Cynopsis: Kids!
01/07/09
Good morning. It’s Wednesday, January 7, 2009, and this is your first early morning Kids briefing.
Lionsgate expands its relationship with American Greetings Properties (AGP) with the acquisition of the exclusive North American home entertainment distribution rights to a range of Care Bears titles, including the new TV series, Care Bears: Adventures In Care A-Lot (48 episodes), a new CGI animated movie (fall 2009), as well as extending its rights to the classic catalog. Lionsgate also picks up the home entertainment distribution rights to the CBS series based on AGP’s Sushi Pack. Under the deal, the studio has the rights to distribute the titles on DVD and electronic sell-through.
NEW PRODUCTION & DEVELOPMENT
British comic actors Simon Pegg and Nick Frost have been cast as the bumbling detectives Thompson Twins (aka Dupont and Dupont if your are in France) in the upcoming Tintin movies from Peter Jackson and Steven Spielberg, per Aint It Cool News. The movies are being co-financed by Sony and Paramount. Pegg and Frost have worked together on other movies including Shaun of the Dead and Hot Fuzz, as well as on TV in the UK. No word as of yet who will play Tintin. Thomas Sangster (Love, Actually) had been set to play the lead, but dropped out when the production dates shifted when Universal stepped out of the ring. Andy Serkis is still in to play Captain Haddock. Production begins in a month.
Breakthrough Films & Television has begun production on two new projects including Stay Tooned (13×30). A live action fact-based series about the world of TV’s Saturday morning cartoons of the past, Stay Tooned will feature cartoon clips and behind the scenes footage as well as a mix of interview with cartoon experts, celebrities and fans. While not specifically for kids, Stay Tooned will likely draw a family audience as well as ardent animation fans. Stay Tooned is produced by Breakthrough Films & Television in association with creator/producer, Dale Burshtein and Canwest. The series will air on TVtropolis.
MORE KIDS STUFF
The Powerpuff Girls celebrate their 10th anniversary with a new 30-minute special, The Powerpuff Girls Rule!!! (the first new episode since 2004), which premieres on Cartoon Network, Monday, January 19, at 8p. Leading up to the new episode, the network hosts a 14-hour marathon (January 19, 6a-8p) featuring Powerpuff Girls series creator Craig McCracken’s favorite episodes. Warner Home Video gets in on the merriment on January 20 with the release of The Complete Powerpuff Girls Anniversary Collector’s Set, a six-DVD boxed-set including every Powerpuff Girls episode and special goes on sale.
Scholastic Kids Press Corps adds 29 new kid reporters (ages 10-14), who will cover all the major kid, news, entertainment and other events in the coming year, including the upcoming US Presidential Inauguration. Their work, along with the returning 22 other kid reporters, will be featured in articles published by Scholastic News online and in magazines Scholastic News (grades 1-6) and Junior Scholastic (grades 6-8).
MARKETING/LICENSING
With a new actor set to take on the roll of Doctor Who, BBC Worldwide says the property will be one of its a licensing priorities through 2009, series 5 featuring the new Doctor, Matt Smith, in 2010 and on. With that, BBC Worldwide has renewed and extended the Doctor Who master toy license with Character Options, which has held the license since 2005. BBC Worldwide is developing new style elements for licensees for series 5 with product expected to be available at retail in summer 2010. Meanwhile this year will see the release of a range of items, including the launch of Time Squad collectible figures in spring, followed by repackaged and revamped Cyberman Age of Steel products to tie-in with the holiday 2009 special.
Chapman Entertainment‘s Roary the Racing Car will have its own special play area at the Autosport International Show in the UK this weekend, January 10-11, at the Birmingham NEC. For those bringing the kids along the Roary area will feature a small racetrack, pedal cars and an explanation of what different racing flags mean, as well as a photo op with Roary and Big Chris.
EXECUTIVE MOVES
Sean Gamble is named EVP and CFO/Universal Studios. Gamble takes over for Christy Shibata who will become EVP/Financial Planning & Analysis, NBC Universal. Gamble will report to President and COO, Ron Meyer. Gamble was most recently Executive Finance Manager for GE Oil & Gas’s Equipment business in Italy, and prior to that he was VP/Financial Planning & Analysis, Universal Pictures.
Jana Friedman is upped to SVP/Worldwide Advertising Sales, Double Fusion, an in-game advertising company. Friedman, who had been VP/Sales for the company’s Casual Games Group, replaces Julie Shumaker. Friedman will report to President and CEO, Jonathan Epstein. She previously toiled as Associate Publisher of Conde Nast’s Brides.com and prior to that as Sr. Director/Online Ad Sales, Electronic Arts.
Kidville , Inc. which operates facilities for to Kids 0-5 years-old and their parents, acquires the assets of JW Tumbles, an international operator of kid’s gyms, via a wholly owned subsidiary. JW Tumbles CEO Ash Robinson will become head of the Kidville Franchise Division. The newly combined entity will operate 43 locations around the world including in NY, California, Singapore and Hong Kong.
