The Cynsiders column is a platform for industry leaders to reach out to colleagues, followers, and the public at large. In their own words and in targeted Q&As, columnists address breaking news, issues of the day, and the larger changes going on in the ever-evolving world of television, video and digital. Cynsiders columns live on Cynopsis’ main page and are promoted across all daily newsletters. We welcome readers’ comments, queries, and column ideas at Lynn@Cynopsis.com.
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A+E Global Media’s Multiplatform Playbook

A Cynopsis Message From A+E Global Media Wednesday March 25, 2026 A+E Global Media Leverages Digital Originals, Creators and Interactive Experiences to Deepen Audience Engagement A+E Global Media has significantly expanded its digital capabilities, investing heavily in original video, custom storytelling, social-first content and redesigned websites to deepen audience engagement. That strategy reflects […]
Cynopsis 03/25/26: Apple TV Renews “For All Mankind” for Sixth and Final Season

Wednesday March 25, 2026 IN THE NEWS Many young people aged 18-24 find traditional news irrelevant, difficult to understand, or unfairly biased against their demographic, according to the Reuters Institute for the Study of Journalism’s Digital News Report. Key findings of the research include: · Young people are now clearly social-first […]
Cynopsis 03/24/26: “Regular Show” Returns to Cartoon Network

A CYNOPSIS MESSAGE FROM PREMION Tuesday March 24, 2026 IN THE NEWS A group of Democratic senators is demanding a “thorough review” of the proposed $110 billion Paramount Skydance–Warner Bros. Discovery merger, citing concerns over significant foreign investment tied to the deal. In a letter to FCC Chairman Brendan […]
03/23/26: Cynopsis Media Tech Update

Monday March 23, 2026 TOP MEDIA TECH NEWS Samsung Ads touts dessert brand Crumbl’s first streaming TV campaign as a testament to CTV’s ability to perform on par with search and social media – particularly by matching cost efficiency benchmarks and driving the bakery’s intended business results. Crumbl’s campaign involved Samsung’s […]
Cynopsis 03/23/26: CBS News Radio Shutting Down

Monday March 23, 2026 IN THE NEWS CBS News started another round of layoffs on Friday. “It’s no secret that the news business is changing radically, and that we need to change along with it,” said CBS News Editor in Chief Bari Weiss and CBS News president Tom Cibrowski in a memo to staff. […]
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Women’s Sports: From Cultural Play to Marketing Powerhouse
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