Cynopsis: Classified
Advantage
03/08/11
Good morning – it’s Tuesday, March 8, 2011, and this is your weekly issue of Cyn opsis: Classified Advantage!
Still unemployed? Doing everything you can think of and nothing is working? Let’s take another look.
The number one reason people don’t get jobs is because of their resume and/or cover letter. If you’re not getting interviews, either you are unqualified for the job, or your resume/cover letter are eliminating you, almost before the process begins. The silver lining is this problem can be fixed easier than any of the other possible roadblocks that lay ahead. As I’ve mentioned before, go to a professional. Instead of the company rejecting you because of your resume/cover letter, you eliminate the problem of having a resume/cover letter that eliminates you.
You get interviews but you don’t get the job.
This is a tougher fix but it can be dealt with. First, tape yourself doing mock interviews, and again, with the meanest friend you have, go over the tape and look for anything off putting in mannerisms or body language. Keep taping. Keep looking. If you’re still not getting the jobs, it’s time for a professional. Life Coach, Career Coach, or Headhunter, you’ve done all you can do, it’s now time for some professional help.
You have a professionally written resume and cover letter, you’ve hired a Life Coach and still no results? Are you aiming too high in your job search? It’s time to look at lower paying jobs or perhaps even a change in industry. There are many university classes on line for free that you can audit to determine interest in other areas. While unemployed, it’s always a good idea to add to your education and skills, and is the best answer to the question, “What have you been doing since last employed?”
It’s tough to take a hard, honest look at yourself, but it’s better you do it before a hiring manager does.
Economic News
Private employers hired 220,000 new employees in February, the most since last April. Unemployment rate fell to 8.9%, the lowest it has been in nearly two years. However, the news wasn’t all good, retailers cut jobs last month, and state and local governments dealing with severe budget issues, cut 30,000 jobs.
Next Issue: The Mid-Career Conversion
We are always on the look out for more Experts to advise our readers – if you’re a headhunter, job coach, career advisor, etc., and may be interested in contributing to this edition from time to time, please contact me at john@cynopsis.com .
by Mary Kay Wedel and Diane Allen
Criticism, otherwise known as “Constructive Feedback”, is an essential component of managing and leading others. While most people dread the thought of giving criticism, without it, the staff will not always meet expectations, and they will not learn and grow. To overcome the stigma attached to giving criticism, a good culture to adopt is one where “learning is the name we give to our mistakes.”
It is important not to mix praise and criticism in the same conversation. We have all experienced “lukewarm praise”, only to have it followed by the real purpose a criticism. Everything prior to the proverbial “but” is forgotten instantly. As a result, both the praise and criticism are diminished.
The first challenge most people have when being criticized is to become defensive. Consequently, they learn very little. So what tactics are best to turn destructive criticism into constructive feedback?
- Always criticize the action, not the person. If it is personal, it is nearly always taken as a personal attack.
 - Give specifics and avoid the sweeping generalizations. Make suggestions on what the person can do to improve. The solutions are the building blocks of constructive feedback.
 - Invite the other person to join you in identifying ideas to improve. Don’t make it a monologue where you make all the suggestions or tell the person exactly how to do the job.
 - Be assertive in your criticism in an honest, straightforward manner. Avoid half-truths, gossip, and bringing in others’ names. Be respectful, and uphold the person’s dignity.
 - Always criticize in a private place – never in front of others. Public criticism will humiliate the person, and bystanders will often take sides. Chances are, it won’t be your side!
 
When you turn giving criticism into learning experiences for you and the individual to whom you are giving feedback, it demonstrates great leadership. You will gain respect and find that people actually listen and change.
Mary Kay Wedel and  Diane Allen are seasoned executives, coaches, trainers and the Managing  Partners of Choice Leaders Consulting Group LLC (www.choiceleaders.com).  They offer comprehensive Leadership Development Programs and Executive  Coaching for Management Teams and Senior Leaders focused on strategic  thinking, communications and coaching skills.
 If you have any specific questions 			you’d like our Experts to address, please email them to me, John Cox at 			john@cynopsis.com. 
  
Are my educational credentials summarily keeping me locked out? Job descriptions often call for specific college degrees (communications, journalism, PR, etc.). It so happens that my degrees are in music and humanities. Even with more than 20 years of “comparable experience” in the work force, I fear I’m being disqualified by digital keyword search tools. I also suspect age discrimination, but that’s a whole other aggravating issue.
Companies requiring specific degrees are not looking for candidates with 20 years of experience and so you may just be over qualified. It is understandable you may still be interested in positions that you are over qualified for because it’s been a tough job market. Whenever you can, send a hard copy of your resume with a strong cover letter, which can help you get around the issue of your resume being overlooked because of digital keyword searches. Use your cover letter to highlight the advantages of your experience and the opportunity for the company to acquire your experience because you are at a different place in your career. The reality is that age discrimination may be taking place and even though it is against the law, it can be very difficult to prove that age is the reason you are not being hired.
To what extent does “nonprofit” pigeonhole a candidate? I’ve been pursuing opportunities at a variety of industries, not just media companies and nonprofits but also in the corporate and private sectors. I firmly believe that my experiences and skills are easily carried over into those worlds. I network like crazy and use LinkedIn in all the right ways. But I have yet to land an interview outside media and nonprofit, even when the jobs seem perfectly compatible with what I know I can deliver.
When an applicant has extensive experience in any one industry, it can be difficult to break into another one. The best way to do so is to emphasize your past accomplishments with quantifiable information. Put the focus on what you did and how you solved problems, as opposed to listing duties, responsibilities and your current industry experience. Whenever you can, demonstrate your knowledge of the industry in which you are trying to get an interview. Research the industry to understand the current trends and issues. Write a compelling cover letter demonstrating your knowledge of the industry and how you can help solve their problems. Also keep in mind that networking within the new industry is a very good way of getting introductions which may very well lead to an interview and job offer.
