idol (2/7; 8-9p)                           2677
FOX:  American Idol (2/8; 8-9p)                           2401
NICK: SpongeBob SquarePants (2/12; 9:30a)    1622
NICK: Fairly OddParents (2/12; 10a)                  1610
DSNY*: Suite Life of Zack & Cody (2/10; 6:30p) 1570
NICK: Drake & Josh (2/12; 11:30a)                     1555
NICK: Ned’s Declassified (2/11; 8p)                    1554
NICK: Fairly OddParents (2/11; 10a)                  1523
NICK: SpongeBob SquarePants (2/11; 9:30a)    1519
NICK: Drake & Josh (2/11; 11:30a)                     1517
Source: Disney from Nielsen Media Research Data, Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.

Top 10 Combined Broadcast/Basic Cable shows among Tweens 9-14 for the week of 2/6-2/12, 6a-6a:
Tweens 9-14                               Total Delivery (000)
FOX:  American Idol (2/7; 8-9p)                           3001
FOX:  American Idol (2/8; 8-9p)                           2864
NICK: Zoey 101 (2/12; 8p)                                   1396
CBS: Survivor: Panama (2/9; 8-9p)                     1334
DSNY*: Suite Life of Zack & Cody (2/10; 6:30p) 1330
NICK: Drake & Josh (2/6; 5:30p)                         1329
NICK: Drake & Josh (2/11; 11:30a)                     1254
NICK: Ned’s Declassified (2/11; 8p)                    1239
ABC: Extreme Makeover: Home (2/12; 8-9p)      1188
NICK: Fairly OddParents (2/12; 10a)                   1181
Source: Disney from Nielsen Media Research Data, Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.

Top 10 Combined Broadcast/Basic Cable shows among Teens 12-17 for the week of 2/6-2/12, 6a-6a:
Teens 12-17                         Total Delivery (000)
FOX:  American Idol (2/7; 8-9p)                    2650
FOX:  American Idol (2/8; 8-9p)                    2339
ABC: Grey’s Anatomy (2/12; 10:01-11p)      1453
ABC: Desperate Housewives (2/12; 9-10p) 1268
FOX: House (2/7; 9-10p)                              1215
CBS: Survivor: Panama (2/9; 8-9p)              1105
NBC: Winter Olympics (2/12; 7:30-11:16p)  1061
CBS: CSI (2/9; 9-10:01p)                              1043
ABC: Lost (2/8; 9-10:02p)                             1018
CBS: Grammy Awards (2/8; 8-11:33p)         1005
Source: Disney from Nielsen Media Research Data, Live + SD Data

Final K6-11 Ratings for Saturday, February 11, 2006 Broadcast Networks only (Live + SD Data):
Source: Kids WB! Research from Nielsen Media Research Data
WB (Kids’ WB!) 1.8/8 Avg. (8a-12N)
Pillow Head1 1.0/9; Pillow Head2 1.8/11; Viewtiful Joe 1.7/8; The Batman 2.1/8; Xiaolin Showdown 2.2/9; Loonatics 2.1/8; Pokemon 2.0/8; Pokemon 1.9/8; Johnny Test 1.8/8; Yu-Gi-Oh! 1.9/8
ABC 1.5/7 Avg. (9a-12:30p)
Lilo & Stitch 1.2/5; Emperor’s New School 1.5/6; The Proud Family 1.5/6; That’s So Raven 2.1/8; Suite Life of Zack & Cody 2.3/9; Phil of the Future 1.6/7; Kim Possible 1.3/6; Power Rangers SPD 0.9/4
FOX (4Kids TV) 1.0/4 Avg. (8a-12n)
Magical DoReMi 0.7/4; Magical DoReMi 1.3/6; Bratz 1.5/6; Winx Club 1.3/5; Winx Club 1.3/5; Teenage Mutant Ninja Turtles 0.7/3; Sonic X 0.6/3; G.I. Joe 0.4/2
NBC (Discovery Kids on NBC) Avg. 0.6/3 (10a-1p)
Tutenstein 0.4/2; Time Warp Trio 0.7/3; Trading Spaces Boys vs. Girls 0.7/3; Darcy’s Wild Life 0.5/2; Flight 29 Down 0.6/2; Endurance 0.8/3
CBS (Nick on CBS) 0.6/3 Avg. (8a-9a/11a-12n*)
Lazytown 0.5/3; Go, Diego, Go 0.8/4; Backyardigans 0.8/3; Dora the Explorer 0.6/3; Little Bill 0.5/2; Blues Clues 0.6/2
*various start times

