Cynopsis 11/27/23: Macy’s Thanksgiving Day parade draws record ratings

Cynopsis Medias First Morning Read

 

Monday November 27, 2023

Today’s Premieres
Acorn TV: Steeltown Murders
BritBox: This Farming Life
Food Network: Kids Baking Championship: Reindeer Games at 8p
Netflix: Go Dog Go

Today’s Finales
Fox: Special Forces: World’s Toughest Test at 9p
HBO: Love Has Won: The Cult of Mother God at 9p

IN THE NEWS

“The 97th Macy’s Thanksgiving Day Parade” delivered a best-ever 28 million viewers across platforms, and a 7.2 rating among A18-49. That’s up 6% in both measures versus last year. “We’re absolutely thrilled that a record number of people were able to enjoy the parade with their families and friends, and spend the day with us,” said Jen Neal, EVP, Live Events and Specials, NBCUniversal Media Group. “We take great pride in bringing the best holiday programming to our audience – across both NBC and Peacock – and there’s no better way to bring in the season than with balloons, marching bands, musical performances and a tradition like no other.” “The National Dog Show Presented by Purina,” which followed the parade, drew 11.9 million viewers and 2.9 in the demo, up 8% and 11%, respectively, versus 2022.

X could lose as much as $75 million in advertising revenue by the end of the year, according to The New York Times. Documents reviewed by the The Times list over 200 ad units of companies which have halted or are considering halting advertising on the company previously known as Twitter. On Friday, X said $11 million in revenue was at risk, and that the numbers reported by The Times were inaccurate.

NBC’s “Law & Order” will have a new detective for its upcoming season. Reid Scott (“Veep”) has boarded the procedural for season 23, set to premiere on January 18. Cast member Jeffrey Donovan recently left the show over creative differences.

Madison Scarpino has joined FOX News Channel as an Atlanta-based correspondent starting December 4. Since January 2022, Scarpino has served as a FOX News multimedia reporter based out of St. Louis.

The Writers Guild of America West has accused Amazon Studios of violating its contract by failing to reconvene writers rooms for several shows that had been underway before the strike. “Studios are obligated to return writers to work ‘upon termination of the strike,’ and writers’ Personal Services Agreements were extended for a period equal to the portion of the contract term that elapsed during the strike,” said the WGA. “The Guild will bring legal action against Amazon and any other studio that violates the STA to recover compensation, interest on late payments, and benefit contributions due as a result of the delay.”

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COMING UP

“The Curious Case of Natalia Grace: Natalia Speaks,” a follow-up docuseries to “The Curious Case of Natalia Grace,” premieres Monday, January 1 at 9p, and will run across three consecutive nights on ID. “When ‘The Curious Case of Natalia Grace’ premiered earlier this year, audiences were insatiably compelled by this twisted, confounding saga, making it one of ID’s most viewed, new series across cable and streaming. This story is far from over and it’s clear our viewers have many more questions they want answered,” said Jason Sarlanis, President, Turner Networks, ID & HLN, Linear and Streaming, Warner Bros. Discovery.

Martini Film Studios, the studio campus setting in British Columbia for numerous Hallmark movies, is opening its doors to the public for “Hallmark Day.” Attendees can tour the backlot set where TV movies like “Lights, Camera, Christmas!”, “A Magical Christmas Village,” “Time for Him to Come Home for Christmas,” and more were filmed. Fans will also see Hallmark stars in action, as Benjamin Ayres, Kimberley Sustad, Paul Campbell, Victor Webster, and more present a panel and Q&A session on the art of crafting love stories, their insights on the filmmaking process, and behind-the-scenes scoop from their Hallmark movies during the December 2 event.

SPORTS ROUNDUP

IMG has teamed up with England Netball to launch a new report revealing how the 2023 Netball World Cup has driven record fan engagement with the sporting organization’s digital channels. The report explores the role of the Vitality Roses’ on-court performance, players’ personal platforms, and earned news coverage during the tournament, in generating deeper fan engagement and commercial growth for the sport. “The Vitality Roses inspired the nation with their on-court heroics in the summer and it’s a testament to the team that netball enjoyed such an incredible moment and record levels of visibility,” said Fran Connolly, Chief Executive of England Netball. “As a result, more people than ever engaged and took notice of our sport and we are working really hard to capitalise on this success to move the dial, to improve opportunities for people to get on court and to take our sport to new heights.”