Mary Kay Wedel and Diane Allen, Choice Leaders Consulting Group LLC ( www.choiceleaders.com ), specialize in comprehensive Leadership Development Programs and Executive Coaching
Have a question for our experts? Send it to john@cynopsis.com
NBC Universal
NYC NY http://www.nbcunicareers.com/
OTHER INDUSTRY JOBS OF INTEREST …
 responsible for generating 			profitable sales revenues from an assigned group of agencies, clients 			and/or a geographical territory
Account Manager – Ad Sales
 BBC America
 NYC NY
  https://www5.recruitingcenter.net/Clients/BBC/PublicJobs/Canviewjobs.cfm ?
identify programs of interest 			for potential digital media syndication, working with various internal 			teams and systems
Content Manager – Digital Media
 BBC America
 NYC NY
  https://www5.recruitingcenter.net/Clients/BBC/PublicJobs/Canviewjobs.cfm ?
be accountable for 			administering daily online advertising operations responsibilities for 			BBC.com Worldwide
Digital Advertising Operations Specialist
 BBC America
 NYC NY
  https://www5.recruitingcenter.net/Clients/BBC/PublicJobs/Canviewjobs.cfm ?
develop and implement overall 			affiliate marketing strategies and to execute and manage day-to-day 			marketing activities between BBC America and BBC World News and its 			affiliates
Director Affiliate Marketing
 BBC America
 NYC NY
  https://www5.recruitingcenter.net/Clients/BBC/PublicJobs/Canviewjobs.cfm ?
responsible for delivery of 			effective advertiser-focused products for the North American market 
Manager – BBC.com
 BBC America
 NYC NY
  https://www5.recruitingcenter.net/Clients/BBC/PublicJobs/Canviewjobs.cfm ?
keep lines of communication 			open between the Operations and Marketing team
Manager – Operations
 BBC America
 NYC NY
  https://www5.recruitingcenter.net/Clients/BBC/PublicJobs/Canviewjobs.cfm ?
daily liaison with media 			contacts, talent, productions, London contacts and internal 			departments
Publicity Manager – BBCA
 BBC America
 NYC NY
  https://www5.recruitingcenter.net/Clients/BBC/PublicJobs/Canviewjobs.cfm ?
assist the Senior Research 			Director and research managers/senior analyst in day to day requests
Research Analyst
 BBC America
 NYC NY
  https://www5.recruitingcenter.net/Clients/BBC/PublicJobs/Canviewjobs.cfm ?
design and implement the BBC WW 			Americas channels and digital marketing strategy and plan
VP Marketing
 BBC America
 NYC NY
  https://www5.recruitingcenter.net/Clients/BBC/PublicJobs/Canviewjobs.cfm ?
leads the strategic planning 			for all on-air promos, drives the organization’s creative and media 			strategies for series launches
Vice President, Planning & Strategy
 MTV Networks
 NYC NY
  http://www.mtvnetworkscareers.com  /
work closely with Vice President Creative Director, Creative 			Teams, Executive Producers and Project Mangers on assigned projects
Supervising Producer  NCR Advertising
 MTV Networks
 NYC NY
  http://www.mtvnetworkscareers.com  /
partner with the Vice President FP&A in managing all areas of 			responsibility within the group
Sr. Manager/Manager, FP&A
 MTV Networks
 NYC NY
  http://www.mtvnetworkscareers.com  /
responsible for the analysis of national Primetime Nielsen ratings 			data for management, finance, sales, entertainment and the media 			relations departments
Research Analyst   286793
 Disney ABC Television
 New York NY
  http://corporate.disney.go.com/careers/
responsible for high 			quality production of breaking news and feature pieces
Producer   286722
 Disney ABC Television
 NYC NY
  http://corporate.disney.go.com/careers/
build and maintain a strong 			knowledge of Disney Online Mobile products, solutions, and 			technologies
Account Executive, Mobile   286673
 DIMG
 NYC NY
  http://corporate.disney.go.com/careers/
helps to oversee News 			Communications for the Disney-ABC Television Group
VP – Communications News   286573
 Disney ABC Television Group
 NYC NY
  http://corporate.disney.go.com/careers/
effective project 			management skills with proven ability to work with various groups to 			reach a common goal
Advertising Account Manager   286546
 ESPN
 NYC NY
  http://corporate.disney.go.com/careers/
be responsible for 			generating new business revenue for ABC Regional Sports & 			Entertainment Sales
Director – Sales   286321
 Disney ABC Television Group
 NYC NY
  http://corporate.disney.go.com/careers/
handle incoming leads and 			agency business, evaluate prospective iVillage clients, research leads 			and prepare recommendations for developing and maintaining sponsorship 			relationships with large scale corporate clients of iVillage.com
Account Executive   1264BR
 NBC Universal
 NYC NY
  http://www.nbcunicareers.com  /
maintain editorial calendar, working with Sales, Marketing and PR 			departments to coordinate campaigns
Managing Editor, The Feast.com   1248BR
 NBC Universal
 NYC NY
  http://www.nbcunicareers.com  /
develop customized marketing materials for new sales 			opportunities
National Sales Marketing Planner
 NBC Universal
 NYC NY
  http://www.nbcunicareers.com  /
provide top line and detailed analyses, reports and presentations 			covering NBC Universal Network TV/Movie content on digital platforms
Research Analyst, Digital Distribution   376BR
 NBC Universal
 NYC NY
  http://www.nbcunicareers.com  /
responsible for managing the day-to-day partner relationships and 			sales processes to guarantee your Sales team hits its revenue goals
Digital Account Manager, CNBC   109BR
 NBC Universal
 NYC NY
  http://www.nbcunicareers.com  /
lead sales packaging and media planning our online sales and 			marketing efforts
Senior Sales Development Manager – RealSimple.com   			122963BR
 Time Inc
 NYC NY
  http://www.turner.com/careers/
