Welcome to Cynsiders

The Cynsiders column is a platform for industry leaders to reach out to their colleagues followers and the public at large.  In their own words, they address breaking news, issues of the day, and the larger changes going on in the ever-evolving world of television, video and digital.  Unique to cynopsis, Cynsiders lives on the cynopsis.com homepage and is promoted across the daily newsletters. We welcome readers’ comments, queries, and column ideas at kittybowe@cynopsis.com

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Cynopsis 7/24/2026: Peacock Cracks the Streaming Code

   Friday, July 24, 2026 TGIF, and what a week it was for the streaming business — where fortunes were made, lost, and occasionally reversed. Peacock is profitable — powered by the World Cup, NBA Playoffs, and attractive people standing around a villa arguing.  The World Cup helped TelevisaUnivision prove sports rights aren’t just […]

Cynopsis 7/23/26: Warner Bros. Discovery’s Foray into Shoppable Pause Ads

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Cynopsis 7/22/2026: The Sharks Are Circling, and So Are the Brands

Wednesday, July 22, 2026 Happy Wednesday!  We hope your second peek at the refreshed Cynopsis hit the mark. A new design, the same curated coverage aimed at getting your day off to an informed start.  In today’s issue: Disney’s Year of Restructuring Rolls On Shark Week: Which Brands Took the Bait? 39 Years Later, Detroit’s […]

Cynopsis: 7/21/2026: Paramount-Warner Bros. Discovery Merger Hit With Restraining Order; The Final Whistle Has Blown — but the World Cup Is Still Making Noise

Tuesday, July 21, 2026 Good morning, readers! Welcome to Streamlined, the essential read for television business professionals. Streamlined comes to your inbox every Tuesday and Thursday. We hope you like what you see. In today’s issue: Q&A with the Chief Content Officer at AMC Global Media Paramount-Warner Bros. Discovery Merger Hit With Restraining Order The […]

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