RATINGS
Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 12/29/08-1/4/09 :
Total Day (000) Primetime (000)
NICK°: 1401 DSNY*: 1220
DSNY*: 957 CARTOON: 686
CARTOON: 655 NAN**: 585
NAN**: 368 NOGGIN: 378
NOGGIN: 317 TOON DIS: 141
ADSM**: 233 BET: 140
TOON DIS.: 138 ESPN: 132
NICKTOONS: 106 NICKTOONS: 120
BET: 75 TLC: 95
ESPN: 70 DISCOVERY: 85
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p
Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 12/29/08-1/4/09 :
Total Day (000) Primetime (000)
NICK°: 863 DSNY*: 969
DSNY*: 673 CARTOON: 457
CARTOON: 440 NAN**: 425
NAN**: 288 ESPN: 89
ADSM**: 128 BET: 87
TOON DIS.: 72 TOON DIS: 67
NOGGIN: 64 NICKTOONS: 64
NICKTOONS: 63 NOGGIN: 63
ESPN: 50 DISCOVERY: 56
BET: 49 THE N: 45
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p
Weekly Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 12/29/08-1/4/09 :
Total Day (000) Primetime (000)
NICK°: 652 DSNY*: 790
DSNY*: 544 NAN**: 507
NAN**: 408 CARTOON: 364
CARTOON: 338 BET: 126
ADSM**: 180 ESPN: 115
ESPN: 80 COMEDY: 93
BET: 76 MTV: 92
MTV: 73 DISCOVERY: 81
THE N: 63 THE N: 67
DISCOVERY: 60 NICKTOONS: 45
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p
Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, December 30, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1446; K6-11 899; TWEENS 9-14 660
DISNEY CHANNEL: K2-11 952; K6-11 636; TWEENS 9-14 492
CARTOON NETWORK: K2-11 677; K6-11 473; TWEENS 9-14 368
TOON DISNEY: K2-11 176; K6-11 86; TWEENS 9-14 63
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Wednesday, December 31, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1496; K6-11 942; TWEENS 9-14 669
DISNEY CHANNEL: K2-11 1083; K6-11 774; TWEENS 9-14 573
CARTOON NETWORK: K2-11 603; K6-11 414; TWEENS 9-14 311
TOON DISNEY: K2-11 197; K6-11 91; TWEENS 9-14 66
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Thursday, January 1, 2009, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1212; K6-11 712; TWEENS 9-14 530
DISNEY CHANNEL: K2-11 1179; K6-11 878; TWEENS 9-14 732
CARTOON NETWORK: K2-11 744; K6-11 461; TWEENS 9-14 382
TOON DISNEY: K2-11 141; K6-11 80; TWEENS 9-14 51
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Friday, January 2, 2009, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1444; K6-11 827; TWEENS 9-14 605
DISNEY CHANNEL: K2-11 1104; K6-11 747; TWEENS 9-14 548
CARTOON NETWORK: K2-11 699; K6-11 505; TWEENS 9-14 413
TOON DISNEY: K2-11 206; K6-11 126; TWEENS 9-14 76
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Saturday, January 3, 2009, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1523; K6-11 960; TWEENS 9-14 791
DISNEY CHANNEL: K2-11 1030; K6-11 655; TWEENS 9-14 496
CARTOON NETWORK: K2-11 588; K6-11 373; TWEENS 9-14 305
TOON DISNEY: K2-11 181; K6-11 79; TWEENS 9-14 49
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Sunday, January 4, 2009, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1384; K6-11 871; TWEENS 9-14 660
DISNEY CHANNEL: K2-11 982; K6-11 664; TWEENS 9-14 507
CARTOON NETWORK: K2-11 627; K6-11 407; TWEENS 9-14 256
TOON DISNEY: K2-11 151; K6-11 81; TWEENS 9-14 39
Source: MTVN Research from Nielsen Media Research Data
Answer to Yesterday’s Trivia Question: What was the name of the host and figurehead of Mutual of Omaha’s Wild Kingdom from 1963-1985? MARLIN PERKINS Kudos to: Jeffrey B. Grant-Cartoon Network/Adult Swim/NY; Kerry Hughes-qubo/NY; Bill Graham-Cartoon Network/NY; Jim Brown-WWE Enterprises/Stamford, CT; Sue Barrettt-Determined Productions/Chicago; Donovan Jacobs-ABC Cable Networks/Burbank; Ron Grant-Big Balloon Animation/LA; Squirrel Rippley-Dark Horse Media/Tucson; Jeff Berkwits-Upper Deck Entertainment/Carlsbad, CA; Eddie Cox-Walt Disney Television International/Japan; Lee Williams-Boomstone Entertainment Inc./Ottawa
Today’s Trivia Question, submitted by Paul Rule/ Marquest Media & Entertainment Research : Now that we all know that Marlin Perkins was the main host of Wild Kingdom, what was the name of Perkins’ earlier show featuring animals? (Email Joanne@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis Kids!
01.07.09
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