Cynopsis 05/29/24: "Ugliest House in America" sitting pretty at HGTV

Wednesday May 29, 2024

Today’s Premieres
Fox: MasterChef at 8p
TV One: Fatal Attraction: Death in the Cul-De-Sac at 9p, For My Man: Bloody Money at 10p

Today’s Finale
PBS: Pompeii: The New Dig at 10p

IN THE NEWS

T-Mobile has agreed to buy U.S. Cellular in a deal valued at $4.4 billion. The transaction, which should be completed in mid-2025, will give T-Mobile more than 4 million new wireless customers and additional spectrum to carry data services.

SPIN magazine, originally launched in 1985, is returning to print with its first newsstand edition since 2012 on August 29 and will be the first issue to be edited by founder Bob Guccione, Jr. since he sold SPIN in 1997. Guccione has been consulting with SPIN since mid-2020. SPIN was acquired by Next Management Partners in 2020, is published online and operates SPIN Records, SPIN Films, SPIN Podcasts, SPIN Labs and produces concerts and events at festivals such as Coachella, SXSW and Art Basel.

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NEW & RETURNING SERIES

Magnolia Network unveiled its lineup of cable and streaming premieres for June, including new series “Fixer Upper: The Lakehouse” (cable and streaming), “Getting Lost with Erin French” (cable and streaming) and “Maine Cabin Masters: Building Italy” (cable only); new seasons of “Magnolia Table with Joanna Gaines” (cable and streaming), “Motel Rescue” (cable and streaming) and “Beach Cottage Chronicles” (streaming only); and the streaming premiere of “Maine Cabin Masters” season 9. The network renewed three series – “Building Outside the Lines,” “Bargain Mansions” and “Barnwood Builders,” which will all premiere later this year.

COMING UP

The latest film in PBS’ American Masters shorts series – “American Masters Shorts: Love, Jamie” – premieres on June 3 in honor of LGBTQIA+ Pride Month. The film depicts Jamie Diaz, a 66-year-old trans woman and artist who has spent nearly 30 years in a men’s prison in Texas. The film reveals how her enduring friendship with volunteer Gabriel Joffe has helped Jamie’s art reach far beyond the prison walls.

HDNET Movies honors the 80th Anniversary of D-Day on June 6 and June 7 with a special marathon of classic war films beginning at 8a with “Ambush Bay,” starring Hugh O’Brian, Mickey Rooney, and James Mitchum as soldiers on a harrowing reconnaissance mission behind enemy lines. Other highlights include a double dose of John Wayne as a PT boat lieutenant on a doomed mission to Manila in John Ford’s “They Were Expendable,” and “In Harm’s Way,” with Kirk Douglas, Henry Fonda, and Burgess Meredith. Alec Guinness and William Holden star in “Bridge on the River Kwai,” winner of seven Oscars including Best Picture and Best Actor; and Cary Grant and Tony Curtis are submarine sailors in “Operation Petticoat.” June 7 kicks off with an encore of “Bridge on the River Kwai,” followed by “They Died with Their Boots On” with Errol Flynn as Gen. George Armstrong Custer. Rounding out the marathon is “A Bridge Too Far,” “Enemy at The Gates,” and “Force 10 From Navarone.”

Telemundo daytime shows “Hoy Día” and “En Casa con Telemundo” will present an outdoor concert series “Nissan Conciertos de Verano,” featuring performances from Latin music stars. The series kicks off on May 31 with regional Mexican artist, Chiquis, on “En Casa con Telemundo” at 2p. Lunay, María Becerra, Mau y Ricky, Jay Wheeler, Piso 21, El Potro and Proyecto Uno complete the lineup.

STREAMING

Spotify will launch a new weekly video podcast, “Off Duty: An NCIS Rewatch,” with hosts and NCIS castmates Cote de Pablo and Michael Weatherly on June 4. In each weekly episode, de Pablo and Weatherly will invite a guest to join them as they rewatch NCIS episodes. Former franchise cast and guest stars making appearances include Sean Murray, Sasha Alexander, Eric Christian Olsen, Jon Cryer and others.

