Friday, December 15th, 2006

Cynopsis: Kids

Cynopsis: Kids!



Good morning. It’s Friday, December 15, 2006 and this is your first early morning Kids! briefing.

Entertainment Rights Plc has entered into a deal to acquire US-based Classic Media Holdings, Inc. for $210 million US dollars. Under the agreement ER plans include further exploiting Classic Media’s existing catalogue to create new revenue streams including the expansion of Classic’s licensing, music and new technology opportunities. ER’s kids/teens/family portfolio of characters and brands, which already features Postman Pat, Rupert Bear and Transformers among others, will grow to include Classic Media’s properties such as Casper the Friendly Ghost, Rudolph the Red-Nosed Reindeer, VeggieTales, Lassie, and The Lone Ranger to name a few. When the deal is completed the group’s combined portfolio will include some 8,700 episodes of programming targeted to a range of demos including preschoolers, kids, teens and families.




Warner Bros. is in talks with director Guillermo del Toro to helm a new adaptation of the Tarzan story, to be produced by Jerry Weintraub, per Variety. As for the screenplay for Tarzan, talks are reportedly underway with John Collee, who wrote Happy Feet for Warner Bros. Chicagoan Edgar Rice Burroughs created Tarzan, character and stories.




The nominees for The 64th Annual Golden Globe Awards were announced yesterday, which in and of itself isn’t unusual as it occurs this time of year, every year. The Golden Globes will be handed out during a live broadcast on NBC, January 15, at 8p. What is unique is this year, however, is the introduction of the new Best Animated Feature Film category. And the nominees are:

  • Cars
  • Happy Feet
  • Monster House

While the Hollywood Foreign Press has in the recent past honored animated feature films in the Best Picture (Musical or Comedy) category including Aladdin, Beauty and the Beast, Toy Story, Chicken Run and Shrek among others, this is the first time that a Golden Globe will be handed out specifically for excellence in an animated feature film. The new category was established this time last year with the following guidelines: a film must be feature-length (70 minutes or more) with no more than 25% live action content; if fewer than eight films qualify, the award will not be given in that year – allowing animated films for that year to be eligible for Best Picture; if there is animation category those movies are not eligible for Best Picture; the animation category may include only three titles per year.


The new TV series, Cory in the House, a spin-off of That’s So Raven, is set to premiere Friday, January 12, at 9:30p on Disney Channel. The series follows Cory Baxter and his scheming ways, when he and his dad, Victor, move to Washington DC where his dad has taken a new job as the personal chef of the President of the US. Once in DC, Cory must adapt to both his new prep school and his new home, which happens to be in the White House. Created and executive produced by Dennis Rinsler and Marc Warren, Cory in the House is based on characters created by Michael Poryes and Susan Sherman.


Trekkie fans take note: beginning today at 12p PT/3p ET CBS Paramount Television and It’s A Wrap! will host an online auction of Star Trek props and wardrobe items on and at The objects for sale are from the 10 Star Trek films and five television series. Don’t go crazy now, but remember, tis the gift-giving holiday season ….





DreamWorks Animation has updated the website for the Shrek the Third animated feature and once there you’ll find the new movie trailer as well as new information and downloads ( Directed by Chris Miller and Raman Hui from a screenplay by Peter Seaman and Jeffrey Price, Shrek the Third is scheduled for release May 18, 2007.


National Instruments, a virtual instrumentation company, has released its NI LabVIEW Toolkit for LEGO Mindstorms NXT, the next of the LEGO Mindstorms robotic systems. With the toolkit, LabVIEW users can create and download VIs to operate and control the Mindstorms NXT robotic platform. Additionally, third party software and hardware developers can also use the toolkit to create “native blocks” for Mindstorms NXT software. Aimed at Kids 10-14, the new Mindstorms NXT software was developed by The LEGO Group and National Instruments.





Lisa Hallond has been appointed COO, Ty’s Toy Box, LLC, an online retailer of licensed kid’s brands. Holland will work with the other senior managers of the company to align short-term priorities with long-term goals and further developing and implementing strategic plans. Hallond joined Ty’s Toy Box as a licensing consultant and strategist in August 2005. She previously toiled as a category manager in Disney’s toy licensing group.





