Cynopsis 12/22/23: Peacock and NFL launch “groundbreaking format”

Cynopsis Medias First Morning Read

 

Friday December 22, 2023

Cynopsis will not publish December 25-January 1. Our team wishes you happy holidays – see you next year!

Today’s Premieres
BritBox: Would I Lie to You?
Netflix: Gyeongseong Creature

Today’s Finale
CMT: The Last Cowboy at 8p

Saturday’s Premieres
NBC: Extended Family at 8:05p; Night Court at 8:35p

Saturday’s Finale
TNT: All Elite Wrestling: Collision at 8p

Sunday’s Premieres
Magnolia: Home in Hawaii at 1p; Two’s Company Design at 2p
Netflix: The Manny

Sunday’s Finale
CW: The Chosen at 8p

Tuesday, December 26 Premieres
Food Network: Superchef Grudge Match at 9p
HGTV: Why the Heck Did I Buy This House? at 9p
Hulu: Letterkenny
Magnolia: Building Outside the Lines at 8p

Wednesday, December 27 Premieres
History: American Pickers at 9p
Hulu: Raffa

Wednesday, December 27 Finale
BET: Tyler Perry’s Sistas at 9p

Thursday, December 28 Premieres
HGTV: Married to Real Estate at 9p
Netflix: Pokemon Concierge

Thursday, December 28 Finales
History: Mountain Men at 8p
WE tv: Brat Loves Judy at 9p

Friday, December 29 Premieres
Crunchyroll: Burn the Witch
Max; discovery+: The Established Home; In With the Old; Restoring the Galveston Inn
Netflix: Berlin
PBS: Craft in America at 9p

Saturday, December 30 Premieres
Magnolia: A Home Away at 1p
OWN: First-Time Buyer’s Club at 9p

Sunday, December 31 Premiere
Sundance: Off Script with the Hollywood Reporter at 8a

Monday, January 1 Premieres
Crunchyroll: Fluffy Paradise
Food Network: Kids Baking Championship at 8p
HGTV: Celebrity IOU at 8p
ID: The Curious Case of Natalia Grace: Natalia Speaks at 9p
NBC: America’s Got Talent: Fantasy League at 8p
Netflix: Fool Me Once; Marry My Husband; You Are What You Eat: A Twin Experiment
TLC: 90 Day: The Single Life at 8p; 90 Day: The Single Life: Pillow Talk at 10p

IN THE NEWS

Warner Bros. Discovery CEO David Zaslav met with Paramount Global CEO Bob Bakish this week at Paramount’s NYC headquarters to discuss a possible merger, reports Axios. The discussion was preliminary, and no offer is on the table. CNBC’s Alex Sherman suggested news of the meeting could help ascertain Comcast’s interest in a possible merger of NBCUniversal and WBD, and a deal could be hampered by both companies’ debt. What says Rich Greenfield, Partner, TMT Analyst at LightShed Partners? Paramount “may get sold in the next, call it, two years,” said Greenfield on the LightShed podcast, “but the idea that it’s being sold anytime immediately soon? I think investors are just wrong.”

There will be something missing from the fourth quarter of Saturday’s Peacock Holiday Exclusive matchup between the Buffalo Bills and Los Angeles Chargers – commercials. The 40% reduced ad load for the NFL game was made possible by presenting sponsors Capital One, Hyundai and Walmart. “The power of live sports is more prevalent than ever, and at NBCUniversal, we not only have the scale of our broadcast platform, but we now can reach an entirely new audience through Peacock,” said Mark Marshall, Chairman, Global Advertising and Partnerships, NBCUniversal. “With this one-of-a-kind sponsorship environment attached to our first-ever exclusive Peacock NFL game, we are able to connect an untapped set of consumers to our marketers, and we couldn’t be more grateful to our partners at the NFL for trusting us to creatively launch this groundbreaking format.” Branded content will include “Football Night in America” studio updates and analysis from the sponsors, and a shoppable experience will drive viewers to Walmart’s Holiday Hub for last-minute Christmas presents.

