10/09/14: Hulu to exclusively run Halloween B-movie series, Netflix acquires Maggie Gyllenhaal miniseries ‘The Honorable Woman’, Hulu Plus may cut back on ads



CYNOPSISDIGITAL
10.09.14

Good morning. It’s Thursday, October 9, 2014, and this is your first early morning digital briefing.

NEW PROGRAMMING + DEALS

 
Hulu
will exclusively premiere a series of Halloween themed B-movies in a series called 13 Nights of Elvira to start on Oct. 19. Spooky icon Elvira will host the series which will include: Cannibal Women In The Avocado Jungle of Death (Oct. 19), Puppet Master (Oct. 20), Demonic Toys (Oct. 21), Hobgoblins (Oct. 22), The Gingerdead Man (Oct. 23), Dollman (Oct. 24), Trancers (Oct. 25), Oblivion (Oct. 26), Shrunken Heads (Oct. 27), Hideous (Oct. 28), Evil Bong (Oct. 29), Seedpeople (Oct. 30) and Night of the Living Dead (Oct. 31).
 


A CYNOPSIS MESSAGE FROM MEDIANEXT


MediaNext
October 20 – 22, 2014 | Marriott Marquis, NYC

Moving Media Forward

3 Tracks. 5 Concurrent Sessions. 40+ Exhibitors. Endless Possibilities

Register today and meet over 600 industry professionals in New York, this October!
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A new reality-competition series on AOL featuring Martha Stewart called Shriek or Chic: Martha’s Haute Halloween Challenge, debuted yesterday. The six episodes, in partnership with Martha Stewart Living Omnimedia, will follow three competing fashion designers at New York’s Fashion Institute of Technology until a winner is chosen by Stewart herself. A new ep will hit the platform every day until Oct. 12.
 
Evolve Media acquired the lesbian lifestyle and community site, AfterEllen.com, from Viacom. The brand will now be part of the TotallyHer women’s lifestyle publication. “AfterEllen produces fantastic content for a valuable audience,” Co-Founder and President of Evolve Media Brian Fitzgerald told Cynopsis.
 
Netflix acquired the thriller The Honorable Woman through a pact with BBC Worldwide yesterday. The eight-part miniseries focuses on a woman, played by Maggie Gyllenhaal, who witnesses the assassination of her Israeli arms vendor father.
 
Funny or Die launched Funny or Die News, which will be headed by Dan Abramson, who founded FoD’s digital magazine, The Occasional. “We are very excited,” wrote Abramson in a note on the site, “to craft a world where news junkies and humor fans can find common ground.” Prominsing anywhere from 5-1000 stories/day, the show will be available for viewers on FoD’s mobile apps and on the web.
 
The New York Times’ documentary vertical Op-Docs released Three Short Films About Peace on NYTimes.com. The series stars Nobel Peace Prize winner Leymah Gbowee, Nobel Laureate Lech Walesa and humanitarian and musician Bob Geldof in three vids totaling 50 minutes.
 
Digital fitness channel Acacia TV debuted a new Dance and Be Fit workout with Latin Steps! Yesterday. Seven other dances in the Dance and Be Fit series are also available to view, which can be accessed at AcaciaLifestyle.com/tv, Samsung Smart TVs, Apple devices and its Roku channel.
 
Want to find out what shows are online and when? Then you’re going to love
Watcheroo, Cynopsis’ new Digital Programming Guide. Constantly updated and organized by show name, date, and platform, here is everything you’ll need to be caught up on digital premieres, ongoing programs, live-streamed events and integrated series.

Fusion and Berklee College of Music are collaborating on a docu-series to air on Fusion’s TV and digital platforms in 2015. Fusion will follow three young musicians as they navigate life at the music college, with filming primarily taking place on Berklee’s campus. Students will also be tapped for a new fellowship program, with work supervised by the network’s producers.
 


A CYNOPSIS MESSAGE


Cynopsis Future TV Summit
October 16| Grand Hyatt NYC | 8:30am – 4:15pm
Keynotes Include:
Jeffrey L. Bowman
, Senior Partner/Managing Director & Founder/Chairman, The Ogilvy Group & The CCMCA
Sam Champion, Host, “AMHQ with Sam Champion” Anchor, and Managing Editor, The Weather Channel

Sponsorship: Mike Farina (203) 218-6480 | Registration: Pete Romas (203) 899-8483
Sponsors - Gold: Brightcove | Silver: TVGN | FreeWheel
 Media Partners: natpe & Magnet Media



 
ADVERTISING
 

Hulu Plus CEO Mike Hopkins is considering cutting back on the number of ads that are run on the paid service. The New York Post reports no final decisions have been made, but the potential move comes in light of the service serving as many ads as broadcast TV. Hulu showed users 82.3 ads a month compared to YouTube’s average 32.3 ads per viewer, according to Comscore December 2013 data.