Qubo, NBC‘s Saturday morning kid’s programming block, delivered its largest audience among K2-11 (447,000) on Saturday, December 2, an increase of +57% over the same Saturday last year (12/3/05), when the block was Discovery Kids on NBC. In addition the December 2, K2-11 number is up by 48% from the Saturday, September 9, 2006 premiere of the Qubo block. For the season-to-date, Qubo’s K2-11 (365,000) is up by +55% versus the same period last year.


Top 10 Combined Broadcast/Basic Cable shows among Kids 2-11 for the week of 12/4-12/10/2006, 6a-6a:

K2-11 Total Delivery (000)

CBS: Frosty The Snowman (S)(12/8; 9:02-9:34p) 3568

CBS: Rudolph The Red-Nosed Reindeer (S)(12/8; 8-9:02p;) 3140

CBS: Frosty Returns (S)(12/8; 9:34-10:03p) 3131

ABC: Santa Claus is Comin’ To Town (S)(12/5; 8-9p) 2658

NICK: SpongeBob SquarePants (12/9; 9:30a) 2392

NICK: Fairly OddParents (12/10; 10a) 2391

NICK: Fairly OddParents (12/9; 10a) 2286

NICK: SpongeBob SquarePants (12/10; 9:30a) 2213

NICK: SpongeBob SquarePants (12/9; 9a) 2098

NICK: SpongeBob SquarePants (12/7; 5p) 2076

Source: Disney from Nielsen Media Research Data

*Disney Channel is not an ad supported cable network, unlike the others in this listing.


Top 10 Combined Broadcast/Basic Cable shows among Kids 6-11 for the week of 12/4-12/10/2006, 6a-6a:

K6-11 Total Delivery (000)

CBS: Frosty The Snowman (S)(12/8; 9:02-9:34p) 1900

CBS: Rudolph The Red-Nosed Reindeer (S)(12/8; 8-9:02p;) 1644

CBS: Frosty Returns (S)(12/8; 9:34-10:03p) 1617

DSNY*: Hannah Montana (S)(12/8; 6:30p) 1610

DSNY*: Suite Life of Zack & Cody (12/8; 8:30p) 1600

DSNY*: Suite Life of Zack & Cody (S)(12/8; 8p) 1595

DSNY*: That’s So Raven (S)(12/8; 7-8p) 1584

NICK: Fairly OddParents (12/10; 10a) 1528

NICK: Jimmy Neutron (12/9; 8:30a) 1495

NICK: Ned’s Declassified (12/7; 6p) 1491

Source: Disney from Nielsen Media Research Data

*Disney Channel is not an ad supported cable network, unlike the others in this listing.


Top 10 Combined Broadcast/Basic Cable shows among Tweens 9-14 for the week of 12/4-12/10/2006, 6a-6a:

Tweens 9-14 Total Delivery (000)

DSNY*: Suite Life of Zack & Cody (S)(12/8; 8p) 1522

DSNY*: Suite Life of Zack & Cody (12/8; 8:30p) 1403

DSNY*: That’s So Raven (S)(12/8; 7-8p) 1376

CBS: Frosty The Snowman (S)(12/8; 9:02-9:34p) 1332

NICK: Drake & Josh (12/7; 5:30p) 1317

NICK: Drake & Josh (12/9; 3:30p) 1312

NICK: Ned’s Declassified (12/7; 6p) 1292

DSNY*: Hannah Montana (S)(12/8; 6:30p) 1290

DSNY*: Suite Life of Zack & Cody (12/7; 6:30p) 1282

DSNY*: Big Fat Liar (12/8; 9-10:40p) 1279

Source: Disney from Nielsen Media Research Data

*Disney Channel is not an ad supported cable network, unlike the others in this listing.