The number of US households able to access the ATSC 3.0 broadcasting standard – aka NextGen TV – grew 22% in 2023, reports Pearl TV, a consortium of broadcast companies leading the initiative. New features and upgrades, including some addressing the issue of the delay in widespread adoption, will be showcased at CES next month. “As 2024 approaches, it’s all about the consumer and more—more interactive features, more accessory options at retail, more broadcaster applications enabled by the RUN3TV platform, and more new markets and second sticks,” said Anne Schelle, Managing Director of Pearl TV.

The 81st Annual Golden Globes has found a host: Stand-up comedian and actor Jo Koy (“Haunted Mansion”). “I’ve stepped onto a lot of stages around the world in my career, but this one is going to be extra special. I’m so excited to be hosting the Golden Globes this year,” said Koy. “This is that moment where I get to make my Filipino family proud. Mahal Kita (Google it)!” The ceremony airs Sunday, January 7 at 8p.

Sports Media Awards 2024

Sports Media Matchup

What comes to mind when you think of the best in sports media? The Sports Media Awards, taking place in April 2024 in NYC, spotlight the year’s winning moments. Enter a campaign or company today!

ENTER HERE

COMING UP

Former MLB All-Star José Reyes has joined the new season of Telemundo reality competition “La Casa de lo Famosos,” returning January 23.

All ten season seven episodes of “Rick and Morty” drop January 7 on Max. The adult animated comedy wrapped its latest run on Adult Swim this month.

The New York lineup for “Dick Clark’s New Year’s Rockin’ Eve with Ryan Seacrest 2024” includes Megan Thee Stallion, Jelly Roll, Sabrina Carpenter and Tyla. The ABC show kicks off December 31 at 8p.

Nexstar Media Group and KXAS (NBC 5) Dallas-Fort Worth announced the broadcast details for “Lone Star NYE: Countdown to 2024,” a New Year’s Eve program kicking off at 11:30p CST. The show, airing on NBC 5 in Dallas and on an additional 23 Nexstar television stations across six states, will be hosted by Katy Blakey of NBC 5 and D.J. Williams of KARK-TV in Little Rock, AR.

FAST channel El Rey Rebel has acquired the exclusive US streaming rights to comedy series “Bit Playas.” The series, following avid stoners and best friends as they spend their days hustling in the casting room, navigating the dating world and deflecting the occasional “soft racism,” premieres on the streamer Monday, December 25.

Rare Television announced the expansion of its airport franchise with a new series set across southern Africa. Eight-part “Extreme Airport Africa” will premiere Sunday, January 7 on the Smithsonian Channel.

“Chefs of Color” can be seen at 6p every Wednesday on Fox Soul. The series
features four Black chefs, each hosting 10 episodes with a unique imprint.

Cynopsis Special Reports

Bundled Up and Staying In?

We know where you can find all the holiday hits! Whether indulging in the “Christmas Cookie Challenge” or catching up on classics like “Dr. Seuss’ How the Grinch Stole Christmas” (1966), we’ve got you coverer with Cynopsis’ Holiday Guide.

BROWSE THE HOLIDAY GUIDE

RATINGS

Apple TV+’s viewership was up 42% year-over-year in over 100 countries. “The Family Plan,” starring Mark Wahlberg, debuted December 15 as the service’s most-viewed movie, while season three of “The Morning Show” grew 20% over season two. “Monarch: Legacy of Monsters” was the streamer’s top first season drama.

The season 45 finale of CBS’ “Survivor” drew 4.53 million viewers, according to early Nielsen numbers, up 6% versus the previous season ender.

EXECUTIVE MOVES

Byron Allen’s Allen Media Group has expanded its board of directors from its original three to a new total of nine. Joining Founder/Chairman/CEO Byron Allen, Carolyn Folks, and Chief Operating Officer, Terence Hill are Janice Arouh, Mark DeVitre, Eric Gould, Sydnie Karras, Chris Malone and Andy Temple. “I am extremely proud of this board because it is diverse, and the people who make it up are simply the best because they know our business and the media space innately, which allows us to move quickly and efficiently in this rapidly changing landscape,” said Byron Allen, Founder/Chairman/CEO of Allen Media Group.