RugbyPass streaming service, launched by World Rugby and Endeavor Streaming in September, has attracted 350,000+ subscribers and a total 1.7 million users around the world. It streamed nearly 500,000 hours of content throughout the Rugby World Cup with 3.3 million total views, including nearly 700,000 live views.

GOING GLOBAL

UK indie Impossible Factual has completed production on two history documentaries. “The Lost Scrolls of Vesuvius” has been picked up by Channel 5, and “The Cambridgeshire Crucifixion” has gone to PBS, Arte and SBS and has been picked up by BBC 4.

British television executive Nick Bullen has announced the launch of a new company, 53 Degrees Global, which will house new production label Love Monday, alongside existing indies Spun Gold TV, Penny Lane Entertainment and postproduction company Wise Wolf.

Keshet International will distribute a package of news and current affairs reports produced by Israel’s investigative and current affairs program “Uvda” or international distribution. Collectively entitled “Inside Israel: This is War,” the initial selection of seven films is being created in response to requests from KI’s clients for in-depth, locally produced news reports covering the October 7 massacres and kidnappings in Israel by Hamas, and the resulting war.

Woodcut International announced sales in Asia leading into the Asia TV Forum & Market next month. TrueVisions (Thailand) has acquired season one of the factual series “A Royal Guide To…” for its channel True Explore Life; PCCW Media (Hong Kong) took doc “(K)nox: The Rob Knox Story” for its VOD service NOW TV; and Beijing ATW Culture (China) picked up the filmed theatrical performance of “Wuthering Heights” for theatrical release and non-theatrical platforms.

Dutch sales agent Incredible Film has secured global distribution rights to all six seasons of 4K documentary series “WineMasters.” The series, produced by Farmhouse TV & Film Productions, will join Incredible Film’s slate for ATF.

Quizzical Pictures, the South African production company, is launching an eight-part cozy crime series called “Murder by The Sea” to the international co-production market at Content London.

Abacus Media Rights has pre-sold “The Boy That Never Was,” a four-hour drama series based on the best-selling novel by Karen Perry, to RTÉ with support from Screen Ireland with delivery scheduled for April 2024.

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RATINGS

David Letterman’s return to CBS’ “The Late Show”his first appearance since leaving the show in 2015 – delivered 2.18 million viewers in Live+SD numbers.

ESPN’s Super Bowl LVII rematch between the Philadelphia Eagles and Kansas City Chiefs on November 21 was the most-watched “Monday Night Football” game in 27 years, drawing more than 29 million viewers (ESPN, ABC, ESPN2, ESPN+, ESPN Deportes and NFL+). The audience The Walt Disney Company’s best since 1996 (Green Bay at Dallas, 31.5 million).

Hallmark Channel’s “A Merry Scottish Christmas” #1 most-watched original movie premiere this year to-date among Households, Total Viewers, Women and Persons 18+, 25-54, 18-49, 55+ and Persons 18-34.

IN MEMORIAM

Children’s TV producer Marty Krofft died November 25 of kidney failure. He was 86. Along with his brother, Sid Krofft, Marty Krofft produced shows including “H.R. Pufnstuf,” “Land of the Lost” and “Sigmund and the Sea Monsters,” among others.

Television editor Doug Ibold died November 8 after battling cancer. He was 83. Among Ibold’s numerous credits were episodes of “Law & Order: SVU,” “Magnum, P.I.” and “Miami Vice.”

This Day in History
1926 – The restoration of Williamsburg, VA began.