Top 10 Combined Broadcast/Basic Cable shows among Teens 12-17 for the week of 12/4-12/10/2006, 6a-6a:

Teens 12-17 Total Delivery (000)

NBC: Heroes (11/30; 9-10:01p) 1017

FOX: Family Guy (11/5; 9-9:31p) 987

FOX: Simpsons (11/5; 8-8:31p) 970

FOX: American Dad (11/5; 8:31-9p) 964

NBC: New Orleans at Dallas (12/10; 8:21-11:31p) 873

FOX: Family Guy (12/10; 9:32-10p) 847

CBS: CSI (12/7; 9-10:01p) 816

CBS: Frosty The Snowman (S)(12/8; 9:02-9:34p) 800

CBS: NFL Various Teams & Times (12/10; 4:18-7:24p) 776

TBSC: Mean Girls (12/10; 8-10p) 753

Source: Disney from Nielsen Media Research Data

*Disney Channel is not an ad supported cable network, unlike the others in this listing.

**New abbreviation for Adult Swim, which airs on Cartoon Network


Final K6-11 Ratings for Saturday, December 9, 2006 Broadcast Networks only (Live + SD Data):

Source: Disney Research from Nielsen Media Research Data

CW (Kids’ WB!) 1.7/7 Avg. (7a-12p)

Pillowhead 0.5/5; Pillowhead 1.1/6; Loonatics Unleashed 1.8/9; Tom and Jerry Tales 3.0/11; Shaggy Scooby-Doo Clue 2.9/11; Johnny Test 2.1/8; Legion of Super Heroes 1.5/6; The Batman 1.4/6; Xiaolin Showdown 1.3/6; Monster Allergy 0.9/4

ABC 1.6/7 Avg. (9a-1p)

The Emperor’s New School 1.0/5; The Replacements 1.7/7; That’s So Raven 1.3/5; That’s So Raven 2.1/8; Hannah Montana 2.4/10; Suite Life of Zack & Cody 2.8/12; Power Rangers Mystic Force 0.9/4; Power Rangers Mystic Force 0.9/4

FOX (4Kids TV) 0.9/4 Avg. (8a-12n)

Winx Club 0.5/3; Bratz 0.6/3; Kirby 0.8/3; Teenage Mutant Ninja Turtles Fast Forward 1.2/4; Viva Piñata 1.2/5; Yu-Gi-Oh 1.2/5; Yu-Gi-Oh 0.9/4; GI Joe Sigma 6 0.4/2

CBS (KOL’s Secret Slumber Party on CBS) 0.6/3 Avg. (7a-7:30a/10:30a-12n*)

Madeline 0.5/3; Sabrina: The Animated Series 0.7/3; Cake 0.4/2; Trollz 0.9/4; Dance Revolution 0.4/2; Horseland 0.7/3

NBC (Qubo on NBC) Avg. 0.4/2 (7:30a-12p)

Veggie Tales 0.1/3; Dragon 0.3/1; 321 Penguins/Larryboy Adventures 0.7/3; Babar 0.3/1; Jane and the Dragon 0.3/1; Jacob Two Two 0.6/3


Final K6-11 Ratings for Saturday, December 9, 2006 Cable Networks only (Live + SD Data):

Source: Disney Research from Nielsen Media Research Data

NICKELODEON 4.2/20 Avg. (7a-1p)

All Grown Up 1.8/17; Fairly OddParents 3.3/23; Jimmy Neutron 4.6/24; Jimmy Neutron 6.2/27; SpongeBob SquarePants 5.8/24; SpongeBob SquarePants 6.1/23; Fairly OddParents 6.0/24; Mr. Meaty 4.3/17; Avatar: The Guru (60 min) 3.7/16; Danny Phantom 2.6/12; Danny Phantom 3.0/14

CARTOON NETWORK 3.2/14 Avg. (7a-1p)

Cartoon Cartoon Top 5 (60 min) 2.4/14; Team Galaxy 2.3/10; Pokemon: Battle Frontier 2.7/11; Pokemon: Battle Frontier 3.0/12; Ben 10 3.1/12; Re-Animated (S)(90-min) 4.1/17; Grim Adventures of Billy & Mandy 3.1/14

DISNEY CHANNEL 1.5/7 Avg. (7a-1p)