Warner Bros. Discovery has named Alberto Carullo as Vice President Max Local Original Production Italy & Iberia, effective January 1. Carullo was most recently Head of Warner Bros. International Television Production in Spain and Portugal.

Activision Blizzard CEO Bobby Kotick is stepping down on December 29. Kotick had said he would stay until the end of 2023 after the company’s sale to Microsoft in October.

IN MEMORIAM

Television producer Herman Rush died December 12. He was 94. Rush was a former president of Columbia Pictures Television, and created Katz/Rush Entertainment with Raymond Katz.

This Day in History
1894 – The United States Golf Association was formed.

Answer to Our Last Trivia Question
Which original cast member of “The Brady Bunch” (1969-74) didn’t return for the 1988 TV-movie, “A Very Brady Christmas”? Susan Olsen, who was on her honeymoon during filming, was replaced by Jennifer Runyon. Kudos to: Laurie Ulster-Audible/NYC; Mark Serrano-Nickelodeon/NYC; Dan Quiterio-Paramount/NYC; Justin Pierce-JP Consulting Group/LA; Rob Casalaina-ITN/NYC; Dan Whitford-WTTW/Chicago; Beth Tallent-TallentPR/Nashville; Maggie Takei-Moore Media/Sherman Oaks, CA; Eric Litt-Nextstar/Chicago; Aaron Paquette-Accelerate SG/Fort Worth, TX; Andi Leston-Outdoor Sportsman Group/Waukesha, WI; David Garber-Loyola Marymount University/Playa Vista, CA; Tom Moore-Kalt Productions/LA

Today’s Trivia Question
In the season ten Christmas episode of “Frasier” (1993-2004), who did Roz have a crush on? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.)

Cynopsis Team

Lynn Leahey
Editorial Director
@Lynn_Leahey

Kerry Smith
Division President
Access Intelligence

Robbie Caploe
VP/Group Publisher
@robertacaploe

Executive Director of Sales
Albert Nassour
917-545-3129
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ACCOUNT EXECUTIVE DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID):

Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Min 2 yrs DR Experience. Bilingual (English/Spanish) Wide Orbit Exp a +. Fully info HERE

MEDIA COORDIATOR DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID):

Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Bilingual (English/Spanish) Wide Orbit Exp a +. Fully info HERE

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INTERSECTION
SEATTLE, WA

Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE

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INTERSECTION
PORTLAND, OR

Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE

ACCOUNT EXECUTIVE, AD SALES >>
FUSE MEDIA/NEW YORK, NY:
Support the Ad Sales team by prospecting, selling and expanding the Company’s advertising revenue base. The candidate will have a strong media sales background with a network of industry clients and prospects as well as establish a book of business and exceed pre-established activity and sales quota utilizing CRM tools to document sales activity. Full info HERE

ACCOUNT EXECUTIVE, EAST COAST ADVERTISING SALES

THE ALLEN MEDIA GROUP
NYC (Hybrid)

Responsible for coverage of assigned advertising agencies and clients specifically dedicated to representing AMG linear, digital and streaming platforms. Also grow and maintain existing clients as well as prospect and close new business. Work closely with clients and advertising holding companies ensuring AMG is a ‘must-buy’ for advertisers. Full info HERE

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TV ONE NETWORK
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Communicate the value and brand strength of the Network to advertisers and agencies as well as create compelling presentations that convey the benefits and features of TV One programming and the TV One viewing audience. Full info HERE

COPY COORDINATOR
TV ONE NETWORK
(Remote, Hybrid)

Manage the delivery and arrival of commercial content working closely with Manager of Commercial Operations to resolve conflicting traffic instructions as well as oversee maintenance of E-faxes and storage of client files. Responsible for entering original account data and revisions into the traffic system. Full info HERE