TECH TALK

According to a new study from FreeWheel and MediaScience, consumers don’t get upset with ad interruptions during their favorite shows, but they sure do get bent out of shape over bad ad experiences. In the new study from FreeWheel’s and MediaScience’s Viewer Experience Lab – “Improving the Quality of Ad Experiences” – there was no change in how much viewers enjoyed a program when there were ads present versus when there were no ads present. But nearly 80% said ad latency negatively impacted brand perception and recall; 71% were upset with unnatural ad breaks and 33% were bothered by slates (a static or animated image that can appear in place of a commercial during a live stream ad break). Unnatural ad breaks also led to higher ad intrusiveness (+16%) and decreased brand recall (-14%), according to the study and slates were seen to negatively impact perceived quality of surrounding ads (-3%). “It is our responsibility as an industry to work towards building better viewer experiences, which in turn will help brands connect with audiences in premium environments. We need to get this right not just for the advertisers, but for all of us as viewers,” said FreeWheel GM Mark McKee.

Radio is still the most popular audio platform, with 57% of respondents in a recent survey using the service within the last 30 days, while 72% reported listening to any streaming audio service and 46% confirming they listened to ads on streaming audio service, according to a recent survey by Involved Media. Spotify, followed by YouTube Music, Pandora and Amazon Music were the most popular streaming services. About 51% of radio listeners are also streaming audio with ads, and 63% of ad-supported streaming audio listeners are also listening to radio with half of ad-supported audio consumers listening daily. More than half (51%) of respondents regularly watch or listen to podcasts with the top genres being news and politics (40%), entertainment and pop culture (39%), comedy (38%) and sports commentary (29%) and 24% report listening daily, 47% weekly and 29% monthly.

GOING GLOBAL

Sky has purchased rights to Warner Bros. Television and DC Studios drama series “The Penguin,” starring Colin Farrell. Sky will air the series, which will launch in the fall on Max, Sky Atlantic and Sy’s streaming service Now in the U.K., Ireland, Germany, Switzerland, Austria and Italy.

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RATINGS

The latest season of “Ugliest House in America,” which debuted April 22 on HGTV, attracted more than 10 million total viewers. The series, starring comedian and actress Retta, averaged a .47 live plus three-day rating among Adults 25-54 and a .64 L3 rating among Women 25-54. It also averaged a .49 L3 rating among upscale Adults 25-54 and a .65 L3 rating among upscale Women 25-54. In addition, “Ugliest House in America” ranked as a Top 5 non-news/sports cable program with Women 25-54, upscale Women 25-54 and upscale Adults 18-34 in the timeslot.

Spectrum News averaged 1.7 million daily viewing households across its linear and digital platforms in May. In Austin, Spectrum News 1 was the most-watched broadcast and cable news network during its coverage of severe weather on May 9 and in Los Angeles, Spectrum News 1’s live coverage of Israel/Hamas protests at UCLA on May 1 recorded a 50% viewership increase.

EXECUTIVE MOVES

IMPACT+ has hired Séverine Loeuille as its new Global Marketing Director. Loeuille, who has worked in digital marketing for a decade for companies including Converteo and Integral Ad Science, will lead the global sustaintech platform’s marketing function.

Serial Maven Studios has named former Blue Ant Media EVP of Business Strategy and Co-Productions Julie Chang as COO and Executive Producer.

This Day in History
1953 – Edmund Hillary (NZ) and Tenzing Norgay (Nepal) were first to reach the summit of Mount Everest as part of a British Expedition.

Answer to Our Last Trivia Question
Ethel Merman guested on which short-lived musical comedy series? “That’s Life” (1968-69). Kudos to: Len Klatt-The Winning Run/LA; John Kukla-KDF/Fox4/Dallas

Today’s Trivia Question
What name did Moe’s Tavern briefly go by after Marge Simpson became a partner and transformed it into a British pub in an episode of “The Simpsons” (1990-)? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.)

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Job of the day

LEAD BUSINESS DEVELOPMENT EXECUTIVE >>
CASTIFY.AI/HYBRID: Expand our client base in the digital advertising industry and focus on business development, securing new clients and partnerships, and negotiating contracts with leading advertising brands and agencies as well as experience in the digital advertising sector, showcasing a proven track record of achieving targets and excelling in business development. Full info HERE

PAID SEARCH SPECIALIST >>
AKA NYC/NEW YORK, NY: As Paid Search Specialist, you will be responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE

MARKETING ASSOCIATE MANAGER
GSTV
NEW YORK, NY – HYBRID REMOTE
Touch various teams within our group such as Marketing Solutions, Marketing Communications and Design. Our group develops thoughtful marketing and promotional programs alongside our business development team. We collaborate with teams across the organization to develop concepts that meet client needs and then bring the story to life. Full info HERE

VICE PRESIDENT, RESEARCH >>
GREAT AMERICAN MEDIA/NEW YORK:
Manages information flow & develops analysis on a timely basis to the Great American Media team. Data includes all relevant Nielsen, Video Amp & streaming reports for all Company properties, including Overnights, Sales Estimates, Daypart analysis & information required by various departments to position the company in the marketplace. Full info HERE