The Wiggles 1.2/12; Higglytown Heroes 1.5/10; Little Einsteins 1.5/8; Little Einsteins 1.3/6; Mickey Mouse Clubhouse 1.5/6; Mickey Mouse Clubhouse 1.5/6; Handy Manny 0.9/4; Handy Manny 1.4/6; Doodlebops 1.4/6; Charlie and Lola 1.4/6; Lilo & Stitch: The Series 2.0/9; The Emperors New School 2.7/12

TOON DISNEY (Jetix) 0.3/1 Avg. (8a-12p)

Legend of the Dragon 0.1/1; NASCAR Racers 0.1/1; Pucca 0.3/2; Oban Star Racers 0.2/1; Jackie Chan Adventures 0.5/2; Power Rangers Mystic Force 0.3/1; Yin Yang Yo 0.3/1; W.I.T.C.H. 0.3/1; Super Robot Monkey Team 0.3/1; Dragon Booster 0.3/1; The Legend of Tarzan 0.2/1; Hercules 0.2/1




Friday Fun Fact:  Purely coincidental, Disneyland and Walt Disney World amusement parks are in counties with the same name. The former is in Orange County, California; the latter is in Orange County, Florida.

Answer to Yesterday’s Trivia Question: On which show did a little peculiar boy named Eddie have a doll named Woof Woof?  EDDIE MUNSTER/ THE MUNSTERS    Kudos to:  Maria Degnan-WTXF Fox 29/Philadelphia; Brian Yanish-Brian Yanish Designs/NY; Jon King-Educational Animations Inc/Boston; Kirsten Ross-Tribune Entertainment/NY; Tom Boyd-WGN-TV/Chicago; Izzy Neis-Star Farm Productions/Chicago; Gina Dierks -Pappas Telecasting/Omaha; Richard Quan – Imaginary Time/San Francisco; Pat Brady-CESD Talent/LA; Obie Scott Wade-ObieCo Entertainment, Inc/Signal Hill CA; John Donovan-Touchstone Television/LA
Today’s Trivia Question: Before Tony the Tiger, what character did Frosted Corn Flakes use? (click here) with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynopsis Kids!

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Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here

JOB OPENING: MGR PROG & MKT RSRCH/A&E TV/NY: Compile/analyze data for Prgrmng & Cons. Mktg. Design & direct rsrch. BA/BS & 3-5 yrs TV rsrch @ cable/b’cast/rep/syndic/agency. Knwldg Nielsen & primary rsrch. Res:  [email protected] (12/22)

JOB OPENING:  VP/GM /Comcast Spotlight/San Francisco: We require a proven history of sales success, exceptional customer focus & strong leadership qualities. Pls apply on-line to Req #38783 at An EEO/AA employer. (12/22)

JOB OPENING:  ACCT EXEC/AETN Digital Media NY: Sell interactive advertising solutions to clients/agencies. Dvlp new business. Client service and acct mgmt. 4yrs in sales -min 2yrs internet sales- Res & sal req.  [email protected] (12/22)

JOB OPENING: ONLINE STRATEGIST/KSL Media/NY: Entrepreneurial online media planner/buyer to help build online department, min. 2 yrs. interactive experience. Send resume/cover letter/salary to: [email protected] (12/22)

JOB OPENING: WRITER/PROD, ON-AIR PROMO/ABC TV Network- Hollywood: Drama/Mini/Reality/Specials 5+ yrs exp in on-air promos; highly creative, team player; write/prod all aspects from concept to on-air. Apply: (12/22)

JOB OPENING: SALES PLANNER/Ad Sales/Oxygen/NY: 2+ yrs media buying/sales planning exp req’d, strong math skills, great comm & writing skills nec, Gabriel knowledge a +. Send res 2 [email protected] and ref job title in subj Ln.   (12/21)

JOB OPENING: ACCT SALES MGR/Eclipse Mrktng Services/NJ: 5 yrs exp sales/mktg/acct mngmnt in cable TV or advtsg. Direct Mail exp pref’d. Exc comm & project mngmnt skills. BA req’d. Ability to travel. Resume: [email protected]  (12/21)

JOB OPENING: DIR. PROGRAM DEVELOPMENT/Court TV/NY: 5+ yrs TV dvlpmt exp.(pref cable) w/ proven track record in non-fiction programming. A+ relationships w/ non-fiction producers/agents.  Apply to: req#71694BR  (12/21)

