FOX Sports reports that its “Greatest” weekend made viewership history

FOX Sports’ self-described “Greatest Weekend Ever” branding proved potent for the company as the 2017 World Series, college football and Sunday’s NFL doubleheader generated more than 23.4 billion minutes of sports television consumed for the company from Oct. 27-29 on FOX. That marks the biggest non-Super Bowl weekend in history, according to Nielsen. Friday night’s World Series Game 3 recorded 3.7 billion minutes consumed, while Saturday’s Penn State/Ohio State battle drew 2.2 billion minutes consumed, followed by the World Series Game 6 with an additional 3.0 billion. Sunday’s Cowboys/Redskins matchup ranked as the weekend’s most-watched broadcast across all networks with 22,019,000 viewers and 4.2 billion minutes consumed while the earlier window generated 2.3 billion minutes consumed. Finally, World Series Game 5 drew 18,940,000 viewers and recorded 6.2 billion minutes consumed.

“This weekend was an incredible opportunity for FOX Sports, and recording more than 23 billion minutes watched on FOX exceeded our admittedly great expectations,” said FOX Sports President and Executive Producer Eric Shanks. “With an unmatched array of properties and compelling games, our impressive slate of events strengthens our position as the leader in live events. This weekend is a credit to both our production teams and our partners at the National Football League, Big Ten Conference and Major League Baseball.”

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