provide primary support for 			all networking equipment, including voice, data and video, within the 			production environment
HBO Sr. Network Engineer   122479BR
 Time Inc
 NYC NY
  http://www.turner.com/careers/
work with cross functional 			teams to develop strategic launch solutions for new products, services, 			and platform or a change to existing services
HBO Project Manager – video multiplatform projects   			122935BR
 Time Inc
 NYC NY
  http://www.turner.com/careers/
be a part of a dynamic team 			and exposed to all aspects of financial planning for People StyleWatch, 			and support the Financial Planning Director on PEOPLE
Senior Manager, Financial Planning – Style & 			Entertainment   122879BR
 Time Inc
 NYC NY
  http://www.turner.com/careers/
managing the systems 			development life cycle for one or more web or mobile development projects 			involving 10 or more people and spanning several months
HBO Project Leader Consultant / Full time   			122421BR
 Time Inc
 NYC NY
  http://www.turner.com/careers/
participate in the 			analysis, risk assessment, and process evaluations in support of HBO’s 			Broadband platforms
HBO Senior Business Analyst   118866BR
 Time Inc
 NYC NY
  http://www.turner.com/careers/
work directly with assigned 			members of the Ad Sales team to achieve short and long term sales 			goals
Integrated Marketing Manager – GOLF   122865BR
 Time Inc
 NYC NY
  http://www.turner.com/careers/
leads and directs the 			development and execution of all creative strategies
Creative Director
 Organic
 London England
  http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4592
oversee roster of approved 			agencies, ensure ratecard and KPIs are adhered to and the most effective 			coverage secured
Head of Publicity & Promotions   1253BR
 NBC Universal
 London England
  http://www.nbcunicareers.com  /
working closely with the VP of Global Marketing & Creative 			Services on idea generation for globally supported campaigns and 			activities for the UNI central team
Global Creative Art Director   1280BR
 NBC Universal
 London England
  http://www.nbcunicareers.com  /
an expert in measuring marketing effectiveness
Senior Statistician
 Organic
 London England
  http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4695
be familiar with all 			account details as they pertain to media buy
Senior Account Manager – Display
 Organic
 London England
  http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4715
interprets data and 			provides basic data insight summaries
Senior Analyst 
 Organic
 London England
  http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4679
responsible for Sales for 			regions and specific genres assigned from the Toronto Office
Sales Manager   122910BR
 Time Inc
 Ontario Canada
  http://www.turner.com/careers/
responsible for managing 			Sony Pictures Entertainment’s television distribution in Canada, 			including Free Television, Pay Television, Basic Cable, VOD/PPV, SVOD and 			AVOD, across all platforms and across all of the studio’s feature films 			and television series product
Senior Vice President, Distribution 
 Sony Pictures Entertainment
 Ontario CA
  http://www.sony.com/SCA/jobs.shtml
developing and 			administering the financial planning and management processes across the 			organization in support of the business goals of DOS Canada
Senior Manager, Finance, DOSC   286396
 DIMG
 Kelowna BC
  http://corporate.disney.go.com/careers/
develop, implement and 			manage the content integration strategies for ESPN’s online Digital 			networks
Senior Manager Content Integration   286716
 ESPN
 Bristol CT
  http://corporate.disney.go.com/careers/
minimum of 3 years of 			editorial experience with at least 1 year of supervisory/managerial 			experience 
Newsroom Supervisor   286787
 ESPN
 Bristol CT
  http://corporate.disney.go.com/careers/
lead the Sports Operation 			Center teams to maximize efficiencies and ensure an on-air reliability 			rating of 99.999%
Director, NOC Sports Operations   1273BR
 NBC Universal
 Englewood Cliffs NJ
  http://www.nbcunicareers.com  /
perform the duties of a live sports master control operator in a 			fast paced environment, i
Sports Master Control Operator   1270BR
 NBC Universal
 Englewood Cliffs NJ
  http://www.nbcunicareers.com  /
provides inspirational, visionary leadership and clear direction 			to the Digital content and technology teams
SVP, Digital Media & Chief Innovation Officer   			3412
 Discovery Communications
 Silver Spring MD
  https://careers-discovery.icims.com/jobs/3412/job
establish Close Working 			Partnership with Programming, scheduling and creative
Director – Marketing Strategy   3365
 Discovery Communications
 Silver Spring MD
  https://careers-discovery.icims.com/jobs/3365/job
responsible for managing 			content and production of all network programs
SVP – Production & Development   3362
 Discovery Communications
 Silver Spring MD
  https://careers-discovery.icims.com/jobs/3362/job
achieve renewal sales 			objectives for assigned accounts within assigned territory through 			telephone sales
Account Representative   3359
 Discovery Communications
 Silver Spring MD
  https://careers-discovery.icims.com/jobs/3359/job
provide leadership for the 			management/team lead personnel 
Director – Global Technical Support   3358
 Discovery Communications
 Silver Spring MD
  https://careers-discovery.icims.com/jobs/3358/job
create and conceptualize 			series, specials, stunts, franchises, properties, and other programming 			initiatives for domestic telecast
Director – Development   3343
 Discovery Communications
 Silver Spring MD
  https://careers-discovery.icims.com/jobs/3343/job
development and making 			operational, video-related marketing acquisition programs including clear 			definition of objectives, strategies and tactics to achieve stated 			objective
