CYNOPSISKIDS!
02.27.14 Good morning. It’s Thursday, February 27, 2014, and this is your first early morning briefing.
Sprout has joined the TV Everywhere party. Three months into full ownership by NBCU, the net is joining a host of corporate siblings with the launch of the Sprout NOW app. The app gives authenticated subscribers access to its content online and via mobile devices. The Sprout NOW moniker derives its name from its sister Bravo NOW app. "Sprout was originally conceived as a multi-platform destination for preschoolers and their caregivers, and it’s always been a cornerstone of our strategy to ensure our series and content are available wherever families are," said Sprout pres Sandy Wax. The app is available for iOS devices; an Android version is planned for later this year.
Don’t miss out… Inside Edition’s Megan Alexander will return to emcee the third annual Cynopsis Kids !magination + People Awards, June 11 in NYC. Call for entries is now open. The Awards honor the best children’s and family multiplatform programming and marketing, plus the outstanding execs in kids entertainment. Don’t miss your chance to be part of this special industry event: http://www.cynopsis.com/events/kids-awards.
The snowfall was light, but yesterday was still a Frozen day. ABC’s Good Morning America broadcast a live "nationwide sing-along" of the film’s song Let It Go, led by Broadway darling Idina Menzel, who voices Elsa in the movie. The Times Square event drew thousands, and included performances from soloists whose Frozen covers have viral YouTube followings. Also yesterday, the film’s soundtrack reclaimed the top spot on The Billboard 200 album chart, it’s fifth non-consecutive week. Frozen is now Disney’s best-selling soundtrack to an animated movie since The Lion King.
Nominees for the 2014 MTV Movie Awards will be announced Thursday, March 6 Categories include Best Kiss, Best Shirtless Performance and, yes, #WTF Moment. Fan voting takes place at www.MovieAwards.MTV.com; awards show airs Sunday, April 13, at 9p.
DreamWorks Animation reported 4Q sales of $204.3 million, down from $265.6 million, and profits of $17.2 million, up from a loss of $82.7 million during the same period last year. Notably, the studio said nearly a quarter of its revenue, 24%, last year came outside the film sales realm, a telling figure as the company continues its expansion into television, consumer products and live events. DWA sales came in at $706.9 million and profits at $55.1 million for 2013, compared to revenue of $749.8 million and a $36.4 million loss the prior year.
Voting for the Radio Disney Music Awards begins Friday and runs through Sunday, April 6, at Disney.com/RDMA and via Radio Disney’s Facebook, Twitter and Instagram profiles, or by texting RDMA to Disney. Categories include XOXO-Best Crush Song, So FANtastic and So Happy Best Song That Makes You Smile. Contenders include One Direction, Austin Mahone, Katy Perry, Justin Timberlake, Taylor Swift, Zendaya, Fifth Harmony, and Ariana Grande. Winners will be announced at a live event in LA on Saturday, April 26, and broadcast on Disney Channel Sunday, April 27 at 8p.
Get ready for another televised awards show. NBC will air the inaugural iHeartRadio Music Awards, in conjunction with Clear Channel, on May 1. The Ryan Seacrest Production will feature 13 awards categories across genres.
Couch potatoes no longer: The obesity rate among 2-5-year olds dropped 43% during the past decade, according to federal health survey. Among reasons to rejoice: New evidence shows a connection between kids who are overweight or obese at 3 to 5 years old and overweight adults. The research shows children now consume fewer calories from sugary beverages than they did in 1999; researchers also found a drop in overall calories for children in the past decade, down by 7% for boys and 4% for girls.
Talk about a growth spurt. The children’s tablet market is exploding with an array of devices designed specifically for young handlers. Find out how to launch or extend your brand in the kids tablet world on March 20 at the CynKids webinar The Exploding World of Kids Tablets. You’ll gain critical intel from experts including Sesame Workshop’s Mindy Brooks, PBS Kids Digital’s Abby Jenkins, iStoryTime’s Graham Farrar and Scholastic‘s Caroline Fraser. Get more information and register here: http://www.cynopsis.com/webinars/new-ways-to-build-your-brand-with-kids-tablets/
All those Snapchatting tweens and teens may just find themselves with a new virtual friend – McDonald’s. The chain is the latest in a swarm of companies to use the messaging service to hawk its brand. According to AdAge, McDonald’s enlisted basketball star Lebron James to help talk up its new account, albeit 10 seconds at a time.
