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Cynopsis: Classified Advantage
02.18.14

Good morning. It’s Tuesday, February 18, 2014, and this is your weekly issue of Cynopsis: Classified Advantage!

Welcome to Leadership Lessons, the column that focuses on conversations with senior managers and leaders in the TV world, speaking candidly about their professional journeys and how that informs what they look for when hiring new employees.

What’s your management style?

Jim Goss, SVP of Creative Services, On-Air Promotions & Short Form Programming, INSP
I ask questions that will help people find the answers themselves. That’s probably the best way to do it. If you can lead them to solve their own problems, you give them the tools that are lasting. It instills confidence and makes them better managers and better creators, too.

The hardest thing for me about being a leader is when you want talented people to stay longer, even when you know they need to leave and move to the next level… it’s knowing the best time to make that happen. You hate to lose those folks, but you’re happy when you see their success.

Warren Packard, Founder and CEO, Thuuz Sports
Absolutely anyone can be a leader. Leadership doesn’t require age, doesn’t require experience, and doesn’t require massive intelligence. Leadership requires vision, energy, enthusiasm, ingenuity, gumption, and a high emotional intelligence. Even if one is just starting out in his or her career, one should generate a far-reaching vision for the business that they’re in and use that vision to ensure that one always has the big picture in mind, even if one is executing, day-to-day, down in the weeds on some tactically important, yet not far-reaching, objectives for the business.

Marc Etkind, General Manager, DestinationAmerica
You need to hire good people and then give them the freedom and trust to do their jobs. Encourage everyone to start saving for retirement. And most importantly, wear comfortable shoes and take care of your feet.

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 A CYNOPSIS MESSAGE

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JOB OPENING: VP, PROMO PLAN’G & STRATEGY/AMC/NYC: Lead Prgrmmng Promo Plan & Strategy team & guide all functions. Oversee daily log creation/ promo strat for AMC, AMC Canada, AMC HD, Advcd Platform nets. 10+ yrs exp req’d. Full info/apply HERE (2/21) 

JOB OPENING: VP AD SALES/UPTV/CHICAGO: Prospects advertisers. Strong negotiation skills. 10+yrs ad sales cable exp. Strong client relationships. Agency exp. a +. Res: [email protected] (2/21)

JOB OPENING: SR ACCT EXEC, DIGITAL/SERINO COYNE/NYC: Responsible for planning, developing, & implementing client’s digital initiatives & strategies. 5 yrs proven digital mktg exp. Info & apply: HERE (2/20)

JOB OPENING: DIGITAL SALES PLANNER/Discovery/NY: Team oriented sales professional to support Digital AE/team. Help to deliver proposals, ensure campaign’s success, and meet client’s needs. 2+ yrs media ad sales exp. APPLY HERE (2/15) 

JOB OPENING: INVENTORY SALES PLANNER/Screenvision/NYC: Inventory mgmt., sales acct mgmt., sales reporting, campaign tracking, Need BS+5yrs media exp, strong excel. Apply www.screenvision.com (2/15)

JOB OPENING: ASST COPY EDITOR/NYC (FREELANCE): Exp’d copy editor to proof/fact-check creative for print, on-air and online. Must be familiar w/AP Style, w/strong writing skills. Knwlg media & pop culture a plus.Resume HERE (2/20)

JOB OPENING: MGR DIGITAL CONTENT/WEtv/NYC: manage content on WEtv digital properties, strong skills in web & social copywriting, digital production process, basic html, and CMS. APPLY HERE (2/19)

JOB OPENING: DIR VIDEO ONDEMAND/TWC NEWS  NY1: Lead VOD portal dvlpmnt strategy, daily operation & prgrmng needs for TWC Local OnDemand across cable system. Provide leadership, direction & mgmt for dept & portal. Full info/apply HERE (2/20) 

JOB OPENING: WEB DEVELOPER/DESIGNER/Red Touch Media needs an experienced PHP Web & Mobile App Developer/Designer in Salt Lake City, UT: Perks: office scooter, fun work environment, flexible hours, beautiful mountain views. Apply: http://ow.ly/tkl5K (2/20)

JOB OPENING: SR MGR OF COMM & SOCIAL MEDIA/FOX Sports South (Atlanta): Create & Execute media relations plans on behalf of the FS Regional Networks. Master’s a plus 5+ yrs.exp. http://goo.gl/6DJOrN (2/21) 

JOB OPENING: STRATEGIC MKTG MGR/fuse/NYC: Ideation & proposal dvpmt of multi-platform integrated mktg opportunities for potential/existing Ad Sales clients. Exp: Mktg/ad sales/comm/mgmt/media/crtv writing/ prior mgr exp. APPLY HERE (2/21)

JOB OPENING: VP MKTG/AMC/NYC: Lead mktg campaigns.Run creative process for mktg creative prod in print, video, dig, etc. Dev media plans for digital/social for consumer & Hollywood trade initiatives. Full info/apply HERE (2/21)