Final K6-11 Ratings for Saturday, February 11, 2006 Cable Networks only (Live + SD Data):
Source: Kids WB! Research from Nielsen Media Research Data
NICKELODEON 4.8/23Avg. (8a-12n)
All Grown Up 1.7/18; Fairly OddParents 2.4/17; Jimmy Neutron 3.4/19; Jimmy Neutron 3.7/17; SpongeBob SquarePants 5.4/22; SpongeBob SquarePants 6.3/25; Fairly OddParents 6.3/24; Fairly OddParents 6.2/25; Drake & Josh 6.1/26; Drake & Josh 6.3/28
CARTOON NETWORK 2.3/11 Avg. (8a-12n)
Cartoon Cartoon 1.5/16; Ed, Edd & Eddy 1.9/14; Cartoon Top 5 (60 min) 2.7/14; Robotboy 2.9/12; Kids Next Door 2.6/10; Ben 10 3.3/13; Zixx 2.0/8; Juniper Lee 1.4/6; Dragon Hungers 1.6/7
DISNEY CHANNEL 1.7/8 Avg. (8a-12n)
Koala Brothers 1.1/11; Higglytown Heroes 1.4/10; Little Einsteins 1.4/8; JoJo’s Circus 1.7/8; Doodlebops 1.7/7; Stanley 1.2/5; The Wiggles 1.2/5; Lilo & Stitch 2.2/9; Lilo & Stitch 2.8/12; Buzz on Maggie 2.4/11

Live + Same Day Ratings Kids Cable Network Averages (000) for Wednesday, February 15, 2006, 6am-11pm, ranked by K2-11:
NICKELODEON:            K2-11 1186; K6-11 519; TWEENS 9-14 351
DISNEY CHANNEL:       K2-11   716; K6-11 430; TWEENS 9-14 350
CARTOON NETWORK: K2-11   667; K6-11 366; TWEENS 9-14 250
TOON DISNEY:              K2-11   144; K6-11   64; TWEENS 9-14   26
Source: MTVN Research from Nielsen Media Research Data

FRIDAY FUN FACT:  The characters Bert and Ernie on Sesame Street were named after Bert  the cop and Ernie the taxi driver in Frank Capra’s “Its A Wonderful Life”, or so the myth goes …

Answer to Friday’s trivia question: The three cute little elves with three distinct sounds scampered about through the kitchen promoting what breakfast item? RICE KRISPIES   Kudos to: Nancy Pines-Harrison and Star/NY; Jeremy Rosenberg-Noodlesoup Productions/NY; Rich Thoomas-Disney Press/NY; Michael Portney-Smart 4 Kids/NY; Sue Barrett-DPLA/Chicago; Sarah Stafford-Cartoon Network/Chicago; Bethany Scheuerman-GRP Media/Chicago; Barb Throm-Creative Lab/St Louis;  Anthony Dente-DPS Film Roman/Burbank; Donna Herman-McHale Design/Long Beach CA; Steve Zuckerman-Creative Combustion TV/LA; Jonna Baker-MTV Networks/LA

Today’s Trivia Question: This 80’s show is about a koala bear who could quickly vanish to other locations when constantly being chased by the Wilferd Wolf.  What was the name of this show? (click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynthia Turner’s Cynopsis Kids!
02.17.06 – 3:33a
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Cynopsis CLASSIFIEDS —

JOB OPENING: DIRECTOR, AFFILIATE RELATIONS/Los Angeles, CA Court TV, NY For info go to: http://www.courttv.com/about/careers/ (2/24)

JOB OPENING: SENIOR DESIGNER/OLN/Stamford CT:10 yrs graphic design, experience in sports, print & Internet Flash req’d.Resp for production of mktg materials in support of company goals. www.olntv.com Res/salary: [email protected] (2/24)