Dannon is targeting Hispanic families with a new text-to-win campaign tied to The Lego Movie. The brand is offering consumers a chance to win a tour of the Warner Bros. studio with its line of Danimals Greek Yogurt Superstars, and is specifically being promoted in Southern California.
A CYNOPSIS MESSAGE
CYNOPSIS KIDS !MAGINATION AWARDS
The competition for best kids’ programming and marketing initiatives
Entry Deadline: March 14, 2014
Late Submissions: March 21, 2014
Awards Event: June 11, 2014 (NYC)
Visit our
website for additional information on: Who Should Enter, How to Enter, Eligibility Period, Categories, Deadlines, Sponsorship Opportunities, Contact Information and FAQs.9 Story Entertainment sold animated preschool series, Daniel Tiger’s Neighborhood to Nick Jr. Italy. The deal was made through Italian distributor Funwood Media; series launches in Italy in March 2014.
Answer to yesterday’s Trivia Question: What shape-shifting kids franchise celebrates its 30th anniversary this year? TRANSFORMERS Kudos to: Rosemary Cunningham, Cox Reps, Chicago; Squirrel Rippley, Dark Horse Media, Tucson, AZ; Pat Brady, CESD, LA; Lou Fazio, Hub Network, LA.
Today’s Trivia Question: Which DreamWorks movie claims the studio’s top box-office winner to date? (Email cathy@cynopsis.com with your answer and be sure to include your name, company, city and time zone.)
A CYNOPSIS MESSAGE
CYNOPSIS KIDS WEBINAR
The Exploding World of Kids’ Tablets: The New Way to Build Your Brand
Date: Thursday, March 20, 2014 ||| Time: 1:30 – 3:00pm ET
Talk about a growth spurt. The children’s tablet market is bursting with an array of devices designed specifically for young handlers. Two years ago, only 8% of kids had access to a tablet at home; today that number has swelled to more than 40%.
Cheers — Cathy
Cathy@cynopsis.com for Cynopsis Kids!
02.27.14
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A CYNOPSIS MESSAGE
Reaching Today’s U.S. Hispanic Connected Audience Through
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SIGN-UP TODAY! Featured Speakers:
Daniel Eilemberg, Chief Digital Officer (Fusion)
Virginia Lennon, SVP, Client Partnerships (Ipsos MediaCT)
Carlos Restrepo, VP, Business Development & Sales (Outrigger Media)
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JOB OPENING: VICE PRESIDENT, BUSINESS DEVELOPMENT, MOBILE GAMES, APPS/LOS ANGELES CA: Fox Digital Entertainment is seeking a VP, Business, Development, for its mobile games and apps business. General Strategy Consultants Apply: http://tinyurl.com/jwem3vj (FFE0002218) (3/6)
JOB OPENING: TEMP-DIRECTOR MULTI-PLATFORM INTERSTITIAL STRATEGY & PLANNING/SHOWTIME/NYC: Direct the content strategy & media plans of all networks & alternative platforms; maintain media post-analysis reviews. Apply www.sho.com/careers (3/5)
JOB OPENING: ON-AIR PROMOTIONS WRITER/PRODUCER/TWC/ATL: Conceive, write & produce on-air promotion & brand communication. Strong creative skills. 5+ yrs exp w/cable Co., local news, ad agency, etc. Apply: Melissa.Ngo@weather.com (3/5)
JOB OPENING: RESEARCH MANAGER/LA: Produce analysis & presentations. 3 yrs exp in TV rsrch related to synd TV pref’d. – brdcst & cable exp a +. Bach deg. Galaxy Explorer and WRAP a must. Resume to: careers@caa.com (3/1)
JOB OPENING: SYNDICATION AD SALES INDY PRODUCER/DISTRIB/Philadelphia PA: seeks exp’d broadcast, cable, or syndication ad sales specialist w/strong marketing relationships for sponsorship/general ad sales. Send resumes to judy@jrmediasales.com (3/1)
