CYNOPSISSPORTS
09.23.15 Good morning. It’s Wednesday September 23, 2015, and this is your first early morning Sports briefing.
NBC Sports Group is turning to Jennifer Storms to serve as the new Chief Marketing Officer for NBC Sports Group and heir for the transitioning John Miller. The former PepsiCo exec will oversee all marketing for NBC Sports Group assets starting Oct. 1, which include NBC Sports, NBCSN, Golf Channel, the 10 NBC Sports Regional Networks, NBC Sports Radio and NBC Sports Digital. She will also take on The NBC Sports Agency, which uses NBC Sports Group marketing resources to produce campaigns for group partners. Meanwhile, current CMO Miller announced his personal decision to transition his role last week and will now focus solely on the Olympics, handling efforts for Rio and co-lead for Pyeongchang. He will also continue as Chair of NBCUniversal’s Marketing Council.
“Jenny is a dynamic marketer who has the ability to lead teams creatively and strategically, and has important relationships with leagues, teams and athletes,” said Lazarus. “With John’s extended transition and the addition of Jenny, we are well-positioned to continue our momentum, marketing and promoting our biggest events.”
The U.S. Ski and Snowboard Association is taking big air to new heights, announcing a deal with Boston Mayor Martin J. Walsh and Fenway Sports Management to have Fenway Park play host to a U.S. Grand Prix tour event on Feb. 11-12, 2016. “Big Air at Fenway” will feature a 140-foot high snow ramp and showcased on NBCSN, with men’s and women’s snowboarding events on Feb. 11 and men’s and women’s freeskiing events on Feb. 12, while NBC will offer a highlight show on the following day. “Big Air at Fenway will be one of the largest events in the 20-year history of the U.S. Grand Prix,” said USSA Chief Marketing Officer Michael Jaquet. “It will draw some of the most talented athletes in big air, including a brilliant group of Olympians and Olympic hopefuls. It will be a great show for spectators at Fenway Park and watching at home.”
Jessi Losada is heading to FOX Deportes where he will serve as its play-by-play announcer for NFL and college football contests and blow-by-blow announcer for Premier Boxing Champions. Losada joins the company from Telemundo, where he hosted a variety of shows including Titulares Telemundo and Boxeo Telemundo. He served as anchor for the first U.S. Spanish-language telecast of the Olympic Summer Games in Athens in 2004 and later covered Beijing in 2008 and London in 2012. He also called the first NBA game in Spanish in 2002 and the first NFL game in Spanish in 2010.
Two weeks before the new NHL regular season, NHL Network unveiled its talent roster for its three signature studio programs, NHL Live Powered By Constellation, NHL Tonight and On The Fly. The lineup includes E.J. Hradek, Kevin Weekes, Scott Stevens, John MacLean, Dave Reid, Mike Rupp, Neil Smith, John Tortorella, as well as Martin Biron, Brian Boucher, and Mike Johnson. Starting Oct. 5 at 5p, NHL Live will be anchored by returning hosts Steve Mears and Hradek. Meanwhile, NHL Tonight will now be hosted by former NESN anchor Jamison Coyle and former NHL.com and CBS Sports Radio voice Tony Luftman, while On The Fly will be hosted by former Fox Sports North host and reporter Jamie Hersch.
ESPN is reportedly looking to cut nearly 300 employees before the end of the year, according to The Big Lead as part of a cost-cutting shift. The report also states that the company will be making midday changes to SportsCenter next month, cutting the Monday-Friday 1-3p show in half and scrubbing the 3-6p show “with an anchor providing live updates on breaking news.”
FOX Sport’s coverage of the 2015-16 Bundesliga season last week saw the Bayern Munich/Augsburg match draw 926,000 viewers for the broadcast channel, making it the most-watched Bundesliga match ever televised in the country.
Bounce TV’s Premier Boxing Champions The Next Round on Sept. 18 scored for the network, with the live event and encore reaching 1.6 million unique viewers. The premiere telecast averaged 248,000 Households and 335,000 total viewers between 9-11:45p. The network also streamed the card live on BounceTV.com which saw a usage increase of more than 250% on Friday night.
Panthers quarterback Cam Newton will host an upcoming Nickelodeon docu-series dubbed I Wanna Be (Working Title). The series will follow Newton “as he takes real kids on the ride of their lives to help make their dreams come true” with 20-episodes set to run in 2016.
The Pac-12 announced its TV slate for the upcoming women’s basketball season, tipping off Nov. 13 and over 100 games will be televised. Every Pac-12 team will appear on television this season at least 10 times with carriage on both the ESPN Networks as well as Pac-12 Networks. The Pac-12 Women’s Basketball Tournament begins March 3 with four games of the first and second round showcased on the Pac-12 Network, as well as both semifinals on March 5. The Pac-12 Tournament champion will be crowned on March 6 at 6p on ESPN.
BTN also unveiled its own lineup of women’s basketball matchups, serving up over 160 games. The slate includes games from the Big Ten/ACC Women’s Basketball Challenge, non-conference schedule, conference play and nearly the entire women’s Big Ten Tournament, March 2-5. Coverage tips off with the Big Ten/ACC Women’s Basketball Challenge with Syracuse/Maryland at 7p on Dec. 2.
Lucha Underground is coming back for a second season on El Rey Network, with the channel, producer Mark Burnett and United Artists Media Group announcing that the Lucha Libre wrestling series will come back in early 2016. El Rey Network Chairman and Founder Robert Rodriguez, said: “The explosive combination of athleticism and storytelling makes for such great television and I’m so pleased that this legendary wrestling tradition will continue to have a home on El Rey Network.”
