Ed Renicker, CEO of New York Interconnect, will host a fireside chat with Bill Koenigsberg, President, CEO and founder of Horizon Media, at the Cynopsis Big TV Conference. Among the topics: brands, data and the future of client/agency relationship. Renicker offers a sneak peek at what’s on the agenda. What do you think is […]
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The Women’s Tennis Association’s WInning Game Explained
The Women’s Tennis Association will receive the 2019 Distinguished Company award at the Top Women in Media Awards gala in NYC. Micky Lawler, WTA President, explains how the organization serves women so well. What have been the most effective initiatives/policies in your company to help women thrive in the workplace? The success of the WTA as an […]
Piracy: Friend MTS Battens Down the Hatches
Aaarrgh! Piracy is a major issue for the media industry, and it’s a challenge being addressed by Friend MTS, provider of channel content protection. Simon Williamson, Chief Commercial Officer and a speaker at That Big TV Conference September 9-10 in NYC, talked to Cynopsis about the piracy plague, and how companies can batten down […]
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Notes From America’s Most Musical Family
By Cathy Applefeld Olson Nick Lachey, TV personality and founding member of boy band 98 Degrees,will host Nickelodeon’s upcoming music competition series America’s Most Musical Family, and Grammy winner Ciara, digital sensation David Dobrik and singer/songwriter/actor Debbie Gibson will serve as judges for the show. The net announced the lineup July 25 for the show, […]
Why Are Podcasts So Hot? Forever Dog’s Gary Reisman Explains the New Big Business
Podcasts have been around for decades, but suddenly they’re red-hot. Gary Reisman, CEO of podcast producer Forever Dog, explains why podcasts have become big business. Why are podcasts suddenly so popular? In recent years, we’ve seen popularity increase exponentially on two fronts – among consumers/listeners, as well as among the creatives who are getting […]
Up and Away With Nat Geo’s APOLLO: Mission to the Moon
National Geographic‘s APOLLO: Mission to the Moon, which premiered Sunday, July 7 and will re-air this week as part of the net’s Space Week programming, is “not just a film, it’s an experience,” says Geoff Daniels, EVP of Global Unscripted Entertainment, National Geographic. Here’s why. How does “Apollo: Missions to the Moon” fit into the network’s […]
Univision Connects With Digital
Investment in technology is paying off for a digitally-connected audience, says Sameer Deen, Chief Digital Officer, Univision Communications Inc. How is Univision evolving its digital business? Univision’s digital platforms continue to grow and deliver stellar results in a competitive media environment. Our focus on providing a voice to the communities we serve, including expanding our […]
PremiumMedia 360 Offers Cloud-based Solution for Automation of Advertising Data
2018 election reconciliations won’t be done until July, yet stations/agencies are still doing them manually. The finance and investment teams comb through the invoice, line by line, to determine which parts of the invoice they should pay. It’s a situation tackled by advertising data automation company PremiumMedia 360, which provides a cloud based solution for buyers and […]
6 Reasons AVOD Providers Can’t Afford to Ignore Download
By Dan Hurwitz, Chief Revenue Officer, Penthera Mobile video download has become a feature that users rely on to solve some of their most persistent viewing issues. When they are somewhere without service, have a finicky connection causing constant buffering, or don’t want streaming video to eat up their mobile data allowance — downloaded content […]
Marketers Who Get Out Ahead of the TV Attribution Trend Stand to Win Big
By Tripp Boyle, SVP, Connekt Technologies It’s early times for TV attribution, but things are going to change dramatically—sooner than most expect. Connected TV devices have made their way into three-quarters of U.S. homes, opening the door for a massive increase in digital measurement and tracking capabilities, even in the linear ecosystem. Marketers stand […]
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Reinventing the Ritual
The television Upfront has survived streaming, cord-cutting, and the rise of programmatic — but 2026...Outcomes Over Inventory: Disney Advertising’s 2026 Upfront View
The Upfront is changing — and few people have a better view of that shift...Built for This Moment: Telemundo’s 2026 Upfront Play
As the 2026 Upfront season heats up, Telemundo arrives with momentum — and a clear...
