09/23/16: The NBA’s data play; Formula 1 eyes US targets; Turner maps the Ryder Cup



A CYNOPSIS MESSAGE FROM CBS SPORTS NETWORK


Watch Heisman frontrunner Lamar "Action" Jackson on CBS Sports Network

#3 Louisville at Marshall
Tomorrow 8 PM ET

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CYNOPSISSPORTS
09.23.16

Good morning. It’s Friday September 23, and this is your first early morning Sports briefing. 

The NBA locked in a multiyear partnership with Sportradar and Second Spectrum designed to expand the league’s global stats distribution and implement a new league-wide player-tracking system. The deal launches with the 2017-18 season, where Sportradar will beef up availability of statistical information for the NBA, WNBA and NBA Development League and deliver data to fans, teams, media and other data users in more than 80 countries and territories as the league’s Official Provider of Real-time NBA League Statistics. In the meantime, this season will see Sportradar will distribute NBA data and industry standard audio-visual game feeds to gaming operators outside of the country where gaming is legal. Second Spectrum will begin installing its player-tracking system in all NBA arenas over the course of the upcoming season so that it will be fully functional by the 2017-18 season, when the company becomes the Official Optical Tracking Provider of the NBA and offers data on speed, distance, drives, paint touches and defensive impact, based on its tech.

ON THE AIR

New Formula 1 Chairman Chase Carey is looking to place roots in the US, telling formula1.com that the sport will be targeting American cities beyond Austin, including New York, Miami and Los Angeles. “There is a big untapped audience in the US. I don’t want to criticize the efforts in the past, because I don’t know the efforts in the past. Formula 1 is a great premium brand and that means to me that you want to be at a location like Los Angeles, New York or Miami. Ideally in the great cities in the world.”

NBC Olympics saw its coverage of the 2016 Paralympic Games hit more than 7.8 million viewers overall across NBC and NBCSN, up 359% from the 2012 London Games, which saw 1.7 million viewers spanning 5.5 hours. Coverage averaged 143,000 viewers, up 175% from the London Paralympic Games.

Media executives Michael and Rex Lardner, along with longtime Madison Square Garden CFO Robert Pollichino, announced plans to launch a Spring League of American Football, targeting play to begin in early spring of 2018 and pitting regional teams aligned by hometowns/college/high school. The SLAF will feature ten teams and a ten game schedule, not including playoffs, pairing players in the Texas/Southwest Region against players from the Florida/Southeast Region as well as other geographically friendly areas.

BTN sees its first-ever top-15 conference matchup on Saturday when Wisconsin/Michigan State play at noon. Kevin Kugler handles play-by-play with matt Millen as analyst and Lisa Byington as reporter.

The Patriot League announced 18 basketball games to be carried by CBS Sports Network this season, as the conference announced its TV lineup. The schedule tips off on Jan. 16 with Boston University/Loyola Maryland at 7p, and an Army/Navy double bill on Jan. 21 with the women playing at 11a and the men at 1:30p. The Patriot League Men’s Basketball Championship takes place on the channel on March 8 at 7:30p,  with the Women’s Basketball Championship on March 12.

AXS TV serves up New Japan Pro Wrestling’s biggest event of the year on Sept. 20 at 9p with Wrestle Kingdom 10. Programming comes via a special four-week event and features commentary from Jim Ross and Josh Barnett.


A CYNOPSIS MESSAGE


Call for Entries:
3rd Annual Cynopsis Sports Leaderboard

Open to all individuals + teams worldwide including: all networks, MSOs, leagues, teams, universities, production companies, studios, producers, developers, marketing and PR firms, + ad agencies who have
 utilized social media platforms to promote a product to sports fans throughout 2016.

Deadline to Enter: October 21st
– – Start your Entries – –


SPONSORSHIP & PROMOTION

Mizuno announced plans to step up and open a “one-of-a-kind” Mizuno Experience Center located at The Battery Atlanta. As the Official Baseball Gear Partner of the Atlanta Braves, Mizuno will also offer multiple baseball glove kiosks inside SunTrust Park where fans can check out Mizuno baseball gloves to catch foul balls during the game. In addition to the glove kiosks, Mizuno also will activate with promotional signage and branding located around SunTrust Park, Mizuno baseball and softball equipment used in the Kid’s Zone and other fan interactive features, a presenting sponsorship for three of the Braves annual Youth Baseball Tournaments and more.

The NASCAR Foundation is donating $1 million to NYU Langone Medical Center as part of a multi-year partnership organized to benefit hospitalized children. The partnership will be commemorated at the first-ever NASCAR Foundation Honors Gala taking place at The Marriott Marquis in New York on Sept. 27 and marks The NASCAR Foundation’s first multi-year partnership with a New York area hospital.