Marketing Manager, Video Services   36083
 Cox Communications
 Atlanta GA
  http://www.cox.com/coxcareer/faq_onlinejob.asp
manages the development and 			implementation of Business Intelligence projects/programs requiring 			technical experience &/or education to meet business process 			initiatives
Project Manager Business Architecture   36212
 Cox Communications
 Atlanta GA
  http://www.cox.com/coxcareer/faq_onlinejob.asp
schedule quarterly grids, 			stunts and specials for assigned network(s) in a timely manner
Programming Planner   3360
 Discovery Communications
 Miami FL
  https://careers-discovery.icims.com/jobs/3360/job
be a part of a team 			responsible for Sourcing & Procurement activities, with a focus on 			client management, category management, and supplier management, in 			support of WDP&R
Sourcing Specialist   286591
 Disney Corporate
 Lake Buena Vista FL
  http://corporate.disney.go.com/careers/
responsible for supporting 			the various research teams: sales, primary, digital and audience research 			in positioning Telemundo consumer findings into insights that will be 			shared both internally and externally
Director Marketing Research   1250BR
 NBC Universal
 Hialeah FL
  http://www.nbcunicareers.com  /
conceptualizing interactive marketing strategy
Director Strategy
 Organic
 Detroit MI
  http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4464
responsible for the 			creation and maintenance of a dynamic and healthy client 			relationship
Executive Director
 Organic
 Detroit MI
  http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4655
establish dedicated project 			management and leadership for Discovery Education CRM initiatives
Agile Project Manager   3366
 Discovery Communications
 Evanston IL
  https://careers-discovery.icims.com/jobs/3366/job
responsible for 			development, focus, and momentum of digital media sales efforts and 			revenue generation
Manager, Digital Media   36177
 Cox Communications
 Wichita KS
  http://www.cox.com/coxcareer/faq_onlinejob.asp
responsible for managing 			the performance of an Outside Sales Representative team, while ensuring 			that sales strategy and sales goals are achieved
Manager, Sales Cox Business   36199
 Cox Communications
 Phoenix AZ
  http://www.cox.com/coxcareer/faq_onlinejob.asp
leads a field sales team 			that sells marketing solutions to Cox Media customers within their local 			market
Local Sales Manager II   36218
 Cox Media
 Las Vega NV
  http://www.cox.com/coxcareer/faq_onlinejob.asp
implement analytic work 			plans and/or proposals under the guidance of consultants
Senior Analyst – CIG   8763
 Razorfish
 Seattle WA
  https://jobs-razorfish.icims.com/jobs/8763/job
collaborates with team to 			support client deliverable deadlines, working on assigned projects as 			needed
Trafficker   8762
 Razorfish
 Seattle WA
  https://jobs-razorfish.icims.com/jobs/8762/job
serves as a senior member 			of the Advertising Technology Services Group focusing on developing 			custom solutions for technology issues for the agency and clients with 			complex needs
Media Technology Specialist   8761
 Razorfish
 Seattle WA
  https://jobs-razorfish.icims.com/jobs/8761/job
involved in new business 			pitches and new client on-boarding, creating content, involved in pitch 			meetings and brainstorming sessions, presenting at pitch
Director, Advertising Services   8760
 Razorfish
 Seattle WA
  https://jobs-razorfish.icims.com/jobs/8760/job
demonstrates bigger picture 			understanding of client’s marketing strategy
Senior Account Manager   8759
 Razorfish
 Seattle WA
  https://jobs-razorfish.icims.com/jobs/8759/job
collaborates with team to 			support client deliverable deadlines, working on assigned projects as 			needed
Trafficker   8758
 Razorfish
 Seattle WA
  https://jobs-razorfish.icims.com/jobs/8758/job
performing strategic 			analyses, conducting competitive and market best practices audits
Strategy Director   8757
 Razorfish
 Seattle WA
  https://jobs-razorfish.icims.com/jobs/8757/job
leading the strategy behind 			each specific paid search campaign by providing budget estimates, 			competitive analysis information, and insight into the category
Senior Search Manager   8756
 Razorfish
 Seattle WA
  https://jobs-razorfish.icims.com/jobs/8756/job
ensure timely delivery of 			quarterly pre/post analysis reports, calculate under delivery when 			necessary, and maintain weekly status of accounts
Sales Planner   3327
 Los Angeles CA
 Discovery Communications
  https://careers-discovery.icims.com/jobs/3327/job
drive and support business 			development efforts to distribute the Hulu Plus product across various 			platforms and devices, but with a specific focus on mobile device 			distribution
 Manager Business Development, Content
Mgr Business Development, Content Distribution
 hulu
 Los Angeles CA
  http://www.hulu.com/jobs/job/a08C000000ADWLTIA5
oversee and coordinate 			Hulu’s new market launches around the globe from its headquarters in Los 			Angeles, CA
Product Manager – International
 hulu
 Los Angeles CA
  http://www.hulu.com/jobs/job/a08C000000ADWLTIA5
design, build and manage a 			cutting edge intranet including wiki, blog, and other formats
Mgr, Internal Communications  
 hulu
 Los Angeles CA
  http://www.hulu.com/jobs/job/a08C000000ADWLTIA5
responsible for reviewing 			the accounting impact of potential acquisitions/divestitures, assisting 			in the preparation of acquisition/divestiture agreements and assisting 			business units with technical accounting issues including the 			implementation of new accounting rules
Manager, Transaction Support   286786
 Disney Corporate
 Burbank CA
  http://corporate.disney.go.com/careers/
