A shift to broadcast paid off big for The ESPYS. Marking its first year running on ABC, the annual awards show more than doubled its viewership over last year’s run on ESPN, according to Nielsen Fast Nationals. The show snared 7.7 million viewers, for a 250% jump over 2.2 million a year ago. Caitlyn Jenner’s […]
MLB’s All-Star Game handed FOX with a 6.6/12 fast-national household rating/share, reeling in an average audience of 10.9 million for the game, according to Nielsen. That is off-pace from last year’s numbers at 11.34 million but remains the most-watched All-Star Game in American sports. The game also notched year-to-year gains among younger demos including: Male […]
NBCSN reports that its first-ever live NASCAR Sprint Cup race led the network to multiple milestones over the weekend. The race handed the channel with a total day average of 428,000 viewers, marking a 224% spike over the same weekend a year ago. In addition, NBCSN’s Sunday afternoon Verizon IndyCar Series showcase averaged 532,000 viewers, […]
NHRA is shifting gears, announcing an end to its run with ESPN and a new deal that will bring its races to FOX Sports. Starting in 2016, the NHRA Mello Yello Drag Racing Series will be carried on FOX Sports 1 with four events also airing on the FOX national broadcast network during each season […]
ESPN’s coverage of the Gillette Home Run Derby on Monday handed the channel with ratings gains, drawing a 4.2 rating and 7.1 million viewers, according to Nielsen, to mark the channel’s most-viewed and highest-rated Home Run Derby since 2009. The event ended up being the highest-rated telecast on cable among households, viewers (P2+) and adults […]
Movie franchise Fast & Furious is now running with the pros. Distributor Universal signed on to have the film serve as sponsor of a NASCAR XFINITY Series race at Chicagoland Speedway on Sept. 19. The Furious 7 300 will feature cast member Chris “Ludacris” Bridges as Grand Marshal. “As we saw first-hand with our ground […]
With American competitor Tejay Van Garderen only a dozen seconds out of first place on the Tour de France, NBCSN is reporting that its first week coverage of the famed race (through stage 7) reeled in the best viewership for its live morning telecasts since 2010 (Lance Armstrong’s last year). Coverage is averaging 311,000 viewers […]
This week’s All-Star Game festivities hit full swing over the next two days with the 2015 Home Run Derby slated to run tonight at 8p on ESPN, while Tuesday will see FOX offer the All-Star Game at 7p, with play-by-play announcer Joe Buck joined by analysts Harold Reynolds and Tom Verducci in the booth, while […]
After offering a taste of the changes to come via a new logo last week, UFC showcased an overhauled visual identity during its programming over the weekend, marking the first since the organization was purchased by Zuffa in 2001. UFC 189: Mendes vs. McGregor on Saturday featured the launch of a completely redesigned graphics package, […]
ESPN hits The Open next week with a lineup of 65 hours of programming of all four rounds from July 16-19. ESPN and WatchESPN serve up 11 scheduled hours of live play from each of the first two rounds on July 16-17 from 4a-3p, while the third round on July 18 runs live from 7a-2:30p […]
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