MEDIA PLANNER >>
AKA NYC/NEW YORK, NY: Shape and executive innovative multi-channel media plans. Key responsibilities include developing campaign presentations and reporting materials and optimizing campaign performance using Google Campaign Manager. Ideal candidates possess 2-4 years of experience, strong communication skills, and a passion for entertainment. Full info HERE

TV HOST >>
QVC/WESTCHESTER, PA: Credible while entertaining candidate w/exp hosting TV, digital, radio, spokesperson or live events. Masterful storyteller, enthusiastic & a love for products and shopping a must. Must be quick on their feet w/ability to improv & engage as well as have an elevated sense of style. Full info HERE

DIRECT RESPONSE ACCOUNT EXECUTIVE
TV One
NEW YORK, NY – HYBRID REMOTE
Carry out the entire sales process from initial contact to deal close as well as build and maintain exceptional relationships with advertisers and agencies by communicating TV One Network’s values and brand strength. Full info HERE

GENERAL SALES MANAGER
CUMULUS MEDIA
DALLAS-FT. WORTH
Develop, implement, and drive a sales plan that will meet stations’ revenue goals with emphasis on customer-focused selling to direct, new direct, vertical categories, digital, NTR, station features and major account sales as well as work with CEO’s and CMO’s to create strategies that drive revenue and create long term partnerships. Full info HERE

MANAGER, LEGAL & BUSINESS AFFAIRS
TV One
SILVER SPRING, MD – HYBRID REMOTE
Work as a core member of our team, interfacing with TV One’s Marketing, Programming & Production, Public Relations, Operations, Ad Sales and Content Distribution departments and lead the negotiation of contractual business terms for a particular subset of our contractual engagements with clients, vendors and contractors. Full info HERE

GENERAL MANAGER
PAC-12 ENTERPRISES
SAN RAMON, CA (HYBRID)
The General Manager is a strategic entrepreneurial leader w/in-depth insight into the evolving media marketplace. You will have a unique combination of executive mgmt, bus dev, and production ops leadership exp; with a proven track record of developing, executing, and maximizing lucrative opportunities for production/media content organizations. Full info HERE

CTV ACCOUNT EXECUTIVE >>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing partnerships to drive strategic and creative solutions for clients also help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE

PERFORMANCE MARKETING DIRECTOR
AKA NYC
NEW YORK
Serve as a primary point of contact for our clients, cultivating strong relationships based on trust and delivering exceptional service. Collaborate closely to understand their goals, challenges, and market dynamics, providing strategic guidance and insights. Full info HERE

DIGITAL SALES ACCOUNT EXECUTIVE >>
OUTLAWS ENTERTAINMENT/Remote: Looking for a senior level digital seller to drive national, regional and local O&O and 3rd Party Revenue for our Gen-Z targeted video content and entertainment division. Will have access to influencers, a strong creative services team and a multitude of media assets to leverage. Full info HERE

VP OF FINANCE & ACCOUNTING >>
PBS DISTRIBUTION/ARLINGTON, VA (HYBRID): Responsible for strategic financial oversight of the company’s growth and profitability, including all finance, accounting, and treasury operations as well as lead the long-term financial planning process, provide content investment guidance and collaborate with the executive management team to set the vision and achieve goals for revenue. Full info HERE

ACCOUNT REP: MPT NATIONAL CORPORATE SALES
MARYLAND PUBLIC TELEVISION FOUNDATION
REMOTE
Call on current and prospective sponsors, providing high-quality customer service, in a manner consistent with standard industry practice, for the customer/client accounts for which they have cultivated or have been assigned as well as build sustainable, long-lasting relationships with existing clients. Full info HERE

PAID SEARCH SPECIALIST
AKA NYC
NEW YORK
Responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE

PAID SOCIAL SPECIALIST
AKA NYC
NEW YORK
Responsible for developing, implementing, and optimizing paid social media campaigns to drive brand awareness, engagement, and conversions. The ideal candidate will possess a deep understanding of social media platforms and data analytics and has a proven track record of delivering measurable results through paid social channels. Full info HERE

MANAGER, CONSUMER MARKETING
TV One
SILVER SPRING, MD – HYBRID REMOTE
Contribute strategic thinking and new ideas to the building and development of consumers promotions and marketing campaigns and work on marketing strategies, in partnership with the internal research team and media agency, for programming initiatives to inform our understanding of the target audience. Full info HERE