AD SALES COORDINATOR
TV ONE NETWORK
(Remote, Hybrid)

Establish business relationships with agency counterparts and internal departments including: Pricing and planning, inventory management, marketing, traffic and billing, also fulfill advertiser allocations requests, ensure stewardship delivery in accordance to deal guarantees, send commercial airing times, and update clients of programming. Full info HERE

DIRECTOR, CORPORATE COMMUNICATIONS
HALLMARK MEDIA
NYC

Execute communications objectives and develop strategies to elevate Hallmark Media, its workforce, and business entities. Evaluate existing communications program in the context of its ability to support strategic planning and operating objectives. Minimum of 10+ years progressive PR/Communications Industry Experience. Full info HERE

ACCOUNT DIRECTOR
FUTURE TODAY
CHICAGO

Represent Future Today, selling an expansive portfolio of O&O CTV apps, inclusive of HappyKids, Fawesome, The LEGO Channel, FilmRise, Blippi. 5+years selling linear/streaming/OLV exp req. Biz dev position inclusive of direct, pmp/pg. Solid relationships; agency & client. Full info HERE

ACCOUNT EXECUTIVE
TV ONE
NYC, Hybrid, Remote

Communicate the value & brand strength of Urban One Networks to advertisers & agencies. Create compelling presentations that convey the benefits & features of our programming and the viewing audiences. Proactively keep clients informed of pertinent account and network information. Min. 4+ yrs national advertising sales or equivalent sales exp. Full info HERE

VP/HEAD OF ADVERTISING SALES
FREEBEE
FL/NYC Remote
Lead, manage, develop, and grow Ad Sales teams. Attract and retain the best talent. Work with leadership team to set, achieve, and grow revenue targets across OOH, Digital and Experiential. Instrumental in driving the team to exceed all expectations and goals. 15+ years’ experience in advertising, media, and relevant sales management roles. Full info HERE

ACCOUNT EXECUTIVE
FREEBEE
MIAMI

Achieve revenue and growth targets across linear and digital. Identify and execute strategies which result in exceeding revenue targets. Develop and execute effective sales strategies that showcase as well as maximize overall revenues for the overarching National Sales division. 7-10 yrs exp. in advertising, media & relevant sales management roles. Full info HERE

SENIOR AUDIO/VIDEO PROMOTION PRODUCER >>
WHYY/PHILADELPHIA:
Produce best-in-class promotional spots, accurately reflecting WHYY’s brand mission, from strategy through management approvals. Write killer scripts for audio and video to engage audiences. Organize promotional spot production schedule for video and audio spots needed for TV, FM, digital and social platforms. 10-15+ years’ experience. Full info HERE

DIGITAL DIRECTOR, NEWS >>
WHYY/PHILADELPHIA:
Develop a cogent strategy for developing and publishing WHYY news content across social media and emerging digital platforms. Convey and create SEO, social media and digital best practices in concert with the digital staff with the focus of informing and developing the newsroom’s digital muscles. Five or more years of journalism experience. Full info HERE

SENIOR STUDIO TECHNICAL MANAGER
A+E NETWORKS
HYBRID NYC

Technical manager for live, studio, productions/events. Provides technical oversight, support, solutions, troubleshooting, and in-house technical resource. Functions as Studio and Tech Manager for Studio and Tech Manager for remote productions, on-site and off-site corporate events. Requires 5-7 years production technical management experience. Full info HERE

SENIOR DIRECTOR, DIGITAL CONTENT LICENSING
A+E NETWORKS
REMOTE

Negotiate, draft & review agreements for owned & operated platforms/services, third-party platform. Exp. in digital media, content licensing (domestic/international), linear & on-demand rights & distribution, Privacy & Data Security preferred. Min 5 yrs of exp. supporting digital media at media company or streaming platform. Full info HERE

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FAMILY ENTERTAINMENT TV
NYC

Represent FETV & FMC to media community via ongoing communications & relationship building. Maintain & develop strong working relationships w/both agencies & internal departments in support of sales efforts. Work w/sales management, pricing & planning to achieve quarterly revenue goals. 5+ yrs media sales exp. preferably in cable TV- agency exp. +. Full info HERE