JOB OPENING: FREELANCE CREATIVE DIRECTOR/VOOM/NYC: 6 month gig for on-air promotions guru with 7+ yrs ent/media exp. Strong detail/org/comm skills. Starts immediately. Resumes and reels to: [email protected] (12/21)

JOB OPENING: FINANCIAL POSITION/New York, NY: Production company KPI seeks accounting manager. Responsibilities include cost controls, accounting supervision and purchasing. Please send cl and crv to [email protected]     (12/21)

JOB OPENING: SERIES PRODUCER/NYC: Daily live show, 2-3 yrs exp as prod w/ live studio bkgrnd.  Must know pop culture, music, trends, new media, & film.  Solid leadership/mgmnt/people skills. Resume to: [email protected] .  (12/21)

JOB OPENING: SUPERVISING PRODUCER/NYC: new daily live show, 2-3 yrs exp as sup prod w/ live studio bkgrnd.  Must know pop culture, music, trends, new media, & film.  Solid mgmnt/people skills. Resume to: [email protected] (12/21)

JOB OPENING: DIRECTOR, ONLINE REVENUE AND TRAFFIC ANALYTICS/NY: Utilize financial analysis& modeling to optimize online business and influence key internal stakeholders. Apply : under Digital Media. EOE (12/20)

JOB OPENING: DIRECTOR DIGITAL MRKTNG/PARENTS & PRESCHOOL/Nick Jr./NYC: 5+yrs direct/consmr mrktg exp, 4+ exp digital & promotions mrktg, Strng comm & mgmt skills, Moms/Parent mrktng exp A+ EOE/M/F/D/AAP. Apply (12/20)

JOB OPENING: MGR, MUSIC PROMOTION/MTV/NYC: 4+yrs promo/consumer mrktg exp, Exp in digital, sweepstakes & promo tactics Strng creative writing skills/presentation/negotiation skills EOE/M/F/D/AAP. Apply (12/20)

JOB OPENING: DIRECTOR, MRKT DEVELOPMENT/NY: Translate the business goals of the co. thru strategic, creative& effective negotiation, thereby meeting our year-end distribution goals and initiatives.Apply: EOE (12/20)

JOB OPENING: FREELANCE WRITER/NY: Three years prior experience for a daily magazine show with heavy emphasis on spiritual topics. Res: [email protected] (12/19)

JOB OPENING: LIC. MGR/LeapFrog-East Bay, CA:  Responsible for securing licenses incl. research and deal negotiations.  Excel/Ppt. and 2+ yrs in entertainment and/or lic. pref’d.  MBA+.  Email: [email protected] (12/19)

JOB OPENING: SR. CLIENT OPERATIONS MANAGER/MSA Media/NY: Client mgmt/bus development/Gabriel implementation/proj mgmt – enterprise systems exp a plus Res/Salary req’s to: [email protected] Full Description at (12/19)

JOB OPENING: RESEARCH MGR/NYC:  Cablevision seeks research mgr 5 + years TV Rsrch exp.Working knwlg new media/digital industry.Exp. using online and traditional rsrch tools preferred. Visit apply to 1786BR (12/16)

JOB OPENING: DEV PA POSITION AVAILABLE/NYC: Entry Level; PA for development team; Starts immed. Must have exc computer, research, organization, & writing skills; Familiarity w/TV business pref’d. Email: [email protected] (12/16)

JOB OPENING: MEDIA ANALYST/AETN-Stamford: Forecast, trend, monitor, tech resource utilization, media asset management, 3+yrs exp resumes to [email protected]  (12/16)

JOB OPENING: PREDITORS/NY Production Company: Sports producer/editors and Crime/Cop Reality producer/editors; must have at least 5 yrs. experience/Avid facility, please respond to [email protected] (12/16)

JOB OPENING: SALES ASST/Hallmark Channel-NY: Entry level position that works w/ AE’s and Planners to service & maintain agencies/clients on daily basis. See full posting at . Res: [email protected]  (12/16)