Answer to Our Last Trivia Question
What did Lorelai and Rory bring as gifts to Thanksgiving dinners in “Gilmore Girls” (2000-2007)? Flowers, chocolate turkeys and cranberry sauce. Kudos to: Cathy Russo-Paramount/NYC; Thomas Etheridge-AMC Networks/NYC; Rick Ramage-Hard Rock Stadium/Miami Gardens, FL; Laurie Ulster-Audible/NYC; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Credit Union/Burbank; Susan Nessanbaum-Goldberg-M and S Entertainment/LA; Justin Pierce-JP Consulting Group/LA

Today’s Trivia Question
Who simultaneously hosted “What’s My Line?” and ABC’s nightly newscast? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.)

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Job of the day
DIRECTOR, CORPORATE COMMUNICATIONS
HALLMARK MEDIA
NYC

Execute communications objectives and develop strategies to elevate Hallmark Media, its workforce, and business entities. Evaluate existing communications program in the context of its ability to support strategic planning and operating objectives. Minimum of 10+ years progressive PR/Communications Industry Experience. Full info HERE

ACCOUNT DIRECTOR
FUTURE TODAY
CHICAGO

Represent Future Today, selling an expansive portfolio of O&O CTV apps, inclusive of HappyKids, Fawesome, The LEGO Channel, FilmRise, Blippi. 5+years selling linear/streaming/OLV exp req.Biz dev position inclusive of direct, pmp/pg.Solid relationships; agency & client. Full info HERE

ACCOUNT EXECUTIVE
TV ONE
NYC, Hybrid, Remote

Communicate the value & brand strength of Urban One Networks to advertisers & agencies. Create compelling presentations that convey the benefits & features of our programming and the viewing audiences. Proactively keep clients informed of pertinent account and network information. Min. 4+ yrs national advertising sales or equivalent sales exp. Full info HERE

VP/HEAD OF ADVERTISING SALES
FREEBEE
FL/NYC Remote
Lead, manage, develop, and grow Ad Sales teams. Attract and retain the best talent. Work with leadership team to set, achieve, and grow revenue targets across OOH, Digital and Experiential. Instrumental in driving the team to exceed all expectations and goals. 15+ years’ experience in advertising, media, and relevant sales management roles. Full info HERE

ACCOUNT EXECUTIVE
FREEBEE
MIAMI

Achieve revenue and growth targets across linear and digital. Identify and execute strategies which result in exceeding revenue targets. Develop and execute effective sales strategies that showcase as well as maximize overall revenues for the overarching National Sales division. 7-10 yrs exp. in advertising, media & relevant sales management roles. Full info HERE

SENIOR AUDIO/VIDEO PROMOTION PRODUCER >>
WHYY/PHILADELPHIA:
Produce best-in-class promotional spots, accurately reflecting WHYY’s brand mission, from strategy through management approvals. Write killer scripts for audio and video to engage audiences. Organize promotional spot production schedule for video and audio spots needed for TV, FM, digital and social platforms. 10-15+ years’ experience. Full info HERE

DIGITAL DIRECTOR, NEWS >>
WHYY/PHILADELPHIA:
Develop a cogent strategy for developing and publishing WHYY news content across social media and emerging digital platforms. Convey and create SEO, social media and digital best practices in concert with the digital staff with the focus of informing and developing the newsroom’s digital muscles. Five or more years of journalism experience. Full info HERE

SENIOR STUDIO TECHNICAL MANAGER
A+E NETWORKS
HYBRID NYC

Technical manager for live, studio, productions/events. Provides technical oversight, support, solutions, troubleshooting, and in-house technical resource. Functions as Studio and Tech Manager for Studio and Tech Manager for remote productions, on-site and off-site corporate events. Requires 5-7 years production technical management experience. Full info HERE

SENIOR DIRECTOR, DIGITAL CONTENT LICENSING
A+E NETWORKS
REMOTE

Negotiate, draft & review agreements for owned & operated platforms/services, third-party platform. Exp. in digital media, content licensing (domestic/international), linear & on-demand rights & distribution, Privacy & Data Security preferred. Min 5 yrs of exp. supporting digital media at media company or streaming platform. Full info HERE

