Cynopsis 05/28/24: Sia later: Singer exits “Survivor” role

Cynopsis Medias First Morning Read
Tuesday May 28, 2024

Today’s Premieres
Fox: Beat Shazam at 8p; The Quiz with Balls at 9p
Nat Geo: Fiennes: Return to the Wild at 10p
NBC: America’s Got Talent at 8p
Univision: Golpe de Suerte at 8p

IN THE NEWS

Paramount Global and Charter Communications inked a multi-year distribution agreement for Paramount’s linear cable networks, and CBS owned-and-operated broadcast stations and direct-to-consumer streaming services. As part of the deal, the ad-supported versions of Paramount+ Essential and BET+ Essential, will be included at no additional cost to Charter’s Spectrum TV customers. Charter also will make Paramount’s direct-to-consumer products available for purchase to its Internet-only customers.

In an effort to engage Gen Z consumers, Walmart launched virtual experience Walmart Realm. “Walmartrealm.com pushes boundaries as a first-of-its-kind digital shopping experience with influencer-led virtual shops in immersive worlds,” wrote CMO William White in a blog post. “It’s fantastical, it’s inspirational and simply put: it’s a lot of fun. At Walmart, we’re embracing innovation with e-commerce experiences designed with the virtual world at the heart.” Three shops currently available offer fashion and beauty products.

TikTok has expanded its policies surrounding the restriction of state-affiliated media accounts, and issued an updated transparency report providing information on what it is doing to combat covert influence operations. “In the first four months of 2024, we disrupted 15 influence operations and removed 3,001 associated accounts,” said the company. “We found that a majority of these networks were attempting to influence political discourse among their target audience, including in relation to elections. “The move comes as TikTok faces a potential ban in the US.

Snap has redesigned its ad formats, including using its full-screen display to showcase ad offers and messaging, in order to unify the look and feel of promotions in the app. “We’ve focused on designing formats that drive the outcomes and objectives our partners are looking for, and these redesigned formats are helping to maximize the intentionality behind every action a Snapchatter takes on an ad,” said the company in a presentation. Snap is expanding its “Total Takeover” product suite, and plans to launch “a higher-impact AR product” that offers advertisers an all-day takeover of the Lens Carousel.

“After eight years, 14 seasons, 19 players, and over $1,000,000 awarded, Survivor is officially bringing the Sia Prize to a triumphant end!” posted “Survivor” host Jeff Probst after the show’s season 46 finale. Over the years, singer/songwriter Sia has awarded her favorite contestants with various amounts of money.

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QUOTES OF NOTE

The New York Times ran an article, “What Happened to Our Ad-Free TV?”, on Saturday, covering the transition of major streaming companies to ad-supported experiences. Some takeaways:
· “There was always this notion that people don’t like ads. I don’t think that’s true. People don’t like bad advertising or a bad advertising experience.” – Disney’s Rita Ferro
· “Amazon is selling the N.F.L. How is that different from what Fox is selling or what CBS is selling?” – Joe Marchese, former Head of Ad Sales for the Fox Networks Group
· “The vast majority of Netflix subscribers will never choose an ad-supported option of any price.” – Madison and Wall founder Brian Wieser
· “The crazy thing is that we might wind up where we’re back to ‘Texaco Presents.” – Chuck Lorre

In another Times interview, Netflix CEO Ted Sarandos reflected on saying in 2015 that Netflix was “going to become HBO before HBO becomes us.” “At that time, HBO was the gold standard of original programming,” Sarandos told the Times. “What I should have said back then is, ‘We want to be HBO and CBS and BBC and all those different networks around the world that entertain people,’ and not narrow it to just HBO.”

SPORTS REPORT

PGA stars wore red and black pins at the Charles Schwab Challenge over the weekend, in memory of Grayson Murray. The 30-year-old-golfer died by suicide after dropping out of the tournament claiming illness. Players also paused for a moment of remembrance after the final group teed off.

NBA sponsorship revenue reaches a new high, topping out at over $1.5 billion this season, a 7% increase from the last regular season. Like last season, the top three highest-spending categories across the league are Finance, Tech and Healthcare. The tech sector in particular had a very strong year, and is the biggest spender year-over-year thanks to a 26% increase.

