Flush with new partners and content, Professional Bull Riders locked in a deal with CBS Sports – which has carried PBR on CBS and CBS Sports Network since 2012 – for an expanded agreement that will see the broadcast channel carry rodeo events and the PBR Global Cup as the org’s primary distribution partner. The […]
Tonight will see the debut of four-part documentary series – Driven: Oklahoma State Cowboys, presented by NBC Sports Group in partnership with PGA TOUR superstar Rickie Fowler. NBC Sports will showcase the first three premieres of the series on Golf Channel this evening at 10p with encores running on NBCSN, and the finale on NBC, […]
Justify’s win at the Kentucky Derby delivered upticks for NBC Sports, which saw the telecast notch a 9.1/21 in overnight Nielsen scores (and not counting digital) for the event. The race led into NBC’s best-ever overnight score for an early round NHL Playoff game. The race peaked at 10.9/25 from 6:45-7p, the quarter hour that […]
Peter King is going all in with NBC Sports Group, inking an exclusive agreement with the company to bring his content exclusively to the NBC umbrella starting this July. He will write a weekly Monday morning NFL column for NBCSports.com; make regular appearances on NBCSN’s and NBC Sports Radio’s PFT Live with Mike Florio; and […]
U.S. Figure Skating is moving its digital content to NBC Sports Gold, NBC Sports Digital’s direct-to-consumer live streaming product, giving fans access to live and on-demand domestic and international figure skating competition beginning with the 2018-19 season. Figure Skating Pass will feature content previously offered on to subscribers on icenetwork.com, including live coverage of the […]
ESPN tackled the Newfronts on Wednesday, unveiled a lineup of shows for its digital platforms that will include a new daily edition of SportsCenter for its mobile app, along with series that include: Hoop Streams, featuring David Jacoby and Ryen Russillo; Fantasy Focus Live, with the fantasy sports podcast now live streamed daily on Twitter; […]
NBC Sports Group will dedicate nearly 90 hours of live programming surrounding the PGA TOUR’s THE PLAYERS Championship from May 7-13 in Ponte Vedra Beach, including 22 hours of live tournament action on Golf Channel and NBC. Production will cover every vantage point of the 17th hole and its island green, with a total of […]
The World Surf League inked expanded and new national media partnerships for the 2018 season with CBS Sports carrying more than 40 hours of surfing coverage as the television partner across CBS and CBS Sports Network while Turner Sports’ B/R Live will distribute extensive live WSL coverage and become the league’s official destination for championship-caliber […]
Tuesday saw the launch of the “SheIS” movement, an initiative centered on empowering female athletes, with the release of a PSA and featuring commissioners and presidents of numerous sports leagues in the USA and Canada, including the WNBA, the Canadian Women’s Hockey League, WWE, Women’s Professional Lacrosse, National Pro Fastpitch, the National Women’s Hockey League […]
As the countdown to the Kentucky Derby nears, NBC announced coverage plans that include 14 hours throughout the week and a record five hour telecast on NBC on Saturday beginning at 2:30p, with programming starting at noon on NBCSN. Highlights will include live coverage of 20 races across Thursday, Friday and Saturday with ten live […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5