JOB OPENING: EXEC PROD/NAT GEO CH/DC: Expertise in doc. prod. 2yrs+ sprvsry prod exp overseeing prgrm prod for individual & series long-form prgrms. Assess/execute ratings winner concepts. BA pref. Apply: (12/16)

JOB OPENING: SALES EXECUTIVE/Cablevision/NY: Exp’d Mid/Sr level interactive/online/VOD sales profs. Work w/clients & agencies, manage multi prods & platforms. res ref #2007BR (12/16)

JOB OPENING: PRINT MEDIA BUYER/ Pearl River, NY (15 miles from NYC): Min 4 yrs exp. in both magazines and newspapers buying req’d. Resumes to: [email protected]  or call 845-732-8943 (12/22)

JOB OPENING: NET SALES ASST/UNIVISION/NY: Det’d-oriented, exc comm/inter-personal skills, tv/media/Spanish + . Excel, PP, Word a must. Asst AE’s w/ presentations reports, phones. Apply to: [email protected] EOE (12/15)

JOB OPENING: AD SALES COORD/ TV One/NY: Exp in order entry & creating flow charts a + but willing to train the right person. See our website for a detailed job description & other exciting career opportunities at (12/15)

WINTER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

WINTER INTERNSHIP/CREDITS ONLY : NEWS PRODUCTION/NJ: Local weekday news. Assist in news production and reporting.Open to Communication majors only.Send resume and cover letter to [email protected]  (12/22)

WINTER INTERNSHIP/CREDITS ONLY:  FINANCIAL /Big Tent Entertainment/NYC: Great opportunity w. mktg & licensing company. Invoicing, royalties reporting, daily record keeping, etc. Email resume to [email protected] (12/22)

WINTER INTERNSHIP/CREDITS ONLY:  MARKETING /Big Tent Entertainment/NYC: Hands on experience with a mktg & licensing company. Mktg materials, MRD, trade shows, PR, and general office management. Email resume to [email protected] (12/22)

WINTER INTERNSHIP/CREDITS ONLY:  PUBLICITY INTERNSHIPS/ Hallmark Channel/CA-2 avail. in Network Publicity and 1 avail. in Corp. Comm.  Please apply: [email protected] for further info  (12/22)

WINTER INTERNSHIP/CREDITS ONLY:  ASSIST IN PROD/IFC Programming/ Jericho, NY: Field shoots, track series/documentary film pitches, maintain tape Library.  Video or Film Prod. Helpful. If interested please email resume to [email protected]     (12/21)

WINTER INTERNSHIP/CREDITS ONLY : MJRS COMM, PROD/Cablevision, Bethpage, NY:  Pref 6pm to 12am shift. Assist Master Control with prod of live MSG games. Log on air sponsorship.  If interested email resume  [email protected] (12/21)

WINTER INTERNSHIP/CREDITS ONLY : PRODUCTION INTERNS/Nate the Great/NYC: Animated Series. Assist in researching, script distribution and other supporting office tasks. Send resume & cover letter to [email protected] (12/21)

WINTER INTERNSHIP/CREDITS ONLY : TRAFFIC COORD/Cablevision/Jericho NY: Gain exp. in trafficking TV commercials.  Order entry, tape logging, filing.  Media/Comm, Adv, Mktg majors pref.  If interested, e-mail resume to [email protected] (12/21)

WINTER INTERNSHIP/CREDITS ONLY: RESEARCH INTERN/HARRIS INTERACTIVE/NYC: Exposure to all phases of research, from questionnaire design to reports. SPSS, PPoint, Excel, or familiarity with tabs/banners is ideal.  Contact [email protected]      (12/20)

WINTER INTERNSHIP/CREDITS ONLY : INTERNS /PBS/NYC: Award-winning kids math-adventure TV series. Admin tasks in production, research, content, shoots, etc. Word & Excel. Must be able to work 2 days/week. Credit available. [email protected]     (12/20)


SITUATION WANTED: RETAIL DEV/PROMO EXEC: Prof w/ mktg, lcsng sales, promos & retail dev exp. Create & implmnt retail brand strategies & promos at mass & other dist. channels. Strng creative. Retail contacts. [email protected]   (12/22)

E-mail Trish Pihonak for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.


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