Pala’s Fox Raceway was the site of the season-opening Honda Fox Raceway National Presented by Fox Racing. In the 450 Class, Team Honda HRC’s Jett Lawrence picked up where he left off from last year’s perfect season to remain undefeated in premier class competition with his 23rd and 24th consecutive moto wins and a seventh straight victory at Fox Raceway. In the 250 Class, Monster Energy Yamaha Star Racing’s Haiden went 1-1.

GOING GLOBAL

Autentic Distribution has closed a series of sales. Among them: Australia’s SBS Australia has acquired a 30-hour package that includes the documentaries “Flowers and Fire – Outback Adventures in Western Australia,” “Scotland – The New Wild,” along with “Magical Train Journeys in Switzerland,” which has also been picked up by Croatian broadcaster HRT.

Viasat World announced the launch of Viasat True Crime, which will debut in the Polish market with CANAL+. Viasat True Crime will take channel position 219 on the CANAL+ platform, and be available in the Relax+ and higher packages.

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RATINGS

Friday’s Panther’s/Rangers Eastern Conference NHL game on ESPN averaged 2.1 million total viewers and 850,000 A18-49, up 30% and 44% versus last year’s WCF game 2 on ABC and up 28% and 43% against TNT’s ECF game 2.

Season 17 of ITV’s “Britain’s Got Talent is the biggest entertainment series of the year across the pond, averaging 7.1 million viewers including repeats.

IN MEMORIAM

Actor Johnny Wactor was shot and killed on May 26 after three suspects tried to steal the catalytic converter from his vehicle. He was 37. Wactor appeared from 2020-22 on soap opera “General Hospital,” where he was remembered as “truly one of a kind and a pleasure to work with every day.”

This Day in History
1961 – Amnesty International was founded.

Answer to Our Last Trivia Question
Which current drama has the same name as a 2015 procedural? “Wicked City.” Kudos to: Tom Moore-Kalt Productions/LA

Today’s Trivia Question
Ethel Merman guested on which short-lived musical comedy series? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.)

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Check out more jobs in Cynopsis Classifieds »
Job of the day
PAID SEARCH SPECIALIST >>
AKA NYC/NEW YORK, NY: As Paid Search Specialist, you will be responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE

MARKETING ASSOCIATE MANAGER
GSTV
NEW YORK, NY – HYBRID REMOTE

Touch various teams within our group such as Marketing Solutions, Marketing Communications and Design. Our group develops thoughtful marketing and promotional programs alongside our business development team. We collaborate with teams across the organization to develop concepts that meet client needs and then bring the story to life. Full info HERE

VICE PRESIDENT, RESEARCH
>>
GREAT AMERICAN MEDIA/NEW YORK:
Manages information flow & develops analysis on a timely basis to the Great American Media team. Data includes all relevant Nielsen, Video Amp & streaming reports for all Company properties, including Overnights, Sales Estimates, Daypart analysis & information required by various departments to position the company in the marketplace. Full info HERE

MEDIA PLANNER >>
AKA NYC/NEW YORK, NY: Shape and executive innovative multi-channel media plans. Key responsibilities include developing campaign presentations and reporting materials and optimizing campaign performance using Google Campaign Manager. Ideal candidates possess 2-4 years of experience, strong communication skills, and a passion for entertainment. Full info HERE

TV HOST
>>
QVC/WESTCHESTER, PA: Credible while entertaining candidate w/exp hosting TV, digital, radio, spokesperson or live events. Masterful storyteller, enthusiastic & a love for products and shopping a must. Must be quick on their feet w/ability to improv & engage as well as have an elevated sense of style. Full info HERE

DIRECT RESPONSE ACCOUNT EXECUTIVE

TV One
NEW YORK, NY – HYBRID REMOTE
Carry out the entire sales process from initial contact to deal close as well as build and maintain exceptional relationships with advertisers and agencies by communicating TV One Network’s values and brand strength. Full info HERE