manages ASRs within 			Television, Digital and Magazine across the Burbank and San Francisco 			
 offices
Manager, Account Services   286738
 ESPN
 Burbank CA
  http://corporate.disney.go.com/careers/create  and maintain new and existing external and 			internal Web pages
Sr. Communications Specialist   286675
 Disney Corporate
 Burbank CA
  http://corporate.disney.go.com/careers/
build and maintain a strong 			knowledge of Disney Online Mobile products, solutions, and 			technologies
Mgr, Mobile Ad Sales   286671
 DIMG
 Burbank CA
  http://corporate.disney.go.com/careers/
responsible for assigned 			monthly/quarterly account reconciliations including analysis of key 			accounts
Senior Financial Analyst   286590
 Disney ABC Television Group
 Burbank CA
  http://corporate.disney.go.com/careers/
helps drive Theatrical and 			Home Entertainment efforts to maximize reach and awareness of priority 			releases
Manager, Global Promotions   286582
 Walt Disney Studio
 Burbank CA
  http://corporate.disney.go.com/careers/
responsible for the overall 			editorial content for one or more of the content platforms/shows produced 			by NBC LA, including but not limited to broadcast, digital and web
Platform Manager   1129BR
 NBC Universal
 Burbank CA
  http://www.nbcunicareers.com  /
responsible for researching, writing, editing, producing and 			gathering content, and will work closely with management, editorial staff 			and reporters
Content Producer   1128BR
 NBC Universal
 Burbank CA
  http://www.nbcunicareers.com  /
responsible for maximizing revenue across customer platforms
Director, Digital Platforms   63BR
 NBC Universal
 Burbank CA
  http://www.nbcunicareers.com  /
write and publish innovative and compelling content for the web 			that will attract, engage and grow our audience in local markets across 			the country
Headline Writer/Producer, Digital   1257BR
 NBC Universal
 Universal City CA
  http://www.nbcunicareers.com  /
responsible for fixed asset accounting in the Sub-Ledger (SL) and 			General Ledger (GL) for the assets of multiple divisions and company 			codes
Senior Financial Accountant Fixed Assets 938BR
 NBC Universal
 Universal City CA
  http://www.nbcunicareers.com  /
creative Supervision – Internal and External; Mentor and lead art 			direction and creative concept for designers, artists and writers 
Creative Director   286662
 DIMG
 North Hollywood CA
  http://corporate.disney.go.com/careers/
manage day-to-day 			production of transmedia projects
Senior Producer, Mom & Fa   286350
 DIMG
 North Hollywood CA
  http://corporate.disney.go.com/careers/
prepare Revolution label 			financial statements; monthly actual and forecast
FINANCIAL ANALYST – MP FINANCE   204818-033
 Sony Pictures Entertainment
 Culver City CA
  http://www.sony.com/SCA/jobs.shtml
support strategic planning 			of division to drive profits and mitigate market risks
SENIOR ANALYST, WORLDWIDE ACQUISITIONS   204504-033
 Sony Pictures Entertainment
 Culver City CA
  http://www.sony.com/SCA/jobs.shtml
responsible for Product 			strategy development, marketing campaign plans and territory support for 			SPHE Catalogue, TV and Family product
MANAGER, INTERNATIONAL MARKETING   204714-033
 Sony Pictures Entertainment
 Culver City CA
  http://www.sony.com/SCA/jobs.shtml
develop a thorough 			understanding of market trends and retail environment in Asia Pacific and 			Emerging Markets
EXECUTIVE DIRECTOR, COMMERCIAL   204385-033
 Sony Pictures Entertainment
 Culver City CA
  http://www.sony.com/SCA/jobs.shtml
Executive Assistant to 			support the EVP
Executive Assistant
 MTV Networks
 Santa Monica CA
  http://www.mtvnetworkscareers.com  /
form and guide the creative direction of original game content for 			projects across multiple external studios
Senior Game Designer, Pub   286767
 DIMG
 Mountain View CA
  http://corporate.disney.go.com/careers/
assists in the management 			of client paid search (SEM) campaigns and oversees the 			daily/weekly/monthly management of SEM campaigns to client KPIs
Search Manager – SEM 
 Organic
 San Francisco CA
  http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4718
supports all paid search 			media campaigns, including implementation, monitoring, and reporting
Search Specialist – SEM
 Organic
 San Francisco CA
  http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4637
responsible for creating 			tactical solutions for Internet and multimedia project strategies
Senior Experience Architect
 Organic
 San Francisco CA
  http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4743
responsible for all human 			resources related activities for our highly collaborative global, 			fast-paced, progressive, multi-location company
VP, Human Resources
 Organic
 San Francisco CA
  http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4462
strategic thinking, drive 			for results, cross-group collaboration, project management and ability to 			aggregate requirements from various sources
Senior Program Manager   2329756
 Sony Corporation of America
 San Francisco CA
  http://www.sony.com/SCA/jobs.shtml
lead the IGN technical 			roadmap for mobile devices
Lead Mobile Engineer   NDM0000113
 Fox
 San Francisco CA
  http://www.foxcareers.com  /
JOB OPENING: CONTENT SALES MGR (2)/Thought Equity Motion/NY & LA: World leader in video rights mgmt. Expert ideation, consultative & relationship sales exp. More info: http://corporate.thoughtequity.com/ Res: jobs@thoughtequity.com (3/12)
JOB OPENING: HEAD OF DEVELOPMENT for a well established production company,CT/NY, Non-scripted TV, 7+ yrs exp TV development, Established contacts a must., Excellent benefits pkg. Email: scotttv@gmail.com (3/12)