David Ortiz launched a limited edition t-shirt on Teespring.com to benefit The David Ortiz Children’s Fund, which has seen the athlete help save more than 600 children in the New England area and in the Dominican Republic. The limited edition shirt was designed by Ortiz’s daughter Alex with the slogan, “Retired But Not Expired.”

DIGITAL & STREAMING

Turner Sports will be teaming with Google and Ubilabs to offer the largest scale 360-degree photo experience ever for a sporting event as part of its coverage of the Ryder Cup. Interactive elements will be showcased under the “Hazeltine Explorer” banner through RyderCup.com and the suite of Ryder Cup apps. Hazeltine Explorer was developed by Turner Sports through Google’s Street View Trekker technology, leveraging more than 4300 photos. Also built on the Google Maps API is a Wayfinding feature that offers a detailed view of the course with routing instructions that account for walking paths and crosswalks to help enhance the spectator experience.

CBS Sports Digital is readying the debut of The Jonah Keri Show debuts today at 2:30p. The new half-hour live weekly show features host Keri and will stream on all CBS Sports digital platforms, offering his take on top baseball and buzzing sports stories each week, weaving in stats and numbers in a unique and entertaining format.

ESPORTS

Riot Games laid out plans for its eSports future, following recent criticisms, with a strategy targeting revenue sharing, league partnerships, prize pools and sponsorships. The League of Legends publisher released a statement addressing the changes, noting "As we move into 2017 and beyond, we’re continuing to take steps towards a future where top LoL players have very well paid, long careers doing what they love – and where LoL esports team organizations are thriving businesses led by empowered owners who share responsibility and accountability for the long term prosperity of the sport.” The initiatives kick in at the World Championships, where Riot says 25% of Championship skins and Wards will be added to the total prize pool while another 25% will be put into the Mid-Season Invitational prize pool. Riot also announced that each of the 13 regional leagues will be guaranteed a lump sum to counter gaps in team revenue.

Blizzard announced that it will be shaking up Heroes of the Storm eSports in 2017, tipping that it will shift to a uniform online league format in North America, Europe, China, and Korea with players on the top eight teams in each region contracted and “guaranteed both compensation and regular competition.” In addition, as part of the new Heroes Global Championship program, the company will also offer more international events matching rival teams from different regions against one another as well as a promotion and relegation system that allows amateur teams competing in the Blizzard-sponsored Open Division to “know exactly what’s required to make it into the HGC league.”

YouTube announced a new videogame-driven series  titled Live with YouTube Gaming – with Geoff Keighley that will debut on Sept. 29 at 8p and feature Keighley sitting with YouTube creators, offer music performances and showcase video game world premieres.

Endemol Shine Group expanded its Legends of Gaming franchise, announcing deals to rollout the series in the Netherlands and Israel. Legends of Gaming NL launched earlier this month and has already garnered more than 155,000 subscribers and nearly 3 million views. Legends of Gaming Israel launched at the end of last month and has generated nearly 2.5 million views.

ROSTER MOVES

Arnaud Lagardere, General and Managing Partner of Lagardere SCA, named Andrew Georgiou as the CEO of Lagardere Sports and Entertainment. Georgiou has served as Chief Operating Officer of Lagardere Sports and Entertainment since 2014.

THE MAIN EVENT

In a two-fer from CBS Sports, Florida/Tennessee square off on the SEC Game of the Week on CBS at 3:30p while CBS Sports Network gives us the next look at Louisville’s Lamar “Action” Jackson against Marshall at 8p.


A CYNOPSIS MESSAGE


Have you seen the [CYNOPSIS TV AWARDS]?
 
New to 2016, the awards program encompass every aspect of the industry, including linear TV, digital content, marketing, and more, with more than 60 categories to choose from, including: Best Reality Series, Best Writing, Best Casting, Best Host/Judge, Network Diversity, Best Broadcast Network, Best TV Group, Best Team of the Year, Best Marketing Campaign, Best OTT Service, Best Social Media Campaign, Best use of Companion Video, Best Production Company and more!

[ENTER NOW]



ON THIS DAY in 1984: Sparky Anderson becomes the first manager to win 100 games in both the Al and NL.

In The Know: In what movie did Terry Bradshaw play Matthew McConaughey’s father? (Email [email protected] with your answer and be sure to include your name, company and city.)