GENERAL SALES MANAGER

CUMULUS MEDIA
DALLAS-FT. WORTH

Develop, implement, and drive a sales plan that will meet stations’ revenue goals with emphasis on customer-focused selling to direct, new direct, vertical categories, digital, NTR, station features and major account sales as well as work with CEO’s and CMO’s to create strategies that drive revenue and create long term partnerships. Full info HERE

MANAGER, LEGAL & BUSINESS AFFAIRS

TV One
SILVER SPRING, MD – HYBRID REMOTE

Work as a core member of our team, interfacing with TV One’s Marketing, Programming & Production, Public Relations, Operations, Ad Sales and Content Distribution departments and lead the negotiation of contractual business terms for a particular subset of our contractual engagements with clients, vendors and contractors. Full info HERE

GENERAL MANAGER

PAC-12 ENTERPRISES
SAN RAMON, CA (HYBRID)

The General Manager is a strategic entrepreneurial leader w/in-depth insight into the evolving media marketplace. You will have a unique combination of executive mgmt, bus dev, and production ops leadership exp; with a proven track record of developing, executing, and maximizing lucrative opportunities for production/media content organizations. Full info HERE

CTV ACCOUNT EXECUTIVE
>>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing partnerships to drive strategic and creative solutions for clients also help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE

PERFORMANCE MARKETING DIRECTOR

AKA NYC
NEW YORK

Serve as a primary point of contact for our clients, cultivating strong relationships based on trust and delivering exceptional service. Collaborate closely to understand their goals, challenges, and market dynamics, providing strategic guidance and insights. Full info HERE

DIGITAL SALES ACCOUNT EXECUTIVE >>
OUTLAWS ENTERTAINMENT/Remote:
Looking for a senior level digital seller to drive national, regional and local O&O and 3rd Party Revenue for our Gen-Z targeted video content and entertainment division. Will have access to influencers, a strong creative services team and a multitude of media assets to leverage. Full info HERE

VP OF FINANCE & ACCOUNTING
>>
PBS DISTRIBUTION/ARLINGTON, VA (HYBRID): Responsible for strategic financial oversight of the company’s growth and profitability, including all finance, accounting, and treasury operations as well as lead the long-term financial planning process, provide content investment guidance and collaborate with the executive management team to set the vision and achieve goals for revenue. Full info HERE

ACCOUNT REP: MPT NATIONAL CORPORATE SALES

MARYLAND PUBLIC TELEVISION FOUNDATION
REMOTE

Call on current and prospective sponsors, providing high-quality customer service, in a manner consistent with standard industry practice, for the customer/client accounts for which they have cultivated or have been assigned as well as build sustainable, long-lasting relationships with existing clients. Full info HERE

PAID SEARCH SPECIALIST
AKA NYC
NEW YORK

Responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE

PAID SOCIAL SPECIALIST
AKA NYC
NEW YORK

Responsible for developing, implementing, and optimizing paid social media campaigns to drive brand awareness, engagement, and conversions. The ideal candidate will possess a deep understanding of social media platforms and data analytics and has a proven track record of delivering measurable results through paid social channels. Full info HERE

MANAGER, CONSUMER MARKETING

TV One
SILVER SPRING, MD – HYBRID REMOTE

Contribute strategic thinking and new ideas to the building and development of consumers promotions and marketing campaigns and work on marketing strategies, in partnership with the internal research team and media agency, for programming initiatives to inform our understanding of the target audience. Full info HERE

MOTION GRAPHIC DESIGNER
TV One
SILVER SPRING, MD – HYBRID REMOTE

Conceptualize, develop, design and animate digital & social videos across various content verticals including entertainment, lifestyle, fashion/beauty and TV One Networks’ show extensions and develop designs for promo campaigns, original movies, and original and acquired series, original movies, and all network and branding initiatives. Full info HERE

PRODUCER/WRITER
TV One
SILVER SPRING, MD – HYBRID REMOTE

Responsible for writing, producing and supervising edit sessions for assigned on-air promos and cross department promotional initiatives and develop and execute ideas for image and brand campaigns. Manage shoots as necessary. Full info HERE