JOB OPENING: SALES PLANNER/RMG/NYC: Generate, optimize & analyze sales proposals for the sales org. Including pricing, viewers & impressions. 2-3yrs sls/planning exp in cable or dig. media. BA req’d. Res/cover: jobs@rmgnetworks.com (3/12)
JOB OPENING: DIRECTOR OF BRANDED ENTERTAINMENT/Newcast Division of ZenithOptimedia/NYC: Develop and execute non-traditional, cross-platform solutions. Network exp a must, digital a +. Resumes to: troy.saviola@zenithmedia-na.com (3/12)
JOB OPENING: AD SALES MKGT MGR/RMG/SFO: Create/execute cutting-edge custom proposals & lead creation of pitches & other sales prgrms. 5-7yrs sls/mktg exp & mktg local small-mid size bus. BA pref’d. Res/cover: jobs@rmgnetworks.com (3/11)
JOB OPENING: DIR ONLINE AD OPS/NY: Mng inv., campaign plan’g, online ad trffcking & camp mngmnt. 4+ yrs exp mngng ad ops @ media/brdcast/Internet content co & DFP, Atlas & Liverail. Strong MS Excel knwlg a must. bwhitney@current.com (3/10)
JOB OPENING: SR. EDITOR/RAINBOW/NY: 8+yr brdcast/cbleTV prodtn exp and Final Cut Pro. Create on-air promos for lifestyle/reality shows/scripted dramas/film/image spots. Must have advanced AFX experience. Rez: ssy@rainbow-media.com (3/10)
JOB OPENING: FREELANCE WRITER/PROD PROMO/Englewood Cliffs NJ: Create/exec promo spots. Write/prod promo spots; Mngng proj under deadlines. BA deg; 4+yrs exp writing, producing & editing news/prgrmng. Resumes to jobs@cnbc.com (3/10)
JOB OPENING: DOCUMENTARY PRODUCERS/WRITERS/LA: Producers needed immed. w/strong story/journalism skills for doc series. Journalism experience a must. Reply w/pos in subject line to jobs@luminantmedia.com www.luminantmedia.com (3/10)
JOB OPENING: MARKETING COORDINATOR/Hallmark Channel/NY: 3 yrs exp w/mktg, cable or entmnt co.Prof w/MS Office. Exp w/fast paced env/ multi tasking essential. See full posting and apply @ www.hallmarkchannel.com (3/10)
JOB OPENING: VP, MKTG/Suddenlink Comm/St Louis: Resp for prod dvlpmnt/website/sales chan mngmnt. Able to multi-task/mng sev diverse areas at once. 10+ yrs of ind &/or mktg exp. MBA mktg. Travel req’d. Apply: www.suddenlink.com (3/10)
JOB OPENING: RESEARCH ANALYST/GSN/SM: 1-2 yrs. Broadcast/Cable TV. Exp w/Nielsen and Startrek; Tracking and trending metrics; rating reports. Apply to careers@gsn.com (3/9)
JOB OPENING: VP OF BIZ DEV, MEDIA PRACTICE/EDGE TECHNOLOGY SERVICES/NY: Resp. for increasing market share for Edge’s services within the media practice. Quota-carrying Senior Salesperson. Resumes to: thammack@edgets.com (3/9)
JOB OPENING: DIRECT RESPONSE ACCT EXEC/DISH Network Ad Sales/NY: Join fast-growing nat’l sales team. Dev & grow new & existing DR business. 5+ yrs DR cable ad sales exp w/ relationships. Res to: Kristin.DAngelo@dishnetwork.com (3/9)
JOB OPENING: SR RESEARCH ANALYST/Current TV/NY: 2+ yrs broadcast or cable/media buyin, g agency exp, Nielsen/MRI knowledge a must, proficient in media math & MSOffice send resume to SrRAjob@current.com (3/9)
JOB OPENING: AD SALES AC/NYC/BBC sales support, research, asset prep for mtngs, ensure delivery of advertising programs, manage creative delivery & track delivery process. www.bbcamerica.com/employment.jsp (3/8)
JOB OPENING: CONTENT MGR-DIG/NYC/BBC: 1st point of contact for dig media syndication partners (itunes/amazon VOD etc), dev relationships, determine strong line-up, negotiate promo/marketing plan. www.bbcamerica.com/employment.jsp (3/8)
JOB OPENING: ASSOC ED BBCA.COM/NYC/BBC: Define spirit & tone of BBCA.com. Maintain editorial vision, acquire/dev content, mng blogs, grow audience. www.bbcamerica.com/employment.jsp (3/8)
JOB OPENING: AFFILIATE SALES ASST/NYC/BBC: Sales & mrktng for BBCA distribution on cable/sat/alt tech plat. Work closely w/ EVP to mng sls process and clients. www.bbcamerica.com/employment.jsp (3/8)
JOB OPENING: DIRECTOR, CURRENT SERIES /Nickelodeon/Burbank: mgmt of series prod & creative talent; Liaison b/t production & Network. Knowledge of Nick brand & audience. See full posting & apply: www.mtvnetworkscareers.com (3/8)
JOB OPENING: SR.PUBLICIST/MTV/LA: Devel & Implement Comm Strat; 3-5yrs tv,pr,media exp; understanding of MTV Brand. See full posting & apply @ www.mtvnetworkscareers.com (3/8)
JOB OPENING: DIRECTOR OF MKTG/Dailymotion/NYC: 6+ yrs online marketing exp + excellent data analysis skills/SEM experience req. for leading online video site. Competitive salary/benefits. Email to jobs-us@dailymotion.com (3/8)
JOB OPENING: DIRECTOR OF RESEARCH/ION/NY: Provide audience analysis to sales & management team, min 5 yrs exp in TV/cable/synd, exp. with Nielsen Systems EOE See Full Ad http://www.ionmedianetworks.com/page.php?p=careers&job=1273 (3/8)
JOB OPENING: MANAGER, CONTENT & PROGRAMMING/ NICK DIGITAL/Nickelodeon/NYC: 4+ yrs exp in digital media. Strng interest in kids entertainment. Multi-task in deadline driven environment EOE/M/F/D/AAP.Apply www.mtvnetworkscareers.com (3/8)
JOB OPENING: FREELANCE SR INTEGRATED PROJECT LEAD/SEA: Deep digital, mobile, video exp., incl. social. Team building exp. Client-facing exp. Reports to Exec Prod. Resume, cover and portfolio to: integratedresumes2011@gmail.com (3/8)
JOB OPENING: MOBILE ACCT EXEC/Disney Interactive/NYC: Online media, branded ent. over 20 sites incl. Disney.com & Disney Mom’s & Women’s Ntwrk of sites. online Ad Sales exp & mobile media a must. sarah.sadler@disney.com (3/8)
JOB OPENING: MOBILE SALES MGR/Disney Inter/LA: Drive rev selling Disney’s mobile solutions to top-tier advtsrs. 4+yrs mobile sales, 5+yrs online ad sales, 2 yrs mgmt. Full knwldg digi & mobile media a must. Sarah.sadler@disney.com (3/8)
JOB OPENING: AD SALES ASST DIR RESPONSE/GSN/NY: Exp w/ad sales/advertising pref to asst direct response dept. Prof w/ Excel. Strong organz’l & interpersonal skills. Apply to careers@gsn.com (3/8)
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at trish@cynopsis.com.