JOB OPENING: SR PROMO WRITER-PRODUCER/OWN/Oprah Winfrey Network/LA: Funny unsinkable creative producer wanted! Min 5 yrs exp in promo at a network or agency. Must have strong reel & work ethic. Apply at: http://careers.own.tv/ (2/28)
JOB OPENING: EDITORIAL DIR/Comedy Central/NYC: Write/oversee daily editorial content promotions. Great sense of humor! (Literally & figuratively) Min 5yrs relevant ent/promot’l Creative writing exp. w/in ad agency. Full info apply HERE (2/28)
JOB OPENING: CORP COMMS SPECIALIST/THE WEATHER COMPANY/NYC: Promote Weather Channel prog, digital cont, ad sales comms, int comms. Skilled w/Cision, TV Eyes, Meltwater News, intranet. 3 yrs exp. Apply HERE or email melissa.ngo@weather.com (2/28)
JOB OPENING: ASSOCIATE PRODUCER/Disney ABC Television Group/Burbank: to ensure high quality and timely delivery of EM content. To apply http://bit.ly/1eBYRIo (2/28)
JOB OPENING: SR WRITER/PRODUCER ON-AIR PROMOS/ABC TV Comedy/LA: Write/produce on/off air; Strong writer + visual; supv all prod phases. 5 yrs+ exp w/cable/network/agency. BA in TV/film/creative to Apply – http://bit.ly/1eVicmA (2/28)
JOB OPENING: SVP, CONSUMER INSIGHTS RESEARCH/NICKELODEON/NYC: Overseeing rsrch monitoring brand perceptions and affinity for key brands within the Nickelodeon Group arsenal. A min 10 yrs exp in applied rsch. Full info/apply HERE (2/28)
JOB OPENING: ONLINE MNGNG EDITOR/Univision-Flama/NYC: Resp for scouring online to find the best vids, writing catchy headlines & working to make Flama top online destination. 3+ yrs as online editor or dig media position. Apply HERE (2/28)
JOB OPENING: RESEARCH ANALYST/Music Choice: Prgm/Ad Sales research. NPower exp a must. MRI/Rentrak a plus. Standard reports, custom requests & competitive analysis. BA/BS, plus 1-3 yrs relevant research exp. Required. Apply HERE (2/28)
JOB OPENING: DIR, RETAIL MKTG/Nickelodeon/NY: Resp for dvlpmnt/execution of customized mktg prgrms that drive placement & sell-thru of Nick consumer products at key retail accts. BA deg+ 8yrs exp mktg retail/ent. Full info/apply HERE (2/28)
JOB OPENING: DIGITAL SALES EXEC/NCC/Chicago: Be forward facing to Online Media & Interactive Advrtsng decision-makers at the Digital Agencies. Min 5 yrs dig media sales exp, w/knwlg online & advanced Advrtsng space. Resumes: HERE (2/28)
JOB OPENING: TVONE/ACCOUNT EXEC/NY: Achieve national ad. Revenue. Carryout entire sales process.Communicate TV1 ntwork to advertisers. 20-30% dom. Travel. BA+ 8 yrs nat’l advertsing sales exp. strg cable industry knwldg. Resumes: HERE careers@tv-one.tv (2/28)
JOB OPENING: SR ANALYST, DIGITAL ANALYTICS/NY: 3+ yrs Digital Analytics/Research exp. Exp w/cross-platform media research online, mobile, & on-air a plus. Apply HERE contact: michelle.white@turner.com (2/28)
JOB OPENING: MGR, BUSINESS DEV/AMC NETWORKS/NYC: generate business across all networks, ability to build targeted sales presentations for clients. Photoshop, Custom Show, PowerPoint skills. Must be creative. APPLY HERE (2/28)
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SITUATION WANTED: LA: Non-fiction field & post producer available and looking to work at your company. News, talk, reality & promos. Whatever you need, whatever it takes; I’m there for you! producerboy@mac.com (3/6)
SITUATION WANTED: BROADCAST MEDIA PRO w/10+ yrs exp in Tech Operations & Prod/Admin support seeks F/T or P/T position in NYC. From Behind the Camera to On-Camera & Voice Over. Plz contact: bobbiowens@hotmail.com (3/1)
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