MOTION GRAPHIC DESIGNER
TV One
SILVER SPRING, MD – HYBRID REMOTE
Conceptualize, develop, design and animate digital & social videos across various content verticals including entertainment, lifestyle, fashion/beauty and TV One Networks’ show extensions and develop designs for promo campaigns, original movies, and original and acquired series, original movies, and all network and branding initiatives. Full info HERE

PRODUCER/WRITER
TV One
SILVER SPRING, MD – HYBRID REMOTE
Responsible for writing, producing and supervising edit sessions for assigned on-air promos and cross department promotional initiatives and develop and execute ideas for image and brand campaigns. Manage shoots as necessary. Full info HERE

SR. PROJECT MANAGER
TV One
SILVER SPRING, MD – HYBRID REMOTE
Coordinate off-channel marketing and creative services projects, timing, administrative coordination, and processes to ensure that our projects are delivered on time, budget and produce the desired results. You will be the go-to person for everything involving a project’s organization, client communication, planning, and timeline. Full info HERE

DIRECTOR, CUSTOMER ACQUISITION
GOLDEN HIPPO
WOODLAND HILLS, CA (Hybrid)
Golden Hippo is hiring a Director, Customer Acquisition to be responsible for leading a direct response marketing team to test, optimize, and scale new product campaigns. This role will help to identify opportunities and the strategy for overall Customer Acquisition initiatives. Anticipated Salary Range is $131.6k – $175.5k + bonuses. Full info HERE

SR. YOUTUBE ADS SPECIALIST
GOLDEN HIPPO
REMOTE
Golden Hippo is hiring a Sr. YouTube Ads Specialist to lead YouTube media buying. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budgets while maintaining KPI’s. Anticipated Salary Range is $86.4k – $115.2k + bonuses. Full info HERE

FACEBOOK ADS SPECIALIST
GOLDEN HIPPO
REMOTE
Golden Hippo is hiring a Facebook Ads Specialist to manage Facebook ad campaigns and craft highly converting ad creatives. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budget. Anticipated Salary Range is $75.7k – $101k + bonuses. Full info HERE

SVP-DIGITAL REVENUE DEVELOPMENT >>
NEXSTAR/IRVING, TX: Work collaboratively with the Broadcast Leadership Team to lead sales strategies across all stations, divisions, and platforms. The role will work with station leadership, the National Sales Organization, and directly with clients to drive optimal revenue opportunities for all of Nexstar’s digital channels. Full info HERE

CLIENT SOLUTIONS COORDINATOR
UP ENTERTAINMENT
NEW YORK, NY
Play a pivotal role in providing project management and administrative oversight for the UP & Aspire Client Solutions Ad Sales team as well as development and execution of linear and digital sponsorships, ensuring all elements related to the sponsorships are coordinated, scheduled, and executed correctly. Full info HERE

SENIOR DIRECTOR OF AD SALES >>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing large, meaningful partnerships to drive strategic and creative solutions for clients. You relish the opportunity to help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE

ACCOUNT EXECUTIVE
INTERSECTION
LOS ANGELES, CA
Drive new revenue for our media around Los Angeles and beyond as well as building relationships with prospects and clients. Full info HERE

ACCOUNT EXECUTIVE DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID): Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Min 2 yrs DR Experience. Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE

MEDIA COORDIATOR DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID): Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE

ACCOUNT EXECUTIVE
INTERSECTION
SEATTLE, WA
Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE

ACCOUNT EXECUTIVE
INTERSECTION
PORTLAND, OR
Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE

ACCOUNT EXECUTIVE, AD SALES >>
FUSE MEDIA/NEW YORK, NY: Support the Ad Sales team by prospecting, selling and expanding the Company’s advertising revenue base. The candidate will have a strong media sales background with a network of industry clients and prospects as well as establish a book of business and exceed pre-established activity and sales quota utilizing CRM tools to document sales activity. Full info HERE

ACCOUNT EXECUTIVE, EAST COAST ADVERTISING SALES
THE ALLEN MEDIA GROUP
NYC (Hybrid)
Responsible for coverage of assigned advertising agencies and clients specifically dedicated to representing AMG linear, digital and streaming platforms. Also grow and maintain existing clients as well as prospect and close new business. Work closely with clients and advertising holding companies ensuring AMG is a ‘must-buy’ for advertisers. Full info HERE