SUMMER INTERNSHIP CREDITS ONLY: SHOWTIME NETWORKS/VARIOUS/NY: Rising college juniors & seniors should visit www.sho.com/careers to search for all summer internships. Students must apply thru careers site. Internships are project-oriented, not admin (3/10)
Corin Nelson becomes the new Executive 			Producer of syndicated series The Nate Berkus Show from Sony 			and Harpo.  Corin replaces Terry Murphy in this position.  			Corin is a creator, developer and producer of several daytime and cable 			television shows including The Rosie O’Donnell Show from Warner Bros.; 			The Megan Mullally Show from NBC Universal; E!’s Chelsea Lately; MTV’s 			It’s On with Alexa among others.  As producer for The Rosie 			O’Donnell Show, the show won the Daytime Emmy for best talk show five 			times.  The Nate Berkus Show is distributed by Sony Pictures 			Television.  
   
CBS Radio Sales and Entercom Radio Sales advanced 			Latricia Simpson to VP/Sales up from Senior AE and Jaime 			Jacobs is now Senior AE up from AE.  Both Latricia and 			Jaime are based in Los Angeles. 
Don Wachsmith named EVP/Radio Sales with AdLarge Media, LLC, a company that develops radio, digital and mobile advertising sales opportunities. In his new role, Don will be based in Los Angeles reporting to Cathy Csukas, President. Don joins AdLarge Media from Dial Global where he was EVP/Sales.
Young & Rubicam revealed management changes to its West Coast operation and in so doing named Joe Kayser to the new position as CCO of Y&R West. Joe will be based in San Francisco and will have oversight of the company’s creative strategy in San Francisco and Los Angeles on behalf of such clients as Chevron, Citrix, Jenny Craig, Mattel, NCAA and Roundtable Pizza. Additionally, John Berg, President of Y&R West is leaving his position immediately. In the interim, Tom Sebok, President/CEO of Y&R North America will supervise Y&R West. A search for a permanent replacement for John Berg has begun.
Phil Ernst moves into the new position as SVP/Special Projects and Events with MSG Entertainment (MSGE). Previously, Phil was SVP/Touring Productions for MSGE. Now, Phil will manage all facets of MSGE’s development and implementation of residency engagements and MSGE’s special event business at all MSG venues.
BBC America expanded into the Detroit market by opening a new ad sales office headed by Ted Andrusz as Sales Director. Ted formerly worked for The Weather Channel the last ten years as VP/Regional Sales Manager. For BBC America’s Chicago office, the company added Kerry Mysliwiec as AE. Kerry joins from MTV Networks.
Bellevue, Washington-based Visual Media Group hired Neil Weiner as VP/Business Development where he will lead VMG’s growing business in the Pacific Northwest region.
Eddie Brown elevated to President/GM of CW affiliate WBNX-TV in Cleveland, owned by Winston Broadcasting Network TV. Most recently, Eddie was GSM and has been with the station since it launched in 1985.
Casey Patterson advanced to EVP/Event Production, Talent Development and Studio Relations for the MTV Networks Entertainment Group. Before this promotion, Casey was SVP of Spike TV and TV Land. In her new role, Casey will fulfill her functions for the Entertainment Group consisting of the brands Comedy Central, Spike TV and TV Land as well as the websites Atom.com and GameTrailers.com. She will report to Doug Herzog, President, MTV Networks Entertainment Group.
Coleen Kuehn hired by MediaVest USA as President/Strategy and Planning based in New York. Coleen will supervise the agency’s strategy and communications planning activities which also encompasses talent development, tools and approaches. Coleen will further be a part of MediaVest’s Executive and Operations teams. Previously, Coleen served as EVP/Chief Strategist at MPG.
Allison Clarke bumped to SVP/National Advertising Sales, Eastern Region for WE tv and Wedding Central. Allison most recently was a VP for the two networks and is based at the company’s New York City office. Allison’s scope of work includes the daily oversight of national ad sales for the eastern region for the two networks as well as managing sales revenue goals and the New York sales team. She reports to Scott Collins, EVP/National Advertising Sales, AMC, WE tv and Wedding Central.
WNET New York Public Media, parent company of THIRTEEN and WLIW21 named David Raphael as Director/National Advertising Sales and Sponsorships Midwest and Brian Granath to Director/National Advertising Sales and Sponsorships Northeast. David will be based in Chicago concentrating his sponsorship sales efforts in the Midwest region while Brian is located at WNET’s New York office where he will manage national sponsorship sales in the Northeast region. Both David and Brian report to Harvey Seslowsky, WNET Executive Director/Local and National Advertising and Sponsorship.
Universal Sports Network tagged Allyson Davis as VP/Marketing in charge of creating and executing marketing efforts on behalf of the network. Allyson will report to Perkins Miller, COO, Universal Sports.