JOB OPENING: EXEC PROD, LIFESTYLE/Discovery US Nets/Silver Spring, MD: 10 yrs field or studio prod exp as prod/writer; film, docu, reality, drama; track record of ratings performance. Apply: www.discovery.com , Job req#3387, 3146 (2/24)

JOB OPENING: PROD COORD, LIFESTYLE /Discovery US Nets/Silver Spring, MD: Provide creative & admin support to Exec Prod; 2+yrs prod exp, field & post-prod exp, edit, strong resrch. skills. Apply: www.discovery.com , Job req#3127(2/24)

JOB OPENING: DIRECTOR, PRICING & INVENTORY/Weather Channel/NY:  6-8 yrs in media, oversee proposals, liaison between Sales and PI, Financial analysis expertise a must.  Resumes:  Send to [email protected] (2/24)

JOB OPENING: AD STANDARDS EDITOR, NBC Universal. Ensure that ads comply with internal & external standards, 2 yrs exp in media, communication, research, or entertainment law. Apply www.gecareers.com job # 492274 (2/24)

JOB OPENING: RADIO BOOKING PRODUCER Court TV, NY: For info go to: http://www.courttv.com/about/careers/ (2/24)

JOB OPENING: : STUDIO PRODUCER, RADIO/Court TV, NY: For info go to: http://www.courttv.com/about/careers/ (2/24)

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JOB OPENING: NETWORK RESEARCH ANALYST/LA Studio-Network or studio exp A+. Proficient w/Galaxy, Excel. Team player, ability to juggle many projects with attention to detail. Email: [email protected] RE: UCTC/53224 BR (2/23)

JOB OPENING: INTEGRATED SALES MGR/A & E TV NETS/NY: Create integrated ideas/proposals. Execute & mng after sales. BA Mktg/Bus 2 yr exp cable sales/mktg or prog mgmt. Min 5 yr mktg exp. E-mail res & sal reqs: [email protected] (2/23)

JOB OPENING: SR RESEARCH ANALYST/Burbank. Process ratings & provide analysis of data. Retrieve & manage research reports. Knowledge of TV industry, software & media math. BA with two yrs exp in TV research. [email protected] (2/23)

JOB OPENING: DIR/VP ACCTS/IAG Research/NY: Mng Ntwrk client accts, provide res. insights to drive effective media strategies. 5+yrs Acct Mgmt/Consulting Mktg/Res. Apply: http://www.iagr.net/jobs/departmentjobs.do?departmentID=7 (2/23)

JOB OPENING: JUNIOR/RESEARCH ANALYST/IAG Research/NY: Develop research reports & analyses to support network advertising sales. 1-5+yrs Media Research background. Apply: http://www.iagr.net/jobs/departmentjobs.do?departmentID=10 (2/23)

JOB OPENING: RESEARCH ANALYST/National CineMedia-NY Media research & sales support. MRI, Scarborough. Deadline-driven environment. Strong analytic & comp skills. Bach deg & 1-3 yrs exp. Include salary req. [email protected] (2/22)

JOB OPENING: SCHEDULING COORD/Lifetime/NY: A smart indv. to handle all post prod. scheduling needs for creative team. 1 yr + TV w/ knwldg of prod. process. ScheduleALL is a +. Apply: http://www.lifetimetv.com/about/jobs.html (2/22)

JOB OPENING: AD SALES TRAINING SPEC/Discovery/NY: Train ad sales staff on sys/process, new hire trng, sys rollouts/upgr, create & maint. trng docs. 2yrs+ trng exp, ind exp/knwldg of Gabriel a+ Apply: www.discovery.com  Job req#3367 (2/22)

JOB OPENING: FREELANCE INTERACTIVE PRODUCER/SCHOLASTIC MEDIA/NY:  Manage the production of two IDVD products. Creative, interactive, and project mgmt. exp. reqd. Position is approx. 5 mos, full-time.  Resume: [email protected] (2/22)

JOB OPENING: NATIONAL SALES MANAGER/WB20/Hartford: 5+ yrs TV or Radio Sales exp.; 1-2+ yrs Mgmt exp.; National Rep Firm exp. Resume: WTIC/WTXX-TV, HR, One Corporate Center, Hartford, CT 06103; e-mail [email protected] EOE (2/22)