SR. PROJECT MANAGER
TV One
SILVER SPRING, MD – HYBRID REMOTE

Coordinate off-channel marketing and creative services projects, timing, administrative coordination, and processes to ensure that our projects are delivered on time, budget and produce the desired results. You will be the go-to person for everything involving a project’s organization, client communication, planning, and timeline. Full info HERE

DIRECTOR, CUSTOMER ACQUISITION

GOLDEN HIPPO
WOODLAND HILLS, CA (Hybrid)

Golden Hippo is hiring a Director, Customer Acquisition to be responsible for leading a direct response marketing team to test, optimize, and scale new product campaigns. This role will help to identify opportunities and the strategy for overall Customer Acquisition initiatives. Anticipated Salary Range is $131.6k – $175.5k + bonuses. Full info HERE

SR. YOUTUBE ADS SPECIALIST
GOLDEN HIPPO
REMOTE

Golden Hippo is hiring a Sr. YouTube Ads Specialist to lead YouTube media buying. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budgets while maintaining KPI’s. Anticipated Salary Range is $86.4k – $115.2k + bonuses. Full info HERE

FACEBOOK ADS SPECIALIST
GOLDEN HIPPO
REMOTE

Golden Hippo is hiring a Facebook Ads Specialist to manage Facebook ad campaigns and craft highly converting ad creatives. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budget. Anticipated Salary Range is $75.7k – $101k + bonuses. Full info HERE

SVP-DIGITAL REVENUE DEVELOPMENT
>>
NEXSTAR/IRVING, TX: Work collaboratively with the Broadcast Leadership Team to lead sales strategies across all stations, divisions, and platforms. The role will work with station leadership, the National Sales Organization, and directly with clients to drive optimal revenue opportunities for all of Nexstar’s digital channels. Full info HERE

CLIENT SOLUTIONS COORDINATOR

UP ENTERTAINMENT
NEW YORK, NY

Play a pivotal role in providing project management and administrative oversight for the UP & Aspire Client Solutions Ad Sales team as well as development and execution of linear and digital sponsorships, ensuring all elements related to the sponsorships are coordinated, scheduled, and executed correctly. Full info HERE

SENIOR DIRECTOR OF AD SALES
>>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing large, meaningful partnerships to drive strategic and creative solutions for clients. You relish the opportunity to help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE

ACCOUNT EXECUTIVE

INTERSECTION
LOS ANGELES, CA

Drive new revenue for our media around Los Angeles and beyond as well as building relationships with prospects and clients. Full info HERE

ACCOUNT EXECUTIVE DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID):
Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Min 2 yrs DR Experience. Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE

MEDIA COORDIATOR DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID):
Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE

ACCOUNT EXECUTIVE

INTERSECTION
SEATTLE, WA

Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE

ACCOUNT EXECUTIVE
INTERSECTION
PORTLAND, OR

Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE

ACCOUNT EXECUTIVE, AD SALES >>
FUSE MEDIA/NEW YORK, NY:
Support the Ad Sales team by prospecting, selling and expanding the Company’s advertising revenue base. The candidate will have a strong media sales background with a network of industry clients and prospects as well as establish a book of business and exceed pre-established activity and sales quota utilizing CRM tools to document sales activity. Full info HERE

ACCOUNT EXECUTIVE, EAST COAST ADVERTISING SALES

THE ALLEN MEDIA GROUP
NYC (Hybrid)

Responsible for coverage of assigned advertising agencies and clients specifically dedicated to representing AMG linear, digital and streaming platforms. Also grow and maintain existing clients as well as prospect and close new business. Work closely with clients and advertising holding companies ensuring AMG is a ‘must-buy’ for advertisers. Full info HERE

ACCOUNT DIRECTOR
FUTURE TODAY
CHICAGO

Represent Future Today, selling an expansive portfolio of O&O CTV apps, inclusive of HappyKids, Fawesome, The LEGO Channel, FilmRise, Blippi. 5+years selling linear/streaming/OLV exp req. Biz dev position inclusive of direct, pmp/pg. Solid relationships; agency & client. Full info HERE

VP/HEAD OF ADVERTISING SALES

FREEBEE
FL/NYC Remote

Lead, manage, develop, and grow Ad Sales teams. Attract and retain the best talent. Work with leadership team to set, achieve, and grow revenue targets across OOH, Digital and Experiential. Instrumental in driving the team to exceed all expectations and goals. 15+ years’ experience in advertising, media, and relevant sales management roles. Full info HERE