Former MTV Networks executive Lily Neumeyer joins A&E Network as VP/Nonfiction and Alternative Programming. Lily will have oversight on the development and production of the network’s nonfiction, alternative and reality series. She reports to Robert Sharenow, SVP/Nonfiction and Alternative Programming, A&E.
Sportsman Channel elevated Ben Lines to VP/Marketing up from Director/Marketing. Ben’s duties include heading the network’s consumer marketing efforts, marketing relationships with sponsors and organizations among other activities. Ben reports to Gavin Harvey, CEO.
Julio Marenghi received a promotion from Tribune Broadcasting to EVP/GM for WGN America. Previously, Julio was EVP/Sales and Distribution for the national cable network. In his new capacity, Julio will oversee the channel’s daily operations, be involved with programming decisions and manage the network’s overall revenue results.
Meteorology veteran Bryan Norcross becomes Director/Weather Presentation for The Weather Channel Companies (TWCC). In this newly expanded and created position, Bryan will pull from his vast experience to hone in on the production and presentation of on-air weather data, forecasting and graphics. Bryan will also continue to be the network’s on-camera hurricane specialist where he will work with TWC’s hurricane authority Dr. Rick Knabb throughout the hurricane season. Bryan reports to Helen Swenson, VP/Live Programming, TWCC.
Bud Pierce joins Global Toronto as Consulting Executive Producer for the company’s upcoming morning news program, Global News. As part of his new role, Bud will also consult on talent choices for planned morning shows for other Global stations throughout Canada.
Effective immediately, Matt Butler and Fay Yu appointed to the senior management team at Discovery Communications’ Discovery Fit & Health and Planet Green. Matt, who was previously at the Travel Channel, joins as VP/Programming and Strategy for both networks based at Discovery Communications’ Silver Spring base. Fay most recently worked for the Food Network and Cooking Channel and was named as Executive Producer for both networks. Matt and Fay will report directly to Laura Michalchyshyn, GM, Discovery Fit & Health and Planet Green.
Michael J. Hayes named President/GM of WTAE-TV, the ABC affiliate in Pittsburgh owned by Hearst, effective immediately. Michael follows Rick Henry in this position who recently announced his retirement after serving nine years as GM at WTAE-TV and 38 total years with Hearst.
Rainbow Media Global added two executives for newly-created positions in its international department based in New York: Sally Habbershaw becomes VP/Scheduling, Acquisitions and Promotions and Jennie Morris as Director/Affiliate Marketing. Sally will manage scheduling, acquisitions and promotions for the company’s international brands including Sundance Channel and WE tv. She reports to Harold Gronenthal, SVP/GM, Rainbow Media Global. Jennie will supervise affiliate marketing efforts for Rainbow’s global markets while reporting to Ed Palluth, SVP/Global Distribution.
Ingrid Ciprian-Matthews promoted to VP/News with CBS News. Ingrid is charged with managing all daily news coverage encompassing foreign and domestic. Before her new appointment, Ingrid was CBS News’ Foreign Editor. Additionally, CBS News hired Sonya McNair as Head/Communications, effective immediately. Sonya’s scope of duties includes overseeing all media, talent relations and public affairs for CBS News as well as strategic planning, daily publicity and internal and external communications. Sonya will also manage CBS Radio News, CBSNews.com and CBS News Polling & Survey Unit. She will report to Jeff Fager, Chairman, CBS News and Gil Schwartz, EVP/Chief Communications Officer, CBS Corporation.
NBCUniversal added Nicholas Lehman in the newly-minted role as President/Digital for the company’s Entertainment & Digital Networks and Integrated Media unit (E&DN/IM). Nicholas supervises NBCU’s digital assets such as iVillage, Daily Candy, Swirl and Fandango and will support strategy to spur growth. Nicholas will report directly to Lauren Zalaznick, Chairman of E&DN/IM.
Amy Rosenfeld rises to the position of Coordinating Producer at ESPN to manage the network’s worldwide soccer coverage. Amy will be in charge of all soccer matches airing on ESPN’s linear and digital networks, including the major events such as FIFA World Cup, FIFA Women’s World Cup and more. Based at ESPN’s Bristol, CT headquarters, Amy reports to Jed Drake, SVP/Executive Producer, Event Production.
John Franck appointed to SVP/Marketing with Razor & Tie to manage marketing campaigns for all label releases in addition to distributed label efforts. John will be based at Razor & Tie’s headquarters in New York City. He joins from eOne Music where he served as SVP/Marketing for the last decade.
TLC added three new VPs to its management team: David Melia becomes VP/Programming; Dustin Smith as VP/Communications; and Jennifer Williams as VP/Talent Management and Strategy. David has been part of Discovery Communications since 2006 and most recently as Director/Scheduling for TLC. Dustin has been with TLC since 2008 joining as Manager/Communications and promoted to Director later that year. Jennifer began at Discovery Communications 13 years ago and was most recently in the position as Senior Director/Talent Business and Legal Affairs. David and Jennifer are based at Discovery Communications’ headquarters at Silver Spring, MD and Dustin is located at TLC’s Los Angeles office.
Lisa Laky Palmer hired by KCBS-TV and KCAL-TV, the CBS-owned duopoly in Los Angeles as VP/Sales. Lisa begins her new position April 4 and she will follow Marilyn Rangel who is retiring on April 15 after serving almost 30 years in television sales in Los Angeles.
 Later — John
  John Cox for Cynopsis: Classified Advantage
 john@cynopsis.com
03.08.11
Cynopsis Ad Sales: 
Mike Farina – VP/Business Development & Sales – 203-218-6480 /  mike@cynopsis.com  
 Classifieds – Trish Pihonak- 203-381-9096 /  trish@cynopsis.com  
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