Cynopsis

Cynopsis 05/23/25: Football dominates sports viewership

Football dominates sports viewership

Friday May 23, 2025 Cynopsis will not publish Monday, May 26, in observance of Memorial Day.    IN THE NEWS The NFL dominates US sports viewership, according to a study from Involved Media, which found 79% of respondents follow the league. Next came college football (52%), MLB (49%) and the NBA (49%). The research also […]

Cynopsis 05/22/25: Fubo launches dedicated Women’s Sports Zone

Fubo launches dedicated Women's Sports Zone

Thursday May 22, 2025    IN THE NEWS FOX News filed a motion accusing nearly two dozen executives and sales personnel from voting technology company Smartmatic of intentionally concealing, destroying, and dissembling evidence related to their lawsuit. “On the eve of filing of this lawsuit, and while the US Department of Justice was investigating Smartmatic […]

Cynopsis 05/21/25: Streaming’s share of TV viewing hits record high

Streaming's share of TV viewing hits record high

A CYNOPSIS MESSAGE FROM PHILO A Better Way to Advertise on CTV Philo Ads makes premium CTV advertising accessible, scalable, and flexible! Find your audience on Philo! Featuring premium entertainment and lifestyle content from: AMC, A&E, MTV, BET, Discovery, HGTV, TLC, Lifetime, Hallmark, Paramount, and more! 100% owned and operated. Experience frictionless transactions, supply transparency, […]

Advertisement

Cynopsis 05/19/25: Charter and Cox agree to massive deal

Charter and Cox ink massive deal

Monday May 19, 2025    IN THE NEWS Charter Communications has agreed to buy Cox Communications in a blockbuster $34.5 billion deal that – pending antitrust approval – will “create an industry leader in mobile and broadband communications services, seamless video entertainment, and high-quality customer service delivering powerful benefits for American employees, customers, communities, and […]

Cynopsis 05/15/25: Max returns HBO Max name

Max returns HBO Max name

A CYNOPSIS MESSAGE FROM PHILO A Better Way to Advertise on CTV Philo Ads makes premium CTV advertising accessible, scalable, and flexible! Find your audience on Philo! Featuring premium entertainment and lifestyle content from: AMC, A&E, MTV, BET, Discovery, HGTV, TLC, Lifetime, Hallmark, Paramount, and more! 100% owned and operated. Experience frictionless transactions, supply transparency, […]

Cynopsis 05/14/25: ABC unveils Fall slate – who’s on the move?

A CYNOPSIS MESSAGE FROM WARNER BROS. DISCOVERY Wednesday May 14, 2025    IN THE NEWS Yesterday was ABC’s turn to announce its Fall slate, with newcomer “9-1-1: Nashville” set for Thursdays, and Ryan Seacrest-hosted “Celebrity Wheel of Fortune” airing Fridays – pushing “Shark Tank” to Wednesdays, after “The Golden Bachelor.” New seasons of […]

Cynopsis 05/13/25: Fox launchingh direct-to-consumer streamer

Fox Corp. launches direct-to-consumer streamer

Tuesday May 13, 2025    IN THE NEWS Ahead of FOX’s upfront on Monday came the announcement of the launch of FOX One, a direct to consumer streaming service bringing all of FOX’s news, sports and entertainment branded content together in one platform. “FOX One is designed to reach outside of the pay-TV bundle and […]

CynCity

Cynsiders

Instagram