ACCOUNT EXECUTIVE
FREEBEE
MIAMI

Achieve revenue and growth targets across linear and digital. Identify and execute strategies which result in exceeding revenue targets. Develop and execute effective sales strategies that showcase as well as maximize overall revenues for the overarching National Sales division. 7-10 yrs exp. in advertising, media & relevant sales management roles. Full info HERE

SENIOR AUDIO/VIDEO PROMOTION PRODUCER >>
WHYY/PHILADELPHIA:
Produce best-in-class promotional spots, accurately reflecting WHYY’s brand mission, from strategy through management approvals. Write killer scripts for audio and video to engage audiences. Organize promotional spot production schedule for video and audio spots needed for TV, FM, digital and social platforms. 10-15+ years’ experience. Full info HERE

DIGITAL DIRECTOR, NEWS >>
WHYY/PHILADELPHIA:
Develop a cogent strategy for developing and publishing WHYY news content across social media and emerging digital platforms. Convey and create SEO, social media and digital best practices in concert with the digital staff with the focus of informing and developing the newsroom’s digital muscles. Five or more years of journalism experience. Full info HERE

ACCOUNT EXECUTIVE
FAMILY ENTERTAINMENT TV
NYC
Represent FETV & FMC to media community via ongoing communications & relationship building. Maintain & develop strong working relationships w/both agencies & internal departments in support of sales efforts. Work w/sales management, pricing & planning to achieve quarterly revenue goals. 5+ yrs media sales exp. preferably in cable TV- agency exp. +. Full info HERE

TV/VIDEO SPONSORSHIP-PRODUCT INTEGRATION SALES REPRESENTATIVE
>>
GAME ON MEDIA SOLUTIONS/Remote: Game On Media Solutions is looking for an independent business development oriented sponsorship sales representative. Focus will be on TV/Streaming project opportunities for brands that include product integration and placement. This is an Independent Contractor performance compensated opening. Attractive fees can be earned for closed deals. Full info HERE

BRAND ASSISTANT
>>
THE LEDE COMPANY/NYC: Full-service communication, strategy, and social impact consulting firm, specializing in corporate, brand, entertainment, and nonprofit sectors, is seeking a Brand Assistant to join the Brand team in our New York office. The Assistant will play an integral role in supporting accounts for a wide variety of Fashion, Beauty, CPG and Lifestyle clients. Full info HERE

TALENT ASSISTANT >>
THE LEDE COMPANY/LA: Full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment and nonprofit sectors. We are looking for a Talent Assistant to a Talent Publicist in Los Angeles. We are seeking enthusiastic candidates who can work in a fast-paced environment, are driven & have strong communication and writing skills. Full info HERE

EXECUTIVE PRODUCER FOR NATIONAL POLITICAL SHOW >>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC: Develop and oversee the production of a daily or weekly national political show that covers the most important political news and events of the day. Develop and execute strategies to increase the show’s audience and engagement. At least 5 years of experience as an executive producer for a political show or similar program. Full info HERE

EXECUTIVE PRODUCER OF NEWS/ENTERTAINMENT
>>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC:
Oversee all editorial and entertainment content, news production and presentation. Responsible for day-to-day operations of the show: producing, writing, and guiding creative. Develop content for the News @ TEN, plan, assign and create production schedules. 7 years of experience as executive producer or show producer. Network experience preferred. Full info HERE

TUESDAY MAY 28
ABC: Celebrity Wheel of Fortune, Celebrity Jeopardy!, The $100,000 Pyramid
CBS: FBI, FBI: International, FBI: Most Wanted
CW: Police 24/7, Hostage Rescue
FOX: Beat Shazam [p], The Quiz with Balls [p]
NBC: America’s Got Talent [p], Password
PBS: Finding Your Roots with Henry Louis Gates, To Be Takei, Frontline
Telemundo: Top Chef VIP, El Señor de Los Cielos
Univision: Golpe de Suerte [p], El Gallo de Oro, El Amor No Tiene Receta

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