By Janet Di Lauro As December inches ever closer, it’s time for Hallmark to unleash their version of the Kraken – a slew of heartwarming, Christmas movies for all members of the family. Michelle Vicary, executive vice president of programming for Crown Media Family Networks, spoke to Cynopsis about why the end-of-year holiday season has […]
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During season of joy, Lifetime finds getting ‘Grumpy Cat’ helps
By Janet Di Lauro Holiday season movies are often full of a lot of sweetness and light, but thanks to Lifetime that’s changing a bit this year, thanks to their original film Grumpy Cat’s Worst Christmas Ever. Arturo Interian is the vice-president of original movies for Lifetime, and in that role he oversees […]
Happy News
Stark Raving Media’s John Williams has just published a novel: a Christmas fantasy called “The Crimson and the Frost,” available at Amazon.com. Congrats! ,
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Happy News!
Lena and Charlotte Biscuiti – twin daughters of The Lippin Group SVP Matt Biscuiti and his wife Nicole Marousek – turned 1 on November 12th. Happy Birthday!
Happy News!
Kaiya Karina LaPack was born on Thursday, October 23rd at Providence Tarzana Medical Center. Her proud parents are Kannie Yu LaPack, Vice President, Publicity at Lifetime, and Landon LaPack. Congrats!
Can TV really change the world? Just ask ‘To Russia With Love’
By Laura Michalchyshyn, President Sundance Productions It’s something no one can really plan for when making a documentary: The moment when a great character – a great person – comes to you, the filmmakers. That’s what happened to us earlier this year, while in the midst of filming To Russia With Love, an […]
How Showtime Can Turn ‘Twin Peaks’ 2.0 Into a 21st Century Success Story
By Erica Martinez, planning director at Saatchi & Saatchi Wellness Full disclosure: In addition to being a career marketer, I am a huge Twin Peaks fan. I spent much of October rejoicing over the news that after 25 years – just as Laura Palmer promised – the show would be back on air, […]
When Something Earns A Culture Of Fandom, it Pops
By Brad Schwartz, President of Entertainment and Media at POP I love a band called The Tragically Hip (yes…I’m Canadian). My passion for The Hip started when I was 18. I discovered them. I went to the shows. All the shows. I got my CD signed. I told everyone about them. I bought the T-shirt. […]
Happy News!
On August 30, Sandie Lanza, AE at KESQ in Palm Springs was married to Bob Ware, AE at CBS Local 2, Palm Springs. Congrats!
Racing to Capture Generation Z Loyalty, Brands Must Be Quick on Their Feet
By Michael Lowe, President, A Parent Media Co. Inc. and founder, Kidoodle.TV When you work in the children’s programming space, the phrase “Generation Z” comes up frequently. But while defining Gen Z as the kids born roughly after 1995 is easy, actually understanding the needs and desires of the youngest, most digitally ensconced […]
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For New York Life, When the Whistle Blows, the Real Story Begins
New York Life’s new docuseries “The Assist” takes USMNT stars Tyler Adams, Tim Ream, and...Why Local Media Sellers Need Different Tools Than National Buyers
By Ribeye VP of Product & Engineering Martin Lasarga Local media sellers are working harder than...Time is Money. But Is It?
Ted Royer, Co-Founder and Creative Lead at Folk Devils, asks: What happens when technology weakens...