Answer to Our Last Sports Trivia Question: With which team did Wade Boggs finish his playing career? Answer: Tampa. Kudos: Peter Finan-Optimum Sports/NY; Rob Casalaina-ITN/NY; Eric Wright-DS Simon Media/NY; Art Salisch-Hearst Television/NY; Ken White/Charleston; Chris Faulds-CF Consulting/Toronto; James Stuart-NBC Sports Group/Stamford; Kirk Agius-iHeartMedia/Tampa; Bill Robertson-WCHA/Edina; John Ward-Tennis Channel/Chicago; Gretchen Brady-KTVT/Dallas; Lance Davis-Good Karma Brands/Milwaukee; Aaron Swerdlow-Gerard Fox Law/LA;  Rick Pike-InterMedia Advertising/Woodland Hills; Anne Wettig-Fox Cable Networks/LA; Jason Kramer-Questus/Brea.

Later — Chris
Chris Pursell for Cynopsis | Sports @VegasandVine
09.23.16

Roberta Caploe: Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

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CYNOPSISJOBS – To view our full job listing online, please visit our webpage: cynopsis.com/classifieds/


JOB OPENING: PRODUCTION MANAGER/LIVE SHOW/LA: oversee production budget, manage show related costs, book 3rd party crew, liason btwn prod/operations/studio crew, oversee prod logistics. 5+ yrs exp req. Resumes: [email protected] (9/30)

JOB OPENING: MARKETING MANAGER/BabyFirstTV/LA: Oversee cable TV and digital marketing initiatives. Support SVP Ad Sales agency pitches. Report to CEO. Prior millennial mom experience preferred. Mid 5-figure. Min 2 years experience. Reply to [email protected] (9/30)

JOB OPENING: ACCOUNT EXECUTIVE/Pac-12/LAX: Engage w/advertisers & their associated agencies to sell advertising in a multimedia capacity: TV, Digital & Conference Championship Sponsorships. 3 yrs exp media sales or an ad agency working on media plan’g or client/advertising relations. Full info/apply HERE (9/30)

JOB OPENING: SALES PLANNER, BRAND PARTNERSHIPS/AwesomenessTV/LA: Support Sales & mktg Solutions team in all aspects of sales process. 2-4yrs previous sales or media plan’g exp. in digital media. Integrity & a roll up your sleeves attitude needed. Exp in a client-facing role a +. Full Info/apply HERE (9/29)
 
JOB OPENING: JR CREATIVE DIRECTOR/AwesomenessTV/LA: Strong writing skills. Knwldg of digital media, content strategy, branded ent, advertising, social media & influencer mktg. Exp creating 4 360 campaigns. 2 – 4 yrs of Creative Director exp. Full info/apply HERE (9/29)

JOB OPENING: VP, ON-AIR PROMOTIONS/FS1/CHARLOTTE: Lead, inspire, manage creative On-Air promo team; direct workflows, partner cross offices to meet goals & key priorities for FOX Sports & FS1. 8 yrs’ exec mgt exp, hi-creative/sports acumen + quality net standards. Full info/apply HERE (9/29)

JOB OPENING: GM/ARIZON PBS, ARIZONA STATE UNIVERSITY/Phoenix: Exp’d & energetic media leader for the daily operations of Arizona PBS. BA deg in a comm-related or business-related discipline & 8 yrs exp in media, incl 5 yrs of Sr mngmnt background. EOE/AA Full info/apply HERE (9/29)

JOB OPENING: SR MANAGER CONTENT ACQUISITIONS/CSI SPORTS/NY: Multimedia co. seeks energetic/driven ind. to acquire live and original content on a worldwide basis. Support expansion of live sports network. +7 yrs acquisitions exp. req. Sales/ Sports bckgrnd a +. Res/cvr to Rose: HERE (9/28)  

JOB OPENING: MARKETING MGR/CYNOPSIS MEDIA/Norwalk CT: Working w/group dir on managing/executing mktg campaigns across our portfolio. 2-4 mktg exp as well as strong verbal & written communication skills a must. Logistical event exp a + plus. Full info/apply HERE (9/28)

JOB OPENING: DIRECTOR/EXEC PRODUCER/APL & SCI/NYC: Business & creative lead to dvlp/extend across social + digital platforms. Engage, delight & build community around shows/brands w/cross-functional stakeholders, direct reports. Dvlp audience, drive awareness, tune-in & monetization. Full info/apply HERE (9/28)

JOB OPENING: SR MGR/MGR DIGITAL AD PRODUCT DEVELOPMENT/A+E Networks/NY: Helping diversity A+E Networks ad product line up, creating ground breaking ad prods, certifying new partners, devices & pts of distribution, & owning the prod. education & maintenance process. Full Info/Apply HERE (9/28)

JOB OPENING: SR ADMIN ASST/FUSE MEDIA/NY: Manage Head of Ad Sales phone, calendar and travel. Gen. office/ admin responsibilities. Good comm, interpersonal & organzt’l skills Ability to multi task. Appy here: http://www.fuse.tv/ (9/28)