BUSINESS PARTNERSHIPS AND DEVELOPMENT EXECUTIVE >>
HEARST MEDIA PRODUCTION GROUP/CHARLOTTE, NC:
Proactively identify, research, and develop new opportunities for our family-friendly programming blocks on ABC, CBS, NBC, The CW, Telemundo, & other media & digital/social outlets. Support creation and present strategic, cross-media concepts to multiple stakeholder groups that meet our client’s business objectives. 8 + yrs of business dev. exp. Full info HERE

HUMAN RESOURCES DIRECTOR
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BIG FISH ENTERTAINMENT/NYC/NJ: Coordinating onboarding for all new hires.
Administering the benefits and payroll changes for employees accurately.
Maintaining an efficient filing system—paper and electronic, for employee and company records related to their job functions. Building a successful bridge between management and employees. 7 yrs entertainment exp. preferred. Full Info HERE

DIRECTOR, MEDIA SUPPLY CHAIN OPERATIONS >>
PBS DISTRIBUTION/ARLINGTON VA, Hybrid
: Oversee media systems operations, including daily operations as well as development and implementation of overall media supply chain. Work with external vendors and internal stakeholders on design and implementation of hardware and software solutions for media systems. 7+ yrs of work exp. in the areas of television, media, or consumer products. Full info HERE

TV/VIDEO SPONSORSHIP-PRODUCT INTEGRATION SALES REPRESENTATIVE >>
GAME ON MEDIA SOLUTIONS/Remote: Game On Media Solutions is looking for an independent business development oriented sponsorship sales representative. Focus will be on TV/Streaming project opportunities for brands that include product integration and placement. This is an Independent Contractor performance compensated opening. Attractive fees can be earned for closed deals. Full info HERE

BRAND ASSISTANT
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THE LEDE COMPANY/NYC: Full-service communication, strategy, and social impact consulting firm, specializing in corporate, brand, entertainment, and nonprofit sectors, is seeking a Brand Assistant to join the Brand team in our New York office. The Assistant will play an integral role in supporting accounts for a wide variety of Fashion, Beauty, CPG and Lifestyle clients. Full info HERE

TALENT ASSISTANT >>
THE LEDE COMPANY/LA: Full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment and nonprofit sectors. We are looking for a Talent Assistant to a Talent Publicist in Los Angeles. We are seeking enthusiastic candidates who can work in a fast-paced environment, are driven & have strong communication and writing skills. Full info HERE

EXECUTIVE PRODUCER FOR NATIONAL POLITICAL SHOW >>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC: Develop and oversee the production of a daily or weekly national political show that covers the most important political news and events of the day. Develop and execute strategies to increase the show’s audience and engagement. At least 5 years of experience as an executive producer for a political show or similar program. Full info HERE

EXECUTIVE PRODUCER OF NEWS/ENTERTAINMENT
>>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC:
Oversee all editorial and entertainment content, news production and presentation. Responsible for day-to-day operations of the show: producing, writing, and guiding creative. Develop content for the News @ TEN, plan, assign and create production schedules. 7 years of experience as executive producer or show producer. Network experience preferred. Full info HERE

FRIDAY DECEMBER 22
ABC: Santa Claus Is Comin’ to Town, 20/20
CBS: The 25th Annual A Home for the Holidays, Fit for Christmas
CW: Penn & Teller: Fool Us, Grandma Got Run Over by a Reindeer
FOX: WWE Friday Night Smackdown
NBC: Dolly Parton’s A Christmas of Many Colors, Dateline NBC
PBS: Washington Week With the Atlantic, Firing Line With Margaret Hoover, Season of Light: Christmas With the Tabernacle Choir, Clown by Quentin Blake
Telemundo: Exatlón Estados Unidos: All-Stars, Vuelve a Mí, Amor Imposible
Univision: Vencer la Culpa, Mujer, Minas de Pasió

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