 
 
AD PLATFORMS
 

Delivery Agent announced a deal with Overstock to allow consumers to shop directly from Smart TVs and connected devices with Delivery Agent’s ShopTV platform. “Consumers interact with brands online, on their cellphones and on their tablets – enhancing the way they can interact via television is the natural evolution,” Delivery Agent CEO Mike Fitzsimmons said.
 

 
MOBILE PLATFORMS + APPS
 

WeatherNation TV launched its first app on the Xbox 360 yesterday. The app features a live stream of what’s currently on air 24 hours a day, on-demand video segments from local news and affiliates, and current or weekly forecasts.
 

 
TECHNOLOGY
 

Apple may be refreshing the iPad after all. The tech giant announced an event yesterday set for October 16. Apple is expected to update its thinner and lighter iPad Air and iPad Mini, along with a new operating system and Mac laptops.

 
 
EXEC MOVES

 
DigitasLBi
hired Jennifer Streigel as Senior Vice President of Brand Strategy. She was most recently Global Senior Marketing Director at Kimberly-Clark.
 
Bravo Media announced that Robert Mancini has been promoted to Vice President, Content, Bravo Digital. He has been Bravo Editorial Director since 2010.
 
Multi-channel network StyleHaul appointed Rob DeChiaro to run the newly created StyleHaul Studios as Senior Vice President and General Manager. Prior to the MCN, he was Vice President of Strategy and Partnership at AOL Brand Group.
 


A CYNOPSIS MESSAGE


Not attracting the right candidate for that hard to fill job?

Trust CYNOPSIS MEDIA for all your classified and job opening needs

Get in touch with the most viable & respected candidates in the industry!

Contact Trish Pihonak to fill that position today.


 
DIGITAL SPOTLIGHT OF THE DAY
 

The BBC pulled out all the stops for the launch of BBC Music, and enlisted some top artists, including Pharrell Williams, One Direction, Lorde, Elton John, Stevie Wonder, Chris Martin and others. The clip shows the stars performing the Beach Boys classic God Only Knows to kick off the new programming. Check it out at www.cynopsis.com/#video.

See you tomorrow,
Jessica Reese  @JMarieReese
10.09.14

Roberta Caploe: Editorial Director @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

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JOB OPENING: INTEGRATED MKTG MANAGER/FUSE/NUVO TV/NYC: Strategic dvlpmt & execution of multiplatform integrated mktg solutions for potential/existing Ad Sales clients. Exp: Mktg/Ad Sales/Mgmt/Media/Crtv Writing hr@mynuvotv.com (10/16)

JOB OPENING: DIRECTOR OF BUSINESS DEVELOPMENT/YANGAROO/Toronto: Join our rapidly growing ad tech. co.; oversee revenue growth from Media Agencies, Prod Houses & Content Producers. Veteran seller w/existing agency relationships a must. Apply HERE (10/16) 

JOB OPENING: HEAD OF DVLPMNT/BSTV/Montclair NJ: Oversee small dvlpmnt team. Development exp a must. proven track record of dvlpg/selling shows & finding new talent. Previous ntwrk exp a +. Working parents welcome, we offer flexible schedules. RESUMES HERE (10/16)

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JOB OPENING: DIGITAL SALES PLANNER/Discovery/NY: Superb time manager to support frontline sales AE and Managers. Help to create/deliver proposals for new RFPs, ensure campaign’s success, and meet client’s needs. 2+ yrs digital media ad sales exp. Full info/apply HERE (10/11) 

JOB OPENING: MGR, VIDEO ASSIGNMENT/The National Geographic Society/DC: Act as air traffic controller for all video being shot/edited thru every dept of NG Studios. BA deg/equiv work exp. 5+ yrs fast-paced/high pressure TV or news envir. Full info/apply HERE (10/11)

JOB OPENING: EXEC PROD, DIGITAL VIDEO/The National Geo Society/DC: Mng growing team (about 15) of dig journalists & storytellers. BA in related field.6 yrs prod exp &/or journalism exp, 3-5 yrs digital video 3-5 yrs mngmnt exp req’d. Full info/apply HERE (10/11)

JOB OPENING: DIRECTOR, DIGITAL & TV ENTERTAINMENT CONTENT TRADESHOWS/Reed MIDEM/NYC: Lead strategy to sell exhibition space to dig ent & digital tech co. across NA. 7-10 yr int’l tradeshow exp. TV/Film/Digital/Online ent exp pref’d. Full job/apply HERE (10/10)

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JOB OPENING: FREELANCE PRODUCERS/Charm TV: background in producing news & information segments. exp W/biography and documentary style segments for digital and TV platforms. Send RES/credentials and salary reqs: feedback@charmtv.tv (10/10)

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