JOB OPENING: SPORTS AE: Fox61/WB20/Hartford – opp. to sell top franchises like UConn, MLB, NFL, NY Mets & Yankees, Red Sox, & Nascar. Resume: WTIC/WTXX-TV, HR, One Corporate Center, Hartford, CT 06103; e-mail [email protected] EOE (2/22)

JOB OPENING: RESEARCH OPPORTUNITIES/Discovery Nets, NY: DIRECTOR/MGR/STRATEGIST. Exp w/quantitative & qualitative data req (Nielsen/MRI/primary research design);TV Exp a Must. Apply: www.discovery.com . Job req #’s 3360/3358/3368 (2/21)

JOB OPENING: RESEARCH ANALYST/Channel One Network/NY. Develop research reports/analyses & program online surveys. Galaxy Explorer/TNS/MRI a plus. 2 yrs media research. Details: ChannelOne.com . Res/salary: [email protected] (2/21)

JOB OPENING: TRAFFIC ANALYST/Channel One Network/NY. Log/process/schedule commercials, database/contract mgt, coord/record/monitor airing. 1-2 yrs admin/media/traffic exp. Details: ChannelOne.com . Res/salary: [email protected] (2/21)

JOB OPENING: SUPERVISOR PROD/NY: 2d/3d animated pre-school ed Tv show. 5+yrs exp super/exec prod pre-school req’d. 2d/3d animation prod a must & process/detail orient/strong mgmt/deadline orient/oversees studios  [email protected] (2/21)

JOB OPENING: VP, CONSUMER MARKETING/NGTV/LA: Dev/execute multi-pltfrm on-demand ntwrk brand launch/build campaigns. Sig online + 10 yrs cable ntwrk consumer mktg exp req’d. www.ngtv.com Res/salary: [email protected] (2/18)

JOB OPENING: AE/CABLEVISION FUSE: Digital Media/NY: Min 3-7 years digital/web sales-Integrated Marketing exp a +. Established relationships at interactive agencies a must. res to [email protected] (2/18)

JOB OPENING: INTEGRATED AFFILIATE SALES COORD/LIME/NY:  New media comp w/ green, health & wellness prgrmng on cable, satellite radio, internet, VOD & DVD. 3 years media sales support experience req’d. Resumes: [email protected]   (2/18)

JOB OPENING: TRAFFIC COORDINATOR/ CABLEVISION FUSE: Digital Media/NY: 1-3 yrs web traffic exp.Knowledge of DART, Rich Media,3rd party ad implementation a +. res to [email protected] (2/18)

JOB OPENING: NATL ACCT MGR/Oxygen/LA: create co-branded mktg campaigns for cable operators, dev & customize events. 80% natl travel. 3 yrs exp mktg, sales & event planning. [email protected] (2/20)

WINTER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

WINTER INTERNSHIP CREDITS ONLY: RESEARCH/PRODUCTION INTERNS/NY: Established Content development company needs 3 qualified interns to help launch new streaming initiatives.  Media/Biz Majors. Bilingual a +.  Resumes to:  [email protected]      (2/22)

WINTER INTERNSHIP CREDITS ONLY: AIM TELL A VISION/NYC, awarding winning English Speaking Latino TV Producer, seeks interns ALL DEPARTMENTS. Cvr Ltr & Res to [email protected] (2/18)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED —

SITUATION WANTED: MOTION GRAPHICS DESIGNER:  Looking for FT staff position at network, cable channel or post house in NYC area.  Years of experience in broadcast.  Talented, knowledgeable, fun, team player.   http://www.dacktyl.com (2/21)

SITUATION WANTED: ADMIN/PRODUCTION ASSISTANT/NYC: Recent BA grad seeking FT entry-level opportunity. Solid intern & PA experience on 4 national shows. Great references, creative mind, detailed, organized. CONTACT: [email protected] (2/21)

SITUATION WANTED: ASSOCIATE PRODUCER/NYC. Previously worked as an associate producer on reality type programs for E! and Fox. Contact [email protected] (2/18)

SITUATION WANTED:  POST PRODUCTION MGR/NYC: Currently seeking a full time position.  10yrs exp in Video/Audio post.  Currently employed and managing over 50,000 square foot facility. [email protected] (2/17)

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