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International Speedway Corporation locked in its fourth Founding Partner, inking a deal with Sunoco for a multi-year partnership that makes the brand part of its $400 million DAYTONA Rising redevelopment project. The agreement hands Sunoco naming rights for one of five fan injectors, the new and redesigned entry statement that includes over 20,000 square feet of Sunoco engagement and fan experiences that vertically span four concourse levels. In addition, the company lands branding rights for one of the fan “neighborhoods” located near its injector.
Learfield Sports picked up KP Sports and Entertainment for its growing portfolio. All of the employees of KP Sports’ multimedia rights business will now be employees of Learfield and current agreement will now operate under the Learfield Sports banner. New Learfield partnerships include Eastern Washington, McNeese State, Weber State, Idaho State, Big Sky Conference and Southland Conference.
Under Armour launched its first global football campaign, "Slay Your Next Giant," which will “inform all future storytelling and marketing efforts for the global football category and cements Under Armour as a brand that values the journey over the destination.” The campaign was developed in partnership with Droga5, with the campaign’s digital story features Memphis Depay of Manchester United, Cameron Carter-Vickers of the Tottenham Hotspur Academy, as well as up-and-coming players from around the globe.
Crackle’s Sports Jeopardy! will return for a second season on Sept. 23 with a new format. The streaming series will see Dan Patrick return but will now allow the winner of each game to return the following week as a defending champion and amass winnings. New episodes will run every Wednesday at 9a.
Long-running WTA CEO Stacey Allaster is stepping down for personal reasons, effective Oct. 2. Allaster joined the WTA in January 2006 as its president and in July 2009 was promoted to chair and CEO and saw the WTA lock in one billion dollars in diversified contracted revenues during her tenure. "It’s been a privilege to lead the organization that Billie Jean King founded and to have worked with the world’s best female athletes, dedicated tournament promoters and passionate and professional WTA team members. For 25 years I have dedicated my professional life to the sport and I’m proud of the work I leave behind," Allaster said. "But the recent loss of my brother-in-law and the ATP’s CEO, Brad Drewett, has provided a personal wake-up call about life, family and priorities and it is time for me to shift some time and energy that way." The organization announced that the process to hire a new CEO is underway.
Yankees/Blue Jays on YES at 7p.
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ON THIS DAY in 1992: Manon Rheaume becomes the first woman to play in a NHL exhibition game.
In The Know: In the movie The Sandlot, what name do the kids give the dog in the adjacent yard? (Email [email protected] with your answer and be sure to include your name, company and city.)
Answer to Our Last Sports Trivia Question: Which famed WWE former champ/heel managed both Randy Savage and Shawn Michaels during her run at the company? Answer: Sensational Sherri Martel. Kudos: Ed Jones/NY; Joseph Tafuri -Haversack Consulting/NY; Matthew Willence-ITN Networks/NY; Zach Linder-GLOW Interactive/NY; Bill Pearce-The Record-Argus/Greenville; Aaron Naylor-University of Arkansas/Fayetteville; Jacob Ullman-FOX Sports/LA; Tom Moore-Kalt Productions/LA.
Later — Chris
Chris Pursell for Cynopsis | Sports @VegasandVine
09.23.15
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JOB OPENING: DIR PRGM MKTG & ADV/Showtime/NYC: Act as brand mgr to oversee/develop mktg campaigns that generate awareness & drive tune-in to SHO series/movies/docs/events. 10+ yrs. TV series mktg strategy exp. at network/ad agency req. Apply HERE (9/26)
JOB OPENING: SR DIRECTOR, RESEARCH (KIDS & FAMILY)/Viacom/NYC: Provide daily support for TV Ad Sales, Pricing & Inv & Ad Sales Mktg representing consumer insights. 8+ yrs media rsrch exp. Profic w/Nielsen based applications. Kids mktplace exp a + Full info/apply HERE (9/26)
JOB OPENING: FINANCIAL ANALYST/20th Century Fox Production/Development Finance/LA: Resp for accounting, finance, & reporting req’s for feature prods. Requires bachelor’s degree 1-3 yrs accounting/finance exp pref in entertainment/production. Send Resumes HERE [email protected] (9/26)
JOB OPENING: OFFICE MANAGER/COORD/NYC: Talent agency seeks FT office mgr. Manage mailroom staff, office supplies, some IT. Req: 2 yrs exp in service/office mgr role. Local only, no relocation. $40-55K, dependent on exp. Resumes to [email protected] (9/26)
JOB OPENING: SALES & MARKETING EXEC/Joyus.com/Remote- NYC area pref’d: For Brand Integration Video Sales & Proj mngmnt. Candidate will cover for current exec on maternity leave Nov -Feb (min). Implement sold deals & maint/establish new client biz. Submit resume HERE (9/26)
JOB OPENING: VP, BUS. & LEGAL AFFAIRS, CONTENT DIST/NYC: Structure/draft/negotiate variety of agreements relating to dist of brd portfolio of basic cable prgrmng svcs & related content offerings. J.D. & min 8-10 yrs in-house or law firm exp. Full info/apply HERE (9/25)
JOB OPENING: PRICING ANALYST/DISH/NYC: Work w/ad sales on pricing & deal approval; mng/mant ratecards, stewardship, selling titles and sys admin. BA or 2+ yrs ad sales or media buying exp; or equiv comb of edu & exp. Full info/apply HERE (9/25)
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JOB OPENING: 2 MANAGER S&P/DISNEY/BURBANK: Review original series, online, acquired content. Animation and live action. Commercial clearance. Kids exp pref. Please visit www.disneycareers.com REQ 296252 and 296253 more info (9/24)
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JOB OPENING: ANIMATION PRODUCER/TOCA BOCA TV/NYC:Dvlp/prod/curate new animated pilots, shorts & series. Full info/apply HERE: http://tocaboca.theresumator.com/apply/Rpe0DS/Animation-Producer (9/24)
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