JOB OPENING: DIG SPVSR/Comcast/WA: Manage, train, motivate Seattle media sales team to maximize online display and Video Pre/Midroll opp working in tandem with TV Sales Team. Resume to: http://www.comcast.jobs/3111 (2/20)

JOB OPENING: DIG. PROD ASST/NICK, (Int’l Dig Media) NY: Support Sr. Prod/Editorial Prod. Mng daily tasks incl. tracking scheds, CMS content entries, gathering assets, etc. 1yr+ exp dig content & prod. Res to: Nick Digital Prod Asst in subj. [email protected] (2/15)

JOB OPENING: RESEARCH DIRECTOR/Telemundo/NYC: Research Dir. to analyze mkt data for sales/news teams. 5+ yrs media exp. required with Nielsen, Scarborough, Media Audit & CMR. Apply HERE (2/21)

JOB OPENING: MGR, PRGRM RSRCH/WEtv/NYC: Oversee dvlpmnt, expansion, direction of prgrmmng efforts. Work w/Sched, Acquisitions, Promo Strategy to provide comprehensive, user-friendly data. Asst mktg, afill sales, etc.  Full info/apply: HERE (2/21)

JOB OPENING: RESEARCH MGR/SUNDANCE TV/NYC: Support ad sales, affiliate sales, prgrmmng & marketing with analyses & insights. Skilled in use of Nielsen, MRI, Simmons. 5 yrs exp in TV rsrch. Ad sales rsrch background pref’d. APPLY HERE (2/20)

JOB OPENING: USER EXPERIENCE RESEARCHER/ONE KINGS LANE/SFO: Work w/user exp team members & prod mgrs to create rsrch strategies & plans 4+ yrs of hands-on rsrch exp including; Qualitative Research, Focus Groups, Remote User Testing. Apply HERE (2/20)

JOB OPENING: VP BUSINESS DEV/MOBILE GAMES, APPS/LA: Fox Digital Entertainment is seeking a VP, Business, Development, for its mobile games and apps business. General Strategy Consultants Apply: http://tinyurl.com/jwem3vj (FFE0002218) (2/21)

JOB OPENING: DIG. SUPERVISOR/ACCT SERVICES/Turner/NY: Dig. exp req’d; ensure daily ops of Dig. Accts running smoothly; work internally w/Sales, Site, STPL, Ad Ops, Invoicing to resolve daily issues; will have direct reports, mgmt exp pref’d. APPLY HERE (2/19)

JOB OPENING: MGR, AD STANDARDS/NBCU/NYC: Ensure ads meet laws & standards, lead projects & creatively improve the dept. function. Seeking problem solver w/ 5+ yrs exp. Apply: HERE (2/15)

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 A CYNOPSIS MESSAGE

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partner with business and functional leaders across the AOL Brands Group to develop and lead an effective People strategy and execution for the group
Senior Director, Human Resources
AOL Brands
NYC NY
http://corp.aol.com/careers

partner with Agency Development Team to build large digital-first advertising programs involving a combination of AOL online, offline and third party programming, technology and platform assets
Innovation Experience Director
AOL Advertising
NYC NY
http://corp.aol.com/careers

partner with Grab’s sales force and business leaders, guiding the development of specific ideas and leading the development of key customer pitches
Director of Sales Development – Digital Video
Grab Media
NYC NY
http://www.grab-media.com/about/careers/

lead our portfolio-wide optimization efforts for search and social
Sr. Manager, Audience Development
Say Media
NYC NY
http://www.saymedia.com/careers

ensure that the cross-creative collaboration process evolves into well developed concepts that meet client objectives
Senior Art Director
Organic
NYC NY
http://www.organic.com/

utilize your product design, interaction design, and visual design skills to design new features for Vine’s mobile and web apps
Product Designer
Vine
NYC NY
https://vine.co/jobs

design and perform analysis, interpret results and develop recommendations for internal and external stakeholders
Senior Analyst
Organic
Detroit MI
http://www.organic.com/

responsible for measuring the effectiveness of mass advertising spend  across all channels  through econometric analyses and experimentation
Mass Measurement DIrector
Amazon
Seattle WA
http://www.amazon.com/gp/jobs

lead cross-functional HR teams for acquisition due diligence and integration planning
Sr. HR M&A Program Manager
Amazon
Seattle WA
http://www.amazon.com/gp/jobs

partner with several Yelp functions to deliver strong financial results via analytically driven insights
Manager, Business Operations & Strategy
Yelp
San Francisco CA
http://www.yelp.com/careers

support new strategic partnerships to expand Yelp traffic and/or revenue
Business Development Manager
Yelp
San Francisco CA
http://www.yelp.com/careers

lead the accounting team in consistently timely, efficient, and accurate closes
Director of Accounting
Say Media
San Francisco CA
http://www.saymedia.com/careers

