After a 25 year run, it appears that it is the end of the line for Mike Tirico’s stay at ESPN. News broke yesterday, courtesy of SBJ, that Tirico has signed on to jump to NBC Sports after his contract expires over the summer, where he is expected to call the company’s new Thursday Night […]
Wednesday will see a company-wide NBCUniversal celebration to mark 100 days from the start of the 2016 Rio Olympics across broadcast, cable, affiliate, regional, digital, social, radio, Spanish-language, and theme park assets. Bob Costas will be in Rio de Janeiro to join a slate of NBCU programs, including Today, NBC Nightly News with Lester Holt, […]
Speaking of Don Garber, the MLS Commissioner told a slew of Associated Press sports editors on Thursday that the next round of expansion decisions to push the league to 28 teams overall, would get take place in the mid-2020s and mark the final round of expansion for the league over the next 10 years. “There […]
The NBA is launching NBA.com Russia via a partnership with Sports.ru, Russia’s top sports site. The league’s official online destination in Russia will offer a slate of multimedia content that includes videos, highlights, localized editorial and real-time statistics. “We are excited to partner with Sports.ru to launch the NBA’s first official online destination in Russia,” […]
Let’s open with international news. The NBA and Econet struck a multiyear partnership to provide the most expansive NBA coverage ever across sub-Saharan Africa, marking the largest ever for the league on the continent. The deal includes NBA content across Econet Media’s TV, Internet and mobile assets, including the Kwese viewing platforms and its sports […]
MasterCard and Major League Baseball are renewing vows, locking in an extension of their long-running partnership agreement that expands MasterCard’s role and makes the brand the presenting sponsor of the 2016 All-Star Game. Other elements include increased opportunity to deliver advanced payment technologies to baseball fans, All-Star Week on-field Priceless experiences and events, expanded on-site […]
Curt Schilling’s run at ESPN is over. The network announced that the former pitcher had been terminated from the company after posting an anti-transgender meme over Facebook, which he subsequently deleted, but marked the latest in a line of controversial posts from the baseball talent. “ESPN is an inclusive company. Curt Schilling has been advised […]
Dan Patrick’s run with NBC Sports just got a little deeper. NBC Sports Group and Crackle announced that Crackle’s Sports Jeopardy! will run on NBCSN following the network’s nightly coverage of the Rio Olympics. NBCSN nabbed exclusive television rights to the series hosted by Dan Patrick, and which airs originally on Crackle with a debut […]
The Copa America Centenario picked up a trio of new partners, locking in deals with Makita, Samsung Electronics America and Swiss watch brand TAG Heuer for the upcoming tournament, which honors 100 years of the event. The three brands now join Anheuser-Busch, Coca-Cola, Delta Air Lines, Nike, Sprint and State Farm as tournament partners, and […]
FOX Sports is reportedly about to land a new rights deal with the Big Ten that will award the company with half of the Big Ten’s available media rights package, according to SBJ’s John Ourand. Although deal points are still being worked out, the package is expected to hand Fox with rights to “around 25 […]
Partner Post: 500 channels. Infinite streaming. Endless choice. Great American Media's Bill Abbott has a clear answer on how to build loyalty anyway — and it starts with brand.