ACCOUNT EXECUTIVE

FAMILY ENTERTAINMENT TV
NYC

Represent FETV & FMC to media community via ongoing communications & relationship building. Maintain & develop strong working relationships w/both agencies & internal departments in support of sales efforts. Work w/sales management, pricing & planning to achieve quarterly revenue goals. 5+ yrs media sales exp. preferably in cable TV- agency exp. +. Full info HERE

BUSINESS PARTNERSHIPS AND DEVELOPMENT EXECUTIVE >>
HEARST MEDIA PRODUCTION GROUP/CHARLOTTE, NC:
Proactively identify, research, and develop new opportunities for our family-friendly programming blocks on ABC, CBS, NBC, The CW, Telemundo, & other media & digital/social outlets. Support creation and present strategic, cross-media concepts to multiple stakeholder groups that meet our client’s business objectives. 8 + yrs of business dev. exp. Full info HERE

HUMAN RESOURCES DIRECTOR
>>
BIG FISH ENTERTAINMENT/NYC/NJ: Coordinating onboarding for all new hires.
Administering the benefits and payroll changes for employees accurately.
Maintaining an efficient filing system—paper and electronic, for employee and company records related to their job functions. Building a successful bridge between management and employees. 7 yrs entertainment exp. preferred. Full Info HERE

DIRECTOR, MEDIA SUPPLY CHAIN OPERATIONS >>
PBS DISTRIBUTION/ARLINGTON VA, Hybrid
: Oversee media systems operations, including daily operations as well as development and implementation of overall media supply chain. Work with external vendors and internal stakeholders on design and implementation of hardware and software solutions for media systems. 7+ yrs of work exp. in the areas of television, media, or consumer products. Full info HERE

TV/VIDEO SPONSORSHIP-PRODUCT INTEGRATION SALES REPRESENTATIVE >>
GAME ON MEDIA SOLUTIONS/Remote: Game On Media Solutions is looking for an independent business development oriented sponsorship sales representative. Focus will be on TV/Streaming project opportunities for brands that include product integration and placement. This is an Independent Contractor performance compensated opening. Attractive fees can be earned for closed deals. Full info HERE

BRAND ASSISTANT
>>
THE LEDE COMPANY/NYC: Full-service communication, strategy, and social impact consulting firm, specializing in corporate, brand, entertainment, and nonprofit sectors, is seeking a Brand Assistant to join the Brand team in our New York office. The Assistant will play an integral role in supporting accounts for a wide variety of Fashion, Beauty, CPG and Lifestyle clients. Full info HERE

TALENT ASSISTANT >>
THE LEDE COMPANY/LA: Full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment and nonprofit sectors. We are looking for a Talent Assistant to a Talent Publicist in Los Angeles. We are seeking enthusiastic candidates who can work in a fast-paced environment, are driven & have strong communication and writing skills. Full info HERE

EXECUTIVE PRODUCER FOR NATIONAL POLITICAL SHOW >>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC: Develop and oversee the production of a daily or weekly national political show that covers the most important political news and events of the day. Develop and execute strategies to increase the show’s audience and engagement. At least 5 years of experience as an executive producer for a political show or similar program. Full info HERE

EXECUTIVE PRODUCER OF NEWS/ENTERTAINMENT
>>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC:
Oversee all editorial and entertainment content, news production and presentation. Responsible for day-to-day operations of the show: producing, writing, and guiding creative. Develop content for the News @ TEN, plan, assign and create production schedules. 7 years of experience as executive producer or show producer. Network experience preferred. Full info HERE

MONDAY NOVEMBER 27
ABC: NFL Football
CBS: Rudolph the Red-Nosed Reindeer, Let’s Make a Deal Primetime, NCIS
CW: Penn & Teller: Fool Us, Masters of Illusion, World’s Funniest Animals
FOX: Kitchen Nightmares, Special Forces: World’s Toughest Test [f]
NBC: The Voice, Weakest Link
PBS: Antiques Roadshow, Antiques Roadshow, POV
Telemundo: Exatlón Estados Unidos: All-Stars, Vuelve a Mí, Secretos de Sangre
Univision: Vencer la Culpa, Mujer, Minas de Pasión

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