drive creative sales strategy with leading digital video buyers
Digital Video Account Director
Grab Media
Los Angeles CA
http://www.grab-media.com/about/careers/

responsibility for the growth and direction of Crowd Ignite including P&L, Product Roadmap, Publisher Network, and Revenue programs. Based in Los Angeles, CA; the MD reports to the Chief Operating Officer of Evolve Media
Managing Director, Crowd Ignite
Evolve Media
Los Angeles CA
http://www.evolvemediallc.com/careers

oversee the day-to-day and execution of integrated, multi-level marketing programs for a wide variety of digital advertising clients on schedule and within budget
Associate Director, Digital Marketing & Production
Evolve Media
Los Angeles CA
http://www.evolvemediallc.com/careers

provide full life cycle, high volume recruiting support for a wide range of departments
Senior Recruiter
Hulu
Santa Monica CA
http://www.hulu.com/jobs/location

develop and manage Corporate Communications strategies that employ B2B and B2C publicity to achieve overall network goals
Vice President, Corporate Communications
NUVO tv
Glendale CA
http://www.mynuvotv.com/jobs

ensuring that the centrally agreed Video on Demand and online strategy is implemented and executed
Manager, Video on Demand
NUVO tv
Glendale CA
http://www.mynuvotv.com/jobs

manage a team of marketers responsible for brand and acquisition marketing communications in the United States and Canada
Director of Advertising
Netflix
Los Gatos CA
http://jobs.netflix.com/

provide HR partnership on all elements of talent acquisition and management that is directly linked to driving our business success, supporting profitability and overall organizational effectiveness
Director of Human Resources, Marketing & Corporate Legal
Netflix
Los Gatos CA or Beverly Hills CA
http://jobs.netflix.com/

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 A CYNOPSIS MESSAGE

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Are you part of a team that works on a groundbreaking kids series, an addictive game or app, an infectious children’s entertainment campaign?

CYNOPSIS KIDS !MAGINATION AWARDS

Entry Deadline:March 14, 2014
Late Submissions:March 21, 2014
Awards Event:June 11, 2014 (NYC)

Visit our website for additional information

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Mark Horak has joined Redbox as President. Most recently, Horak served as President the Americas at Warner Bros. Home Entertainment.

Jeffrey Glaser was promoted to Executive Vice President of Current Programming at 20th Century Fox Television. Glaser had been Senior Vice President.

Matthew Robinson was named Senior Vice President, International Television at Twentieth Century Fox Television Distribution. Most recently, Robinson was Vice President of International Sales Planning at Warner Bros.

Shelly Tatro has been tapped by A&E to serve as Senior Vice President of Development & Programming. Previously, Tatro was Senior Vice President of East Coast Production and Development for VH1.

SundanceTV promoted Katie Lanegran to Vice President, Public Relations. Lanegran had been a senior director.

John Hesling was named Senior Vice President, Programming of Shed Media. Hesler had been the executive producer of Top Gear for BBC Worldwide Productions Los Angeles.

Maxus North America appointed Lori Greene to the newly-created position of Content Director. Before serving as a senior-level consultant in the industry, Greene had been Senior Vice President of Digital Media and Content for HSM Global.

Douglas Jost has joined Veria Living as Director of Content Distribution and Marketing. Jost was co-founder of multi-platform network Bright Educational Media, Inc.

LIN Media appointed Jordan Hoffner Chief Executive Officer of Federated Media. Hoffner had been President of Digital Media at Electus.

TVGN named Leslie J. Isaacs to the position of Vice President, West Coast Ad Sales and Takashi Nakano to Vice President, Content Distribution. Most recently, Isaacs was Director, Ad Sales at NBCUniversal. Nakano had been Director, National Accounts at Scripps Networks.

Discovery Channel promoted Paul Schur to Vice President of Communications. Previously, Schur had been Senior Director of Publicity.

Joan Colletta-Sapp was appointed to the newly-created position of Head of North American Communications Planning at Mindshare North America. Previously, Colleta-Sapp had been Senior Vice President, Co-Director of Brand Planning at Cramer Krasselt.

BBC America named Ricky Kelehar its Vice President, Unscripted Programming. Kelehar had been IWC Media‘s Head of Factual Entertainment and US Formats.

Blake Callaway has been promoted to the newly created position of Executive Vice President of Marketing and Digital Media at IFC. Callaway had been Senior Vice President of Marketing.

El Rey announced an expansion of its Ad Sales team: Renee Mizrahi as Vice President, Integrated Marketing and Ad Sales; and Melissa Viele Kearney and Chris Owen as Account Executives. Most recently, Mizrahi served as VP, Integrated Marketing & Account Services at Viggle. 

Thanks — John
John Cox for Cynopsis: Classified Advantage
[email protected]
02.18.14

Roberta Caploe: Editorial Director @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group 

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