JOB OPENING: SR DIR MARKETING STRAT/NBC News & MSNBC/NYC: Looking for exp. marketing strategist to drive competitive consumer marketing initiatives. Full info/apply HERE (9/27)

JOB OPENING: PRODUCT SUPPORT SPECIALIST/WO PROGRAM/DENVER, DALLAS OR SAN FRANCISCO: Motivated/exp’d support specialist for our WO Prgrm software. 2+ yrs exp in a programming role in a TV, ntwrk or cable station is strongly pref’d. Good interpersonal & phone skills a must. Full info/apply HERE (9/27)

JOB OPENING: CREATIVE DIR/NBC NEWS/NYC: Exp. creative director to work on NBC News and MSNBC campaigns; ext. experience in collaborative environments, working across groups & functns. Full info/apply HERE (9/27)

JOB OPENING: MARKETPLACE DEVELOPMENT MGR/NYC: Resp for overall merchandising strategy for OpenX ad inventory, w/specific focus on driving Private Marketplaces. 3+ yrs exp at media agency, ad network, DSP, online publisher or similar co w/in digital media & programmatic adv., RTB. Full info/apply HERE (9/27)

JOB OPENING: TECHNOLOGY EDITOR/NBC News Group/NYC: 8+ yrs experience in journalism (but ideally more), with a heavy focus on technology or science and/or innovation for at least half of that. Full info/apply HERE (9/27)

JOB OPENING: EDITORIAL LEADER, POLITICS/NBC NEWS/NYC: 8 yrs experience in journalism, with a heavy focus on political coverage for at least half of that. At least 4 yrs working in digital journalism. Full info/apply HERE (9/27)

JOB OPENING: SR PRODUCER/Meet the Press/DC: The successful candidate will work closely with the EP on the vision for the network and cable shows and be able to execute on that vision every day in all elements of product. Over 10 yrs exp producing high quality TV journalism. Full info/apply HERE (9/24)

JOB OPENING: DIGITAL ANALYTICS MANAGER/OSG/Denver: Determine KPIs & engagement metrics w/focal point for maintaining quality in reporting, data collection & analysis. Mgr Level: 4+ yrs experience in Digital and Social Media measurement. Resume/cvr HERE (9/24)

Cynopsis has a variety of other opportunities available, please contact Trish Pihonak for more information, rates and specs:

CASTING CALL: Companies can showcase their casting notices/casting calls.

EXPERT SERVICES: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc.

INTERNSHIPS: These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only.

FALL, WINTER, SPRING INTERNSHIPS CREDITS ONLY: Westport CT. Mktg/Advertising of Broadcast & OTT Network. Social Media /Community Mgr for all OTV Social Media Properties, & brand new outsidetv.com. Digital/Video Production, Editing and Distribution of Programming. additional misc. Interested applicants should email [email protected] (9/30)

FALL/WINTER INTERNSHIP CREDITS ONLY: VIDEO PRODUCTION INTERN/ HooplaHa/Norwalk CT: Fun Digital original video storyteller w/10mill views monthly. Creative w/strong knldg FinalCut/Premiere. Help with Edit/Vid Shoots/VideoDB www.hooplaha.com -Resume to [email protected] (9/24)

FALL/WINTER INTERNSHIP CREDITS ONLY: PR/SOCIAL MEDIA INTERN/ HooplaHa/Norwalk CT: Fun Digital original video storyteller w/10mill views monthly. Build brand/expand fanbase thru strong SM skills. Creative. Good writer. www.hooplaha.com -Resume to [email protected] (9/24)

FALL/WINTER INTERNSHIP CREDITS ONLY: CONTENT & STORY DEV INTERN/HooplaHa/Norwalk CT: Fun Digital original video storyteller w/10 mill views monthly. Assist Content Team find and develop great stories. Creative. Good writer. www.hooplaha.com -Resume to [email protected] (9/24)

FALL/WINTER INTERNSHIP CREDITS ONLY: BIZ DEV/ANALYSIS INTERN/ HooplaHa/Norwalk CT: Fun Digital orig video storyteller w/10mill views/mos. Assist EVP- dev/present competitve benchmrk & brand partner opps. Strong analytic/resrch skills. www.hooplaha.com -Resume to [email protected] (9/24)

SITUATION WANTED: Posted by those looking to be hired (these are free to post)

SITUATION WANTED: SENIOR MEDIA RESEARCHER: 15+ yrs exp. w/diverse agency/academic background.Earned Duke U. Cert in Digital Mktng. Excellent presentation and writing skills, active in industry. [email protected] (9/29)

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