ACCOUNT DIRECTOR
FUTURE TODAY
CHICAGO
Represent Future Today, selling an expansive portfolio of O&O CTV apps, inclusive of HappyKids, Fawesome, The LEGO Channel, FilmRise, Blippi. 5+years selling linear/streaming/OLV exp req. Biz dev position inclusive of direct, pmp/pg. Solid relationships; agency & client. Full info HERE

VP/HEAD OF ADVERTISING SALES
FREEBEE
FL/NYC Remote
Lead, manage, develop, and grow Ad Sales teams. Attract and retain the best talent. Work with leadership team to set, achieve, and grow revenue targets across OOH, Digital and Experiential. Instrumental in driving the team to exceed all expectations and goals. 15+ years’ experience in advertising, media, and relevant sales management roles. Full info HERE

ACCOUNT EXECUTIVE
FREEBEE
MIAMI
Achieve revenue and growth targets across linear and digital. Identify and execute strategies which result in exceeding revenue targets. Develop and execute effective sales strategies that showcase as well as maximize overall revenues for the overarching National Sales division. 7-10 yrs exp. in advertising, media & relevant sales management roles. Full info HERE

SENIOR AUDIO/VIDEO PROMOTION PRODUCER >>
WHYY/PHILADELPHIA: Produce best-in-class promotional spots, accurately reflecting WHYY’s brand mission, from strategy through management approvals. Write killer scripts for audio and video to engage audiences. Organize promotional spot production schedule for video and audio spots needed for TV, FM, digital and social platforms. 10-15+ years’ experience. Full info HERE

DIGITAL DIRECTOR, NEWS >>
WHYY/PHILADELPHIA: Develop a cogent strategy for developing and publishing WHYY news content across social media and emerging digital platforms. Convey and create SEO, social media and digital best practices in concert with the digital staff with the focus of informing and developing the newsroom’s digital muscles. Five or more years of journalism experience. Full info HERE

ACCOUNT EXECUTIVE
FAMILY ENTERTAINMENT TV
NYC
Represent FETV & FMC to media community via ongoing communications & relationship building. Maintain & develop strong working relationships w/both agencies & internal departments in support of sales efforts. Work w/sales management, pricing & planning to achieve quarterly revenue goals. 5+ yrs media sales exp. preferably in cable TV- agency exp. +. Full info HERE

TV/VIDEO SPONSORSHIP-PRODUCT INTEGRATION SALES REPRESENTATIVE >>
GAME ON MEDIA SOLUTIONS/Remote: Game On Media Solutions is looking for an independent business development oriented sponsorship sales representative. Focus will be on TV/Streaming project opportunities for brands that include product integration and placement. This is an Independent Contractor performance compensated opening. Attractive fees can be earned for closed deals. Full info HERE

BRAND ASSISTANT >>
THE LEDE COMPANY/NYC: Full-service communication, strategy, and social impact consulting firm, specializing in corporate, brand, entertainment, and nonprofit sectors, is seeking a Brand Assistant to join the Brand team in our New York office. The Assistant will play an integral role in supporting accounts for a wide variety of Fashion, Beauty, CPG and Lifestyle clients. Full info HERE

TALENT ASSISTANT >>
THE LEDE COMPANY/LA: Full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment and nonprofit sectors. We are looking for a Talent Assistant to a Talent Publicist in Los Angeles. We are seeking enthusiastic candidates who can work in a fast-paced environment, are driven & have strong communication and writing skills. Full info HERE

EXECUTIVE PRODUCER FOR NATIONAL POLITICAL SHOW >>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC: Develop and oversee the production of a daily or weekly national political show that covers the most important political news and events of the day. Develop and execute strategies to increase the show’s audience and engagement. At least 5 years of experience as an executive producer for a political show or similar program. Full info HERE

EXECUTIVE PRODUCER OF NEWS/ENTERTAINMENT >>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC: Oversee all editorial and entertainment content, news production and presentation. Responsible for day-to-day operations of the show: producing, writing, and guiding creative. Develop content for the News @ TEN, plan, assign and create production schedules. 7 years of experience as executive producer or show producer. Network experience preferred. Full info HERE

WEDNESDAY MAY 29
ABC: The Conners, Shark Tank
CBS: The Price is Right at Night, Willie Nelson’s 90th Birthday Celebration
CW: Walker, Sight Unseen
FOX: MasterChef [p], Gordon Ramsay’s Food Stars
NBC: Chicago Med, Chicago Fire, Chicago P.D.
PBS: Nature, NOVA, Pompeii: The New Dig [f]
Telemundo: Top Chef VIP, El Senor de los Cielos
Univision: Golpe de Suerte, El Gallo de Oro, El Amor No Tiene Receta

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